Zinnov Podcast

Zinnov

Zinnov Podcast is for leaders who set direction, not follow it. Featuring CIOs, CTOs, and CEOs, the series examines how organizations scale amid data, AI, and growing complexity, through real decisions, trade-offs, and leadership at scale.

  1. Oct 26

    Inside Samsung’s Push to Rethink Engineering Ft. Mohan Rao, Samsung R&D Institute India-Bangalore

    Everyone knows Samsung. Far fewer know that Samsung R&D Institute India-Bangalore (SRIB), its second-largest R&D center outside Korea, has filed around 14,000 patents in the last decade, growing that count by about 20% a year. Even fewer know the man who runs it joined as an engineer in 1997, when the office built telephone systems for small offices. In this episode of the Zinnov Podcast, Mohan Rao Goli, Corporate Vice President & Managing Director, talks to Zinnov CEO Pari Natarajan about: • From one email to 5G. A casual note to a mentor in Korea brought 3G to Bangalore; a first commercial 3G phone followed in 2003, then full 4G software ownership, then global leadership of 5G commercialization. Mohan tells it from the inside.   • How SRIB became an IP engine. A brainstorm, a Samsung CSO saying "let's patent it," and a team that had to look up what a patent was. Today: 14,000 patents and standard-essential IP in communications. • Making engineering AI-native. SRIB is decomposing product development, recruitment, IP filing, and employee engagement into tasks and asking which AI should own. Mohan explains the one question that drives it. • GDP: Goals, Domain, Productivity. The framework he built this year when asked what engineers should unlearn, and what he chose to focus on instead. • "The model debate is gone." What he believes matters instead: on-device vs. cloud, and personalization without giving up privacy. • What India taught Samsung. Why "best audio" here means loudness over fidelity, why Galaxy cameras are tuned differently for India, and how Finance+, built for UPI-first consumers, became a sell-out tool across emerging markets. Thirty years in, this is a conversation about the next thirty. Tune in. #ZinnovPodcast #Samsung #SRIB #AI #EngineeringLeadership #RnDIndia

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Zinnov Podcast is for leaders who set direction, not follow it. Featuring CIOs, CTOs, and CEOs, the series examines how organizations scale amid data, AI, and growing complexity, through real decisions, trade-offs, and leadership at scale.

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