Creativ Rise Podcast

Joey and Christy Speers

A weekly podcast that turns creatives into 6 figure business owners. Each episode brings business strategies for the growing creative. Hosted by Joey & Christy Speers. Find more at www.creativrise.com

  1. 5d ago

    How Amber Moon 5x'd Her Income As A Photographer Without Shooting Weddings or Brands

    $1,450 for a newborn session, and the client says yes without blinking. 👀 If that sounds impossible in the portrait space, this one is for you. The portrait space comes with a story attached, and most of us got handed it early: this is the work you do because you love it, not because it pays. Sessions get priced at $200. Packages get sold by the hour. And the whole model quietly trains you to compete on time instead of on the experience you actually deliver. Amber Brown has been building the other version. She's a family and birth photographer in Roseville, California, a mom of a four year old and a two year old, and she crossed six figures in the first eight months of this year. She closed 2024 at $22K and 2025 at $80K. Local family sessions are now $1,250. Newborn sessions are $1,450. And the month she's about to post her best numbers in is her lowest session count all year. In this episode, Joey and Christy get the whole build out of her: the move off hourly packages and onto value-based offers, what goes into a session a client happily pays $1,450 for, the Instagram ad funnel bringing her one to three inquiries a day on $5 to $20 of daily spend, the sales move that takes the risk off the client and gets the date locked, and how she runs all of it on two babysitter days a week. Why value-based offers change what clients ask you aboutWhat a $1,450 newborn session actually includesThe three-ad set and message funnel doing all of her lead genThe fully refundable hold that gets people off the fenceWhat she spends on childcare, and how that math worksYou don't have to shoot more to earn more. You have to sell something that's worth more. 🚀 Want the funnel drawn out? DM us “FUN FUNNEL” on Instagram and we'll send you the video where Amber maps it end to end. P.S. Amber built this inside the Creativ Rise Mastermind, and she's still in the room today. The next cohort is capped at 10 creatives and starts October 1st. Public applications open September 15th, and if you're on the waitlist you get access earlier. Get on it at **www.creativrise.com.** FREE TOOLS & TRAININGS→ Pricing Calculator: https://www.creativrise.com/pricingcalculator→ Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass→ Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout→ Productivity Course: https://www.creativrise.com/productivity→ Money Management Training: https://www.creativrise.com/moneytraining→ Fix Your Inquiry Form: https://www.creativrise.com/inquiryform LISTEN & SUBSCRIBE→ Apple Podcasts: https://apple.co/creativrise→ Spotify: https://open.spotify.com/show/creativrise FOLLOW ALONG→ Instagram: @creativrise | @joeyspeers | @christyjspeers

    How Amber Moon 5x'd Her Income As A Photographer Without Shooting Weddings or Brands
  2. Sep 2

    The Good, Bad & Practical of Working With Your Spouse - A Tell All

    Two weeks into dating, we started working together. Six years later, we still do it every single day. Working with a spouse, a sibling, or a best friend is one of the most requested topics we've ever had on this show, and for good reason. Almost nobody talks about what it's actually like. Here's the tricky part. When you build a business with the person you live with, there's no line between the workday and the rest of your life. Every deadline, every big decision, and every win lands in the same house you eat dinner in. Nothing gets postponed, which sounds hard until you realize it's the reason you sort things out faster. Then there's the working styles. One of you locks in at 9am and is done at 7pm. The other is a slow burn who finally hits flow at 9pm and doesn't want to stop. One of you runs at every new idea. The other wants to make sure the foundation holds. Neither is wrong, and the whole thing gets easier the second you stop expecting your partner to work exactly like you do. In this episode, we sat down and answered the questions we get asked the most. Joey wrote his list, Christy wrote hers, and neither of us saw the other's until we hit record. It's the honest version. How to divide the work so you stop burning out on the same tasksWhy output matters more than hours, and how to stop keeping scoreWhat to do when one of you carries more of the drive than the otherThe green lights and red flags before you say yes to any partnershipHow to protect the relationship underneath the businessBuilding something with someone you love is one of the best things in the world. It just works a whole lot better when you build it on purpose. P.S. If you want the business side of this dialed in, we're running the $10k/Month Creator Workshop again on September 15. Live, cameras on, and we break down pricing, lead generation, and sales for $9. Applications for our next Mastermind cohort open that same day, and we're only taking 10 creatives. Get on the waitlist at www.creativrise.com. FREE TOOLS & TRAININGS→ Pricing Calculator: https://www.creativrise.com/pricingcalculator→ Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass→ Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout→ Productivity Course: https://www.creativrise.com/productivity→ Money Management Training: https://www.creativrise.com/moneytraining→ Fix Your Inquiry Form: https://www.creativrise.com/inquiryform LISTEN & SUBSCRIBE→ Apple Podcasts: https://apple.co/creativrise→ Spotify: https://open.spotify.com/show/creativrise FOLLOW ALONG→ Instagram: @creativrise | @joeyspeers | @christyjspeers

