The Shit No One Tells You About Writing

Bianca Marais, Carly Watters and CeCe Lyra
  • 4.8 (796)
  • Books
  • Updated Weekly

This is a podcast for emerging writers who want to improve the quality of their work and learn more about the publishing industry. Your one host, Bianca Marais (the bestselling author of 'The Witches of Moonshyne Manor') interviews authors, agents, editors and just about anyone and everyone who's involved in bringing a book to market. She's joined by her cohosts, literary agents Carly Watters and CeCe Lyra from P.S. Literary Agency, who read and critique query letters as well as opening pages in their Books with Hooks segment. Expect good advice, honest insights, and a few laughs along the way.

  1. Shooting the Shit About Agent Financial Details, Imprint Mergers and Risks of a Top Heavy Industry

    1d ago ·  Bonus

    Shooting the Shit About Agent Financial Details, Imprint Mergers and Risks of a Top Heavy Industry

    In this week’s Shooting the Shit, Carly and CeCe tackle some of the biggest conversations shaping publishing right now. They discuss the recent consolidation of Simon & Schuster and what fewer submission opportunities could mean for authors and agents, unpack concerns about the shrinking romance midlist and the growing dominance of a handful of bestselling authors, and share insights from the latest AALA agent survey on income, financial instability, and career sustainability in agenting. Carly and CeCe also discuss AI ethics, copyright registration issues, common publishing scams targeting writers, and answers listener questions about querying after publication, navigating agent-author relationships when projects don’t align, and understanding sales data from past books. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. As discussed on this episode: https://lunch.publishersmarketplace.com/2026/05/ss-merges-lines-into-a-new-atria-gallery-publishing-group/ https://falonballard.substack.com/p/the-rom-com-subgenre-is-in-trouble?utm_source=multipl[…]ecommendations-email&utm_medium=email&triedRedirect=true https://www.threads.com/@talesofegan/post/DYiQbUVlDKA?xmt=AQG0teqFipzz4Oan2fN4Aw4nN4RSFGFFAfAhL6-XdDgo7A Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    48 min
  2. Successfully Pitching at Conferences

    5d ago

    Successfully Pitching at Conferences

    Landing a book deal isn’t about one manuscript—it’s about persistence, growth, and strategy. In this week’s author interview, Emma White shares how writing three novels, facing nearly 90 rejections, and refining her craft led to her debut thriller deal. Her biggest lesson? Always be writing the next book while querying the current one. She breaks down how to nail a tight pitch (think: one minute, memorized, and compelling), why pacing and equal tension across timelines matters, and how most of the real magic happens in revisions—not the first draft. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    28 min
  3. May Bonus Episode

    May 25 ·  Bonus

    May Bonus Episode

    In part one of this month’s May Bonus episode, Steven Rowley joins Bianca Marais to discuss his latest novel and return to magical realism. Together, they explore identity, grief, reinvention, and the emotional truth behind humor, while diving into craft topics like character-driven storytelling, writing emotionally layered scenes, and grounding surreal premises in lived experience. With reflections on queer identity, long-term relationships, and the universality of loss, this conversation is equal parts writing masterclass and heartfelt exploration of what it means to lose—and find—yourself. In part two of this bonus episode, bestselling author Megan Abbott joins literary agent CeCe Lyra for a deep dive into women, money, crime fiction, and the emotional truth behind suspense novels. From the messy realities of sisterhood and female ambition to the power of POV, plot engines, and writing obsession, Megan shares candid insights into her creative process, why crime is never really the point, and how authors survive the emotional vulnerability of publishing. Plus: thoughts on genre, critique partners, book trends, and the novels that continue to inspire her craft. And finally, stick around for Emilie Sommer’s comps segment—packed with smart, spot-on titles writers won’t want to miss! Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    1h 16m
  4. Sneaky Prologues That Sizzle

    May 21

    Sneaky Prologues That Sizzle

    This week on Books with Hooks, Carly, Bianca and CeCe dive into a satirical body horror query with a killer premise: an aspiring influencer’s transformation takes a dark—and literal—turn. CeCe highlights the strong setup and voice but calls for more clarity on the transformation and its stakes—what’s the trade-off, and why does it matter? Carly flags issues with comps, positioning, and vague “impact lines,” reminding writers that specificity is everything. Bottom line, agents want sharper specificity, stronger stakes, and dynamic openings that could take queries from intriguing to irresistible. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    45 min
  5. Shooting the Shit About Agent Scams and When A Book Is Truly Ready To Go

