Brilliant People Podcast

Acertitude

Welcome to the Brilliant People Podcast by Acertitude, a leadership podcast featuring conversations with some of the world’s best and brightest doers and thinkers. Guests range from CEOs and PE executives to psychologists and leadership experts. Get ready to be inspired by stories and get the latest insights on how to lead through change, perform at your best, build top teams, and more.

  1. Gareth Balch: How Fan Data, Audience Growth, and Sports IP Monetization Are Reshaping the Global Sports Industry | E30

    12/15/2025

    Gareth Balch: How Fan Data, Audience Growth, and Sports IP Monetization Are Reshaping the Global Sports Industry | E30

    What does it take to build one of the most influential data and marketing engines in global sport  in a market defined by exploding fan demand, new consumption behaviors, and an unprecedented wave of private capital? In this episode, host Linnea Jungnelius sits down with Gareth Balch, Co-Founder and CEO of Two Circles, the sports data and intelligence company working with more than 900 rights holders worldwide — including the NFL, NBA, Premier League, ICC, and World Rugby — and processing nearly two thirds of all global sports fan transactions. Over the last 14 years, Gareth has helped usher sport into its third age of monetization: a world where audience attention, audience affection, and sophisticated data engineering shape the winners. From why sport is the “world’s largest religion,” to how fragmented fan behavior is redefining the attention economy, to what it really takes to build a tribe that compounds, Gareth breaks down the forces powering today’s global sports boom. For rights holders, private equity investors, and anyone focused on commercial growth in sport, this conversation reveals the playbook behind audience-led value creation, the economics driving white-hot investment, and why knowing your fans best is now the ultimate competitive advantage. What You’ll Learn: Why the future belongs to rights holders that grow audience attention + affection fastest.How the biggest leagues and the "innovating middle" are scaling by building tribes, not just selling rights.Why we're entering the third age of sports monetization and who's positioned to win in it.How to engineer real revenue from trillions of fan data points.Where leakage is happening, and how rights holders can recapture value from tech platforms, piracy, and real estate.Why institutional capital is pouring into the sector and where the smartest money is deploying next. Timecodes 00:12 Guest Intro: Gareth Balch 03:18 The 6B–4B–1.5B Fan Economy 04:46 The Third Age of Sports Monetization 05:16 The Attention–Affection Model for Valuing Sports IP 06:04 Revenue Concentration: Top 20 Leagues Controlling 44% 08:06 Sports IP Forecast: Path to $260B by 2033 09:28 Breakout Performers: SailGP, CFP, The Hundred 10:04 Tribe Building: How Smaller Sports Create Outsized Value 11:18 Shooting Stars: IPL, UFC, NWSL Growth Flywheel 13:00 Women’s Sports: Unlocking the Commercialization Gap 16:32 Know Your Fans Best: The Ultimate Competitive Advantage 22:12 Leakage: Piracy & Value Lost to Platforms 24:00 Private Capital in Sports: Why the Category Is “White Hot” 27:52 Where Capital Flows Next: IP vs. Tech vs. Adjacencies 30:14 Predictive Analytics: Causation Over Correlation 33:32 Building a High-Performance Culture 36:36 Evolving the Ideal Hire: Attitude vs. Aptitude 42:06 Managing the Doom Loop: “Don’t Suffer Twice” 49:22 Lightning Round: Personal Reflections Resources: Gareth Balch: LinkedIn: ⁠https://www.linkedin.com/in/garethbalch/ Linnea Jungnelius: LinkedIn: https://⁠www.linkedin.com/in/linneajungnelius ⁠ X: ⁠https://x.com/itslinnea⁠ Explore the Podcast: Spotify: ⁠https://rebrand.ly/gareth-balch-spotify-podcastApple Podcasts: https://rebrand.ly/gareth-balch-apple-podcastBlog: https://rebrand.ly/gareth-balch-blog Found Value? 👍Tap Like. And Subscribe: ⁠https://acertitu.de/rate-brilliant-people-podcast⁠ Stay Updated on Acertitude: LinkedIn: https://⁠www.linkedin.com/company/Acertitude X: ⁠https://www.x.com/acertitude⁠ Instagram: ⁠https://www.instagram.com/acertitude ⁠ TikTok: https://www.tiktok.com/brilliantpeoplepod Website: ⁠https://www.acertitude.com   ⁠

