The Shit No One Tells You About Writing

Bianca Marais, Carly Watters and CeCe Lyra

This is a podcast for emerging writers who want to improve the quality of their work and learn more about the publishing industry. Your one host, Bianca Marais (the bestselling author of 'The Witches of Moonshyne Manor') interviews authors, agents, editors and just about anyone and everyone who's involved in bringing a book to market. She's joined by her cohosts, literary agents Carly Watters and CeCe Lyra from P.S. Literary Agency, who read and critique query letters as well as opening pages in their Books with Hooks segment. Expect good advice, honest insights, and a few laughs along the way.

  1. Shooting the Shit About AI Reading Companions and Debriefing Last Week's Episode

    1d ago ·  Bonus

    Shooting the Shit About AI Reading Companions and Debriefing Last Week's Episode

    This week, on Shooting the Shit Carly and CeCe unpack their conversation with best-selling author Andi Bartz and dive deeper into the growing role of AI in publishing. They discuss a listener's candid confession about using AI during the research and drafting process, the fear and uncertainty many writers are feeling, and how transparency and trust factor into agent-author relationships. The conversation also explores new AI-powered reading tools from Google Play Books and Storytel, raising questions about whether technology can ever replace the human connection that makes reading. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    34 min
  2. Finding the Heart of the Story

    5d ago

    Finding the Heart of the Story

    In this Books with Hooks segment, Bianca, CeCe, and Carly critique a memoir query about parenting a child with Down syndrome, emphasizing that while emotionally powerful, it lacks a clear hook, market positioning, and defined narrative arc—and may not yet function as a full memoir. They stress the importance of framing personal experience in a way that’s compelling to readers, with strong stakes, structure, and deeper interiority on the page. In contrast, a medical AI thriller query is praised for its sharp concept and stakes, with notes on refining the central conflict and strengthening the opening.  Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    46 min
  3. Shooting The Shit About Author/AI Pain Points With NYT bestseller Andrea Bartz

    Jun 15 ·  Bonus

    Shooting The Shit About Author/AI Pain Points With NYT bestseller Andrea Bartz

    In this special episode of Shooting the Shit, Carly and CeCe are joined by bestselling thriller author and journalist Andrea Bartz for a wide-ranging conversation about publishing, AI, and the current state of the book industry. Andrea shares her perspective on the uncertainty many authors are feeling, from shifting book sales trends to the growing influence of AI, and discusses why storytelling feels more important than ever during turbulent times. The conversation explores author branding, reader trust, book discovery, publishing misconceptions, and the role of publishers behind the scenes. Andrea also weighs in on the ethics of AI in publishing, the challenges of proving authorship in an AI-driven world, and why authors, agents, and publishers need clearer conversations about technology. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    43 min
  4. Writing Dialogue That Carries the Entire Scene and How Voice Can Make or Break Your Novel

    Jun 11

    Writing Dialogue That Carries the Entire Scene and How Voice Can Make or Break Your Novel

    In part one of this week’s double author interview, Carly Watters sits down with debut author Lara Stokes to discuss her novel ‘Midsummer Nights’ — a contemporary, theater-filled spin on William Shakespeare’s ‘A Midsummer Night’s Dream’. Lara opens up about querying during COVID, the memoir and “drawer novel” that came before her debut, and how writing the book “just for fun” ultimately led to her publishing breakthrough. They also dive into balancing literary and commercial fiction, writing humor and romance, Shakespeare’s lasting influence on modern storytelling, and the realities of building a writing career while juggling day jobs, rejection, and uncertainty. In part two of this week’s double author interview, Bianca chats with author Camille Perri about writing across genres, crafting distinct multi-POV voices, and why voice can make or break a novel. They dive into the layered editing process, balancing humor with emotional depth, the challenge of writing “complex” female characters, and how setting can become an active part of storytelling. Plus, Camille shares how ‘Social Animals’ evolved from a screenplay into a novel packed with mystery, heart, and dog park drama. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    56 min
  5. Shooting the Shit About Agent Financial Details, Imprint Mergers and Risks of a Top Heavy Industry

    Jun 8 ·  Bonus

    Shooting the Shit About Agent Financial Details, Imprint Mergers and Risks of a Top Heavy Industry

