Wedding Pros who are ready to grow - with Becca Pountney

Becca Pountney
  • 5.0 (4)
  • Marketing
  • Updated Weekly

Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast - winner of the 2025 best business category of the British Podcast Awards. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this podcast you will find a mixture of actionable steps, guest experts and other wedding pros who want to share their journey with you. Get ready to laugh, cry and most of all get inspired to grow your dream wedding business.

  1. 1d ago

    A decade of data you need to know about. With Damian Bailey

    Show notes: This week I'm joined by Damian Bailey, founder of The Wedding Industry Awards, for a fascinating conversation about data. After surveying more than 32,000 UK couples over the last decade, Damian and his team have released a brand-new industry report packed with insights into how weddings have changed and, more importantly, what that means for wedding businesses today. We discuss why fewer enquiries don't necessarily mean fewer bookings, why reviews are more important than ever, how couples are really finding their suppliers, and what the data tells us about pricing, mobile-first marketing and changing consumer behaviour. If you've ever wondered whether what you're experiencing in your business is just happening to you, or whether it's part of a wider industry trend, this episode is full of evidence-based insights that will help you make more confident business decisions. The Wedding Industry Awards report The Wedding industry awards Instagram Time stamps: Chapters: 00:05 - Understanding the Value of Service 00:57 - Introduction to Data in the Wedding Industry 11:53 - Understanding Wedding Economics: Trends and Insights 13:58 - The Shift to Mobile: Adapting Wedding Business Strategies 24:57 - The Importance of Reviews in a Trust Recession 29:32 - The Importance of Reviews in the Wedding Industry 35:43 - The Shift in Wedding Dress Advertising 40:41 - The Changing Landscape of Wedding Financing 45:50 - Future Directions for the Annual Report 51:46 - The Importance of Community in Business Mentioned in this episode: Club 150 - The Wedding Pro Members Lounge If you're tired of running your wedding business alone, this is the community for you. An intimate, supportive membership capped at just 150 members, with weekly coaching, expert masterclasses, and a private group of wedding pros who genuinely want to see you succeed. Find out more now! Wedding Pro Members Lounge

    55 min

  2. Jun 25

    Luck or hard work - going viral on TikTok? With Georgie Mitchell

    Show notes: This week, I'm joined by Georgina Rose, founder of Georgina Rose Events, creator of The Secret Society of Brides podcast, author, content creator and one of the wedding industry's biggest advocates for TikTok marketing. If you've ever wondered whether it's too late to start creating content, whether TikTok is worth your time, or how to build a business that creates multiple income streams, this episode is for you. Georgina shares her unconventional journey into the wedding industry, from leaving university after three months to growing a business that now delivers over 100 weddings a year with the support of her team. We dive into the viral Newlyweds Podcast moment that put her in front of millions of people, why she believes success isn't luck, and how strategic marketing decisions can completely transform your business. Georgie's TikTok Georgie's Instagram Secret Society of Brides Instagram Time stamps: 00:07 - Introduction to Wedding Marketing 04:48 - The Journey to Wedding Planning 14:06 - The Power of Personality in Social Media Marketing 36:22 - Starting a Podcast: The Journey Begins 42:55 - Navigating Business Partnerships 49:19 - Navigating TikTok: The Good, The Bad, and The Business Mentioned in this episode: Join Club 150 - The Wedding Pro Members Lounge The Wedding Pro Members Lounge is my private membership community for wedding business owners and venues, offering weekly coaching with Becca, monthly masterclasses, and an on-demand training vault. Club 150 because there's only ever a maximum of 150 members inside! When the 150 seats are gone, the doors close. Join now and experience the community for yourself. Wedding Pro Members Lounge

