Humans of Agriculture

HOA Media
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We're going behind the scenes to see and understand modern agriculture, because no matter whether you're in it or not, you probably don't know all the pieces to just how incredible, diverse and multi-layered agriculture is. We do this by uncovering the real stories, experiences and voices of modern agriculture.

  1. Tom & Mick: Grain, Livestock and Land - Where Aussie Ag sits in 2026 with Tommy Taylor

    19H AGO

    Tom & Mick: Grain, Livestock and Land - Where Aussie Ag sits in 2026 with Tommy Taylor

    Season 4 of Monthly Markets opens with a strong pulse check across livestock, wool, property and grain. Tom and Mick begin with: Wagga sheep market strength, with mutton pushing 7.50–8.00 and trade lambs over 10.50The Eastern Market Indicator hitting 1677 cents — a two-year recordCattle prices holding firm at GunnedahMajor rural property listings across NSW and QLD, including Springfield, Bogo, Glenfinnan, and Goodar StationThen they’re joined by Tommy Taylor from Clear Grain Exchange for a deep dive into the grain landscape. In this episode: How Clear Grain Exchange works Empowering growers to set their own target pricesBringing 140+ buyers into a single digital marketplaceSecure settlement and title retention for reduced counterparty riskDigitised documentation simplifying compliance and accounting2025–26 Harvest Review Record WA cropStrong Northern NSW and QLD yieldsChickpeas, lentils and canola performing wellBarley trading near parity with wheat in some regionsGlobal Market Pressures Argentina’s 30 million tonne wheat crop flooding lower-spec marketsFreight advantages favouring WA exportersStocks-to-use ratios tightening globally despite current surplusesOn-Farm Storage Trends Increased investment in storage infrastructureGrowers holding grain as both a price strategy and drought hedgeRisks and costs of multi-year carryChina & Canola First canola exports to China since 2020Political risk remains, but diversified export markets provide resilienceFeedlots & Domestic Demand Potential 6 million head on feedFeedlots becoming a major structural demand driverBarley strength in northern markets driven by ration preferencesTommy’s Advice Don’t miss opportunitiesSet target pricesVolatility creates upside for prepared sellersThis episode is essential listening for growers, traders, feedlot operators, advisors and agribusiness professionals planning for the year ahead.

    22 min
  2. The Era that built Australian agriculture is ending. What comes next? Tim Hunt shares his insights.

    FEB 9

    The Era that built Australian agriculture is ending. What comes next? Tim Hunt shares his insights.

    For decades, Australian agriculture has operated within a set of conditions that quietly shaped its success - stable geopolitics, expanding global trade, predictable markets, and steady productivity gains. That era is ending. In this conversation, Tim Hunt joins Oli Le Lievre to unpack the global forces reshaping food and agriculture right now, from geopolitics and trade fragmentation to climate volatility and rapid technological change. With a career spanning banking, economics, and international agriculture, Tim brings a clear-eyed, global perspective on why these shifts are structural, not cyclical - and what that means for producers, agribusiness leaders, and the wider food system. Recorded just one week out from evokeAG 2026, where Tim and Oli will be part of the MC team alongside Liz Brennan, this episode is about making sense of a changing world - and asking how Australian agriculture adapts, evolves, and leads in what comes next. In This Episode, We Explore Why the conditions that built modern Australian agriculture are no longer guaranteedHow geopolitics, trade, climate, and technology are colliding to reshape food systemsWhy these shifts represent long-term structural change, not short-term cyclesThe role realism plays in building resilient farm businesses and industriesWhy agriculture sits at the centre of global economics, politics, and cultureHow a top-down view of the world complements on-farm decision-makingTechnology as agriculture’s most important tailwind in an increasingly volatile eraWhat real value-adding looks like beyond branding and provenanceWhy adaptation, not protection, has always underpinned Australia’s agricultural successThe role events like evokeAG play in helping the industry respond collectively

    42 min
  3. Millie Moore Quit a Corporate Ag Job to Go Ranching... and It Changed Everything

