The AMO Show

Jacob Cohen Donnelly

This is the AMO Show. Every week, I interview entrepreneurs and operators that are building media and events companies. Over the course of our discussions, we dig into what’s working, what’s not, how they’re growing and the financials behind their businesses. If you like these discussions and want to go deeper, become an AMO Pro member by visiting A Media Operator dot com.

  1. 1d ago

    Griff O'Brien: Building Estate Media into a $6M Real Estate Powerhouse

    Episode Summary Jacob sits down with Griff O'Brien, co-founder and CEO of Estate Media — the personality-driven real estate media company he built with Million Dollar Listing's Josh Flagg and Carolwood's Andrew Shanfeld. In just over two years and on $2.65M of total capital raised, Estate Media has done over $6M in cumulative revenue, signed 30 of the 37 biggest agents in America, and reaches 750,000 realtors through its owned-and-operated channels alone. Griff walks through the tension of running a half-B2B, half-consumer brand under one roof, what really happened when Estate Elite — the $1,500-a-year membership — failed, and why he now believes international real estate could become the single biggest line of the business. Chapters 0:00 Introduction 1:18 The thesis — flipping content from cost center to revenue line 4:43 What "personality-driven real estate media" actually means 8:41 Running B2B and B2C under one roof and the 75/25 → 65/35 shift 13:11 The Magnolia Network comparison and why a consumer product line isn't next 18:19 Reaching 750,000 realtors and the social intelligence data layer 25:19 Talent acquisition — trusted and loved, and de-risking Josh as the brand 29:50 Talent economics: 50/50 splits, equity alignment, and 100% IP ownership 36:41 The real revenue stack — $1.75M, $4M, $6M projected, and Q1 at $1.5M 39:02 Estate Elite: why the $1,500 membership failed 45:16 The agency business — $100K MRR, 70% margin, and the agent feeder system 50:35 Inside the advertising business and B2B vs. B2C product lines 54:22 The Arrow Global partnership and the international thesis 1:07:16 Why he'd never wind down the B2B side 1:12:17 Why a big events play doesn't work in residential real estate 1:15:33 What comes next — and seller vs. buyer 1:18:49 The risks — talent, becoming a branded content house, and macro 1:25:02 Closing thoughts: niches, clipping, horses, and being maniacal about media

    1h 30m
  2. May 26

    Building InfraXMedia: Dan Loosemore on Training, Events, and the Data Center Boom

    I spoke with Dan Loosemore, CEO of InfraXMedia, for the AMO Show this week. In this episode, we dug into how he transformed DCD from a regionally structured events business into an integrated platform doing £55 million in revenue at 30% margins, why the company launched Yotta as a separate brand that's already projecting 7,000 attendees and roughly $13 million in revenue in its third year, how the Academy training business has shifted from individual certifications to multi-year enterprise contracts now representing 22% of revenue, and the market intelligence product launching in Q4 that Dan expects to scale to £10 million in ARR. 0:00 - Introduction 1:23 - Why Dan stayed at DCD for eight years 5:17 - The transformation from events business to platform business 14:32 - Taking over from the founder 17:29 - Opus Origin's investment thesis and the path to £55M 22:32 - How the integrated sales team sells outcomes, not products 29:23 - 100% client retention and the infrastructure behind it 36:38 - Customer success vs. account management 43:17 - Why B2B media is still running old playbooks 47:05 - The DCD Connect events portfolio 55:17 - Why Yotta needed to be a separate brand 1:00:28 - Inside DCD Academy: pricing, diagnostics, and multi-year deals 1:06:01 - The market intelligence product launching in Q4 1:13:09 - £55M revenue, 30% margins, and the pie chart 1:15:05 - Acquiring Data Center Nation and SDxCentral 1:20:36 - The bet that didn't work 1:24:27 - How Dan underwrites acquisitions 1:26:29 - Advice for operators and what Dan's obsessed with

