This Is Purdue

Purdue University

This Is Purdue, the official podcast for Purdue University, highlights stories about Boilermakers from across all disciplines, who through research, innovation and determination, have persistently pursued their next giant leap. Hosted by Purdue University alum, Brian Lamb School of Communication graduate, and Indiana native Kate Young, This is Purdue aims to examine all of the incredible accomplishments of Boilermakers and their contributions to the world. Join us every other Thursday as we interview students, faculty, and alumni taking small steps toward their giant leaps, and inspiring others to do the same.

  1. 1d ago

    Why Are Grocery Prices High? The Story Behind Inflation and Supply Chains

    In this episode of “This Is Purdue,” we’re talking to Trey Malone, the Boehlje Chair in Managerial Economics for Agribusiness and associate professor of agricultural economics at Purdue University.   Trey is an award-winning and nationally recognized agricultural economist. His timely insights on food-system trends have been featured in major outlets like The New York Times, USA Today, Time and CNBC. Before joining Purdue’s Department of Agricultural Economics, he held faculty positions at the University of Arkansas and Michigan State University.   Today, Trey is breaking down topics that regularly grab headlines, especially during this holiday season: the rise in grocery prices and the overall state of the U.S. food system.   In this episode, you will:  Learn more about the realities behind the U.S. food supply chain, including how multiple factors like inflation and price volatility can impact the price of cooking and meal staples like eggs.   Hear more about how the salience (or importance) and familiarity of food in our everyday lives fuel common misunderstandings and fears around our food system.   Discover more about the long-term effects of the COVID-19 pandemic on the price volatility of food and household staples like toilet paper — and why the U.S. food system is more resilient than we think.   Find out how social media influencers and viral trends impact the food supply chain and how agricultural economists at Purdue use social listening data to predict future trends.  Get insights into the current state and future of our food system, from the popularity of food delivery apps like Instacart and how they’re changing consumer decision-making to why agricultural economists like Trey are focused on food affordability and nutrition across income categories.  Hear more about Trey’s upbringing and journey to Purdue, from his early years working at his family’s 1,400-acre cattle ranch in Oklahoma to gaining a PhD in agricultural economics from Oklahoma State University — and how this background motivates him to help farms and businesses thrive.  Learn more about how Trey is preparing Boilermakers to lead and innovate in agricultural economics and how he’s creating opportunities for them to help farmers and agribusiness make key decisions.   Tune in for tangible tips on how consumers can navigate rising grocery bills and save money this Thanksgiving — including avoiding impulse buys and finding deals at major retailers like Walmart and Aldi.   You don’t want to miss this episode with a Purdue professor and agricultural economist who’s expanding the way we think about our food — and the people who grow it.   Learn more about your ad choices. Visit megaphone.fm/adchoices

  2. Oct 15

    The Hobby Revival: Creativity, Nostalgia and Community

    In this episode of “This Is Purdue,” we’re talking to Haley Larsen (PhD English ’21), story lead of marketing and measurement at Pinterest.  As a storytelling expert and creative strategist for a global visual engine and social media platform, Haley’s helping us dive into the fun, trending world of tactile hobbies — from knitting and pottery to mahjong and so much more!  Haley is also a proud Purdue alumna with a background in English literature and culture. She’ll unpack the factors behind the recent hobby revival — fueled by Gen Z — and how Pinterest is meeting this moment.  In this episode, you will:  Learn more about how a pushback against hustle culture, a desire for connection and joy, and nostalgia for a prephone world are driving Gen Z’s interest in grandma-and-grandpa-core hobbies like crochet, scrapbooking and bird-watching.   Hear more about Pinterest’s unique position as a major social platform that not only offers its users the ability to collect and curate visual inspiration but also encourages them to get offline to pursue their hobbies.   Discover more about Haley’s favorite offline hobbies, including pottery, and how they’re pushing her outside of her creativity comfort zone and helping her find community.   Get insights into the paradox of online hobby trends, including how this points to a broader human pattern and why engaging with online communities can help you develop your offline hobbies.   Find out more about how slow, manual hobbies can improve your well-being and why the “friction” that comes with process-based activities is vital for self-reflection and self-development.  Tune in for key takeaways from Pinterest’s Hobbies Trend Report, and how the platform’s rich search data predicts top hobby trends for the year, including “Kitchen Witch,” “Home Cafe Engineering” and “Handmade Hacker.”   Learn more about Haley’s role and day to day as a story lead at Pinterest and how her Purdue liberal arts training set her up for career success with meaningful and measurable skills.   You don’t want to miss this episode with a Boilermaker and creative who’s helping to inspire hobby enthusiasts across the world!  Learn more about your ad choices. Visit megaphone.fm/adchoices

