Clocking In with Haylee Gaffin - Podcast about Podcasting for Podcasters

Haylee Gaffin, Growth Strategist for Podcast Hosts
  • 5.0 (46)
  • Entrepreneurship
  • Updated Biweekly

Clocking In is the podcast for podcasters, entrepreneurs, and professionals making their way in the working world, while building their own personal brand in the podcasting industry. If you're a podcaster (or even just dreaming about launching your own podcast someday), this podcast about podcasting was built to help you merge your love of conversation, education, and business. On this show, you'll discover essential tools for podcasters and explore podcast growth, whether you're just starting out or looking to grow your podcast. We cover everything from podcasting for beginners to advanced podcast strategy, offering podcasting tips that can help you at any stage of your journey. Learn about launching a podcast, developing a content plan, and monetizing a podcast effectively. Each episode is packed with podcasting education to empower you with the knowledge you need to succeed in the ever-evolving world of podcasting. If you've been asking yourself, "How can I grow my show?," this is the podcast for you! Join Haylee Gaffin each week to hear stories and advice on life, entrepreneurship, business, and podcasting! Haylee is the owner of Gaffin Creative, a podcast production company for creative entrepreneurs. This show is brought to you by Gaffin Creative, a podcast production agency for creative entrepreneurs. Learn more about launching and growing your podcast with Gaffin Creative gaffincreative.com. Let's Connect: gaffincreative.com instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

  1. 219: Five Things I Wish More Podcasters Knew in 2026

    4d ago

    219: Five Things I Wish More Podcasters Knew in 2026

    I'm a little late to celebrating 5 years of Clocking In, so in honor of 5 years, I’m sharing 5 things I wish more podcasters knew in 2026. These are the lessons I find myself repeating over and over again in client calls, podcast audits, strategy sessions, and other conversations with podcasters. And they might make a difference for your podcasting in 2026! Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Stop building your podcast like someone else’s (1:36) There are very few universal rules in podcasting (5:00) Your guest interviews are only as good as your preparation (7:16) Nobody cares about your download numbers as much as you do (10:43) Stop stepping on your guest’s words (12:36) Mentioned in this Episode: Custom GPT: http://gaffincreative.com/guestresearch Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Hosted on Acast. See acast.com/privacy for more information.

    17 min
  2. 218: Is Video Necessary for Podcasting?

    Jun 23

    218: Is Video Necessary for Podcasting?

    Is video actually necessary for podcasting in 2026? In today’s episode, I’m sharing my answer to that question, and it might surprise you. Because simply turning on a camera isn’t a growth strategy.  Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Video isn’t the strategy, it’s the format (1:11) Podcasting and YouTubing are not the same thing (2:15) The rise of video podcasting (4:22) The real cost of video (5:10) If you’re going to do YouTube, consider Shorts (8:38) You don’t need full video production to benefit from video (9:33) Is video necessary for podcasting in 2026? (11:42) Defining a podcast (12:37) Permission to podcast your way (14:47) Mentioned in this Episode: What Is a Podcast? Podcast Industry Taskforce Forms to Determine Definition and More: hollywoodreporter.com/business/digital/podcast-industry-taskforce-forms Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Hosted on Acast. See acast.com/privacy for more information.

    16 min
  3. 217: Your Podcast Is Not Just Content—It’s Part of Your Business Ecosystem

    Jun 16

    217: Your Podcast Is Not Just Content—It’s Part of Your Business Ecosystem

    Is your podcast aligned with your business goals? In today’s episode, I’m giving you a preview of my Podcasting For Business Private Podcast. Listen in on the first episode of this private series and learn why it is so important to intentionally integrate your podcast into your business ecosystem.  Download the Private Podcast: gaffincreative.com/privatepod Join the Waitlist for Podcasting for Business Program: gaffincreative.com/coaching Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Your podcast should live within your business ecosystem (3:00) Podcasts create trust and connection differently (4:01) Your podcast and business should have the same goals (5:43) Mentioned in this Episode: Podcasting for Business Private Podcast: gaffincreative.com/privatepod Podcasting for Business: gaffincreative.com/coaching Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Review the Transcript: https://share.descript.com/view/F5UNmoVA8QK Hosted on Acast. See acast.com/privacy for more information.

    14 min
  4. 216: The Secret to Building Trust Through Your Podcast

    Jun 9

    216: The Secret to Building Trust Through Your Podcast

    What makes someone keep listening to a podcast? In today’s episode, I’m talking about how podcasters can create deeper connections with their listeners. Because if you’re using your podcast to grow your business, gaining the trust of your listeners truly matters.  Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Trust is built in small moments (1:48) The podcasts that people keep listening to feel clear (5:07) Information alone is not enough anymore (7:00) The best podcasts create momentum (9:29) Why this matters for business owners (11:56) Mentioned in this Episode: Podcasting for Business: gaffincreative.com/coaching Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Hosted on Acast. See acast.com/privacy for more information.

