A Taste of AZ

A Taste of AZ

Food and drink: a shared experience and cornerstone of cultures all around the globe. But how often is the essence of "place" captured in the food? A strong community of taste-makers in the 48th state are doing their part to create an identity of their own while highlighting what truly is native in the Sonoran Desert. These are their stories.

  1. 3d ago

    Urban Fraîche

    In this episode, we sit down with Chef Dean Waziry, founder of Urban Fraîche, for a conversation that goes far beyond food. Dean shares the philosophy behind Urban Fraîche and why he believes every meal should nourish not only your body, but your overall way of living. From organic ingredients and daily-changing menus to genuine hospitality, every decision at Urban Fraîche is rooted in helping people make healthier, more intentional choices. Dean also opens up about his incredible journey from immigrating to New York without speaking English to working in some of the world's most prestigious Michelin-starred restaurants before spending nearly three decades leading one of the largest hospitality companies in the world. Along the way, he explains why he eventually walked away from corporate leadership to build something centered around purpose, inspiration, and human connection. The conversation explores everything from healthy living and mindset to hospitality, leadership, and why chasing money rarely leads to fulfillment. Dean shares his daily routines, his passion for fresh ingredients, and his belief that restaurants should create experiences people remember long after the meal is over. Whether you're passionate about food, interested in living a healthier lifestyle, or simply looking for a fresh perspective on success, purpose, and hospitality, Dean's story is packed with practical wisdom and thoughtful insights. This conversation is a reminder that the choices we make every day, from the food we eat to the mindset we carry, shape the life we ultimately live. Tune in to hear why Dean believes true success isn't measured by wealth, but by the lives we impact and the experiences we create.

    1 hr
  2. Jun 26

    Shift Kitchen & Bar

    In this episode, we sit down with owner/chef Dara Wong and chef Tamara Stanger from Shift Kitchen & Bar in Flagstaff. The conversation explores the philosophy behind one of Arizona's most creative restaurants, from sourcing local ingredients and reducing food waste to building a menu that constantly evolves with the seasons, available products, and the team's curiosity. Dara shares how Shift came to life more than a decade ago, why she chose Flagstaff, and how her background in pastry and hospitality helped shape the restaurant's unique approach to dining. Tamara discusses her journey through Arizona's culinary scene, her passion for education and sustainability, and why food should never be boring. Together, they explain how collaboration, trust, and a willingness to challenge expectations have helped make Shift a destination for diners looking for something different. The conversation also dives into the restaurant's tasting menu, award-winning burgers, creative cocktail program, and the importance of creating memorable experiences through food. From savory sorbets and duck taquitos to community dinners and gondola dining experiences, every dish tells a story and reflects the team's commitment to thoughtful hospitality. Whether you're a passionate foodie, an aspiring chef, or someone who appreciates creativity and craftsmanship, this episode offers a fascinating look at the people behind one of Arizona's most distinctive restaurants. This conversation is a reminder that great food is about more than ingredients. It's about curiosity, storytelling, and creating experiences that bring people together. Tune in to hear how Shift continues to push boundaries while staying deeply connected to the Flagstaff community.

    54 min
  3. Jun 2

    saucy luke's craft bbq

    In this episode, we sit down with Luke Unrein of Saucy Luke's Craft BBQ to talk about barbecue, hospitality, entrepreneurship, sobriety, and the journey from selling sauces at farmers markets to building one of Arizona's most recognizable barbecue brands. Along the way, Luke shares how a single sauce, a smoker purchased with money from selling a motorcycle, and a willingness to bet on himself helped launch the business. We also dive into what separates great barbecue from great hospitality. Luke explains why he believes people can choose from plenty of barbecue spots, but the experience they have when they leave is what matters most. From winning back-to-back Best Bite awards at the a taste of az food & drink festival to building a loyal following through authenticity, community, and service, his approach is about much more than food. Plus, we discuss his award-winning sauces and rubs, the launch of his new AZ Bark seasoning, upcoming festivals, Arizona-raised beef from Capital Farms, and his plans for a permanent home base in the West Valley. Whether you're a barbecue fanatic, an aspiring entrepreneur, or someone looking for inspiration to take a leap of faith, Luke's story is packed with practical lessons and honest insights. This conversation is a reminder that great businesses are built one relationship, one customer, and one small step at a time. Tune in to hear how passion, persistence, and genuine hospitality helped turn a backyard hobby into a thriving Arizona brand.

    44 min
5
out of 5
15 Ratings

About

Food and drink: a shared experience and cornerstone of cultures all around the globe. But how often is the essence of "place" captured in the food? A strong community of taste-makers in the 48th state are doing their part to create an identity of their own while highlighting what truly is native in the Sonoran Desert. These are their stories.

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