Unknown to Known presented by (ON CAM) Ready

(ON CAM) Ready Media
  • 4.8 (5)
  • MARKETING
  • UPDATED BIWEEKLY

Unknown to Known explores how credibility is built before the spotlight turns on. Hosted by former television producer Jamie Maglietta, the show pulls back the curtain on how journalists, creators, and on-camera professionals become visible, trusted, and in demand. With 20+ years behind the scenes of breaking news, Jamie brings a producer’s perspective to what actually gets someone booked. This isn’t about chasing attention—it’s about becoming media-ready.

  1. From TikTok to NBC & Good Morning America: How Grayson Smith Got Noticed by Traditional Media

    6D AGO

    From TikTok to NBC & Good Morning America: How Grayson Smith Got Noticed by Traditional Media

    TikTok creator Grayson Smith went from posting lifestyle content in Austin, Texas to being featured on NBC News and interviewed live on Good Morning America — and she did it by just being herself. In this episode of Unknown to Known, host Jamie Maglietta sits down with Grayson to unpack how she grew to over 90,000 followers in just two years, why she rejects the "niche down" pressure, and the one mindset shift that changed how she approaches posting. Whether you're just starting out or trying to break through, Grayson's story is proof that authenticity + consistency is still the formula. Don't miss her tips on brand deals, posting frequency, and how jumping on trends — the right way — can land you in the press.CHAPTERS0:00 Introduction — Meet Grayson Smith1:45 Grayson's Background in Broadcast Journalism2:16 The NBC Moment: How a TikTok Video Ended Up on the News7:01 Good Morning America Called — Here's What Happened7:39 Does Traditional Media Still Matter in the Social Media Age?8:01 How Grayson Picks Her Content Ideas9:21 Do You Really Need to Pick a Niche?12:34 Balancing a 9-to-5 and a Personal Creator Brand15:07 How Brand Deals Work (And How to Stay Authentic)16:53 T op Tips for Starting Your TikTok Journey17:26How Often Should You Post on TikTok?19:38 Post With Intention — Not Just to Post20:44 How Trending Topics Can Get You Noticed by the Press21:58 Final Advice: Don't Be Afraid to Put Yourself Out There22:29 Outro + Next Episode Recommendation🔗 CONNECT WITH JAMIE📱 Social Media Instagram (Personal): https://www.instagram.com/jamie_maglietta/ Instagram (Show Clips): https://www.instagram.com/get_oncamready/ LinkedIn: https://www.linkedin.com/in/jamie-maglietta/ Substack Newsletter: https://oncamready.substack.com🌐 Website & Programs Website + Visibility Program: https://www.oncamready.com/🎙️ Record & Grow Your Content 🎬 Record with Riverside (Affiliate): https://riverside.sjv.io/09VWrE 💰 Use code OCR15 for a discount📈 VidIQ — Grow on YouTube (Affiliate): https://vidiq.com/oncamready🛠️ Gear & Resources (ON CAM) Ready Equipment List: https://shorturl.at/jzqv3

    23 min
  2. He'd Never Anchored National TV Before. Until He Had No Choice

    MAR 23

    He'd Never Anchored National TV Before. Until He Had No Choice

    From a one-man band in Savannah, Georgia to anchoring national television during one of the biggest trials in recent memory — Cody Thomas's path to Court TV correspondent is one of the most honest, unfiltered conversations about on-camera confidence I've had on this show.In this episode of Unknown to Known, I sit down with Court TV field reporter and correspondent Cody Thomas to talk about what it really takes to show up on camera when the stakes are high — and how to rebuild when the dream gets interrupted.In this conversation, you'll learn:* Why preparation is the only real cure for camera nerves* What happened when Cody was thrown into solo national anchoring without warning during the Diddy trial* How a layoff from CNN/HLN became the pivot that led to his biggest opportunities* Why visualizing yourself on camera is a strategy, not just a mindset trick* How traditional journalists can navigate the shift to new media and social platforms* What Cody looks for when he's deciding how much of himself to share online* Why the "non-traditional" career path might be more common than anyone admitsWhether you're trying to break into broadcast, build confidence on camera, or just figure out how to show up online without falling apart — Cody's story is proof that consistency and preparation beat the perfect plan every time.Guest: Cody Thomas📺 Court TV Field Reporter & Correspondent📲 Instagram: https://www.instagram.com/codythomas_Connect with Jamie: 📸 Instagram: https://www.instagram.com/jamie_maglietta/ 🎬 Show Clips: https://www.instagram.com/get_oncamready/ 💼 LinkedIn: https://www.linkedin.com/in/jamie-maglietta/ 🌐 Visibility Program: https://www.oncamready.com/ 📰 Substack: https://oncamready.substack.com🎧 Spotify: https://open.spotify.com/show/5yEIQWeK7aLHtPSBBbSPcz