    FEB 2

    Millie Moore Quit a Corporate Ag Job to Go Ranching... and It Changed Everything

    Millie Moore didn’t leave her job because she was unhappy. She left because she was curious. After four and a half years in a corporate ag role, Millie made a decision that many people talk about but few actually take. She quit, moved to Canada, and went ranching to properly immerse herself in the beef industry and test herself on the ground. That choice led to something bigger. In this episode, Millie shares how ranch life in Alberta opened doors to meat judging, scholarships, and ultimately a fully funded Masters in meat science at the University of Illinois. This conversation explores career risk, confidence, building networks without a farming background, and why agriculture offers far more pathways than most people realise. It also kicks off a year-long series with Millie, where she’ll continue to share what she’s learning across the US, Canada, and Australia. ⏱️ EPISODE TIMESTAMPS 00:00 — Quitting a corporate job to go ranching02:10 — University, early career, and choosing what not to do03:20 — Why Millie stayed 4.5 years in her first role04:40 — The fear and reality of moving overseas06:30 — First impressions of ranch life in Canada08:45 — Canada vs the US beef industry09:05 — Not coming from a farming background10:30 — “If you want to be in beef, go be in beef”11:40 — How Millie built her network from scratch13:40 — Why agriculture feels hard to break into (and why it isn’t)15:20 — Dealing with rejection and imposter syndrome19:55 — Meat judging and why it shapes so many careers22:10 — The US meat judging circuit explained24:40 — Sponsorship, alumni, and industry support26:20 — Returning to study and why Illinois made sense28:30 — What’s next and a year of conversations ahead

    29 min
  4. North Queensland's Robot Cowboys and the Future of Farming with Sam Rogers

    JAN 26

    North Queensland's Robot Cowboys and the Future of Farming with Sam Rogers

    At just 19 years old, Sam Rogers is building one of Australia’s most exciting agtech startups. Founder of GrazeMate, Sam is using autonomous drones, robotics, and AI to help farmers and ranchers move cattle, measure pasture, and gain real-time insights straight to their phone. In this episode, Sam shares his journey from growing up on a cattle station in North Queensland to raising capital, relocating to the US, and taking GrazeMate global. This conversation explores innovation in agriculture, resilience, robotics, and what the future of farming could look like when technology meets deep agricultural knowledge. Keywords: agtech, agriculture innovation, autonomous drones, robotics in farming, cattle mustering technology, GrazeMate, EvokeAG, future of agriculture, ag startups, Australian agtech Episode Summary In this episode of Humans of Agriculture, Oli Le Lievre sits down with Sam Rogers, the 19-year-old founder of GrazeMate, an agtech startup redefining how cattle are managed using autonomous drones and artificial intelligence. Sam shares his remarkable personal story, growing up on a cattle property in North Queensland, competing internationally in robotics as a teenager, surviving a spinal tumour, and climbing peaks in Nepal. These experiences shaped his mindset and ultimately led him to build GrazeMate, a technology that helps farmers muster cattle, estimate liveweight, analyse pasture, and manage grazing with far greater efficiency. The conversation explores Sam’s rapid rise in the agtech world, including global media attention, raising investment, relocating to California, and preparing to take the stage as a Groundbreaker at EvokeAG. Together, Oli and Sam unpack the opportunity agriculture presents for solving some of the world’s biggest challenges, the power of robotics at scale, and why the future of farming depends on aligning innovation with real on-farm needs. This is a powerful story about curiosity, resilience, and the role young innovators can play in shaping the future of agriculture. Chapter Markings 00:00 Why now matters and the idea behind robot cowboys 00:35 Welcome back to Humans of Agriculture and introducing Sam Rogers 03:49 Media attention, Forbes features, and global interest in GrazeMate 05:07 What farmers around the world are really struggling with 06:46 Growing up on a cattle station in North Queensland 08:26 The influence of family, curiosity, and learning by doing 09:43 Early robotics, AI competitions, and environmental motivation 12:09 The origins of GrazeMate and spotting the on-farm opportunity 14:00 Surviving a spinal tumour, Everest Base Camp, and mindset shifts 16:53 Why agriculture is the most important industry in the world 19:39 Technology, incentives, and what society chooses to reward 20:50 Why GrazeMate moved to the US and what is happening on the ground 24:18 Building a world-class team and earning investor trust 27:01 Teaching robots at scale and the future of autonomous systems 29:46 EvokeAG, coming home, and Sam’s message to Australian agriculture 31:39 Final reflections and looking ahead

    33 min
  5. A Re-share of our MOST Listened Episode ever - Clancy Mackay

    JAN 1

    A Re-share of our MOST Listened Episode ever - Clancy Mackay

    Clancy Mackay’s story is one of the most extraordinary ever shared on Humans of Agriculture and there’s a reason it remains our most downloaded episode of all time. This is a full re release of our most listened to episode ever. In this conversation, Oli Le Lievre sits down with Clancy Mackay to share one of the most extraordinary stories ever told on Humans of Agriculture. From growing up off grid in the Northern Territory with no power or running water, to breaking horses, mustering cattle, riding saddle broncs in the US, flying helicopters across remote Australia, and navigating profound personal loss, Clancy’s journey is raw, confronting, and deeply human. This episode explores resilience beyond the buzzword. It is about grit, grief, purpose, and learning how to keep moving forward when life repeatedly tests you. It is also about respect for animals, people, and place, and why calm leadership and deep understanding matter more than force or ego. Why this episode matters Clancy’s story is not polished or comfortable. It is honest. It reminds us that agriculture is built on people who endure, adapt, and keep showing up. People shaped by hardship, curiosity, and responsibility rather than shortcuts or certainty. This is an episode to sit with. An episode to return to. And an episode worth sharing.