    In this week’s episode of Shooting the Shit, Carly and CeCe chat about the ever-expanding role of literary agents—from event support and career coaching to navigating emerging challenges like AI, fact-checking, and author advocacy. They discuss how agents balance evolving responsibilities while staying focused on their core job: making deals and supporting their clients’ careers. Carly and CeCe also talk about author platform-building before publication, unpacking why writers should focus less on marketing an unwritten book and more on sharing their reading life, interests, and perspective. Plus, they answer listener questions about submission statistics, reading the tea leaves on submission, and what agents really think when a book spends months on editors’ desks. As mentioned on this episode: https://lunch.publishersmarketplace.com/2026/05/ss-merges-lines-into-a-new-atria-gallery-publishing-group/ https://falonballard.substack.com/p/the-rom-com-subgenre-is-in-trouble?utm_source=multipl[…]ecommendations-email&utm_medium=email&triedRedirect=true https://www.threads.com/@talesofegan/post/DYiQbUVlDKA?xmt=AQG0teqFipzz4Oan2fN4Aw4nN4RSFGFFAfAhL6-XdDgo7A Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    35 min
  6. Layers of Psychological Processing

    Jun 4

    Layers of Psychological Processing

    In this milestone 225th Books with Hooks segment , Bianca, Carly and CeCe break down two wildly different submissions to dissect what’s working (and what’s not). First up is a high-concept Western horror with cannibals, ghosts, and immortal outlaws. They discuss a strong premise, which can be made stronger by clearer stakes, as well as the author being aware of a romance that readers won’t necessarily root for. Second up: a killer AI-meets-family-drama concept that hooks instantly—though opening pages could do more heavy lifting. Why? Listen to find out. A lesson on concept vs. craft—and why both need to be firing. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    46 min
  7. Shooting the Shit About Agent Financial Details, Imprint Mergers and Risks of a Top Heavy Industry

    Jun 1 ·  Bonus

    Shooting the Shit About Agent Financial Details, Imprint Mergers and Risks of a Top Heavy Industry

    In this week’s Shooting the Shit, Carly and CeCe tackle some of the biggest conversations shaping publishing right now. They discuss the recent consolidation of Simon & Schuster and what fewer submission opportunities could mean for authors and agents, unpack concerns about the shrinking romance midlist and the growing dominance of a handful of bestselling authors, and share insights from the latest AALA agent survey on income, financial instability, and career sustainability in agenting. Carly and CeCe also discuss AI ethics, copyright registration issues, common publishing scams targeting writers, and answers listener questions about querying after publication, navigating agent-author relationships when projects don’t align, and understanding sales data from past books. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. As discussed on this episode: https://lunch.publishersmarketplace.com/2026/05/ss-merges-lines-into-a-new-atria-gallery-publishing-group/ https://falonballard.substack.com/p/the-rom-com-subgenre-is-in-trouble?utm_source=multipl[…]ecommendations-email&utm_medium=email&triedRedirect=true https://www.threads.com/@talesofegan/post/DYiQbUVlDKA?xmt=AQG0teqFipzz4Oan2fN4Aw4nN4RSFGFFAfAhL6-XdDgo7A Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    48 min
  8. Successfully Pitching at Conferences

    May 28

    Successfully Pitching at Conferences

    Landing a book deal isn’t about one manuscript—it’s about persistence, growth, and strategy. In this week’s author interview, Emma White shares how writing three novels, facing nearly 90 rejections, and refining her craft led to her debut thriller deal. Her biggest lesson? Always be writing the next book while querying the current one. She breaks down how to nail a tight pitch (think: one minute, memorized, and compelling), why pacing and equal tension across timelines matters, and how most of the real magic happens in revisions—not the first draft. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    28 min
4.8
out of 5
797 Ratings

About

This is a podcast for emerging writers who want to improve the quality of their work and learn more about the publishing industry. Your one host, Bianca Marais (the bestselling author of 'The Witches of Moonshyne Manor') interviews authors, agents, editors and just about anyone and everyone who's involved in bringing a book to market. She's joined by her cohosts, literary agents Carly Watters and CeCe Lyra from P.S. Literary Agency, who read and critique query letters as well as opening pages in their Books with Hooks segment. Expect good advice, honest insights, and a few laughs along the way.

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