Business of Advice

Cody Foster
  • 4.9 (113)
  • BUSINESS
  • UPDATED WEEKLY

If there's a topic that can help you become a better business owner, we'll tackle it on The Business of Advice podcast. Join innovative thought leaders, bestselling authors and revolutionary executives for chats that will inspire, challenge and stretch you.

  1. Ep. 116 – David Callanan: 6 Lessons to Reignite Your Business

    2D AGO

    Ep. 116 – David Callanan: 6 Lessons to Reignite Your Business

    How do you keep the fire alive after decades of success, especially when comfort starts to feel like the easier option? In this episode, Advisors Excel Founders Cody Foster and David Callanan pull back the curtain on the six most critical lessons they learned during 2025. If you are looking to break through a plateau, this conversation is your blueprint for the next level. In this episode, you'll learn: ·      The A-B-C Trap: How to identify Arrogance, Bureaucracy and Complacency in your business before these silent killers stifle your growth. ·      Ecosystem Investing: Why intimate human experiences are the new content strategy that beats algorithms every time. ·      The "Last Time" Philosophy: A perspective shift on the fleeting nature of opportunities in work, family and life itself. Approach your interactions and tasks with greater intention and appreciation.

    44 min
  2. Ep. 115 – Rory Vaden: Is Your Reputation Working for You?

    JAN 29

    Ep. 115 – Rory Vaden: Is Your Reputation Working for You?

    Did you know that over half of consumers now expect their financial advisor to have a visible online presence? If you aren't building trust online, you're leaving money on the table. In this episode, we welcome back Rory Vaden, co-founder of Brand Builders Group and a leading expert in personal brand strategy. Rory reveals eye-opening data from a national study showing that 74% of Americans are more likely to trust a professional with a personal brand — and what that means for you. In this episode, you'll learn: ·      The "1+1+1+1" Formula: How to eliminate split focus by narrowing down to one audience, one problem, one message and one business model. ·      Service-Centered Selling: Why shifting your mindset from "winning sales" to "serving people" creates a framework where you can never lose. ·      The "Content Diamond" Strategy: A strategy to create a month's worth of content from a single video. Grow Your Influence With Rory Vaden Ready to build your personal brand? Turn your reputation into revenue and receive a free audiobook by visiting FreeBrandCall.com/rv. Connect with Rory: Instagram: @roryvaden Facebook: @rorywvaden YouTube: @RoryVadenYT LinkedIn: Rory Vaden, MBA CSP CPAE Learn More About Brand Builders Group by visiting BrandBuildersGroup.com.

    56 min
  3. Ep. 114– Jay Baer: You Have 18 Months to Outsmart AI

    JAN 15

    Ep. 114– Jay Baer: You Have 18 Months to Outsmart AI

    AI is here, and it's changing everything. But how can you use it to not just keep up — but stand out? In this episode of the Business of Advice podcast, marketing visionary Jay Baer returns to reveal how financial advisors can thrive in the age of AI. From freeing up your time to creating unforgettable client experiences, Jay's got the insights you need to stay ahead of the curve. In this episode, you'll discover: ·      Why you've got just 18 months to outpace your competition with AI. ·      How to use AI to free up 25% of your time and focus on what really matters — your clients. ·      Simple ways to turn everyday interactions into moments your clients will never forget.  Unlock More With Jay Baer Jay Baer is a leading expert in using AI to transform customer experiences and drive results. Ready for more game-changing insights? Explore his work and get inspired by visiting JayBaer.com and following him on social media. Instagram & X (Twitter) Handle: @jaybaer YouTube Handle: Jay Baer

    22 min
  4. Ep. 113 – Hilary Billings: The Formula to Go Viral

    12/18/2025

    Ep. 113 – Hilary Billings: The Formula to Go Viral

    Ever wonder how some creators go viral overnight — and use that attention to build relationships? In this episode, Cody talks with Hilary Billings, the co-founder and CEO of Attentioneers Agency who grew her TikTok account from 0 to 400,000 followers in just 40 days and amassed over a billion organic views. Hilary shares her formula for creating content that grabs attention, engages and builds trust with your audience. Whether you're new to content creation or looking to amplify your existing strategy, this episode provides the blueprint for standing out in a crowded digital world. In this episode, you'll discover: ·      The three essential components every video needs in the first three seconds. ·      Why organic, iPhone-shot content often outperforms polished studio videos. ·      Actionable strategies to make financial topics engaging and shareable.  Ready to stop the scroll? Download the free Viral Content Blueprint and get 40 proven hooks, time-saving tactics and ChatGPT prompts to start creating content that converts today. Get Your Free Blueprint: https://www.attentioneers.com/advisors  Connect with Hillary on social media: Instagram: @hilary_billings TikTok: @hilarybillings

