London Writers' Salon

Parul Bavishi, Matthew Trinetti

A deep dive into the habits, mindsets, tools, craft secrets and creative practices bestselling writers use to write novels, plays, poetry, and articles. Hosted by the co-founders of the London Writers' Salon, Matt & Parul.

  1. 1D AGO

    #185: David Eagleman — The Neuroscience of Creativity, Navigating Genres, Protecting Your Brain in the Age of AI, plus The Lazy Susan Method

    Description: Neuroscientist and bestselling author David Eagleman on the brain science behind creativity, what actually causes writer's block, and how pre-commitment strategies like the Ulysses contract can help writers finish what they start.   You'll learn: Why creativity isn't a rare gift, and what's actually happening in every brain when it absorbs and remixes the world around it. The three core algorithms behind creative thinking, and how to use them deliberately when you're stuck on a project. What's really going on in the brain when a writer feels blocked, and why the fix might be simpler than you think. A compelling case against the "shower idea" myth, and why sitting down to work may be where your best thinking actually happens. How a concept from ancient Greek literature can help you set up contracts with your future self to finish what you start. A surprising writing routine behind roughly a million published words, and why it happens at the same chain restaurant every time. A method for juggling multiple creative projects without losing momentum on any of them. Why switching genres and feeling like a beginner is one of the best things you can do for your brain as a writer. How to think about the difference between fiction and nonfiction when it comes to what AI can and can't replace. The moment at age 13 that shaped an entire career in science communication, and what it reveals about writing for an audience. Resources & Links: 📄 Interview Transcript David’s Website Inner Cosmos The Creative Brain Cosmos by Carl Sagan The Runaway Species Ulysses contract Sum David’s Substack About David Eagleman: David Eagleman is a neuroscientist at Stanford University and an internationally bestselling author. He is co-founder of two venture-backed companies, Neosensory and BrainCheck, and he also directs the Center for Science and Law, a national non-profit institute. He is best known for his work on sensory substitution, time perception, brain plasticity, synesthesia, and neurolaw. His books include Incognito: The Secret Lives of the Brain, Sum: Forty Tales from the Afterlives, The Runaway Species, and Livewired. He is the writer and presenter of the Emmy-nominated PBS series The Brain with David Eagleman and hosts the podcast Inner Cosmos with David Eagleman. For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com. For free writing sessions, join free Writers’ Hours: writershour.com. * FOLLOW LONDON WRITERS’ SALON Twitter: twitter.com/​​WritersSalon Instagram: instagram.com/londonwriterssalon Facebook: facebook.com/LondonWritersSalon If you’re enjoying this show, please rate and review this show!

    56 min
  2. MAR 8

    #184: How to Write Short Stories with Sarah Hall, Jonathan Escoffery & Niamh Mulvey — Building Worlds in Small Spaces, Research That Sparks Story, Writing Endings That Feel Inevitable (Compilation)