    1h 1m

  3. Jun 18

    How to stay successful for decades. With Kevin Dennis

    Show notes: What does it really take to build a wedding business that lasts for more than 30 years? In this episode, I'm delighted to welcome Kevin Dennis back onto the podcast. Kevin was actually a guest back in 2024 and since then, this podcast has become award-winning, so it felt like the perfect time to invite him back for another conversation. Kevin is the founder of Fantasy Sound Event Services, Wedding IQ and host of the Mind Your Wedding Business podcast. With more than three decades in the wedding industry, he's seen huge changes in how couples plan their weddings, how businesses market themselves and how technology is shaping the future of our industry. We dive into what it really takes to stay relevant over the long term, why relationships and networking still matter more than ever and how to embrace new technology without losing the human side of your business. Fantasy Sounds Event Services Wedding IQ Mind Your Wedding Business podcast Time stamps: 00:29 - Setting Boundaries for Better Work-Life Balance 08:01 - The Journey of a Wedding Professional 18:38 - Networking in the Wedding Industry 28:28 - Embracing Technology in the Wedding Industry 34:23 - Exploring CRM Systems and AI Tools 52:38 - The Impact of AI on Technology Integration 53:01 - The Impact of AI on Podcast Pitches Mentioned in this episode: Club 150 - Wedding Pro Members Lounge A private membership for wedding business owners and venues who are ready to invest in their growth. Weekly coaching from Becca, monthly guest masterclasses, and a full on-demand training vault, all inside a community capped at just 150 members. Find out more Wedding Pro Members Lounge

    1h 3m

  4. Jun 11

    How to overcome the fear of being on camera. With Christian Baker

    Show notes: In this week's episode, I'm joined by high-performance mindset coach and hypnotherapist Christian Baker to unpack the mindset blocks that hold so many wedding professionals back. We discuss why even the most successful business owners struggle with self-doubt, how limiting beliefs are formed, and why your brain is often working hard to keep you safely stuck where you are. Christian shares practical strategies for overcoming overthinking, building confidence, and finally showing up consistently on camera. Christian's Instagram Camera confidence with Christian Baker Time stamps: 00:00 - Understanding the Three W's 02:25 - The Journey into Hypnotherapy 10:24 - The Importance of Mindset in Business and Life 18:25 - Understanding Limiting Beliefs 28:31 - Overcoming Limiting Beliefs and Building Confidence 35:44 - Understanding Avoidance Strategies in Social Media Engagement 43:32 - Practical Tips for Overcoming Video Anxiety 45:49 - The Power of Reframing in Business 55:17 - Mindset and Social Media Success Mentioned in this episode: Club 150 - The Wedding Pro Members Lounge If you're tired of running your wedding business alone, this is the community for you. An intimate, supportive membership capped at just 150 members, with weekly coaching, expert masterclasses, and a private group of wedding pros who genuinely want to see you succeed. Find out more now! Wedding Pro Members Lounge

    57 min

  5. Jun 4

    Website mistakes you need to stop making. With Amber Lucas

    Show notes: How do you feel when someone lands on your website? Proud? Excited? Confident? Or do you secretly hope nobody looks at it too closely? In this week's episode, I'm joined by Amber from calluna&thyme, who helps wedding professionals create websites that don't just look beautiful but actually work hard for their businesses. After spending 14 years working within the wedding industry, Amber understands exactly what couples are looking for when they're searching for their wedding suppliers, and why so many wedding pros end up with websites that no longer reflect who they are or the level of service they offer. We dive into the biggest website mistakes we both see time and time again, from talking too much about ourselves, to confusing navigation, weak call-to-actions and websites that leave potential clients unsure of what to do next. We also discuss why your website should be much more than an online portfolio, how to create a better experience for visitors, and why keeping your website updated could make a bigger difference to your enquiries than you realise. Whether you're planning a complete redesign, considering a website template, or simply want to improve what you've already got, Amber shares plenty of practical advice you can put into action straight away. Time stamps: 04:00 - The Transition to Full-Time Entrepreneurship 11:24 - Website Design Mistakes in the Wedding Business 17:56 - The Importance of Clear Calls to Action on Your Website 25:17 - Updating Website Images for Weddings 37:30 - Choosing the Right Website Platform: Showit vs Others 41:41 - Choosing the Right Website Template for Your Business 49:42 - Collaborative Website Strategies Mentioned in this episode: Join Club 150 - The Wedding Pro Members Lounge The Wedding Pro Members Lounge is my private membership community for wedding business owners and venues, offering weekly coaching with Becca, monthly masterclasses, and an on-demand training vault. Club 150 because there's only ever a maximum of 150 members inside! When the 150 seats are gone, the doors close. Join now and experience the community for yourself. Wedding Pro Members Lounge