    52 min
  3. What a Fox News War Correspondent Learned About Finding Your Voice on Camera

    MAR 16

    What a Fox News War Correspondent Learned About Finding Your Voice on Camera

    From war zones in Afghanistan and Libya to podcast studios in Los Angeles — Conor Powell has reported from some of the most dangerous places on earth and built an entirely new career on the other side of it. And in this conversation, he shares what both worlds taught him about showing up on camera with authority. In this episode of Unknown to Known, Jamie Maglietta sits down with her former Fox News colleague, veteran TV journalist, podcast developer and film director Conor Powell to talk about finding your voice on camera, navigating the shift from traditional media to new media, and why staying in your lane might be the most important thing you can do for your credibility. In this conversation, you'll learn: Why your on-camera identity takes time — and how to find itWhat Conor's disastrous first live shot taught him about preparationHow deep subject knowledge is the real cure for camera nervesWhy podcasting rewards vulnerability in ways traditional TV never couldHow journalists are becoming influencers — and what that means for trustWhy staying in your lane on social media builds more credibility than being a catch-all expertWhat to think through before you ever hit recordHow to make listeners feel your facial expressions — even on audio-only podcastsWhether you're a journalist navigating the shift to new media, a professional trying to build a podcast, or someone figuring out how to show up online for the first time — this conversation is full of hard-won insight from someone who's done it across every medium. 🎙️ Guest: Conor Powell🎬 Founder, District Bear Media | Podcast Developer & Film Director | Former Fox News Middle East Correspondent🌐 Website: https://districtbearmedia.com📧 Contact: media@districtbearmedia.com Connect with Jamie:📸 Instagram: https://www.instagram.com/jamie_maglietta/🎬 Show Clips: https://www.instagram.com/get_oncamready/💼 LinkedIn: https://www.linkedin.com/in/jamie-maglietta/🌐 Visibility Program: https://www.oncamready.com/📰 Substack: https://oncamready.substack.com 🎧 Apple Podcasts: [INSERT LINK]🎧 Spotify: https://open.spotify.com/show/5yEIQWeK7aLHtPSBBbSPcz