    Acclaimed short fiction writers Sarah Hall, Jonathan Escoffery, and Niamh Mulvey on building immersive worlds in compressed spaces, grounding stories in real human stakes, and writing openings and endings that transform both character and reader.   Timestamps: (00:01:06) Sarah Hall, from Episode 161 (00:14:43) Jonathan Escoffery, from Episode 56 (00:26:40) Niamh Mulvey, previously unreleased conversation   You'll learn: Sarah Hall's "keyhole" approach to short stories — and how the unseen world beyond the scene gives a story its depth. Why trusting your preoccupations beats forcing a theme, and how over-awareness of your own subject can kill the fiction. A technique for thickening a thin first draft: telescope into your character's childhood, then out to their future. Why Jonathan Escoffery believes stories without real-world stakes will lose to equally crafted stories that engage with the world, every time. How Escoffery pairs imagination with lived emotional experience to make unfamiliar settings resonate — and why personal growth feeds artistic growth. What choosing a linked story collection over a novel taught Escoffery about pacing, pause, and propulsive energy. Why Niamh Mulvey thinks showing off your best writing in an opening is a mistake — and what to do instead (start specific, name a character, put two people in relation). A prompt for finding your story's urgency: ask "why this moment?" and aim for the energy of really good gossip. How character desire shapes place and plot at the same time, so setting becomes what your character wants rather than backdrop. Mulvey's "third element" — a character, object, or event seeded early that can emerge later to unlock your ending. Resources & Links: Join our LWS community! Sarah's full episode and notes Jonathan's full episode and notes If I Survive You by Jonathan Escoffery Hearts and Bones: Love Songs for Late Youth by Niamh Mulvey The Amendments by Niamh Mulvey Sombrero Fallout by Richard Brautigan About Sarah Hall: Sarah Hall is one of the UK's most talented authors. Twice nominated for the Man Booker Prize, the first and only writer to win the BBC National Short Story Award twice, she has written ten highly acclaimed novels and short story collections. About Jonathan Escoffery: Jonathan Escoffery is the author of the linked story collection If I Survive You, a New York Times and Booklist Editor's Choice, an IndieNext Pick, and a National Bestseller. His stories have appeared in The Paris Review, Oprah Daily, Electric Literature, Zyzzyva, AGNI, Pleiades, American Short Fiction, Prairie Schooner, Passages North, and elsewhere. About Niamh Mulvey: Niamh Mulvey is from Kilkenny, Ireland. Her short fiction has been published in The Stinging Fly, Banshee and Southword and was shortlisted for the Seán O'Faoláin Prize for Short Fiction 2020. Her short story collection Hearts and Bones: Love Songs for Late Youth was published by Picador. The Amendments is her first novel. For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com. For free writing sessions, join free Writers’ Hours: writershour.com. * FOLLOW LONDON WRITERS’ SALON Twitter: twitter.com/​​WritersSalon Instagram: instagram.com/londonwriterssalon Facebook: facebook.com/LondonWritersSalon If you’re enjoying this show, please rate and review this show!

    41 min
  3. MAR 1

    #183: Curtis Chin — Landing National Press, Running 300+ Book Events, Booking Venues With Cold Emails, Making Book Tours Pay, Building Book Buzz Without a Marketing Team

    Memoirist and filmmaker Curtis Chin on pitching for national press, booking venues through cold emails, and making a high-volume book events strategy financially sustainable.    You’ll learn: Why Curtis booked readings before his memoir released to drive pre-orders, and what that early push unlocked. How he found venues by researching programs and series online, then sending cold outreach without overcomplicating it. A practical way to define your “audience” so your outreach targets the right communities and institutions. How to write a venue email that creates urgency (a “hook” and a reason to say yes now), without sounding gimmicky. A press pitching approach that starts local, builds credibility, and then moves toward national outlets. What his spreadsheets are (and aren’t) for, and a lightweight way to track outreach and payments without building a complicated system. How he initially used a publisher budget, then supplemented it with community funding when the budget wasn’t enough. Why momentum compounds (your growing “resume” of events and media makes the next invitations easier), and how to lean into that effect. How he structures his day to keep writing, business logistics, and book marketing moving at the same time. How getting paid for talks changed the economics of touring, and why nonfiction subject expertise can create more paid speaking opportunities.   Resources & Links: 📑 Interview TranscriptEverything I Learned, I Learned in a Chinese Restaurant by Curtis ChinAsian American Writers’ WorkshopCurtis’ NYT articleCurtis’ Website About Curtis Chin: Curtis Chin is the author of the award-winning memoir, Everything I Learned, I Learned in a Chinese Restaurant. A co-founder of the Asian American Writers’ Workshop, Curtis Chin served as the non-profit’s first Executive Director. He went on to write comedy for network and cable television before transitioning to social justice documentaries. Chin has screened his films at over 600 venues in twenty countries. He has written for CNN, Bon Appétit, The Detroit Free Press and The Emancipator. A graduate of the University of Michigan, Chin has received awards from ABC/Disney Television, New York Foundation for the Arts, National Endowment for the Arts, and more. His essay in Bon Appétit was selected for Best Food Writing in America 2023 and his short doc, Dear Corky premiered on American Masters. He is currently working on a new docuseries on the history of Chinese restaurants in America.  For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com. For free writing sessions, join free Writers’ Hours: writershour.com. * FOLLOW LONDON WRITERS’ SALON Twitter: twitter.com/​​WritersSalon Instagram: instagram.com/londonwriterssalon Facebook: facebook.com/LondonWritersSalon If you’re enjoying this show, please rate and review this show!