    55 min

  6. May 28

    Why every Wed Pro needs to be a good speaker. With Chris Binns

    Show notes: This week on the podcast, I am joined by wedding DJ, MC and speaker Chris Binns to talk about why public speaking is such an important skill for every wedding professional — not just DJs and hosts. From speaking confidently on social media to holding the energy in a room on a wedding day, Chris shares how improving your communication skills can completely transform your business, confidence and client experience. Chris opens up about his journey from construction project management into weddings, how he built confidence behind the microphone, and the mistakes and lessons that shaped his career. Together, we discussed authenticity, networking, social media confidence, stage presence, and why so many wedding pros are holding themselves back by being afraid to show up online. Chris' website Chris' speaking website Hitched podcast episode! MC energy index Time stamps: 00:21 - Introduction to Wedding Business Marketing 02:02 - The Journey of a DJ: From Bedroom to Weddings 18:23 - The Importance of Authenticity in Performance 24:52 - Navigating Authenticity in Marketing 29:50 - The Importance of Data in Marketing Decisions 51:10 - Understanding MC Energy Types 54:40 - Identifying Your MC Style and Authenticity Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    1h 2m

  7. May 21

    Do couples still book via Hitched? With Chloe Lansdowne

    Show notes: This week on the podcast, I’m joined by Chloe Lansdowne, Head of Marketing at Hitched, to chat about what couples are really looking for when they search for wedding suppliers online. We talk about why great photos and clear, detailed listings matter so much when it comes to attracting the right enquiries, and how couples are making decisions in a world where they’re constantly overwhelmed with choice. Chloe shares some brilliant insight into how wedding businesses can stand out by building trust, showing personality and creating an emotional connection through their marketing. We also dive into how platforms like Hitched can help boost visibility, what makes a supplier profile actually work, and the small changes that can make a big difference to the quality of leads you receive. Hitched Hitched - Instagram Time stamps: 00:39 - Introduction to Wedding Marketing Strategies 01:00 - Introduction to Wedding Marketing and Planning 12:19 - Navigating Vendor Relationships in Wedding Planning 14:55 - The Importance of Niche Marketing in the Wedding Industry 23:52 - The Changing Landscape of Wedding Vendor Marketing 26:14 - Understanding the Importance of Listings in Wedding Vendor Success 34:25 - Vendor Visibility and Marketing Strategies 37:49 - Navigating Communication and Avoiding Ghosting 46:02 - The Fast-Paced World of Marketing Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    49 min

  8. May 14

    How data and market research creates venue success. With Wenna Hicks

    Show notes: This week on the podcast, I’m speaking to venue consultant and co-owner of The Barn at Pengelly, Wenna Hicks, about wedding venue success and how data-driven decisions can transform bookings and business growth. We explore Wenna’s journey from corporate consulting into the wedding industry and how she applies strategic thinking, market research, and customer insights to improve venue performance. We also discuss pricing strategy, CRM systems, social media marketing, supplier relationships, and the importance of transparency in increasing wedding venue bookings. The Barn at Pengelly Instagram Elevate venue consultancy Time stamps: 00:02 - The Importance of Transparency in Venue Marketing 01:44 - The Journey from Corporate Consulting to Wedding Venue Owner 09:22 - The Journey to First Bookings 14:17 - Challenges and Growth in Business Operations 26:05 - Navigating Pricing Strategies in the Wedding Industry 31:01 - Building Relationships with Suppliers 34:55 - The Role of Social Media in Modern Marketing 42:55 - Investing in Business Education and Networking 47:36 - The Importance of Mindset in Business Growth Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    50 min
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About

Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast - winner of the 2025 best business category of the British Podcast Awards. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this podcast you will find a mixture of actionable steps, guest experts and other wedding pros who want to share their journey with you. Get ready to laugh, cry and most of all get inspired to grow your dream wedding business.

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