TIQUE Talks: The Business Podcast for Travel Advisors

Robin Bradley and Jennifer Jacob
  • 4.9 (155)
  • Marketing
  • Updated Weekly

Welcome to TIQUE Talks Podcast - a live-workshop style travel business podcast packed with actionable step-by-step tips that are helping hundreds of travel advisors redefine success, grow their bottom line, and find balance in their business. Join us, Florida-based business partners Robin Bradley and Jennifer Jacob, for value-packed, hilarious conversations and impactful interviews with other industry leaders. With every episode, our mission is to empower you with information, expand what you think is possible for your travel business, and hopefully make you laugh along the way! We are honest, open, and above all, human. We are committed to learning right alongside of you so that we can all find more balance, joy, and peace while pursuing those big, scary business goals. Whether you are brand new to the industry, have a side-hustle, or you are growing a travel booking empire, this is the show for you. Join us for new episodes every Tuesday and Friday!

  1. 8h ago

    258. Starting Over In A Career That You Love with Sarah Magnoni

    The right listeners are what create opportunities beyond the downloads.Thanks to Our Tique Talks Sponsors: Smeuse Studio - Strategic branding and website design for travel advisorsTravel Collection - Connect and learn more about TC’s DMCs After burning out in a high-level corporate career, Sarah Magnoni took a leap into entrepreneurship and built Cobblestones & Castles, a travel business offering immersive, history-focused European group trips for women. Sarah shares how she turned a personal passion into a profitable niche, why she refuses to create cookie-cutter itineraries, and how embracing a little “delusion” helped her sell out trips and build a business entirely her own. About Sarah Magnoni: After decades in advertising technology and moving up the corporate ladder, Sarah walked away from a high-paying leadership role to create her own path. As the founder of Cobblestones and Castles, Sarah helps women travel solo, within a group. With a focus on European history, specifically women's history, her small-group trips include exclusive experiences and private access to authors, historians, and castles. Sarah is also an author and writer and is currently working on her second book. instagram.com/cobblestonesandcastles cobblestonesandcastles.com Today we will cover: (01:30) Transitioning from corporate burnout to full-time travel entrepreneurship(05:00) Building and selling small-group trips for solo women travelers(10:00) Creating distinctive itineraries through strong DMC relationships(18:30) Why niching down makes marketing, supplier selection, and growth easier(29:00) Taking calculated risks and leaning into what is already working NICHE is Tique’s membership community for travel advisors who want support refining their business, strengthening their positioning, and learning alongside other advisors who are serious about growth. Sarah is a member himself, and many of the strategies discussed in this episode are the kinds of conversations happening inside the community. Learn More and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ

  2. 4d ago

    257. Hot Take: Block Your Calendars Now

    If your calendar is already filling up for next year, when are you going to step back and look at the business you’re building? In this week’s Hot Take, Jennifer and Robin make the case for blocking time now to review your numbers, reset your capacity, and re-fill your cup. They share how to pause discovery calls without leaving inquiries unanswered, and how to tell clients what to expect before you’re out of office. Block the time you need on your calendar now, then tell your current clients and future leads when you’ll be available! Want more conversations and resources like this? Join the Niche community! Learn More and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ

  3. Sep 29

    256. Where to Buy Back Your Time As An Advisor with Dianna Hetzel

    Thanks to Our Tique Talks Sponsors: Smeuse Studio - Strategic branding and website design for travel advisorsTravel Collection - Connect and learn more about TC’s DMCs When Mer Bleue started growing, founder Dianna Hetzel thought she had everything under control. However, the client inquiries multiplied, her workdays stretched to 15 hours, and costly mistakes began affecting the experience she had built her business around. Dianna joins this episode to talk about the changes that helped her get her time back. She shares how she decided which parts of the business needed her attention, why her first hire was a bigger step than she had planned, and how giving team members ownership of outcomes made delegation work. If your inbox runs your day and you keep telling yourself you can take on just one more trip, this conversation will help you see where support could make a difference! About Dianna Hetzel: Dianna founded Mer Bleue, a luxury travel design studio, with no client list, industry contacts, or sales background. Drawing on 15 years in education and a love of connecting with people, she grew it into a small team creating highly personalized trips. Client relationships remain her favorite part of the job—though finding the perfect hotel comes close. merbleuetravel.com instagram.com/merbleuetravel Today we will cover: (04:00) The warning signs that growth is stretching you too thin(11:00) How Dianna chose her first hire(17:30) Delegating outcomes instead of individual tasks(24:30) Keeping the client relationship while handing off the details(35:00) Planning time for work that moves the business forward Resources Mention In This Episode: Buy Back Your Time by Dan Martell The ClickUp Business Hub NICHE is Tique’s membership community for travel advisors who want support refining their business, strengthening their positioning, and learning alongside other advisors who are serious about growth. Dianna is a member himself, and many of the strategies discussed in this episode are the kinds of conversations happening inside the community. Learn More and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ

  4. Sep 25

    255. Hot Take: Numbers Don't Lie

    Big sales numbers might earn you an industry award, but they don’t necessarily mean your business is healthy. Robin and Jennifer share the four financial metrics every travel advisor should track to understand what’s profitable, what’s sustainable, and where the real opportunities are hiding. Curious what your numbers are actually telling you? Join Robin and Jennifer for the November 5th training inside the Niche community, where they’ll help you analyze your financial metrics and make smarter decisions for 2027! Learn More and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ

  5. Sep 22

    254. Using LinkedIn To Elevate Your Client Base with Jace Tarbell

    Thanks to Our Tique Talks Sponsors: Smeuse Studio - Strategic branding and website design for travel advisorsTravel Collection - Connect and learn more about TC’s DMCs If Instagram has you wondering whether travel advising requires a side hustle as an influencer, Jace Tarbell has another strategy. Jace shares how he uses LinkedIn to build genuine relationships, attract higher-value clients, and generate business without relying on perfectly curated travel content. From optimizing your profile to thoughtfully engaging with potential clients, this episode proves you don’t need to go viral. You just need to show up where the right people are already doing business. About Jace Tarbell: Jace Tarbell grew up in California’s agriculture and livestock industry before moving to Missouri in 2020. After building a successful graphic design and marketing business, he entered the travel industry in late 2024 and sold $750,000 during his first full year. After changing host agencies, he founded Somewhere Travel Co. and began expanding beyond his existing network through strategic partnerships and LinkedIn. Today, more than a third of Jace’s cold leads come from LinkedIn, with those leads booking trips worth 126% more on average than leads from other sources. In two years, he has sold more than $1.5 million in travel, and over half of his business comes from repeat clients and referrals. thesomewheretravel.com @travelwithtarbell @thesomewheretravelco Today we will cover: (04:00) Why LinkedIn works for attracting busy, high-performing professionals(12:00) Positioning your profile to immediately communicate who you serve(22:00) Creating authentic content without becoming a travel influencer(28:20) Using comments, connections, and DMs to build relationships strategically(32:00) How LinkedIn elevated Jace’s client quality, trip value, and close rate NICHE is Tique’s membership community for travel advisors who want support refining their business, strengthening their positioning, and learning alongside other advisors who are serious about growth. Jace is a member himself, and many of the strategies discussed in this episode are the kinds of conversations happening inside the community. Learn More and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ

  6. Sep 18

    253. Hot Take: AI Is Overwhelming

    AI is supposed to save you time, but first, it might send you spiraling down a very productive-looking rabbit hole. Jennifer and Robin discuss why AI feels so overwhelming, what travel advisors should really be using it for, and why automating the human side of travel planning is the wrong place to start. The goal isn’t to master everything or build an app by tomorrow. It’s to give AI one job, train it well, and make your business a little easier to operate. Ready to stop experimenting with random prompts and start using AI for practical tasks inside your travel business? Join the Niche community for step-by-step trainings on client experience, intake workflows, SOPs, finances, and more! Learn More and Pick Your Membership Tier → NICHE COMMUNITY If you’re ready for a deeper dive into AI, check out Callan Faulkner’s 12-week course → AUTOMATE TO ACCELERATE FOLLOW ALONG ON INSTAGRAM @TiqueHQ

  7. Sep 15

    252. Getting Better AI Output With Frameworks with David Shull

    Thanks to Our Tique Talks Sponsors: Smeuse Studio - Strategic branding and website design for travel advisorsTravel Collection - Connect and learn more about TC’s DMCs If you’re treating AI like Google, you’re leaving much of its potential on the table. Tern co-founder and CEO David Shull is back on the podcast; this time to unpack why context, frameworks, and better prompts are the keys to generating stronger AI output. He explains how travel advisors can use AI as a business analyst, strategic advisor, client experience assistant, and sales tool, all without sacrificing the human relationships at the heart of the industry. Want help putting these strategies into practice? Join the Niche Community for the Tern team takeover on October 8, where you can ask questions about using the platform and its AI capabilities. Then, join Robin and Jennifer on November 5 for a live training on the four financial metrics every travel advisor should be watching! Learn More and Pick Your Membership Tier → NICHE COMMUNITY About David Shull: David is the co-founder and CEO of Tern, the platform independent travel advisors use to run their businesses. Tern is the fastest growing platform in travel and preferred system for advisor serious about building a business in travel. http://tern.travel LinkedIn: @dsshull Instagram: dsshull Today we will cover: (05:00) Why AI needs context(18:00) How to build AI frameworks using expert roles and advisory boards(29:00) Combining templates and AI to personalize the client experience(36:00) Using business data to identify profitable niches and difficult clients(44:00) Turning client history and supplier offers into personalized sales opportunities FOLLOW ALONG ON INSTAGRAM @TiqueHQ

  8. Sep 11

    251. Hot Take: There Will Never Be A "Good" Time

    Waiting for the “right time” to fix your broken processes, document workflows, review your fees, or finally get organized? Spoiler: it’s not coming. Jennifer and Robin explain why the same chaos follows travel advisors from one busy season to the next, and how discipline, time blocking, and the right systems can break the cycle. It’s time to stop operating on vibes and prayers! If you need the accountability, structure, and resources to tackle what keeps getting deprioritized, join Niche today. Learn More and Pick Your Membership Tier → NICHE COMMUNITY Resources Mentioned In This Episode: #173. Hot Take: Should You Change Your CRM 5 Plug-And-Play Email Templates Seven Figure Sales: The travel agent sales training to raise rates & close confidently FOLLOW ALONG ON INSTAGRAM @TiqueHQ

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4.9
out of 5
155 Ratings

About

Welcome to TIQUE Talks Podcast - a live-workshop style travel business podcast packed with actionable step-by-step tips that are helping hundreds of travel advisors redefine success, grow their bottom line, and find balance in their business. Join us, Florida-based business partners Robin Bradley and Jennifer Jacob, for value-packed, hilarious conversations and impactful interviews with other industry leaders. With every episode, our mission is to empower you with information, expand what you think is possible for your travel business, and hopefully make you laugh along the way! We are honest, open, and above all, human. We are committed to learning right alongside of you so that we can all find more balance, joy, and peace while pursuing those big, scary business goals. Whether you are brand new to the industry, have a side-hustle, or you are growing a travel booking empire, this is the show for you. Join us for new episodes every Tuesday and Friday!

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