    48 min
  4. From Audio to Authority: How Podcasters Win on YouTube | UTK

    MAR 9

    From Audio to Authority: How Podcasters Win on YouTube | UTK

    Podcasting isn’t just about audio anymore — and creators who ignore that are getting left behind. In this episode of Unknown to Known, Jamie Maglietta sits down with podcaster and media strategist Gerald Davis to unpack how podcasting has evolved into a visual, platform-driven medium — and what that means for anyone trying to grow influence, community, or revenue. Gerald shares lessons from his own podcasting journey, including why YouTube matters, how analytics shape smarter content decisions, and what podcasters need to understand about thumbnails, titles, and audience behavior in today’s attention economy. Together, they explore: Why audio alone is no longer enough How video is reshaping podcast discovery The role of thumbnails, titles, and the first 60 seconds Finding your unique voice and niche Building community instead of chasing downloads When monetization makes sense — and when it doesn’t Why investing in production builds trust and credibility This episode is for podcasters, creators, authors, and experts who want to stop “just publishing” and start building something that lasts. If you’re ready to think differently about podcasting — and your visibility — this conversation is for you. Guest: Gerald Davis YouTube: https://www.youtube.com/@GDavisLWTCK Podcast Pathways: https://www.skool.com/podcasting-pathway-5506/about?ref=9c67879e1ab343baab08507d75ba3fe4 Topics: Podcasting, YouTube, video strategy, analytics, monetization Host: Jamie Maglietta, (ON CAM) Ready Resources: Connect with Jamie: Instagram: https://www.instagram.com/jamie_maglietta/ Show Clips: https://www.instagram.com/get_oncamready/ Linkedin: https://www.linkedin.com/in/jamie-maglietta/ Website & Visibility Program: Visibility Program: https://www.oncamready.com/ Resources + Links: (ON CAM) Ready: Checklist: https://www.oncamready.com/waitlist  Substack: The Scroll Newsletter: https://oncamready.substack.com Riverside (Affiliate): Record your content with Riverside:  https://riverside.sjv.io/09VWrE Discount Code: OCR15 Brand Builders Group (Affiliate): https://ro474.infusionsoft.app/app/form/web-form-submitted121 VidIQ (Affiliate): https://vidiq.com/oncamready YouTube Channels: Main Channel (ON CAM Ready Media): https://www.youtube.com/@oncamready Podcast Links: Apple Podcasts: https://podcasts.apple.com/us/podcast/unknown-to-known-presented-by-on-cam-ready/id1707162005 Spotify:  https://open.spotify.com/show/5yEIQWeK7aLHtPSBBbSPcz?si=61b241d434f84578 Think Like a Producer:  https://www.youtube.com/playlist?list=PL5w84zVVaquAcIDaes41NoMHDjtllgkCW

    51 min
  5. Why Most YouTube Channels Fail (And How to Build One That Lasts) | UTK

    FEB 23

    Why Most YouTube Channels Fail (And How to Build One That Lasts) | UTK

    YouTube isn’t about going viral — it’s about visibility, mission, and consistency. In this episode of Unknown to Known, Jamie Maglietta sits down with media executive and podcasting veteran John Wordock to break down what actually works in today’s evolving media landscape — from radio to podcasting to YouTube. John shares decades of experience building media brands and explains why creators struggle when they chase trends instead of clarity. Together, they unpack what it takes to build a YouTube channel with intention, avoid burnout, and create content that serves both the audience and the creator. In this conversation, you’ll learn: Why YouTube is the most powerful platform for visibility How authenticity and passion impact long-term success Why having a clear mission matters more than niche hopping How community engagement fuels growth Smart ways to promote content across platforms Why consistency beats perfection every time How AI tools can support — not replace — creativity Why planning prevents burnout How live content deepens audience connection This episode is for creators, podcasters, authors, and professionals who want to stop guessing — and start building a media presence with purpose. 🎙️ Subscribe for more conversations on visibility, confidence, and new media 📺 Watch more episodes of Unknown to Known 💡 Learn how to Think Like a Producer and build content that compounds John Wordock: Substack: https://johnwordock.substack.com/ Connect with Jamie: Instagram: https://www.instagram.com/jamie_maglietta/ Show Clips: https://www.instagram.com/get_oncamready/ Linkedin: https://www.linkedin.com/in/jamie-maglietta/ Website & Visibility Program: Visibility Program: https://www.oncamready.com/ Resources + Links: (ON CAM) Ready: Checklist: https://www.oncamready.com/waitlist  Substack: The Scroll Newsletter: https://oncamready.substack.com Riverside (Affiliate): Record your content with Riverside:  https://riverside.sjv.io/09VWrE Discount Code: OCR15 Brand Builders Group (Affiliate): https://ro474.infusionsoft.app/app/form/web-form-submitted121 VidIQ (Affiliate): https://vidiq.com/oncamready YouTube Channels: Main Channel (ON CAM Ready Media): https://www.youtube.com/@oncamready Podcast Links: Apple Podcasts: https://podcasts.apple.com/us/podcast/unknown-to-known-presented-by-on-cam-ready/id1707162005 Spotify:  https://open.spotify.com/show/5yEIQWeK7aLHtPSBBbSPcz?si=61b241d434f84578 Think Like a Producer:  https://www.youtube.com/playlist?list=PL5w84zVVaquAcIDaes41NoMHDjtllgkCW

