Clocking In with Haylee Gaffin - Podcast about Podcasting for Podcasters

Haylee Gaffin, Growth Strategist for Podcast Hosts
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Clocking In is the podcast for podcasters, entrepreneurs, and professionals making their way in the working world, while building their own personal brand in the podcasting industry. If you're a podcaster (or even just dreaming about launching your own podcast someday), this podcast about podcasting was built to help you merge your love of conversation, education, and business. On this show, you'll discover essential tools for podcasters and explore podcast growth, whether you're just starting out or looking to grow your podcast. We cover everything from podcasting for beginners to advanced podcast strategy, offering podcasting tips that can help you at any stage of your journey. Learn about launching a podcast, developing a content plan, and monetizing a podcast effectively. Each episode is packed with podcasting education to empower you with the knowledge you need to succeed in the ever-evolving world of podcasting. If you've been asking yourself, "How can I grow my show?," this is the podcast for you! Join Haylee Gaffin each week to hear stories and advice on life, entrepreneurship, business, and podcasting! Haylee is the owner of Gaffin Creative, a podcast production company for creative entrepreneurs. This show is brought to you by Gaffin Creative, a podcast production agency for creative entrepreneurs. Learn more about launching and growing your podcast with Gaffin Creative gaffincreative.com. Let's Connect: gaffincreative.com instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

  1. 206: Why Prepared Podcast Hosts Make Better Leaders (Even Beyond the Mic)

    5D AGO

    206: Why Prepared Podcast Hosts Make Better Leaders (Even Beyond the Mic)

    Have you ever shown up ready to record—only to realize the host didn’t know the topic, didn’t prep, and wasn’t actually ready to host the conversation? That’s what today’s episode is all about. On this replay from the Laylee Emadi Podcast, I sit down with my friend and podcast client Laylee Emadi to unpack an experience she's seen multiple times recently as a podcast guest: hosts who outsource without oversight, skip alignment, and miss the responsibility that comes with leading a show. Whether you’re a podcast host, a frequent guest, or a business owner who shows up publicly, this episode will give you language, clarity, and confidence to: Understand how host preparation (or the lack of it) impacts reputation and relationships.Navigate awkward guest situations with professionalism and integrity.Build systems that protect your audience, your relationships, and your time—without sacrificing genuine conversation.Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Mentioned in this Episode: Podcast Guest Research Assistant GPT Podcast Guest Rejection Email Templates Review the Transcript: https://share.descript.com/view/l2jfLkw0e54 Hosted on Acast. See acast.com/privacy for more information.

    47 min

  2. MAR 3

    205: Women Are Underrepresented in Podcasting—Here's How We Change It

    Happy International Women’s Day! Do you know the stats for women in podcasting? Today, we’re diving into the gender gap in podcasting, plus my reflections after 5 years of Clocking In.  Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Celebrating 5 years of Clocking In (1:08) The stats of women behind the mic (2:22) Women in podcasting (3:21) The team of women at Gaffin Creative (4:15) Bringing more women in (not kicking men out) (5:18) Women belong in the podcasting space (6:18) Mentioned in this Episode: Recording Academy Women in the Mix: grammy.com/news/women-in-the-mix-study-2022 Northwestern University Breaking The Sound Ceiling: northwestu.edu/blog/breaking-the-sound-ceiling Sounds Profitable “The Creators” Report: thepodcasthost.com/business-of-podcasting/sounds-profitables-the-creators-report USC Annenberg Inequality In Popular Podcasts?: assets.uscannenberg.org/docs/aii-inequality-Podcasts Women’s Audio Mission: womensaudiomission.org/about Midia Research: midiaresearch.com/blog/podcast-industry-tackles-underrepresentation-but-will-every-voice-be-heard Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Hosted on Acast. See acast.com/privacy for more information.

    9 min
  3. 204: What strategies can I use to improve the production quality and content of my podcast?

    FEB 24

    204: What strategies can I use to improve the production quality and content of my podcast?

    What makes a podcast sound professional and effortless? In today’s episode, I’m diving into three pillars of podcast quality: audio, content clarity, and intention. I’m sharing how you can easily boost the quality of your next recording and create a voice that listeners trust. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Creating high quality audio (2:29) Recording with content clarity (7:38) Crafting with intention (10:40) Building a system that works for you (11:53) Quick wins to implement today (14:07) Mentioned in this Episode: Clocking In Episode 198: Which Podcast Mic Is Worth Your Money? gaffincreative.com/198-which-podcast-mic-is-worth-your-money Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Review the Transcript: https://share.descript.com/view/LT2nM0w1WYn Hosted on Acast. See acast.com/privacy for more information.

    17 min
  4. 203: 5 Ways to Use Email Marketing with Your Podcast

    FEB 17

    203: 5 Ways to Use Email Marketing with Your Podcast

    Are you podcast and email marketing working together? In today’s episode, I’m teaching you 5 strategies to leverage your podcast and email marketing together. You’ll learn how to drive downloads, convert listeners into buyers, and turn your podcast into your best lead generator.  Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  The state of email marketing in 2026 (1:00) Repurpose your podcast into email content (2:45) Drive downloads to older episodes and feed your funnels (7:19) Convert listeners into buyers (10:49) Turn your podcast into your best lead generator (12:42) Segment your list (14:23) Mentioned in this Episode: Gaffin Creative Podlinks: gaffincreative.com/podlinks Customize Your Podcast Player Icons: gaffincreative.com/podlinks-canva-template Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Review the Transcript: https://share.descript.com/view/MnkeoLB5oG8 Hosted on Acast. See acast.com/privacy for more information.