    51 min
  2. Brian Neider: Managing Partner at Lead Edge Capital on the Strike Zone Strategy Behind $5B of Growth | E29

    12/01/2025

    Brian Neider: Managing Partner at Lead Edge Capital on the Strike Zone Strategy Behind $5B of Growth | E29

    What does it take to build a top-performing growth equity firm in a market defined by hype cycles, capital oversupply, and shifting investor expectations? In this episode, host Linnea Jungnelius sits down with Brian Neider, Managing Partner at Lead Edge Capital, a $5B global growth equity firm behind category-defining companies like Toast, Spotify, Alibaba, and Duo Security. As one of the original builders of Lead Edge, Brian has spent two decades refining one of the most disciplined investing models in the industry — a framework rooted in focus, consistency, and an unrivaled network of 700+ operator LPs. From staying “militantly” true to your strike zone, to navigating the aftermath of the 2020–2021 capital cycle, to separating real AI traction from experimental noise, Brian breaks down what great investors and great firms do differently. For growth equity investors, founders, and anyone responsible for capital allocation, this conversation reveals why discipline compounds, how strategy integrity drives DPI, and what it truly means to build a fund that becomes a company. What You’ll Learn: • Why staying in your strike zone is the most underrated competitive advantage in growth equity. • How Lead Edge built a network of 700 operator LPs and activates them. • How to evaluate companies in the post–“growth at all costs” era. • What gross retention tells you that topline growth never will in regard to AI hype. • Why exit pathways must be defined upfront. • Urgency, clarity, and the ability to adapt without drifting are the best traits CEOs and teams can have. Timecodes: 00:00 Intro 00:18 Guest Introduction: Brian Neider, Lead Edge Capital 04:00 From “Grow at All Costs” to Profitable Growth 05:32 Lead Edge 8: The Metrics That Matter 08:30 LP Priorities: DPI, TVPI, and IRR 10:48 Why DPI Is Critical in Today’s Market 11:58 Exit Strategy Design: Defining Paths Upfront 13:58 Disposition Committee: The Overlooked Advantage 16:00 Filtering AI Hype: Experimental Spend vs. Real Retention 20:12 The Bucket Analogy: Understanding AI Churn 23:00 Founding Lead Edge: Building the LP Network Differently 26:10 Scaling the Firm: From All-Hands to Specialization 30:20 Activating the LP Network: How It Works in Practice 33:40 The LP Flywheel: Sourcing, Diligence, and Portfolio Support 36:00 Value Creation Capabilities: GTM, HR, and AI Support 38:12 What Great CEOs Do: Urgency, Adaptability, Action 41:54 Designing Effective Boards: Functional + Industry Balance 44:30 Building Executive Teams: The Power of a Rigorous Hiring Process 46:06 What’s Next: The Future of Lead Edge & Market Opportunities 51:58 Lightning Round: Personal Reflections Resources: Brian Neider: LinkedIn: ⁠https://www.linkedin.com/in/brian-neider-7774041/ Linnea Jungnelius: LinkedIn: https://⁠www.linkedin.com/in/linneajungnelius ⁠ X: ⁠https://x.com/itslinnea⁠ Explore the Podcast: Spotify: ⁠https://acertitu.de/brian-neider-spotify-podcast Apple Podcasts: ⁠https://acertitu.de/brian-neider-apple-podcast ⁠Blog: ⁠https://acertitu.de/brian-neider-blog⁠ Found Value?👍 Tap Like. And Subscribe: ⁠https://acertitu.de/rate-brilliant-people-podcast⁠ Stay Updated on Acertitude: LinkedIn: https://⁠www.linkedin.com/company/Acertitude X: ⁠https://www.x.com/acertitude ⁠Instagram: ⁠https://www.instagram.com/acertitude ⁠ TikTok: https://www.tiktok.com/brilliantpeoplepodWebsite: ⁠https://www.acertitude.com ⁠