  3. Aug 26

    What 450 Creatives Have Taught Us About Growing A Photo & Video Business

    What if the thing holding your business back has nothing to do with your work? We've coached over 450 creatives at this point, and the most successful ones are almost never the most talented ones. We get on calls with filmmakers and photographers who are better shooters than we'll ever be. Better gear. Better organized. One guy had a spreadsheet of every person he'd ever pitched, when he followed up, and what he sent. And the business still wasn't moving. Talent can actually work against you here, because it hands you something to keep polishing instead of something to test. So you re-edit the portfolio piece instead of sending the pitch. You wait until it feels ready. And ready doesn't show up on its own. Here's the part nobody says out loud: the creatives who build the business aren't the ones who felt ready first. They're the ones who got their hands on real evidence that it was possible for them. In this episode, Joey and Christy break down exactly where that evidence comes from, and it isn't affirmations or mindset work. Christy tells the story of flying to San Diego on money she didn't have just to carry a photographer's bags for a day, and how one day rewired what she thought her business could be. Joey tells the story of getting dropped off at two working filmmakers' houses at thirteen years old, being completely useless on set, and why it set the direction for everything after. Then we get practical about how you go get the same thing this month. Why the most talented creative in the room is often the most stuckThe difference between borrowing confidence and trying to manufacture itWhy following someone on Instagram isn't proximity, and what actually isHow humility is the fastest on-ramp to confidence in your businessThe one assignment to run this week to get real evidence it's possible for youBelief is buildable. It's not a personality trait, and it's not reserved for people who look like they were born with it. 🚀 P.S. The fastest way to borrow belief is to be in a room with creatives already doing it. The September cohort of the Creativ Rise Mastermind sold out and closed early, and the next one starts October 1st with 10 spots. Applications open mid September, and the waitlist gets access first. Get on it at www.creativrise.com. FREE TOOLS & TRAININGS → Pricing Calculator: https://www.creativrise.com/pricingcalculator → Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass → Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout → Productivity Course: https://www.creativrise.com/productivity → Money Management Training: https://www.creativrise.com/moneytraining → Fix Your Inquiry Form: https://www.creativrise.com/inquiryform LISTEN & SUBSCRIBE → Apple Podcasts: https://apple.co/creativrise → Spotify: https://open.spotify.com/show/creativrise FOLLOW ALONG → Instagram: @creativrise | @joeyspeers | @christyjspeers

  4. Aug 19

    10 Ways To $10k/Mo (Real Examples From Real Creatives)

    10 creatives. 10 niches. 10 strategies that are producing real money right now. Sometimes growth comes from learning a new tool or a new trick. And sometimes the fastest thing you can do is look over the shoulder of someone a step ahead of you and see exactly what's working for them today. Most growth advice stays vague. Post more, stay consistent, raise your prices, good luck. So you end up testing something for six months before you ever find out whether it was going to work. The creatives who move fastest skip that part. They borrow what's already proven and run it in their own business. In this episode, we break down 10 Mastermind members across weddings, brand work, social media management, tourism, and outdoor content. Real names, real numbers, and the one specific move driving each of their businesses right now. You don't need to implement all ten. One or two could change your next quarter. How a $5 per day ad budget built a multiple six figure businessWhy your paid traffic should never land on your homepageThe pitch change that took one photographer from a 3% reply rate to 30%How to pitch retainers instead of one off projects, and land a $50,000 deal doing itWhy repositioning as a strategist raises your rates faster than better work doesPick one strategy, build it out over the next three weeks, and your business will be in a stronger place than it is today. P.S. Every creative in this episode is a Creativ Rise Mastermind member, and the Mastermind just changed. It's now a 12 month program that opens with a four week Sprint on your offers and pricing, your brand and positioning, your lead generation, and your sales system, followed by a full year of building it out with us. We're capping it at 10 creatives per cohort and applications for September are officially open. Message us CRM on Instagram for the offer doc, or apply at www.creativrise.com. FREE TOOLS & TRAININGS→ Pricing Calculator: https://www.creativrise.com/pricingcalculator→ Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass→ Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout→ Productivity Course: https://www.creativrise.com/productivity→ Money Management Training: https://www.creativrise.com/moneytraining→ Fix Your Inquiry Form: https://www.creativrise.com/inquiryform LISTEN & SUBSCRIBE→ Apple Podcasts: https://apple.co/creativrise→ Spotify: https://open.spotify.com/show/creativrise FOLLOW ALONG→ Instagram: @creativrise | @joeyspeers | @christyjspeers