    18 min
  5. 202: This Simple Strategy Can Grow Your Downloads with Your Existing Audience

    FEB 10

    202: This Simple Strategy Can Grow Your Downloads with Your Existing Audience

    Your best content doesn’t have an expiration date—so why let it sit dormant in your feed? Today, I’m breaking down a super simple strategy for increasing downloads on your older content through your existing audience. We’ll walk through how to reference older episodes in a way that adds value, feels natural, and guides listeners without overwhelming them. Plus, I’m giving you a plug-and-play formula for how to do it and examples you can steal. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  The simple strategy for growing downloads on old episodes (1:38) The formula for mentioning an old episode (2:25) Creating compilation content from old episodes (4:48) Practical advice for sharing old episodes (5:52) Mentioned in this Episode: Episode 143: Can Your Podcast Generate You Revenue? [Becoming a Paid Podcaster] Episode 194: Reflecting on 2025 Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Review the Transcript: https://share.descript.com/view/mBU5XeyNH88 Hosted on Acast. See acast.com/privacy for more information.

    9 min
  6. 201: How to Create a Solid Hook for the Start of Your Podcast Episode

    FEB 3

    201: How to Create a Solid Hook for the Start of Your Podcast Episode

    Are you losing listeners in the first five seconds of your show? Today’s episode is all about the impact that the opening of your show can make on listener retention. I’m diving into hooks: how to create them with intention and examples you can use when you record next.  Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Why you shouldn’t start with your podcast intro (1:35) How I recommend you start your episodes (2:19) What makes a great hook (3:02) Four types of hooks for your podcast (3:34) Tips for creating intentional hooks (4:51) Opening with a clip from the episode (6:18) Mastering the first 20 seconds (7:49) Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website: gaffincreative.com Transcript: https://share.descript.com/view/LJSzClq9Bp0 Hosted on Acast. See acast.com/privacy for more information.

    10 min
  7. 200: What Your Podcast Numbers Are Really Telling You

    JAN 27

    200: What Your Podcast Numbers Are Really Telling You

    When was the last time you looked at your podcast numbers? In today’s episode, I’m walking you through a simple review of your numbers and what to do with that data. Plus, get an inside look at a data review call within Soundboard Society, the coaching program for podcasters.  Register for our Data Review Call on February 2nd: gaffincreative.com/ssbts Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Why your monthly data matters (1:38) Which numbers to pay attention to (2:28) What do you want your podcast to do this year? (3:39) Marketing with a realistic capacity (4:36) Questions for reviewing your data (5:30) Behind-the-scenes of Soundboard Society (7:12) Mentioned in this Episode: Register for our Data Review Call: gaffincreative.com/ssbts Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Review the Transcript: https://share.descript.com/view/2tW4vw10rye Hosted on Acast. See acast.com/privacy for more information.

    9 min
  8. 199: Looking for a Sign to Launch a Podcast? This is it!

    JAN 20

    199: Looking for a Sign to Launch a Podcast? This is it!

    Ready to launch your podcast in 2026? Today’s episode is a behind-the-scenes look at The Podcast Planning Challenge, happening next week. In this challenge, we’re taking a look at your podcast asset essentials, your content plan and strategy, and the overall blueprint for finally launching the podcast you’ve been dreaming about. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Your podcast is a business asset (1:08) Yes, you should start a podcast (2:05) The Podcast Planning Challenge (2:33) Now is the perfect time to plan your podcast (4:07) Mentioned in this Episode: The Podcast Planning Challenge: gaffincreative.com/challenge Podcast Launch VIP Day: gaffincreative.com/podcast-launch Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Transcript: https://share.descript.com/view/CbRI9Y2XW8i Hosted on Acast. See acast.com/privacy for more information.

    6 min
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5
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About

Clocking In is the podcast for podcasters, entrepreneurs, and professionals making their way in the working world, while building their own personal brand in the podcasting industry. If you're a podcaster (or even just dreaming about launching your own podcast someday), this podcast about podcasting was built to help you merge your love of conversation, education, and business. On this show, you'll discover essential tools for podcasters and explore podcast growth, whether you're just starting out or looking to grow your podcast. We cover everything from podcasting for beginners to advanced podcast strategy, offering podcasting tips that can help you at any stage of your journey. Learn about launching a podcast, developing a content plan, and monetizing a podcast effectively. Each episode is packed with podcasting education to empower you with the knowledge you need to succeed in the ever-evolving world of podcasting. If you've been asking yourself, "How can I grow my show?," this is the podcast for you! Join Haylee Gaffin each week to hear stories and advice on life, entrepreneurship, business, and podcasting! Haylee is the owner of Gaffin Creative, a podcast production company for creative entrepreneurs. This show is brought to you by Gaffin Creative, a podcast production agency for creative entrepreneurs. Learn more about launching and growing your podcast with Gaffin Creative gaffincreative.com. Let's Connect: gaffincreative.com instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.

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