    50 min
  6. From Grief to Hope: Dr. Betsy Guerra on Faith, Loss, and Rising After Tragedy

    FEB 16

    From Grief to Hope: Dr. Betsy Guerra on Faith, Loss, and Rising After Tragedy

    What do you do when life shatters everything you thought you knew? In this deeply moving episode of Unknown to Known, Jamie Maglietta speaks with Dr. Betsy Guerra — psychotherapist, speaker, and faith-based coach — about loss, grief, and the courage it takes to rise again. After the sudden loss of her young daughter, Betsy faced a darkness she never imagined. What followed was not a linear healing journey — but a transformation rooted in faith, purpose, and service. Together, Jamie and Betsy explore: How grief reshapes identity Why pain doesn’t have to be the destination The difference between honoring loss through suffering vs. love How faith and psychology can coexist in healing Why your story matters — especially when it’s hard to tell This episode is for anyone navigating loss, transition, or uncertainty — and for those learning how to show up authentically, even when life feels heavy. Connect with Betsy: Better With Betsy: https://betterwithbetsy.com Faith-Based Coaching Academy: https://faithbasedcoachingacademy.com Instagram: https://www.instagram.com/betterwithbetsy Faith & Growth Podcast: Available on all platforms Resources: Connect with Jamie: Instagram: https://www.instagram.com/jamie_maglietta/ Show Clips: https://www.instagram.com/get_oncamready/ Linkedin: https://www.linkedin.com/in/jamie-maglietta/ Website & Visibility Program: Visibility Program: https://www.oncamready.com/ Resources + Links: (ON CAM) Ready: Checklist: https://www.oncamready.com/waitlist  Substack: The Scroll Newsletter: https://oncamready.substack.com Riverside (Affiliate): Record your content with Riverside:  https://riverside.sjv.io/09VWrE Discount Code: OCR15 Brand Builders Group (Affiliate): https://ro474.infusionsoft.app/app/form/web-form-submitted121 VidIQ (Affiliate): https://vidiq.com/oncamready YouTube Channels: Main Channel (ON CAM Ready Media): https://www.youtube.com/@oncamready Podcast Links: Apple Podcasts: https://podcasts.apple.com/us/podcast/unknown-to-known-presented-by-on-cam-ready/id1707162005 Spotify:  https://open.spotify.com/show/5yEIQWeK7aLHtPSBBbSPcz?si=61b241d434f84578 Think Like a Producer:  https://www.youtube.com/playlist?list=PL5w84zVVaquAcIDaes41NoMHDjtllgkCW

    42 min
  7. From Unknown to CNN: Dr. Lina AbiRafeh on Credibility, Courage, and Becoming a Trusted Expert

    FEB 9

    From Unknown to CNN: Dr. Lina AbiRafeh on Credibility, Courage, and Becoming a Trusted Expert

    What does it really take to become a trusted expert in today’s media landscape — without pitching, self-promoting, or chasing trends? In this episode of Unknown to Known, host Jamie Maglietta sits down with Dr. Lina AbiRafeh, a global women’s rights leader, author, and TEDx speaker whose work has appeared on CNN, Good Morning America, and international stages. Dr. AbiRafeh shares how she built credibility and visibility organically — by writing clearly, speaking with conviction, and showing up consistently — not by chasing headlines. In this conversation, you’ll learn: How experts attract media attention without pitching Why clarity matters more than credentials on camera How to prepare for live interviews with confidence The role writing plays in long-term visibility Why courage often shows up in small, quiet moments How to stay grounded when your work becomes public This episode is a must-listen for experts, academics, nonprofit leaders, authors, and professionals who want to share their work publicly — with integrity, confidence, and purpose. If you’re navigating visibility, reinvention, or the pressure to “show up,” this conversation will remind you that becoming known starts with being clear about who you are and what you stand for. Resources: Connect with Jamie: Instagram: https://www.instagram.com/jamie_maglietta/ Show Clips: https://www.instagram.com/get_oncamready/ Linkedin: https://www.linkedin.com/in/jamie-maglietta/ Website & Visibility Program: Visibility Program: https://www.oncamready.com/ Resources + Links: (ON CAM) Ready: Checklist: https://www.oncamready.com/waitlist  Substack: The Scroll Newsletter: https://oncamready.substack.com Riverside (Affiliate): Record your content with Riverside:  https://riverside.sjv.io/09VWrE Discount Code: OCR15 Brand Builders Group (Affiliate): https://ro474.infusionsoft.app/app/form/web-form-submitted121 VidIQ (Affiliate): https://vidiq.com/oncamready YouTube Channels: Main Channel (ON CAM Ready Media): https://www.youtube.com/@oncamready

