ChiroFEAST: THE Podcast for Chiropractors and Entrepreneurs

Dr. Jeff Danielson | Doctor of Chiropractic
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On ChiroFEAST, host Dr. Jeff Danielson and his guests serve up wisdom in the successful practice of chiropractic, the world of entrepreneurialism, and mentorship to navigating this crazy thing we call life. Having built, bought, and sold many chiropractic practices and as an owner of 19 LLCs, Dr. Jeff loves sharing the spirit of entrepreneurship and Paying it Forward. Listen to learn from his mistakes & successes to make yourself a better leader, entrepreneur, team member, and to even help make yourself a better person! Be inspired, be engaged, and Pay It Forward.

  1. Oct 27

    The One Secret No One Tells You About in Creating Lifetime Patients

    What if the key to growing your chiropractic practice isn't getting more new patients but creating patients who stay for a lifetime? Patient retention is one of the most powerful drivers of long-term chiropractic practice growth. But creating lifetime patients takes more than great adjustments, care plans, or scheduling systems. In this episode of ChiroFEAST, Dr. Jeff Danielson sits down with longtime friend and chiropractor Dr. Jason Gerard to explore the mindset, communication, leadership, and patient experience that help build lasting relationships and create lifetime chiropractic patients. With decades of experience in chiropractic, Dr. Jeff and Dr. Jason challenge chiropractors to think beyond short-term treatment plans and start building a practice centered on long-term patient relationships. IN THIS EPISODE, YOU'LL LEARN: ✔ The Lifetime Patient Mindset: Why creating long-term patient relationships starts with what YOU believe about chiropractic care. ✔ Patient Retention Strategies: How communication, education, and leadership influence whether patients continue care. ✔ The Power of Patient Experience: Why every interaction from the front desk to the adjusting table matters. ✔ Creating Long-Term Value: How to help patients understand your vision for their health beyond their immediate concerns. ✔ Building a Retention-Focused Team: Why your entire team plays a role in creating lasting patient relationships. ✔ Leading Patients Toward Their Future: How thinking years ahead can change the way you communicate with patients today. ONE OF THE BIGGEST TAKEAWAYS: Patient retention isn't just about getting someone to schedule their next appointment. It's about creating relationships, communicating value, and helping patients see a bigger vision for their health. Whether you're a new chiropractor or an experienced practice owner, this conversation will challenge you to rethink your approach to patient retention, communication, and long-term practice growth. 🎤 MEET DR. JASON GERARD Dr. Jason Gerard is an experienced chiropractor passionate about chiropractic philosophy, patient relationships, and helping people understand the long-term value of chiropractic care. 🐟 GROW YOUR PRACTICE WITH BIG FISH ENTERPRISES Want to build a stronger chiropractic practice, improve patient retention, develop your team, and create lasting relationships with your patients? Dr. Jeff Danielson and Big Fish Enterprises provide chiropractic coaching, training, resources, and mentorship to help chiropractors grow successful, purpose-driven practices. 🌐 https://www.mybigfishenterprises.com/ Stay Hungry. Pay It Forward.

  2. Oct 6

    The Top 5 Things Missing From a Successful & Rewarding Practice

    Why do some chiropractic practices grow into rewarding, successful businesses while others stay stuck? Dr. Jeff Danielson welcomes Dr. George Birnbach back to ChiroFEAST for a conversation about the common pieces missing from struggling practices, and what chiropractors can do differently. Together, they dig into five major areas that can make or break a practice: clarity around what you do, knowing what you truly want, consistent leadership and education, marketing that creates desire, and building predictable systems and an experience patients actually want to talk about.   They also discuss patient retention, team development, leadership, associate mentorship, creating urgency, and why the goal isn't simply to get busier; it's to build a practice you're genuinely proud to own. One of the biggest takeaways from George: clarity → accountability → consistency. Without clarity, accountability simply feels like punishment.  Don't try to change everything tomorrow. Pick one thing, take ownership of it, and start today. Connect with Dr. George Birnbach George works with chiropractors through Five Star, specializing in multi-associate practices and associate development.   https://myfivestar.com/ Build Your Practice with Big Fish Looking for coaching, resources, and mentorship to help you build a stronger chiropractic practice? www.mybigfishenterprises.com Stay Hungry. Pay It Forward.

