Booked Out with Bre

Bre Cain | Virtual Assistant Wealth Coach

Welcome to Booked Out with Bre: the podcast for virtual assistants ready to level up and founders building with team who refuse to choose between audacious ambition and a life they actually love. I'm your host, Bre Cain, mama of three, unapologetic entrepreneur, and founder of a business built from my kitchen table and 4-year-old's bedroom with big energy and zero apologies. I'm the founder of ICON & Lightning, a remote team agency that hand matches elite virtual assistants to founder-led businesses ... because the right team isn't an operational decision, it's a leadership identity. I'm also the founder of the VA Leadership Academy, where I've trained nearly 500 virtual assistants in the technical skills, emotional intelligence, and leadership identity it takes to become a truly strategic partner; not just a task doer. Six years ago, I thought I had to choose. Mom or career. Present or ambitious. I went back to my 9-to-5 after my first baby and lasted three months before I realized my entire definition of success had shifted. So I bet on myself and built a business that now approaches $2M in just three years, scaled in part-time hours, alongside my kids, from home. Here's what I know for sure: you don't have to choose. You can have the booming business. The clients you're obsessed with. The school pickups, the slow mornings, the spontaneous yes moments. You can build a team that amplifies your vision instead of adding to your mental load. You can scale without sacrificing the life you built the business to protect. This podcast is for the virtual assistant who's ready to stop trading hours for dollars and start leading like the strategic asset she already is. It's for the founder who's done doing it all alone and is ready to build a team that actually runs. And it's for every ambitious mama who was told to shrink ... and decided not to. Expect candid conversations, zero corporate fluff, and the kind of real talk that makes you feel seen and activated. 💸Are you a VA ready to get booked out and level up? → Book a Free VA Mentor Call 🚀Are you a founder ready to build your dream team? → Book a Free Dream Team Design Session Connect with Bre: 📸 Instagram: @heyitsbrecain   

  1. 1D AGO

    111. Team Talk Show Premiere: "Did I Adopt an Adult?" & The Unpaid COO Problem

    In this episode of Booked Out with Bre, I'm SO excited to launch a brand new format: the Team Talk Show! This is the live call-in show where founders, VAs, and our emotionally attached Slack threads all come together. As a founder who has built a multi-million dollar business with an incredible team and as a mentor to thousands of elite VAs, I've seen both sides of the table, and today, we're getting into the real and raw questions.   I'm answering two juicy "call-in" questions that get straight to the heart of team dynamics. First, a tired founder asks, "I hired a VA to work less, but now I'm answering more questions than ever. Am I delegating wrong, or did I accidentally adopt an adult?" Then, a VA calls in with a classic case of scope creep: "My client keeps asking me what to do... I'm basically the COO without the pay. How do I bring this up without getting fired?"   In this first-ever Team Talk Show, you'll learn: Why your new VA might feel like more work, and the two critical components to fix it: hiring for character and clearly defining "what done looks like." My proven strategy for vetting VAs with test projects before you even get on a call. The non-negotiable step every founder must take to empower their team: creating a Company Handbook. For VAs: The exact script to use when "scope creep" happens, allowing you to renegotiate your role and pay from a place of power. Why setting firm boundaries is the sexiest thing you can do as a VA and will earn you more respect from your clients, not less.   This is a must-listen for both founders who want to build a truly supportive team and for VAs who are ready to step into their leadership. Plus, I'm sharing my big vision for where this "Team Talk Show" is headed (hint: think in-person studio!).   Episode Outline: Welcome to the First-Ever Team Talk Show (01:38) Caller #1: A Founder Who is Tired - "Am I Delegating Wrong or Did I Accidentally Adopt an Adult?" (03:11) Why This Happens: The Two Core Issues (Hiring & Expectations) (05:00) Hiring the Right Person: Look for Character & Aptitude, Not Just Tech Skills (06:00) The Power of the Test Project to Vet Real-World Skills (08:00) Founder Leadership: Clearly Articulate "What Done Looks Like" (09:28) Your Homework: Create a Company Handbook (Mission, Vision, Values, Standards) (10:30) How to Lead a "Team Reset Call" to Reinvigorate Your Team (14:00) Caller #2: A VA Who is the Unofficial COO - "How Do I Ask for More Pay Without Getting Fired?" (15:13) The Importance of Having a Clear Contract from the Start (16:30) Identifying "Scope Creep" and How to Address It (19:28) The Script: How to Open the Conversation with Your Client (22:30) Why Your Boundaries Earn Respect & Attract High-Caliber Clients (21:07) The Founder's Perspective: We Invest in Team Members Who Are Invested in Us (24:00) Behind the Scenes: The Big Vision for Team Talk Show (25:15) Future Topic Teaser: Intimacy, Vulnerability, and Team Dynamics (28:30) Closing Remarks (29:30)   Ways to Work with Me: Follow Me on Instagram https://www.instagram.com/heyitsbrecain/ Mom X VA Free Facebook Community https://www.facebook.com/groups/momxva Apply for the VA Leadership Academy https://caincollectivellc.com/valaapplication Book a Free Dream Team Design Session (for founders building with Team) https://www.breannacain.com/iconandlightningbookacall If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