    51 min
  4. FEB 22

    #182: Morgan Cooper — Creative Audacity & Creating Your Own Opportunities, Making Bel-Air, Turning a Viral Short Film Into a Series, Producing with Will Smith & Writing Picture Books

    Writer and director Morgan Cooper on turning a self-funded Bel-Air short into a series, building creative audacity before opportunity arrives, and staying resourceful across drafts, collaboration, and a children’s picture book. You'll learn: Why “imperfect action” can be a practical antidote to creative paralysis, especially early in your craft.How he found a compelling dramatic lens by stripping away sitcom expectations and focusing on character archetypes and real-world stakes.What it can look like to invest commercial income back into self-initiated work to build a body of proof.Why “waiting for permission” often hides fear, and how starting anyway can change what’s possible.Why the “angle” of your idea matters, and how recalibrating it can be the difference between a draft that stalls and a draft that lands.How identifying the “big question” of a story can give your scenes direction and your revisions momentum.Simple ways to keep the creative channel open using a notes app, project scrap bins, and a journaling method that functions like index cards.How collaboration becomes part of the craft when you treat writing as iterative perspective-building, not a solitary performance.What writing a picture book can teach about economy, structure, and building an arc inside tight page limits.How designing a kid-led mission around resourcefulness can create momentum and emotional payoff in short form. Resources & Links: 📄Interview TranscriptCooper’s original Bel-Air concept trailerBel-Air on PeacockThe College Dropout - Kanye WestKind of Blue - Miles DavisI Can Make A Movie! Geneva Bowers - Illustrator and ArtistHair love - Matthew A. CherryFilm LondonMediatrust.org - Mentoring OpportunitiesDancing Ledge Productions - Mentoring Opportunities About Morgan Cooper: Morgan Stevenson Cooper is a Los Angeles-based writer and director and the creative force behind Bel-Air, the dramatic reimagining of The Fresh Prince of Bel-Air that grew out of his self-released short film in March 2019. After the film drew widespread attention, Will Smith and Westbrook Studios came on board as collaborators, and the series premiered in February 2022, with Cooper serving as creator, director, co-writer, and executive producer. He is a two-time Tribeca X winner for U Shoot Videos? and Pay Day, and is developing BLKCOFFEE as writer, director, and executive producer. For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com. For free writing sessions, join free Writers’ Hours: writershour.com. * FOLLOW LONDON WRITERS’ SALON Twitter: twitter.com/​​WritersSalon Instagram: instagram.com/londonwriterssalon Facebook: facebook.com/LondonWritersSalon If you’re enjoying this show, please rate and review this show!

    57 min
  5. FEB 15

    #181: Erica Stern — Writing Hybrid Nonfiction, Genre-Bending Memoir, Blending Research and Story, Finding A Publisher

    Essayist and fiction writer Erica Stern on writing hybrid nonfiction, weaving memoir with research and a ghost-story thread, and finding a publishing home for genre-defying work.    You'll learn: What “hybrid nonfiction” can look like when memoir, research, and a fictional thread are all working toward one emotional truth.Ways to make a genre-bending draft feel cohesive, even when it’s built from multiple modes and timelines.How reverse outlining can help you figure out what each section is really doing, and tighten the book’s throughline in revision.Why “moving the pieces around” for a long time can be part of the process when the structure has to be discovered, not imposed.A mindset shift for writers making unconventional work: follow what the project needs first, before you worry about outcome or category.How to treat “weirdness” as an asset (not a liability) when the form is doing meaning, not just style.Practical publishing encouragement for genre-defying books: small presses can be a strong fit, and there’s a growing audience for hybrid forms.What it can look like to publish without chasing “bestseller” logic, and instead focus on reaching the right readers with the best version of the book.Why writing “for the market” isn’t the only path to publication—and how commitment to the story can be what ultimately helps it find a home.   Resources & Links: 📑Interview TranscriptFrontier: A Memoir and A Ghost Story by Erica SternLWS SubstackBitter Water Opera by Nicolette Polek About Erica Stern: Erica Stern is an essayist and fiction writer whose debut memoir, Frontier, was published by Barrelhouse Books in 2025. Her work has appeared in the Mississippi Review, The Iowa Review, and Denver Quarterly, and she has been a finalist for the Noemi Press Book Awards and the Mississippi Review Prize. She has received fellowships and residencies from the Vermont Studio Center, Martha’s Vineyard Institute for Creative Writing, and the Virginia Center for the Creative Arts, and holds a BA in English from Yale University and an MFA from the School of the Art Institute of Chicago. She is from New Orleans and lives with her family in Evanston, Illinois. For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com. For free writing sessions, join free Writers’ Hours: writershour.com. * FOLLOW LONDON WRITERS’ SALON Twitter: twitter.com/​​WritersSalon Instagram: instagram.com/londonwriterssalon Facebook: facebook.com/LondonWritersSalon If you’re enjoying this show, please rate and review this show!