  3. Sep 22

    How Chiropractors Can Build Wealth & Achieve Financial Freedom

    High income doesn't automatically create real wealth. For many chiropractors, income remains directly connected to how much they work. More patients and more hours can mean more income but that model doesn't necessarily create the freedom to eventually step away from practice. In this episode of ChiroFEAST, Dr. Jeff Danielson sits down with entrepreneur, investor, and Physician Freedom Coach Daniel Herzberg to explore how chiropractors can think beyond active income and begin developing a long-term strategy for building wealth. IN THIS EPISODE: • High income vs. real wealth  • Active income vs. passive income  • Making your existing money work for you  • Real estate and private investment opportunities  • Evaluating risk before investing  • Diversification and due diligence  • Finding overlooked revenue within your practice  • Revenue cycle management and unpaid claims  • Tax strategies and financial planning  • Why your financial professionals need to communicate with one another  • Creating a personal “family office” approach to your finances  • Building toward a future where working becomes a choice not a necessity Daniel and Jeff also discuss an important question every chiropractor should eventually be able to answer: If you stopped working today, how long could you afford your current lifestyle? ABOUT DANIEL HERZBERG Daniel Herzberg is an entrepreneur, investor, and Physician Freedom Coach who works with physicians, chiropractors, and other professionals seeking greater financial freedom. His background includes more than three decades of entrepreneurship along with experience in real estate, private investments, business development, and financial strategy. CONNECT WITH DANIEL 🌐 https://physicianfreedomplan.com/ Visit Physician Freedom Plan to access Daniel's free report outlining his framework for creating greater financial freedom or to schedule a conversation with him. CONNECT WITH DR. JEFF DANIELSON & BIG FISH ENTERPRISES Ready to strengthen the business behind your chiropractic practice? 🐟 Big Fish Enterprises: https://www.mybigfishenterprises.com/ 🏈 Team Doc: https://www.mybigfishenterprises.com/teamdoc If you enjoyed this episode, subscribe to ChiroFEAST, leave a review, and share it with another chiropractor or entrepreneur. Stay Hungry. Pay It Forward.

  4. Sep 8

    Chiropractic Marketing: How to Get More New Patients in 2026

    Chiropractic Marketing That Actually Works: SEO, Content & More New Patients Your marketing might be generating impressions, clicks, views, and rankings but is it actually generating patients and revenue? In this episode of ChiroFEAST, Dr. Jeff Danielson sits down with entrepreneur and digital marketing expert Sean Garner, founder of Sean Garner Consulting, to break down what effective marketing looks like for today's chiropractic practice. Sean brings a unique perspective because he isn't simply marketing other people's businesses. Along with running his full-service digital marketing agency, he and his wife own a functional medicine practice and an IV therapy medical spa, allowing him to test these strategies inside real healthcare businesses. Jeff and Sean discuss everything from messaging and websites to SEO, AI, Google reviews, content creation, podcasting, and the marketing numbers that actually matter. YOU'LL LEARN: • Why your marketing should speak to the patient's problem, not just promote your services • How your online presence impacts a patient's perception of your practice • Why Sean now calls SEO “Search Everywhere Optimization” • How to start creating content even if you aren't comfortable on camera • Why podcast-style content can be a powerful marketing and networking tool • Why impressions and clicks aren't enough to determine whether marketing is working • How to connect your marketing efforts to patients served and revenue • Why consistently collecting Google reviews is one of the best things you can do for your local presence ABOUT SEAN GARNER Sean Garner is the founder of Sean Garner Consulting, a full-service digital marketing agency serving local service-based businesses, including healthcare and wellness practices. Sean and his wife also own a functional medicine practice and an IV therapy medical spa, giving him firsthand experience implementing the same marketing strategies he recommends to clients. He is also the host of the Marketing Domination Podcast, where he teaches practical marketing strategies for business owners who know marketing matters—but don't necessarily want to become marketers themselves. 🌐 Sean Garner Consulting + Free Marketing Resources: https://seangarner.co/ Sean offers several free resources through his website, including the Google Review Template discussed in this episode, website resources, checklists, and more. You can also schedule a marketing consultation directly with Sean through his website. 🎙️ Search Marketing Domination Podcast on your preferred podcast platform. COACHING WITH DR. JEFF DANIELSON Great marketing can get more people through the door. Building a thriving chiropractic practice requires the systems, leadership, communication, retention, and accountability to make the most of those opportunities once they arrive. That's where Big Fish Enterprises comes in. If you're ready to strengthen your practice and grow with greater intention, learn more about coaching with Dr. Jeff Danielson: https://www.mybigfishenterprises.com/ 🏈 Explore Team Doc: https://www.mybigfishenterprises.com/teamdoc If this episode helped you rethink your marketing, share it with another chiropractor who could benefit from the conversation. Stay Hungry. Pay It Forward.