    56 min
  5. Ep. 112 – Marc Hodulich: Use Community to Scale Your Business

    12/01/2025

    Ep. 112 – Marc Hodulich: Use Community to Scale Your Business

    What does it take to build a business that inspires thousands to conquer their perceived limits? In this episode, Cody Foster sits down with Marc Hodulich, co-founder of the groundbreaking endurance event 29029, to uncover the strategies that transformed a simple challenge into a thriving community. Marc pulls back the curtain on how he built a powerful, supportive community from the ground up — and the leadership principles that guided him through the monumental decision to sell and then buy back his business. You'll gain actionable insights on: ·       Building a brand with soul ·       Creating an environment of abundance ·       What it means to "put something big on your calendar that scares you" Listen now to learn ways to apply these powerful lessons on grit, community and fulfillment to your own business and life.

    51 min
  6. Ep. 111 - Jesse Itzler: Inexperience Is Your Greatest Asset

    11/13/2025

    Ep. 111 - Jesse Itzler: Inexperience Is Your Greatest Asset

    How do you build a billion-dollar business portfolio and an even richer life? Jesse Itzler, a serial entrepreneur and adventurer, joins the Business of Advice podcast to share his unique journey and life philosophies. From starting as a rapper to founding and selling successful businesses like Marquis Jet and Zico Coconut Water, Jesse emphasizes the power of innovation, storytelling and authenticity in building impactful ventures. He highlights how his lack of industry experience became a strength, allowing him to approach challenges with fresh perspectives. Jesse also delves into his life philosophy, focusing on maximizing experiences and creating a "life resumé." He'll share how his "Big Ass Calendar" system encourages intentional living by scheduling both major and mini adventures to ensure a fulfilling life. You'll learn more about: ·         The value of doing things differently to stand out in competitive industries ·         The role of grit and resilience in personal and professional growth ·         The importance of investing in health, with a focus on mindful eating and rest ·         Building a strong community through care, consistency and overdelivering on expectations

    41 min
  7. Ep. 110 - Kevin Bailey: Win at Work Without Losing at Home

    10/30/2025

    Ep. 110 - Kevin Bailey: Win at Work Without Losing at Home

    Can the principles that save a marriage also revolutionize your business and leadership? In this episode, Cody sits down with Kevin Bailey, a former Fortune 500 executive who traded the corporate ladder for a calling to restore relationships. As the co-founder of Reverence Restored, Kevin shares his incredible journey from the brink of divorce to rebuilding his marriage and turning his "mess into a message." For driven entrepreneurs and financial advisors, the line between ambition and burnout is thin. Kevin offers a raw, honest look at how his intense focus on work nearly cost him everything — and the lessons he learned that are directly applicable to leading a successful business without sacrificing what matters most. In this episode, you'll learn: ·         What the "Four R's of Reconciliation" are ·         The importance of setting boundaries in maintaining a work-life balance ·         Lessons learned in marriage that translate to the business world ·         A practical framework for couples to strengthen their relationship If you're looking to enhance your leadership skills AND build a more fulfilling life, this is an episode you can't afford to miss.

    54 min
  8. Ep. 109 - The Journey Recap: What Separates Good from Elite

    10/09/2025

    Ep. 109 - The Journey Recap: What Separates Good from Elite

    Get a front-row seat as we dive into the three transformative tracks shaping the future of financial practices. This special episode of the Business of Advice podcast unpacks the game-changing strategies shared at The Journey: Nashville. Hear how hiring a dedicated recruiter was the single most impactful decision for one firm and how a structured internal program for employee advancement boosts retention. Whether you're looking to step out of day-to-day sales, build a sustainable business or find fresh leadership inspiration, this episode provides a blueprint for intentional growth.

    52 min
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4.9
out of 5
113 Ratings

About

If there's a topic that can help you become a better business owner, we'll tackle it on The Business of Advice podcast. Join innovative thought leaders, bestselling authors and revolutionary executives for chats that will inspire, challenge and stretch you.

Information

  • Creator
    Cody Foster
  • Years Active
    2021 - 2026
  • Episodes
    100
  • Rating
    Clean
  • Copyright
    © Cody Foster
  • Show Website
    Business of Advice

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