    39 min
  6. FEB 8

    #180: How to Write Historical Fiction with Maggie O'Farrell, Ruta Sepetys & Stacey Halls — Research that Sparks Story, Non-Linear Structure & Authentic Dialogue (Compilation)

    Novelists Maggie O’Farrell, Stacey Halls, and Ruta Sepetys on turning research into living scenes, building non-linear structure that still feels clear, and writing voice and dialogue that make the past feel immediate.   Timestamps: 00:01:30 Maggie O’Farrell 00:26:14 Stacey Halls 00:49:33 Ruta Sepetys  You’ll learn: The importance of "reading like a writer" to reverse-engineer time, tense, and technique from books you love.How to structure a non-chronological narrative using flowcharts and “breadcrumb trails” so readers never feel lost.Where to look for small, specific historical details that unlock character, scene, and momentum.A practical way to treat research as idea-generation, not “homework you must finish” before you start drafting.A simple plotting method (index cards + one-sentence scenes) that helps you see the whole book at a glance.Why a first draft is allowed to be rough, and how that mindset can help you write faster and finish.How “writing toward a feeling” can guide structure when you can’t see the whole plot in advance.Ways to keep going through the long middle by focusing on the work itself, not external noise.How to use collaboration and expert readers to pressure-test cultural and historical authenticity.  Resources & Links: Join our LWS community!Maggie's full episode and notesStacey's full episode and notesRuta's full episode and notes  About the authors: Maggie O’Farrell is the bestselling author of Hamnet and The Marriage Portrait, noted for lyrical prose and inventive structure; her craft insights span sentence-level cadence, non-linear timelines, and historically grounded voice. Note: Our episode with Maggie was done in collaboration with Arvon, the UK’s leading creative writing charity. Arvon believes everyone can benefit from the transformative power of creative writing. It hosts residential, online and community-based writing courses and events, embracing over 6,000 people each year, tutored by some of the most respected writers in the UK today. Find out more at arvon.org Stacey Halls is the UK author of The Familiars, The Foundling, and Mrs England, known for vivid period settings, propulsive plotting, and character-driven suspense; she outlines with index cards and drafts quickly before deep revision. Ruta Sepetys is a Lithuanian-American novelist (Between Shades of Gray, Salt to the Sea) whose work uncovers suppressed histories with YA-accessible clarity; she emphasizes collaboration, ethical research, and a clear “why” for every project. For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com. For free writing sessions, join free Writers’ Hours: writershour.com. * FOLLOW LONDON WRITERS’ SALON Twitter: twitter.com/​​WritersSalon Instagram: instagram.com/londonwriterssalon Facebook: facebook.com/LondonWritersSalon If you’re enjoying this show, please rate and review this show!

    1h 16m
  7. FEB 1

    #179: Moira Buffini — From Playwright to Novelist, Writing Dystopian YA, plus Creative Resilience and Sustaining a Long Creative Career