  5. Aug 25

    How to Read Any New Patient in 60 Seconds & Get Them to Start Care

    What if you could understand how a new patient thinks, communicates, and makes decisions within the first 60 seconds of meeting them? In this episode of ChiroFEAST, Dr. Jeff Danielson sits down with bestselling author, international speaker, and chiropractic practice growth expert Dr. Ryan Rieder to break down the different patient archetypes you'll encounter in practice—and how to communicate with each one more effectively. 🎥 WATCH THE VIDEO VERSION ON YOUTUBE Dr. Ryan uses PowerPoint slides and visual examples throughout this episode, so we highly recommend watching the video version to get the full experience: 👉 https://youtu.be/xlovCW4_IO4   IN THIS EPISODE, YOU'LL LEARN: • The 4 patient archetypes you'll encounter in practice • How to recognize the subtle clues that reveal how a patient communicates and makes decisions • How to adjust your language and approach for different personalities • What builds trust with each type of patient • Communication mistakes that can unintentionally create resistance • How stronger communication can improve care plan starts, retention, referrals, and patient relationships • Strategies you can begin using with your very next new patient The goal isn't to pressure someone into care. It's to become a better communicator so patients feel heard, understood, and confident in the recommendations you're making. ABOUT DR. RYAN RIEDER Dr. Ryan Rieder is a bestselling author, international keynote speaker, chiropractor, and practice growth expert who helps chiropractors strengthen patient communication, improve conversions, and build thriving practices. 📲 Follow Dr. Ryan on Instagram: @drryanrieder CONNECT WITH DR. JEFF DANIELSON & BIG FISH ENTERPRISES Dr. Jeff Danielson and Big Fish Enterprises help chiropractors strengthen leadership, communication, patient retention, marketing, and sustainable practice growth. 🌐 Big Fish Enterprises: https://www.mybigfishenterprises.com/ If this episode helps you communicate differently with your next patient, share it with another chiropractor who needs to hear it. Stay Hungry. Pay It Forward.   #Chiropractic #Chiropractor #PatientCommunication #PracticeGrowth #PatientRetention #ChiropracticBusiness #PracticeManagement

  6. Aug 11

    How to Get More Referrals for Your Chiropractic Practice

    Referrals remain one of the most effective ways to grow a healthcare practice but most chiropractors have never been taught how to build a true referral system. In this episode of ChiroFEAST, Dr. Jeff Danielson welcomes Dr. David Rominski, founder of Doctor Referral Institute, to discuss how chiropractors can develop meaningful relationships with physicians and healthcare providers that lead to consistent, high-quality patient referrals. Together they explore what referring providers are actually looking for, common mistakes chiropractors make, and practical strategies you can begin implementing immediately to become the trusted provider in your community. In This Episode: • Building referral relationships that last • Why referrals outperform many marketing strategies • Common referral mistakes chiropractors make • How to attract the right patients • Becoming a trusted healthcare resource • Creating sustainable practice growth through relationships Guest Information Dr. David Rominski Founder, Doctor Referral Institute 🌐 https://referralsfordoctors.com 📧 drdave@referralsfordoctors.com 🎁 Complimentary Referral Evaluation available through his website. Connect with Dr. Jeff Danielson & Big Fish Enterprises 🌐 https://www.mybigfishenterprises.com/ 🏈 Team Doc:  https://www.mybigfishenterprises.com/teamdoc Thanks for listening to ChiroFEAST. If this episode provided value, please subscribe, leave a review, and share it with another chiropractor or healthcare professional. Stay Hungry. Pay It Forward.