  5. Aug 13

    Giveaway Announcement - We Gave Away The Camera 45,000 Creatives Asked Us For

    47,382 of you entered. One of you is getting a camera today. We read through as many of those comments as we could. Not just the Canon vs Sony vs Fuji arguments (though those were elite). The other ones. The people telling us what they'd shoot if they won. So many amazing projects and dreams inside this community! If that was you, we hope this whole week nudged you closer to it. Book the shoot. Send the pitch. Start with what you already own. And thank you for showing up for this the way you did. 47,000 comments is not a giveaway thing, that's a community thing. You turned a camera into a week-long conversation about what everyone's actually trying to build. And a massive thank you for celebrating 300 episodes of the Creativ Rise Podcast with us. We are overwhelmed with gratitude of all the ways this podcast has connected us with you guys!! To 300 more! Watch this video next - https://www.youtube.com/watch?v=fHx33G_FJs0 — Ps. Here's a few things to get involved in throughout the next few weeks! The $10k/Mo Creator Workshop is back — it sold out so fast though that we've added more tickets. Aug 19th — message us "HIT10K" on IG to get a ticketThe Creativ Rise Mastermind application opens again for the first time in 6 months on Aug 19 — join the waitlist for early access — message us "CRM" on IG for details!— FREE TOOLS & TRAININGS → Pricing Calculator: https://www.creativrise.com/pricingcalculator → Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass → Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout — FOLLOW ALONG → Instagram: @creativrise | @joeyspeers | @christyjspeers

  6. Aug 5

    Are Your Cheaper Packages Killing Your Bigger Packages As A Creative (Here’s The Fix)

    Get Your Ticket For The $10k/Mo Creator Workshop - www.creativrise.com/workshop You've got the portfolio. You've got the reviews. So why does it feel like pulling teeth to get someone to say yes to your biggest package? 👀 We asked a room full of creatives to put a hand up if selling their core offer felt hard. Almost every hand went up. The problem isn't the price. It's the position they're in. A stranger isn't evaluating your work. They're evaluating their risk. Asking someone who found you last week to hand over $8,000 for a wedding day or a full brand campaign is an enormous leap of trust, and no pricing guide is going to close that gap for you. So most creatives sit and wait. Post, nurture, hope the right inquiry shows up. Meanwhile the sales window stretches from weeks into months into years. In this episode we break down The Offer Pitstop™, the three-offer structure that gives people a low-risk way onto your road before you ever ask for the big yes. You'll learn how to build an On-Ramp Offer that earns trust fast, why most "smaller" offers quietly cannibalize the very offer they were built to sell, and the free and paid on-ramps we're running in our own agency right now. Why trust, not talent, is what's blocking your biggest salesHow to build an on-ramp that doesn't compete with your core offerFree on-ramps that cost you 20 minutes: audits, teardowns, and guidesThe $399 UGC project that leads to an $8,000 campaignThe 3-part test every on-ramp has to passGet the sequence right and your core offer stops being a leap. It becomes the obvious next step. P.S. Building offers that actually sequence into each other is Week 1 work inside the Creativ Rise Mastermind. Open Enrollment launches August 19th with only 10 spots for the September cohort. Get on the waitlist at www.creativrise.com and we'll send you the Sales Call Formula free to binge while you wait. FREE TOOLS & TRAININGS→ Pricing Calculator: https://www.creativrise.com/pricingcalculator→ Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass→ Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout→ Productivity Course: https://www.creativrise.com/productivity→ Money Management Training: https://www.creativrise.com/moneytraining→ Fix Your Inquiry Form: https://www.creativrise.com/inquiryform LISTEN & SUBSCRIBE→ Apple Podcasts: https://apple.co/creativrise→ Spotify: https://open.spotify.com/show/creativrise FOLLOW ALONG→ Instagram: @creativrise | @joeyspeers | @christyjspeers