    Playwright and BAFTA-nominated screenwriter Moira Buffini on moving between theatre, film, and fiction, writing for yourself instead of the market, and shaping structure by rewriting toward the ending you want readers to feel.      You’ll learn: Why “you are the audience” can be a practical rule for cutting through market noise and writing with conviction. A useful way to handle reviews and outside opinions without letting them steer the work. How to build story momentum when you can’t fully plot ahead, and why not knowing the next move can be a strength. A structure approach based on “writing toward a feeling” at the end, then layering drafts until the story clicks. What discipline looks like when you’re writing big worlds in prose, and how constraints can keep you from getting lost. How a dramatist’s instincts (plot, structure, obstacles) can transfer into long-form fiction and help sustain narrative drive.   A grounded reminder about the “mundane” day-to-day of being a professional writer, and why that doesn’t cancel the magic. The practical foundations she names for keeping your mind working (sleep, movement, and treating the body as part of the instrument). What it can take to keep writing alongside caring responsibilities, and why persistence is often the hardest part.   The simplest career advice she returns to: don’t accept the story that you “can’t,” and keep putting in the hours.  Resources & Links: 📑Interview TranscriptMoira’s Agent WebsiteMoira’s screenwriting creditsNational Youth Theatre in LondonCaryl ChurchillThe National Theatre LondonDinner (play)Byzantium (film)Jane Eyre by Charlotte BrontëHarlots (tv series)The Torch Trilogy: Songlight, TorchfireThe Chrysalids by John Wyndhamdeus ex machina definitionraconteur definitionRobert ProskyThe Dig (film) About Moira Buffini: Moira Buffini is an Olivier Award–winning UK playwright and BAFTA-nominated screenwriter, writing many plays for the National Theatre and the West End. Films include Tamara Drewe, Jane Eyre, Byzantium, and The Dig. She cocreated and was showrunner of Harlots. Songlight is her debut novel. She lives in London. For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com. For free writing sessions, join free Writers’ Hours: writershour.com. * FOLLOW LONDON WRITERS’ SALON Twitter: twitter.com/​​WritersSalon Instagram: instagram.com/londonwriterssalon Facebook: facebook.com/LondonWritersSalon If you’re enjoying this show, please rate and review this show!

    55 min
  8. JAN 29 · BONUS

    Bonus: Dreaming Big in 2026 – Prompts for a Creative Year with Matt & Lindsey

    London Writers’ Salon co-founder Matt Trinetti and Head of Writer Experience Lindsey Trout Hughes share prompts from our Dreaming Big in 2026: Creative Goal Setting for Writers workshop – designed to help writers get clear on what they actually want from their writing life in 2026, and translate that desire into a plan that can survive reality in the first 1-3 months of the year. Through 8 steps – from identifying desire to committing to a 48-hour move – Matt and Lindsey step through over a dozen prompts, discuss why each is important for writers to think about, and share what’s coming up for them personally for the year ahead. Download the free workbook: community.londonwriterssalon.com/dreamingbig Timestamps: (00:00) Introduction (02:07) Step 0: Two Words (bringing in & leaving behind) (08:05) Step 1: Identifying what we truly desire (17:42) Step 2: Vision (translating desire into clear vision) (25:18) Step 3: Moving from wanting to deciding (34:35) Step 4: Building a project bank (42:02) Step 5: Finding a first season focus (47:32) Step 6: Designing your creative practice (59:00) Step 7: Your 30-day plan & 48-hour move (01:04:50) Step 8: Opening up to support (01:09:40) Conclusions and next steps   You’ll learn: A simple “two words” ritual to decide what you’re bringing into 2026 (and what you’re leaving behind).Prompts to identify what you truly desire, including what you might feel embarrassed to say out loud.How to reframe desire as a helpful signal instead of something “selfish” you should downplay.How to build a project bank so you can choose one focus without feeling like you’re abandoning your other ideas.Ways to use simple lists to spark clearer project options.How to choose a first-season focus (a three-month container) so you’re not trying to hold the entire year at once.The importance of defining what “done” looks like for the season and setting milestones that make progress visible.How to design a writing practice while planning for obstacles before they derail you.How to set a measurable 30-day goal, choose your first moves, and turn intention into proof.    About London Writers’ Salon: London Writers’ Salon is a community and membership that helps writers make meaningful progress on their work, stay committed to a writing practice, and find creative friends around the world. Members can build consistency through Writers’ Hour, develop craft through interviews and workshops, and connect with a global community of writers.    Resources & Links:  Download the free workbook at: community.londonwriterssalon.com/dreamingbigJoin Writers’ Hour - daily silent writing sessions: writershour.comAttend live events and workshops – Become a Member: community.londonwriterssalon.com/membership For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com. For free writing sessions, join free Writers’ Hours: writershour.com. * FOLLOW LONDON WRITERS’ SALON Twitter: twitter.com/​​WritersSalon Instagram: instagram.com/londonwriterssalon Facebook: facebook.com/LondonWritersSalon If you’re enjoying this show, please rate and review this show!

    1h 12m
5
out of 5
51 Ratings

About

A deep dive into the habits, mindsets, tools, craft secrets and creative practices bestselling writers use to write novels, plays, poetry, and articles. Hosted by the co-founders of the London Writers' Salon, Matt & Parul.

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