    1h 27m
  6. Our Rohde's YouTube Video in Audio - have a listen!

    12/30/2025

    Our Rohde's YouTube Video in Audio - have a listen!

    I loved the day we had with the team at Rohde's and the way we crafted this into an amazing video and our last #ThisIsAussieAg video in audio format did pretty well -  you can check it out on our YouTube in full! Watch it on YouTube here - link to our video

    11 min

  7. 11/17/2025

    An update on HOA and Billy Slater & Adrian Capogreco chat all things leadership and people

    In today’s episode, I wanted to do something a little different and share an update on where Humans of Agriculture is heading. Over the last six years we’ve told hundreds of stories and met thousands of people, and it’s clear that the beating heart of our work isn’t just the stories themselves, but the people behind them. We’re stepping into a new chapter. One that builds on our storytelling roots, but focuses more deliberately on careers, connection, and helping people see what’s possible for them in agriculture. After that, I sit down with two remarkable leaders. First up is Billy Slater, who shares insights on confidence, preparation, transition, and why the biggest moments require the smallest focus. Then, I chat with Adrian Capogreco, Managing Director of Nutrien Ag Solutions, about leadership, resilience, community, and the future of the industry. Episode Chapters 00:00 — Welcome and Why This Episode Is Different 01:20 — What’s Ahead: Upcoming Conversations and Guests 02:24 — The Honest Update: Where Humans of Agriculture Is Heading 04:49 — How the Project Started and Why It Still Matters 06:55 — The Pivot: From Storytelling to Stories + Careers + Community 08:40 — Introducing HOA Recruitment 09:36 — Oli’s Personal Challenge: The Longest Resume in Agriculture 10:35 - Setting Up Today’s Conversations 11:00: Leadership with Billy Slater 11:46 — Preparing for Transition and Backing Yourself 12:55 — Earning Confidence 13:34 — Overcoming Self-Doubt 14:45 — Handling Big Moments 15:38 — Vulnerability, Courage, and Team Culture 17:00 — Positive Reinforcement and High Standards 18:32 — Oli’s Reflections on Billy’s Lessons 19:30 - Leadership and the Future with Adrian Capogreco 19:41 — Introducing Adrian at the Nutrien Stand 19:56 — Adrian’s Non-Negotiables in Leadership 20:20 — A Non-Negotiable in Life: Balance 20:55 — Advice for First-Time Managers 21:55 — The Quirks and Strengths of Agriculture 22:40 — Mindset When Things Get Tough 23:45 — What’s Next for Nutrien 24:45 — Wrapping Up with Adrian

    25 min
  8. "I Think Succession Planning is Legacy Planning" with Homestead Road Founder Bridgitte Brooks

    11/10/2025

    "I Think Succession Planning is Legacy Planning" with Homestead Road Founder Bridgitte Brooks

    Bridgitte Brooks is rewriting the story of Australian wool - and of rural women.  The fifth-generation sheep farmer has launched a wool athleisure brand from her farm in Yuna, Western Australia in a bid to connect modern consumers with a natural fibre that she feels is undercelebrated.  From baby blankets to wool athleisure wear, Bridgitte is stitching together sustainability, style, and heritage—with a deep belief that rural communities can thrive when families are supported and fibre stories are told well. Chapters00:00 Introduction to Bridgitte and Her Journey02:58 Life in Rural Australia and Its Challenges05:41 The Birth of a Fashion Business08:13 Navigating the Fashion Industry10:36 Sustainability and the Future of Fashion13:17 The Importance of Succession Planning16:09 Family Dynamics in Farming18:59 Advice for Future Generations21:30 Reflections and Future Aspirations24:11 Closing Thoughts and Future Plans Learn more about Homestead Road and how Bridgitte is rewriting a new story for Australian wool. Find more stories from us on our Instagram, Facebook and Linkedin. ALSO - Come to our event in either Brisbane or Melbourne! You can hear more episodes of Humans of Agriculture here. If you enjoyed this episode, share with a friend and let us know your thoughts at hello@humansofagriculture.com.  Don't forget to rate, subscribe, and leave a review!

    27 min
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About

We're going behind the scenes to see and understand modern agriculture, because no matter whether you're in it or not, you probably don't know all the pieces to just how incredible, diverse and multi-layered agriculture is. We do this by uncovering the real stories, experiences and voices of modern agriculture.

Information

  • Channel
    HOA Media
  • Creator
    Humans of Agriculture
  • Years Active
    2020 - 2026
  • Episodes
    353
  • Rating
    Clean
  • Copyright
    © Humans of Agriculture 2025
  • Show Website
    Humans of Agriculture

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