    53 min
  3. Dan Migala: Former Legends Co-President & CRO on Turning Creativity into Commercial Wins in Sport | E28

    11/17/2025

    Dan Migala: Former Legends Co-President & CRO on Turning Creativity into Commercial Wins in Sport | E28

    What does it take to turn creativity into commercial growth in the business of sport? In Episode 28, host Linnea Jungnelius sits down with Dan Migala, former Co-President and Chief Revenue Officer at Legends and one of the most inventive commercial minds in global sports and entertainment. From changing first pitch times to 7:11, to transforming a foulpole into an 85-foot TaylorMade driver, to selling out 86,000 seats at the Women’s Cricket World Cup, Dan has built a career by breaking the mold. He’s helped world-class organizations like the Chicago Bears, Real Madrid, and Oklahoma City Thunder reimagine how creativity, commerce, and culture intersect to drive growth. For sports executives, private equity investors, and commercial leaders alike, this conversation explores how imagination becomes a competitive advantage, and why the best leaders think like creators, sell like strategists, and operate like owners.   What You’ll Learn: • How to turn creative thinking into measurable commercial impact • Why the best ideas are born from curiosity and the courage to ask questions • How the Art, Heart, and Science framework transforms innovation intorevenue • The Me–We–Go leadership model that builds alignment and culture • What every commercial leader can learn from the future of women’s sports, private equity, and mixed-use development Timecodes: 00:00 Intro00:12 Guest Intro: Dan Migala 03:30 Early Digital Play: Selling Sports on the Web03:46 Innovation Moment: Building the Bears’ First Website05:12 Leadership Lesson: Power of Private Questions05:58 AI Parallel: Curiosity as a Competitive Edge07:46 Sponsorship Breakthrough: The 7-Eleven White Sox Deal09:30 Pitch Like a Pro: Confidence Drives Buy-In10:00 The Art–Heart–Science Framework for Revenue Growth11:00 Brand Alignment: Anatomy of a High-Impact Sponsorship15:16 TaylorMade Case Study: $350M Earned Media Win16:26 Leadership Playbook: The Me–We–Go Model21:00 Women’s Cricket World Cup: Designing Demand at Scale21:22 Cultural Relevance: Katy Perry & International Women’s Day Tie-In23:52 Leading with Empathy: Evolving the Commercial Leader29:16 CEO–CRO Trust: Slow Down to Speed Up30:28 Private Equity in Sports: “Everyone Wants to Be First”35:12 Building the Future of Sports: Mixed-Use, Tech, and Capital Convergence45:36 Lightning Round: Personal Reflections Resources: Dan Migala: LinkedIn: ⁠https://www.linkedin.com/in/migala/ Linnea Jungnelius:LinkedIn: https://⁠www.linkedin.com/in/linneajungnelius ⁠X: ⁠https://x.com/itslinnea⁠ Explore the Podcast:Spotify: ⁠https://acertitu.de/dan-migala-spotify-podcastApple Podcasts: ⁠https://acertitu.de/dan-migala-apple-podcast⁠Blog: ⁠https://acertitu.de/dan-migala-blog⁠ Found Value?👍Tap Like. And Subscribe: ⁠https://acertitu.de/rate-brilliant-people-podcast⁠ Stay Updated on Acertitude:LinkedIn: https://⁠www.linkedin.com/company/AcertitudeX: ⁠https://www.x.com/acertitude⁠Instagram: ⁠https://www.instagram.com/acertitude ⁠TikTok: https://www.tiktok.com/brilliantpeoplepodWebsite: ⁠https://www.acertitude.com   ⁠