    16 min
  5. 215: Why Your Podcast Isn’t Growing Your Business Yet

    Jun 2

    215: Why Your Podcast Isn’t Growing Your Business Yet

    What if your podcast doesn’t actually need more episodes — it needs more intentionality? In today’s episode, I’m talking about one of the biggest mistakes I see podcasters making when it comes to business growth. So many creators are publishing incredible content consistently, yet they’re still struggling to generate clients, visibility, authority, or revenue from their show. And honestly, I think it’s because most podcast advice is still far too focused on downloads alone. I’m sharing why intentional strategy matters so much more than simply creating more content and how podcasters can start treating their show like a true business asset instead of another marketing task. I’m also pulling back the curtain on my new eight-week coaching program, Podcasting for Business, and exactly how we help podcasters connect the dots between their content and their business goals. In this episode, I cover: Why consistency alone is not enough for podcast growthThe role intentionality plays in business-focused podcastingHow strategic positioning can increase discoverability and authority If your podcast feels disconnected from your business growth, this episode will help you rethink the way you approach your show entirely. Find It Quickly:  The secret to achieving real business growth from your podcast (2:02) What we focus on in Podcasting for Business (3:53) The first run of Podcasting for Business (6:21) Growth does not come from more episodes (8:21) Mentioned in this Episode: Podcasting for Business: gaffincreative.com/coaching Private podcast series: gaffincreative.com/privatepod Ali Haney’s Brand and Market Podcast: podcasts.apple.com/us/podcast/the-brand-market-podcast Connect with Haylee: Podcasting for Business: gaffincreative.com/coaching Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Review the Transcript: https://share.descript.com/view/GobXjmY4Gfz Hosted on Acast. See acast.com/privacy for more information.

    13 min
  6. 214: Why Your Podcast Should Be Your Biggest Authority Platform

    May 26

    214: Why Your Podcast Should Be Your Biggest Authority Platform

    Your podcast is capable of so much more than simply publishing weekly episodes. In today’s episode, I’m sharing why I believe so many business owners are dramatically underestimating the role their podcast can play in growing their brand, building trust, and generating long-term opportunities. If your podcast currently feels like “just another marketing task,” this conversation is going to completely shift the way you think about your show. I’m talking about the difference between simply creating content and intentionally building a platform that supports your entire business ecosystem. Because your podcast can become your authority builder, networking engine, lead nurturer, and long-term business asset—but only if you start approaching it strategically. In this episode, I cover: Why podcast downloads are not the only measure of successThe hidden ROI most podcasters fail to trackHow to position your podcast as a true business growth tool If you’ve been feeling disconnected from your podcast or wondering how to make it work harder for your business, this episode is for you. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Caught in another marketing task (1:07) The long-term impact of your podcast (3:29) The most valuable ROI does not show up in your analytics (5:22) Strategically implementing your podcast into your business (7:53) The future of podcasting for business owners (10:02) Mentioned in this Episode: Podcasting for Business Group Program: gaffincreative.com/coaching Connect with Haylee: Coaching: gaffincreative.com/coaching Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Review the Transcript: https://share.descript.com/view/ClJ0VlN0Yy0 Hosted on Acast. See acast.com/privacy for more information.

    13 min
  7. 213: Is It Time to Hire Help for Your Podcast? Here’s How to Know

    May 19

    213: Is It Time to Hire Help for Your Podcast? Here’s How to Know

    Should you hire help, or just keep doing all the work for your podcast yourself? This episode is part of a small finance series, and today I’m talking all about outsourcing. Why even if you can handle the work yourself, it doesn’t necessarily mean that you should.  Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  The DIY phase is normal (1:14) The real reason people hesitate to hire (2:36) Buying back your time (4:22) The difference between production and strategy (5:58) When it might be time to hire (7:22) The reframe (8:22) Connect with Haylee: Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Transcript: https://share.descript.com/view/w5HOD1ZajG4 Hosted on Acast. See acast.com/privacy for more information.

    12 min
  8. 212: How to Stop Feeling Guilty About Spending Money in Your Business

    May 12

    212: How to Stop Feeling Guilty About Spending Money in Your Business

    Have you ever opened your bank account and immediately felt your stomach drop? Today’s episode is part two in the small finances series, and I’m talking all about business finances. I’m talking about what it’s like to see the money come in, and then immediately go back out. And it’s not that the money is just disappearing; it’s being invested and making an impact.  Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  The emotional reality of paying people (1:04) Paying yourself consistently (4:15) Reframing “spending money” (8:32) What consistency creates (11:59) The responsibility of ownership (13:43) Connect with Haylee: Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Transcript: https://share.descript.com/view/sYnyO1JODF4 Hosted on Acast. See acast.com/privacy for more information.

    17 min
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5
out of 5
46 Ratings

About

Clocking In is the podcast for podcasters, entrepreneurs, and professionals making their way in the working world, while building their own personal brand in the podcasting industry. If you're a podcaster (or even just dreaming about launching your own podcast someday), this podcast about podcasting was built to help you merge your love of conversation, education, and business. On this show, you'll discover essential tools for podcasters and explore podcast growth, whether you're just starting out or looking to grow your podcast. We cover everything from podcasting for beginners to advanced podcast strategy, offering podcasting tips that can help you at any stage of your journey. Learn about launching a podcast, developing a content plan, and monetizing a podcast effectively. Each episode is packed with podcasting education to empower you with the knowledge you need to succeed in the ever-evolving world of podcasting. If you've been asking yourself, "How can I grow my show?," this is the podcast for you! Join Haylee Gaffin each week to hear stories and advice on life, entrepreneurship, business, and podcasting! Haylee is the owner of Gaffin Creative, a podcast production company for creative entrepreneurs. This show is brought to you by Gaffin Creative, a podcast production agency for creative entrepreneurs. Learn more about launching and growing your podcast with Gaffin Creative gaffincreative.com. Let's Connect: gaffincreative.com instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

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