  7. Jul 29

    How Louelle Made A Year's Income In 60 Days Shooting Photo & Video

    Would you raise your prices if you knew it would get you more inquiries, not fewer? 👀 Most creatives price from fear. You look at your number, imagine the client's reaction, and shave a few hundred off before you ever send the guide. It feels like you're removing an obstacle. You're actually adding one. Louelle Adanza was charging $1,700 for a full wedding video and $500 for an entire brand campaign shoot. The work was gorgeous. The bookings were slow, the conversations circled the budget, and she was too burnt out to take on more anyway. Then she changed the number. Weddings now start at $5,999 for photo and $10,700 for photo and video. Brand days run $6,300 and up. Inquiries went up after the increase, and in the last two months alone she and her husband Richard brought in $57,000. That's a full year of her old income, in sixty days. In this episode Louelle walks us through exactly what changed, what she'd do differently, and the systems now running underneath both of her businesses. Here's what we get into: Why underpricing reads as a red flag, not a bargainHow to know when you've earned another price increaseThe two-ad funnel doing $200 to $300 a month and tripling their bookingsMaking clients book a call before they can even inquireWhether to run weddings and brand work under one name or twoBetter pricing doesn't just change your revenue. It changes who shows up, what they ask you, and how fast they say yes. 🚀 Louelle built a 6 figure business with us inside of 12 months, do you want to do the same? The Creativ Rise Mastermind applications open August 19 - get on the waitlist at www.creativrise.com. Limited to 10 new members only. P.S. Pricing is a math problem, not a confidence problem. Our free Pricing Calculator runs the exact numbers Louelle had to face at www.creativrise.com/pricingcalculator. FREE TOOLS & TRAININGS→ Pricing Calculator: https://www.creativrise.com/pricingcalculator→ Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass→ Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout→ Productivity Course: https://www.creativrise.com/productivity→ Money Management Training: https://www.creativrise.com/moneytraining→ Fix Your Inquiry Form: https://www.creativrise.com/inquiryform LISTEN & SUBSCRIBE→ Apple Podcasts: https://apple.co/creativrise→ Spotify: https://open.spotify.com/show/creativrise FOLLOW ALONG→ Instagram: @creativrise | @joeyspeers | @christyjspeers

    How Louelle Made A Year's Income In 60 Days Shooting Photo & Video
  8. Jul 22

    How to Get Clients to Pre-Sell Themselves Before They Ever Inquire (Full Funnel Breakdown)

    This week Christy and I are pulling back the curtain on something we've never fully explained before: the exact reason some inquiries go quiet right when things should be heating up. ⚡️ If you're a photographer, filmmaker, content creator, or social media manager running your own creative business, this is the pinned post and content funnel we've personally used for over a decade. A client goes cold after what felt like a great first conversation. Someone downloads your pricing guide and you never hear from them again. It happens to almost every creative business, and most people assume it's a pricing issue or a fit issue. Usually it isn't. So today we're laying out the actual system running behind our own agency, Speers Collective, the one that gets people arriving at a sales call already halfway convinced. We call it Bingers Become Buyers, and it's built to turn someone who's never heard of you into a booked client without you having to talk them into anything. 🫣 Here’s what’s covered: Why time spent with your brand matters more than the pitch itselfThe Bingers Become Buyers funnel, broken down step by stepHow three pinned posts can build more trust than a polished highlight reelThe 15 to 20 minute mark that tends to signal someone's actually ready to buyThe case study format we use to pre-sell five figure projects before the callBuild this once and you'll stop babysitting every inquiry, stop guessing why people disappear, and start noticing leads who already feel like they know you. P.S. This funnel is just one piece of what we teach. If you want the full playbook behind running a calmer, more predictable six figure creative business, applications for the next Creativ Rise Mastermind cohort open August 26, and we only take 10 new members a month. Message us "CRM" on Instagram or grab your spot on the waitlist now at www.creativrise.com. FREE TOOLS & TRAININGS → Pricing Calculator: https://www.creativrise.com/pricingcalculator → Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass → Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout → Productivity Course: https://www.creativrise.com/productivity → Money Management Training: https://www.creativrise.com/moneytraining → Fix Your Inquiry Form: https://www.creativrise.com/inquiryform LISTEN & SUBSCRIBE → Apple Podcasts: https://apple.co/creativrise → Spotify: https://open.spotify.com/show/7EWjyREs05NKMS7Hhsyaue FOLLOW ALONG → Instagram: @creativrise | @joeyspeers | @christyjspeers

5
out of 5
94 Ratings

About

A weekly podcast that turns creatives into 6 figure business owners. Each episode brings business strategies for the growing creative. Hosted by Joey & Christy Speers. Find more at www.creativrise.com

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