    47 min
  4. Tory Ramaker: Vistria PRG's Co-Head on Redefining Value Creation and the Future of Operating Talent | E27

    10/27/2025

    Tory Ramaker: Vistria PRG's Co-Head on Redefining Value Creation and the Future of Operating Talent | E27

    What does it take to build a value-creation engine that scales across portfolios, empowers CEOs, and blends purpose with performance? In Episode 27, host Linnea Jungnelius sits down with Tory Ramaker, Senior Partner and Co-Head of Vistria PRG, LLC ("Portfolio Resources Group") at The Vistria Group, one of the private-equity industry’s most forward-thinking operating leaders. From founding the PRG from the ground up to re-engineering how portfolio teams drive transformation, Tory shares what it really means to create impact in essential industries — where financial returns and societal outcomes go hand in hand. For Operating Partners, CEOs, and investors alike, this conversation breaks down the next generation of value creation, grounded in partnership, empathy, and disciplined execution. What You’ll Learn: • How to architect a portfolio operations model that bridges strategy and execution • Why management ownership, not investor direction, determines success • The playbook for aligning boards, sponsors, and CEOs around one value-creation plan • Why the best portfolio leaders blend consulting rigor with real operating experience • The leadership balance between autonomy and accountability that builds lasting trust Timecodes 00:00 Intro 00:15 Guest Introduction: Tory Ramaker, The Vistria Group 00:54 Early Lessons in Resilience and Adaptability 02:26 Learning to Influence: From Data and Logic to Empathy 07:13 Building the PRG: Founding Vision and Early Model 08:04 Evolving the Model: From Generalists to Functional Specialists 09:51 Portfolio Priorities: Technology, Talent, and Finance 11:06 Hiring Strategy: Product-Minded Tech Leaders and PE-Proven CFOs 11:45 Next-Gen Operating Talent: Consulting Rigor Meets Operating Experience 13:00 Operating Model Shift: Fewer Companies, Deeper Engagement 14:33 Value Creation Planning: It Must Be Management’s Plan 15:14 Execution and Measurement: Defining Success Metrics 17:03 Integrating Impact: Embedding Purpose into Value Creation 19:00 Partnering with CEOs: Building Trust and Candid Collaboration 21:03 Leadership Alignment: Autonomy with Accountability 22:35 Co-Investment Collaboration: Clarity and Over-Communication 23:46 Change Leadership: Applying AI and Data to Transformation 26:42 Capacity Discipline: Forced Scarcity and Strategic Resourcing 29:15 Leadership Standard: Autonomy with Accountability 31:39 Human Capital Playbook: Assessments, Coaching, and CEO Readiness 36:20 Leadership Evolution: EQ Over IQ 38:19 Lightning Round: Personal Reflections Resources: Tory Ramaker: LinkedIn: ⁠https://www.linkedin.com/in/tory-ramaker-a077141/ Linnea Jungnelius: LinkedIn: https://⁠www.linkedin.com/in/linneajungnelius ⁠X: ⁠https://x.com/itslinnea⁠ Explore the Podcast: Spotify: ⁠https://acertitu.de/tory-ramaker-spotify-podcast Apple Podcasts: ⁠https://acertitu.de/tory-ramaker-apple-podcast ⁠Blog: ⁠https://acertitu.de/tory-ramaker-blog⁠ Found Value?👍 Tap Like. And Subscribe: ⁠https://acertitu.de/rate-brilliant-people-podcast ⁠Stay Updated on Acertitude: LinkedIn: https://⁠www.linkedin.com/company/Acertitude X: ⁠https://www.x.com/acertitude ⁠Instagram: ⁠https://www.instagram.com/acertitude ⁠TikTok: https://www.tiktok.com/brilliantpeoplepod Website: ⁠https://www.acertitude.com ⁠

    43 min
  5. Jeff Price: PGA of America Chief Commercial Officer on Reinventing Legacy Brands and Driving Growth in Sport | E26