  3. Sep 17

    Why Focus Feels Harder Today and How To Train Your Brain

    In this episode of “This Is Purdue,” we’re talking to two professors in the Daniels School of Business: Allie Gabriel, the Thomas J. Howatt Chair in Management in the Organizational Behavior and Human Resource Management Department and director of the Center for Working Well, and Kate Zipay, associate professor of organizational behavior and human resources.  Allie and Kate are leading experts and researchers on employee well-being, work-life balance, performance and motivation. They were recently nominated for the Thinkers50 Radar Class of 2026, which recognizes 30 emerging management strategists from around the world.   This award-winning duo joins the podcast for a thought-provoking conversation about how professionals can retrain their brains to master productivity and focus in today’s digital age — at work and home.   In this episode, you will:   Learn more about the difference between productivity and activity — and how “doomscrolling” on social media and constant email, Teams and Slack notifications can undermine our daily work tasks.   Discover more about focus and cognitive stamina, like what these buzzwords really mean and how professionals can build their capacity for deep, meaningful work.  Hear Allie’s and Kate’s tangible tips for retraining your brain to conquer digital distractions — like locking down your phone — and how they’re teaching their students to improve their digital well-being.    Find out how to build a balanced “work diet” and why deep-thinking and low-stakes tasks are both vital parts of a healthy professional lifestyle.   Dive deeper into how organizations can better support employee well-being and productivity and why leaders should start normalizing rest and recovery.   Hear more about how “early bird” and “night owl” labels can inhibit our self-growth and how to plan your work schedule around the times that work best for you while still being collaborative.   Explore why high performers are more susceptible to burnout and how rethinking your identity as a “doer” and setting boundaries can help improve your overall well-being.   Learn more about Allie’s and Kate’s goals for the future and how Purdue is at the forefront of performance, productivity and well-being research.   Gain insights into using AI to enhance productivity — and why it can give users a false sense of efficiency due to a lack of psychological ownership.     You don’t want to miss this episode with two innovative Purdue business professors and researchers who are transforming the way we work — and how we take care of ourselves.   Learn more about your ad choices. Visit megaphone.fm/adchoices

  4. Sep 3

    The Future of Sports Careers: From the NFL Fan Experience to Data Analytics

    In this episode of “This Is Purdue,” we’re talking to Stephanie Pemberton (BA communication ’05), senior vice president of marketing for the Indianapolis Colts.   For over 20 years, Stephanie has worked in multiple marketing and community relations roles within the Colts organization. As a proud Purdue alumna and marketing executive in the NFL, she has key insights into the future of sports careers and how students can break into the industry through its many diverse pathways.   The Indiana native and sports marketing leader joins host Kate Young for an exciting interview from the Indiana Farm Bureau Football Center — near Purdue’s Indianapolis campus — to celebrate Purdue’s powerful new partnership launch with the Colts!   In this episode, you will:   Learn more about how the sports industry has evolved in the past few decades and what careers are the most in demand, including areas like fan experience, sports performance and data analytics.   Find out what skills and experiences students need to gain if they want to land careers with professional sports organizations like the Colts, and what qualities set successful candidates apart.   Hear how rapidly evolving technology like AI is being integrated into the Colts organization — and the NFL at large.   Discover more about Stephanie’s background and path to working for the Colts, including how her time as an intern with Purdue Athletics helped launch her decadeslong NFL career.  Tune in for more about Stephanie's vision for Purdue’s new partnership with the Colts and how it will accelerate the talent pipeline in Indianapolis.   Learn more about what energizes Stephanie about the Colts’ future — like building a global audience — and why her commitment to the fans and community inspires her every day.   You don’t want to miss this episode with a Boilermaker who’s invested in fostering the next generation of sports leaders!  Learn more about your ad choices. Visit megaphone.fm/adchoices

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123 Ratings

About

This Is Purdue, the official podcast for Purdue University, highlights stories about Boilermakers from across all disciplines, who through research, innovation and determination, have persistently pursued their next giant leap. Hosted by Purdue University alum, Brian Lamb School of Communication graduate, and Indiana native Kate Young, This is Purdue aims to examine all of the incredible accomplishments of Boilermakers and their contributions to the world. Join us every other Thursday as we interview students, faculty, and alumni taking small steps toward their giant leaps, and inspiring others to do the same.

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