  7. Jul 28

    The Chiropractic Guide to Google Ads & Practice Growth

    Google Ads for Chiropractors! Most chiropractors know they need marketing. The challenge isn't deciding whether to market—it's knowing where to invest your money and how to know if it's actually working. In this episode of ChiroFEAST, Dr. Jeff Danielson sits down with John Sanders, Google Ads strategist and founder of RevKey, to discuss how chiropractors can generate qualified new patients through Google Ads while avoiding the costly mistakes many clinics make. Together they cover how to measure marketing success, why conversions matter more than clicks, how AI is changing online search, and what every chiropractor should know before hiring a marketing agency. IN THIS EPISODE, YOU'LL LEARN ✅ How Google Ads can generate qualified chiropractic patients ✅ The biggest mistakes chiropractors make with online marketing ✅ Why clicks don't matter if they don't become patients ✅ How to evaluate a marketing agency before hiring them ✅ What metrics actually predict marketing success ✅ How AI is changing Google Search and chiropractic marketing ✅ Why your website plays a critical role in converting leads ABOUT JOHN SANDERS John Sanders is the founder of RevKey, a digital marketing agency specializing in Google Ads for healthcare practices. With more than 15 years of experience in healthcare marketing, John has helped chiropractors, physical therapists, dentists, and other medical practices generate qualified leads while maximizing their marketing ROI. Learn more about RevKey: https://revkey.com/podcast ABOUT DR. JEFF DANIELSON Dr. Jeff Danielson is a chiropractor, speaker, author, and founder of Big Fish Enterprises, where he coaches chiropractors across the country on practice growth, leadership, patient retention, Team Doc, and building thriving chiropractic businesses. Learn more: https://www.mybigfishenterprises.com/ Explore Team Doc: https://www.mybigfishenterprises.com/teamdoc Stay Hungry. Pay It Forward.      #Chiropractic #GoogleAds #ChiropracticMarketing #PracticeGrowth #Chiropractor #HealthcareMarketing #SEO #PatientAcquisition #DigitalMarketing #GoogleMarketing #MarketingStrategy #SmallBusinessMarketing #AIMarketing

  8. Jul 8

    Chiropractic Practice Growth: When to Expand and When to Wait

    Should you add another technology, service, or revenue stream to your chiropractic practice? Maybe. But only if your practice is truly ready. In this episode of ChiroFEAST, Dr. Jeff Danielson welcomes Dr. Dustin Barton of Core Health Consulting to discuss how successful clinics determine when it's time to expand—and when strengthening the foundation should come first. Together, they cover the systems, leadership, marketing, team development, and operational considerations that should happen before investing in new technology or services. In this episode, you'll learn: • How to determine if your practice is ready for expansion • Common mistakes chiropractors make when adding new services • How to introduce technology without creating unnecessary complexity • Why operational readiness matters as much as clinical excitement • How to build additional revenue streams that support long-term practice growth Connect with Dr. Dustin Barton Core Health Consulting https://corehealthfargo.com/consulting Coaching with Dr. Jeff Danielson Ready to build a stronger chiropractic practice? Learn more about Big Fish Enterprises coaching: https://www.mybigfishenterprises.com/ Explore the Team Doc Program: https://www.mybigfishenterprises.com/teamdoc Stay Hungry. Pay It Forward.

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About

On ChiroFEAST, host Dr. Jeff Danielson and his guests serve up wisdom in the successful practice of chiropractic, the world of entrepreneurialism, and mentorship to navigating this crazy thing we call life. Having built, bought, and sold many chiropractic practices and as an owner of 19 LLCs, Dr. Jeff loves sharing the spirit of entrepreneurship and Paying it Forward. Listen to learn from his mistakes & successes to make yourself a better leader, entrepreneur, team member, and to even help make yourself a better person! Be inspired, be engaged, and Pay It Forward.

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