    10/09/2025

    Jeff Price: PGA of America Chief Commercial Officer on Reinventing Legacy Brands and Driving Growth in Sport | E26

    What does it take to modernize a legacy sport, inspire global fans, and build commercial engines that stand the test of time? In Episode 26, Linnea Jungnelius sits down with Jeff Price, Chief Commercial & Philanthropy Officer at the PGA of America, and one of the most influential architects behind golf’s modern growth story. From transforming brand partnerships at Gatorade and MasterCard to reshaping how millions experience the PGA Championship and Ryder Cup, Jeff has built a career at the intersection of sport, business, and innovation. His lessons apply far beyond the fairway: they’re about building trust, culture, and commercial momentum in any business facing disruption. What You’ll Learn: • How to turn sponsorships into lasting, growth-driving partnerships • The leadership shift from instructing teams to empowering them • Why understanding your “dual-habit” consumers drives sustainable engagement • How to extend experiences beyond the venue and into culture • Why focus and the smart use of AI defines the next wave of sports innovation Timecodes: 00:00 Intro 00:26 Guest Introduction: Jeff Price 1:09 Early Career & Lessons from Rejection 02:45 Career Journey: NBA, Gatorade, MasterCard 06:31 Startup Experience & Learning from Failure 08:43 Leadership Evolution: Empowerment vs. Instruction 10:16 Decision-Making & Strategic Frameworks 11:37 Joining PGA of America: Strategic Gaps & First Moves 13:15 Partnership Economics & PGA’s Commercial Strategy 17:10 Ryder Cup: Brand Unification & Global Growth 20:36 Commercial Innovation: Events, Experiences, and Media 22:51 Media Strategy: ESPN+ Streaming Deal 25:42 The Future: AI, Data, and Personalization in Golf 30:05 Building High-Performing Teams: The “We” Mentality 32:51 Commercial Leadership: Data, Social Media, and Revenue 34:01 Advice for CEOs & Commercial Teams 35:00 Personal Routines & Sustaining Performance 36:41 Sources of Inspiration & Industry Trends 38:01 Trends in Sports Business & Media 49:00 Lightning Round: Personal Reflections Resources: Jeff Price: LinkedIn: ⁠https://www.linkedin.com/in/jeff-price-24481318/ Linnea Jungnelius: LinkedIn: https://⁠www.linkedin.com/in/linneajungnelius ⁠ X: ⁠https://x.com/itslinnea⁠ Explore the Podcast: Spotify: ⁠https://acertitu.de/jeff-price-spotify-podcast Apple Podcasts: ⁠https://acertitu.de/jeff-price-apple-podcast⁠ Blog: ⁠https://acertitu.de/jeff-price-blog⁠ Found Value? 👍Tap Like. And Subscribe: ⁠https://acertitu.de/rate-brilliant-people-podcast⁠ Stay Updated on Acertitude: LinkedIn: https://⁠www.linkedin.com/company/acertitude ⁠X: ⁠https://www.x.com/acertitude⁠ Instagram: ⁠https://www.instagram.com/acertitude⁠ TikTok: https://www.tiktok.com/brilliantpeoplepod Website: ⁠https://www.acertitude.com ⁠

    51 min
  6. Dr. Allison Barber: The President Behind Caitlin Clark's Draft and the Fever's Rise — and Her Boldest Mission Yet, Building Marvella | E25

    08/29/2025

    Dr. Allison Barber: The President Behind Caitlin Clark's Draft and the Fever's Rise — and Her Boldest Mission Yet, Building Marvella | E25

