51 episodes

A podcast that can help you make great decisions to get the most out of your Sales & Marketing career. Your host, Mike is a professional Sales and Marketing Director and his biggest frustration is seeing the careers of too many people slow down before they should. Be introduced to an incredible group of leaders who tell their story and how they have made it to the top.

Your Future in Sales & Marketing Your Future in Sales & Marketing

    • Business

A podcast that can help you make great decisions to get the most out of your Sales & Marketing career. Your host, Mike is a professional Sales and Marketing Director and his biggest frustration is seeing the careers of too many people slow down before they should. Be introduced to an incredible group of leaders who tell their story and how they have made it to the top.

    Episode 50 - From Tier 1 FMCG to PE with James Farrow, Sales Director for Upfield

    Episode 50 - From Tier 1 FMCG to PE with James Farrow, Sales Director for Upfield

    EPISODE 50!!! This is the 50th episode of Your Future in Sales & Marketing. A huge thanks to the 50 leaders who have shared their journey and insights, to help you broaden your perspective and get more out of your sales and marketing career. We’ve been constantly amazed by the growing popularity of the pod and the quality of business leaders committing their time to be our guests.  And, we have many more leadership journeys to share with you! 
     
    In this special episode,  James Farrow,  Sales Director for Upfield, joins Mike Dickson to discuss "From Tier 1 FMCG to PE". James is an inquisitive thinker with extensive international Sales/Marketing and Strategy leadership experience and will share his journey from working in traditional tier 1 FMCG businesses through to being involved in Start-ups, Consulting and Private Equity, leading into new fast-paced categories and channels and perhaps debunking a few myths along the way.

    We hope you enjoy!

    • 47 min
    Episode 49 - Leaving FMCG is NOT the career risk it once was with Amanda Schmidhofer, Chief Consumer Officer for Mrs Mac’s

    Episode 49 - Leaving FMCG is NOT the career risk it once was with Amanda Schmidhofer, Chief Consumer Officer for Mrs Mac’s

     Amanda Schmidhofer, Chief Consumer Officer for Mrs Mac’s joins Mike Dickson to discuss, "Leaving FMCG is NOT the career risk it once was".

    Amanda will share her story and insights around her own personal career goals and challenges to achieving success. With over 15 years of experience in leading flagship portfolios, Amanda is known for making the complex simple and mobilising teams to deliver a shared vision.  

    Amanda’s career has taken her from classic tier 1 FMCG with Nestle and Coke to the B2B world with Bingo Industries and back into FMCG with Mrs Macs. In years gone by, a move for a marketer out of FMCG was risky, would you get back in? But today,  that view has changed, and Amanda is living proof. 
    So, let’s get into it!  Enjoy. 

    • 43 min
    Episode 48 - How to make the move from Agency to client side with Liam Loan-Lack, CMC

    Episode 48 - How to make the move from Agency to client side with Liam Loan-Lack, CMC

    In this episode, Mike is joined by Liam Loan-Lack, CMC and explores how to make a move from agency to client-side. Why doesn't it happen more? How good would it be to see talent flow in both directions?

    After reaching the senior levels of IPG, Liam made the client-side move happen. Not without a large degree of planning and persistence, he landed the CMO role for My Muscle Chef and is now about to take a new position in a new industry with CMC markets. 

    It's a refreshing look at both sides of the fence - enjoy!

    • 47 min
    Episode 47 - Making a move in a hot market, with recruitment experts Callum Jones-Bray and Chris Hamil - Bonus Pod

    Episode 47 - Making a move in a hot market, with recruitment experts Callum Jones-Bray and Chris Hamil - Bonus Pod

    In this bonus collaboration podcast, Mike Dickson chats with [axr] Recruitment Experts Callum Jones-Bray and Chris Hamil, sharing insights and advice about "Making a move in a hot market". 

    Now, this is one podcast you will want to listen to; some of the topics that are discussed during the podcast are:

    - What is and why the market is hot? 
    - What does a hot market mean for companies, candidates and recruiters? 
    - What should a candidate do (and not do) in a hot market? 
    - What adverse behaviours are we seeing? 
    - How long will the hot market remain? 

    After listening to this great pod, connect with Mike and his guests: 

    https://www.linkedin.com/in/mikedickson2/
    https://www.linkedin.com/in/callum-jones-bray-b52b2093/
    https://www.linkedin.com/in/chrishamill7/ 

    And for more information or a career chat, contact [axr] team:
    https://www.axr.com.au/

    • 48 min
    Episode 46 - Daniel Roberts, from Shine+ on "From elite sports to commercial leadership"

    Episode 46 - Daniel Roberts, from Shine+ on "From elite sports to commercial leadership"

    In this episode, Mike chats with Daniel Roberts, Sales & Marketing Director for Shine, a fast-growth energy drinks business taking on some of the biggest brands around.

    We’re going to explore the move from elite sports to commercial leadership, unpicking Daniel’s own journey from sport through tier 1 FMCG through to his current role with Shine, a fast-growth energy drinks SME with huge ambition.

    Enjoy!

    • 45 min
    Episode 45 - Alyse Berriman from Liquefy, on The Entrepreneur Within

    Episode 45 - Alyse Berriman from Liquefy, on The Entrepreneur Within

    In this episode, Mick Dickson meets Alyse Berriman,  co-founder and GM Director of Liquefy Health, an incubator spin-off business from Pharmacare.
    The theme of this pod is The Entrepreneur Within, how did Liquefy come about, how does Alyse manage the business and how does she attract, develop and retains her team.
    Enjoy!

    • 43 min

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