    1h 30m
  3. May 19

    From Class Project to $40M Valuation: Adam White on Building Front Office Sports

    Adam White started Front Office Sports as a freshman class project at the University of Miami in 2014. Today, FOS is majority-owned by Jeff Zucker's RedBird IMI at a reported $40 million valuation, with 70 employees, projecting $20-24 million in revenue this year, and on track for its first profitable year. We get into the full cap table history — from giving up 51% to his first investor to RedBird taking majority control — how FOS actually makes money, the NFL and league content partnerships, the studios bet that landed a number-one Netflix film, and why FOS still doesn't charge readers a dime. Timestamps 0:00 — Intro 1:25 — The founding story and building FOS at Miami 10:49 — How to start a media company from nothing 19:09 — Why brand matters more than audience 25:06 — The "prosumer" positioning and who actually reads FOS 35:33 — The investor journey: SC Holdings, Crain, and RedBird IMI 38:03 — What Jeff Zucker actually changed 42:37 — Editorial independence when your owner invests in sports 44:34 — The numbers: $24M projected revenue, first profitable year 48:00 — Revenue mix: digital, social, branded content, and events 49:15 — The Yahoo partnership 51:47 — Faces and franchises: building sub-brands inside FOS 58:00 — The events business and getting Adam Silver on stage 1:04:17 — The NFL deal and why FOS pays for league IP 1:09:05 — FOS Studios and the Netflix Brett Favre film 1:14:37 — Why FOS doesn't charge readers 1:18:28 — Profitability and what comes next 1:22:27 — The exit question: who buys FOS? 1:30:12 — What every media operator should focus on 1:32:11 — What Adam is obsessed with right now

    1h 34m
  4. May 12

    Buy, Integrate, Repeat: Tim Hart on the Playbook Behind Arc's Roll-Up

    Tim Hart is President of the Americas at Arc, the EagleTree-backed B2B events, data, and media platform that has done nine acquisitions in four years and now generates roughly $130 million in revenue across HR, education, financial services, and agriculture. In this conversation, Tim walks through how Arc is organized — a three-layer structure of platforms, communities, and shared services — and makes the case that the post-COVID value in B2B media has permanently shifted away from events-only toward a year-round content and connections model. He gets specific: Arc's revenue is 60% events, 30% marketing services, and 10% memberships and subscriptions, with the subscription line as the fastest-growing segment and a target to double it. Tim breaks down the Touchpoint Markets deal — an unusual intra-PE transfer that brought first-party data and lead gen capabilities into Arc and pushed marketing services revenue from 20% to 30% — the economics of geo-adapting HR Tech Conference from Las Vegas to Amsterdam, Singapore, and Abu Dhabi, and the real P&L behind a $500K hosted buyer summit running at 60–65% gross margin. He also explains why, after running M&A at UBM through the "Events First" era and the £4 billion Informa merger, he believes that strategy was a moment in time — and why Arc is deliberately building the opposite. Timestamps: 00:00:00 — Intro 00:01:50 — Tim's career thread: UBM, Informa, Emerald, and why he joined Arc 00:04:13 — Arc's thesis: why these verticals belong together and how the platform is organized 00:14:44 — The subscription bet: DA+, ThinkAdvisor, Credit Union Times Pro, and the push from 10% to 20% 00:18:23 — Inside a hosted buyer summit: $500K revenue at 60–65% gross margin 00:22:06 — Geo-adapting HR Tech from Las Vegas to Amsterdam, Singapore, and Abu Dhabi 00:28:18 — Deal-making lessons from UBM, the Informa integration, and what goes wrong 00:36:30 — Evaluating acquisitions: pricing, founder expectations, and what changes post-close 00:40:35 — The Touchpoint deal: intra-PE mechanics and what the capabilities actually brought to Arc 00:51:13 — Organic growth, launches, and why Arc hasn't done a deal in a year 00:56:35 — Arc by the numbers: $130M revenue, mid-20s EBITDA, and where AI is driving margin 01:02:03 — The exit thesis, the "clean story" question, and why Events First was a moment in time 01:09:39 — Advice for operators and what Tim is obsessed with right now

    1h 12m
5
out of 5
25 Ratings

About

This is the AMO Show. Every week, I interview entrepreneurs and operators that are building media and events companies. Over the course of our discussions, we dig into what’s working, what’s not, how they’re growing and the financials behind their businesses. If you like these discussions and want to go deeper, become an AMO Pro member by visiting A Media Operator dot com.

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