    What does it take to transform a team, ignite a movement, and build a future that didn’t exist before? In Episode 25, Linnea Jungnelius sits down with Dr. Allison Barber – trailblazing leader, ex-president of the Indiana Fever, and now the force behind Marvella Academy, the first-of-its-kind youth sports and leadership campus built entirely for girls. From reimagining a professional sports franchise to shaping the next generation of leaders, Allison shares lessons from the locker room, the boardroom, the Pentagon, and beyond. Her stories reveal how vision, conviction, and the courage to show up, again and again, can create lasting impact in business, sports, and life. What You’ll Learn: How to reimagine and rebuild a brand from the ground upThe framework used to turn fans into loyal, lifelong advocatesHow to prepare your team for a transformational "lightning strike" moment and sustain itWhy the best leaders show up in the community, not just the corner officeHow investing in girls' sports creates a talent pipeline for future CEOs and leaders Timecodes: 00:00 Intro 00:11 Guest Introduction: Dr. Allison Barber 01:16 Transforming the Indiana Fever: Rebuilding & Strategy 01:39 Building a Championship Culture: The Three C’s 02:17 Leadership Lessons: Vision, Strategy, and Patience 04:34 The Caitlin Clark Moment: Preparing for Transformation 08:54 Building Belief: Fans, Culture, and the “Movable Middle” 14:17 Shaping a Winning Culture: Optimism & Fundamentals 16:55 What Matters Most in Leadership: Integrity 24:13 9/11: Leading Through Crisis 28:24 The Mission Behind Marvella Academy 34:17 Marvella’s Best-in-Class Approach 35:51 The Business of Youth Sports 39:57 What’s Next: Marvella Mobile & Campus Launch 40:54 The Surge in Women’s Sports: What’s Fueling It? 45:11 Advice for Women in Sports Leadership 49:20 Book & Podcast Recommendations 50:05 Marvella’s Legacy: Empowering Girls 52:58 Lightning Round: Personal Reflections Resources: Dr. Allison Barber:   Website:  ⁠https://www.marvellasports.com⁠ LinkedIn: ⁠https://www.linkedin.com/in/allison-barber-phd-06201a2/⁠ Linnea Jungnelius:  LinkedIn:  ⁠www.linkedin.com/in/linneajungnelius⁠ X:  ⁠https://x.com/itslinnea⁠ Explore the Podcast:  Spotify:  ⁠https://acertitu.de/dr-allison-barber-spotify-podcast⁠ Apple Podcasts:  ⁠https://acertitu.de/dr-allison-barber-apple-podcast⁠ Blog:  https://acertitu.de/dr-allison-barber-blog Found Value? 👍Tap Like. And Subscribe: ⁠https://acertitu.de/rate-brilliant-people-podcast⁠ Stay Updated on Acertitude:  LinkedIn:  ⁠www.linkedin.com/company/acertitude⁠ X:  ⁠https://www.x.com/acertitude⁠ Instagram:  ⁠https://www.instagram.com/acertitude⁠ Website: ⁠https://www.acertitude.com⁠

    56 min
  7. Peter Browning: Boardroom Legend on Leadership, Legacy, and the Timeless Truths of Governance | E24

    07/22/2025

    Peter Browning: Boardroom Legend on Leadership, Legacy, and the Timeless Truths of Governance | E24