    May 18 ·  Bonus

    Shooting the Shit About Agent Scams and When A Book Is Truly Ready To Go

    In this episode of Shooting the Shit, Carly and CeCe dive into the rise of publishing scams targeting hopeful writers, sharing major red flags to watch for and why scammers are preying on authors’ dreams. They also unpack the heated debate around whether too many books are being published in the age of AI-generated content, what it means for writers trying to stand out, and the evolving role of agents and publishers in today’s market. Plus, a thoughtful conversation about how much editorial work agents really do before a manuscript ever reaches an editor. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. As mentioned on today’s episode: Some scammers are getting caught:  https://www.justice.gov/usao-sdca/pr/defendant-pleads-guilty-48-million-nationwide-book-publishing-scam-targeting-hundreds Mac Barnett Quote: https://www.instagram.com/p/DX_zF8CjG2A/?img_index=1 AI Slop graph: https://www.threads.com/@alexandbooks_/post/DX7obC7Cckh?xmt=AQF0AaPrabf6PyV8vq0I5niJh_8d4K6p-k6RzlZayeX0mA This week’s substack: https://open.substack.com/pub/notesfromasmallpress/p/are-agents-now-the-real-publishers?r=h5j0&utm_campaign=post&utm_medium=web Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    24 min
  6. Taking Big Risks That Pay Off & Breaking the Rules With Intentionality

    May 14

    Taking Big Risks That Pay Off & Breaking the Rules With Intentionality

    Debut author Alessandra Ranelli joins the show to share the wild, real-life story behind Murder at the Hotel Orient — from a disastrous week that sparked the idea, to turning a legendary Vienna love hotel into the setting for a spicy, modern whodunit. She breaks down her full journey: writing her first novel, querying highs and lows, the “aha” craft moment that changed everything, and how strategic pitching led to multiple agent offers. Plus, a behind-the-scenes look at the bold, author-driven marketing strategy that built buzz before the book even hit shelves. In part two of this week’s episode, author Mikki Brammer, author Good Joy, Bad Joy, shares her unconventional path from journalist to bestselling novelist—and how a fear of death sparked her debut ‘The Collected Regrets of Clover.’ The interview dives into the reality of two-book deals (creative constraints, multiple editors, and market pressure), writing under deadlines, and why success doesn’t always mean less stress. Mikki also breaks down her craft choices—from slow, contemplative openings to immersive sensory descriptions—and how she builds deeply human, frustrating, and evolving characters.  Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    59 min
  7. Shooting the Shit About Professional Development and the Power of the Agent "Fit"

    May 11 ·  Bonus

    Shooting the Shit About Professional Development and the Power of the Agent "Fit"

    In this episode of Shooting the Shit, Carly and CeCe dive into the power of “fit” in publishing — from finding the right agent-author relationship to understanding how passion, advocacy, and instinct shape a literary career. They unpack professional development for agents, the importance of being in community with readers and industry peers, and why networking conversations often become the best education. The episode also tackles AI anxiety in publishing, including whether writers should include anti-AI disclaimers in query letters, plus a discussion on the growing legal battles surrounding AI and copyright infringement. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. As mentioned on today’s episode:  https://www.thebookseller.com/news/meta-and-mark-zuckerberg-sued-by-us-publishers-for-copyright-infringement-to-develop-its-ai?utm_source=newsletter&utm_medium=email&utm_campaign=Morning%20Briefinghttps://lareviewofbooks.org/article/middlemen-literary-agents-american-publishing-industry-laura-mcgrath/https://gothamghostwriters.com/ai-guidelines/?mc_cid=7c5298bcbe&mc_eid=92846a4ddc https://ladywhistlethreads.substack.com Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    41 min
  8. The Craft of Specificity: Why Vague Kills Queries

    May 7

    The Craft of Specificity: Why Vague Kills Queries

    On this week’s Books with Hooks, Carly and CeCe talk about TWO standout queries hit the table this week—and the bar is high. One delivers a polished, compelling YA pitch with strong writing and commercial appeal, but raises a big question. The other hooks with voice and literary edge, but struggles with clarity—multiple storylines, shifting tones, and an unclear inciting incident leave agents searching for the core. On the page, both authors shine. We talk sneaky prologues, elevated voice in YA, and the balance between internal vs. external stakes. Plus: why “sparkle” matters in a crowded market, how query letters must signal tone as much as plot, and the difference between intriguing and confusing. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Chime and use my code chime.com/TSNOTYAW for a great deal: https://www.chime.com * Check out Quince and use my code quince.com/tsnotyaw for a great deal: https://www.quince.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    39 min
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Hosts & Guests

4.8
out of 5
796 Ratings

About

This is a podcast for emerging writers who want to improve the quality of their work and learn more about the publishing industry. Your one host, Bianca Marais (the bestselling author of 'The Witches of Moonshyne Manor') interviews authors, agents, editors and just about anyone and everyone who's involved in bringing a book to market. She's joined by her cohosts, literary agents Carly Watters and CeCe Lyra from P.S. Literary Agency, who read and critique query letters as well as opening pages in their Books with Hooks segment. Expect good advice, honest insights, and a few laughs along the way.

Information

  • Creator
    Bianca Marais, Carly Watters and CeCe Lyra
  • Years Active
    2020 - 2026
  • Episodes
    418
  • Rating
    Explicit
  • Copyright
    © 2022 The Shit No One Tells You About Writing
  • Show Website
    The Shit No One Tells You About Writing

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