The Value Pricing Podcast

Mark Wickersham

Mark Wickersham - chartered accountant, public speaker and value pricing expert – has spent the last 20 years teaching accountants and bookkeepers about the wonders of value pricing. In this podcast he tackles some of the industry’s most common frustrations such as dealing with price sensitive clients, having the pricing conversation, and being confident when it comes to charging the higher prices that you deserve. Mark is obsessed with value pricing! It is far superior to the fixed pricing or hourly billing methods that most accounting professionals typically use and everyone should be using it. It’s how he built his 7-figure business, and it’s how you are going to do the same. These episodes are recordings of live monthly training sessions in which Mark teaches accountants and bookkeepers like you how to price your services, how to win more clients and how to run a more profitable business.

  1. How to Use AI for Strategic Planning & Business Advisory Services

    5D AGO

    How to Use AI for Strategic Planning & Business Advisory Services

    Is AI about to change the future of business advisory for accountants?   In this episode, we explore how tools like ChatGPT can help you deliver strategic planning and high-value advisory servicesfaster than ever.   Discover how AI can help with research, financial analysis, KPIs, strategy creation, and growth planning for your clients.   What if you could walk into a strategic planning meeting already armed with powerful insights and ideas?   We’ll also look at practical prompts you can use immediately to generate strategies, analyse businesses, and build actionable plans.   Faster insights. Better advice. More value for clients.   This could completely change how accountants deliver advisory.   The latest episode of the Value Pricing Podcast is now available: How to Use AI for Strategic Planning & Business Advisory Services   In today's episode you will learn:   Why AI-powered advisory is a huge opportunity for accountants.How ChatGPT can accelerate research on clients and industries.Practical prompts to analyse businesses and uncover strategic insights.How to identify powerful KPIs and growth opportunities with AI.Ways to generate strategic plans and business ideas in minutes.How AI helps deliver higher-value advisory faster and more profitably.  Don’t miss out on discovering how AI can help you deliver smarter strategy, deeper insights, and higher-value advisory to your clients.   Listen now!

    40 min

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About

Mark Wickersham - chartered accountant, public speaker and value pricing expert – has spent the last 20 years teaching accountants and bookkeepers about the wonders of value pricing. In this podcast he tackles some of the industry’s most common frustrations such as dealing with price sensitive clients, having the pricing conversation, and being confident when it comes to charging the higher prices that you deserve. Mark is obsessed with value pricing! It is far superior to the fixed pricing or hourly billing methods that most accounting professionals typically use and everyone should be using it. It’s how he built his 7-figure business, and it’s how you are going to do the same. These episodes are recordings of live monthly training sessions in which Mark teaches accountants and bookkeepers like you how to price your services, how to win more clients and how to run a more profitable business.

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