    What makes a truly great board? And what defines a life well-led? In Episode 24 of the Brilliant People Podcast, host Linnea Jungnelius sits down with Peter Browning, one of the most respected governance voices in America. With over 14 public company boards under his belt—including lead director roles at Nucor, Acuity Brands, and ScanSource, plus 16 years on the board at Lowe’s—Peter brings a rare depth of experience and perspective to the conversation. He shares the board-level decisions that matter most, from CEO succession to crisis leadership, and the personal stories that shaped his approach to communication, transparency, and resilience. It’s a deep dive into how leadership is built through pressure, listening, and connection—long before the boardroom. What You'll Learn: – The 3 questions every board must answer – What most boards get wrong about CEO succession – How to lead through bankruptcy, crisis, and culture change – Why the best directors listen more than they speak – How climbing mountains and running plants shaped his edge as a leader Timecodes: 00:00 Intro 00:11 Peter Browning: Corporate Legend 01:35 Living Life as a Contact Sport 14:57 Inside the Boardroom: ScanSource, Lowe’s & More 16:42 Sales Trainee to CEO: Sonoco, Continental Can, National Gypsum 22:18 Earning Trust Across 300 Plants, 36 Countries 24:38 Bankruptcy Playbook: Reinventing National Gypsum 29:59 Listening as a Leadership Advantage 35:16 Modern Boardroom: From Rubber Stamp to Strategy Engine 40:46 Great Lead Directors Influence Without Authority 43:36 CEO Succession: Making the Hardest Calls 47:32 Board Chemistry: Trust in High-Stakes Rooms 51:49 When, Why & How to Replace a CEO 54:58 Earning Your Seat as a New Director 01:04:07 Favorite CEOs, Leaders & Books 01:08:31 Lightning Round: Family, Focus & Living Fully Resources: Peter Browning:   Website: www.peterbrowning.com  LinkedIn: www.linkedin.com/in/peter-browning-4421454/   Linnea Jungnelius:  LinkedIn: www.linkedin.com/in/linneajungnelius/  X: www.x.com/itsLinnea   Explore the Podcast:  Spotify: open.spotify.com/show/4q2SyG7jTqV109lC37RtOV   Apple Podcasts: podcasts.apple.com/us/podcast/brilliant-people-podcast/id1582636185   Blog: acertitu.de/peter-browning-blog   Subscribe and rate the show: https://www.ratethispodcast.com/brilliantpeoplepodcast Stay Updated on Acertitude:  LinkedIn: www.linkedin.com/company/acertitude/   YouTube: www.youtube.com/channel/UCaRywuMZMbDfHR77TyzEQZQ   X: www.x.com/acertitude   Instagram: www.instagram.com/acertitude   Website: www.acertitude.com

    1h 16m
  8. Charlie Turano: Executive Director at Heritage Werks on A New Era of Brand-Building in Sports | E23

    07/07/2025

    Charlie Turano: Executive Director at Heritage Werks on A New Era of Brand-Building in Sports | E23

    For Charlie Turano, legacy isn’t just nostalgia. It’s strategy. As Executive Director at Heritage Werks, Charlie is helping pro sports teams, leagues, and now even universities unlock the untapped power of their history—not just to preserve the past, but to propel the future. Before that, he co-founded Genesco Sports Enterprises, shaping it into one of the industry’s most respected corporate representation firms, advising global brands on how to maximize their presence in sports. But it all started with the Dallas Cowboys, where Charlie got his first taste of the business side of sports, an experience that sparked a career defined by innovation, storytelling, and the pursuit of enduring value. What You'll Learn:– How to turn your team's history into a high-ROI brand asset– How to drive fan engagement and revenue with digitized legacy content– The power of cutting through the noise with story-driven brand campaigns Resources:  Charlie Turano:   Website: https://www.heritagewerks.com/   LinkedIn: https://www.linkedin.com/in/charlie-turano-7605302/     Linnea Jungnelius:  LinkedIn: www.linkedin.com/in/linneajungnelius/  X: www.x.com/itsLinnea Explore the Podcast:  Spotify: open.spotify.com/show/4q2SyG7jTqV109lC37RtOV   Apple Podcasts: podcasts.apple.com/us/podcast/brilliant-people-podcast/id1582636185  Blog: www.acertitu.de/charlie-turano-blog Stay Updated on Acertitude  LinkedIn: www.linkedin.com/company/acertitude/   YouTube: www.youtube.com/channel/UCaRywuMZMbDfHR77TyzEQZQ   X: www.x.com/acertitude   Instagram: www.instagram.com/acertitude   Website: www.acertitude.com

    44 min

Ratings & Reviews

4.6
out of 5
11 Ratings

About

Welcome to the Brilliant People Podcast by Acertitude, a leadership podcast featuring conversations with some of the world’s best and brightest doers and thinkers. Guests range from CEOs and PE executives to psychologists and leadership experts. Get ready to be inspired by stories and get the latest insights on how to lead through change, perform at your best, build top teams, and more.