    38 min
  8. How Showing Up on Social Media Led to Inside Edition | Shannon McKinstrie | UTK

    FEB 2

    How Showing Up on Social Media Led to Inside Edition | Shannon McKinstrie | UTK

    In this episode of Unknown to Known, host Jamie Maglietta sits down with strategist and former CNN colleague Shannon McKinstrie to break down how showing up consistently on social media led to a national media moment on Inside Edition. Shannon shares how authenticity — not perfection — helped her stand out in an era of AI-generated content, algorithms, and constant noise. From growing her presence on Instagram to using LinkedIn for thought leadership, this conversation is packed with practical insight for professionals who want to attract clients, press, and speaking opportunities. 🎙️ In this conversation, you’ll learn: How producers discover experts through social media Why authenticity matters more than ever in the AI age How Shannon built community instead of chasing virality What imposter syndrome looks like after you land press How to position yourself for media, clients, and stages If you’re a consultant, executive, creator, or expert wondering how to become more visible — this episode shows what happens when you show up before you’re asked. 🔔 Subscribe for weekly conversations on visibility, confidence, and becoming a reliable on-camera source. Connect with Shannon: Podcast: https://shannonmckinstrie.com/good-content-podcast Website: https://shannonmckinstrie.com/ Instagram: https://www.instagram.com/shannonmckinstrie/?hl=en Connect with Jamie: Instagram: https://www.instagram.com/jamie_maglietta/ Show Clips: https://www.instagram.com/get_oncamready/ Linkedin: https://www.linkedin.com/in/jamie-maglietta/ Website & Visibility Program:Visibility Program: https://www.oncamready.com/ Resources + Links:(ON CAM) Ready: Checklist: https://www.oncamready.com/waitlist  Substack:The Scroll Newsletter: https://oncamready.substack.com Riverside (Affiliate):Record your content with Riverside:  https://riverside.sjv.io/09VWrE Discount Code: OCR15 Brand Builders Group (Affiliate): https://ro474.infusionsoft.app/app/form/web-form-submitted121 VidIQ (Affiliate): https://vidiq.com/oncamready YouTube Channels: Main Channel (ON CAM Ready Media): https://www.youtube.com/@oncamreadyPodcast Links:Apple Podcasts: https://podcasts.apple.com/us/podcast/unknown-to-known-presented-by-on-cam-ready/id1707162005 Spotify:  https://open.spotify.com/show/5yEIQWeK7aLHtPSBBbSPcz?si=61b241d434f84578Think Like a Producer:  https://www.youtube.com/playlist?list=PL5w84zVVaquAcIDaes41NoMHDjtllgkCW

    44 min
See All (50)

Trailer

4.8
out of 5
5 Ratings

About

Unknown to Known explores how credibility is built before the spotlight turns on. Hosted by former television producer Jamie Maglietta, the show pulls back the curtain on how journalists, creators, and on-camera professionals become visible, trusted, and in demand. With 20+ years behind the scenes of breaking news, Jamie brings a producer’s perspective to what actually gets someone booked. This isn’t about chasing attention—it’s about becoming media-ready.

Information

More From (ON CAM) Ready Media