    30 min
  2. MAR 4

    110. VA Spotlight: From a Side Hustle Do-Over to 5K Months in 90 Days with Alexis Pixler

    In this episode of Booked Out with Bre, I am so excited to bring on the amazing Alexis Pixler, a powerhouse from our VA Leadership Academy family! Alexis's story is a beautiful example of what can happen when you give your dreams a second chance, this time with the right support, mindset, and strategy. Alexis actually started a VA business back in 2020 out of necessity, but without the right structure, it didn't take off. After returning to the corporate world, she knew she was meant for more and decided to relaunch her business. This time, everything was different. In just 90 days, she's already on track to hit 5K months and is paying for her wedding in full! Here’s what I chat about with Alexis: Her journey of starting a VA business twice, and the key differences that led to her explosive success the second time around. The profound impact of "identity work" and how it gave her the confidence to build a business around her true passions. How she went from scrambling for any job to strategically attracting clients she loves to work with. The incredible, life-changing results she's seen in just three months—from paying off debt to planning her dream wedding and getting ready to buy a house. The critical lesson she learned about not trading time for money and the importance of creating value-based packages. An inside look at her business as a systems and operations VA and how she serves as the operational backbone for her clients. If you've ever tried something that didn't work out the first time or are looking for the confidence to finally go all-in on your business, Alexis's story of her "do-over" will inspire you to believe in your own success.   Episode Outline: Introduction: Meet VA Leadership Academy Member, Alexis (01:09) Alexis's Story: A 10-Year Corporate HR Background & a VA Business "Do-Over" (02:20) The Initial Spark: Why Flexibility First Drew Her to the VA World (04:08) Lessons from Relaunching: The Game-Changing Impact of Identity Work (05:33) From Taking Any Job to Attracting Aligned Clients (07:28) The Power of Confidence: Knowing You Can Learn Any Tool or System (08:16) The "Surprise" Element of VALA: More Than Just Tech Skills (09:47) Rapid Success: On Track for 5K Months Within 90 Days of Relaunching (10:39) The Life-Changing Impact: Buying a House, Paying Off Debt & Funding a Wedding (11:21) Making the Leap: How She Decided to Invest in Herself (14:35) Alexis's Biggest Piece of Advice: Don't Trade Your Time for Money (17:18) Alexis's Business: A Systems & Operations VA for Small Businesses (18:51) How to Connect with Alexis (20:09)   Connect with Alexis: Email: hello@alexisjoybs.com Website: https://links.ivorey.io/widget/form/ZFMruYqoemxaq2HdnhNw   Ways to Work with Me: Follow Me on Instagram https://www.instagram.com/heyitsbrecain/ Mom X VA Free Facebook Community https://www.facebook.com/groups/momxva Apply for the VA Leadership Academy https://caincollectivellc.com/valaapplication Book a Free Dream Team Design Session (for founders building with Team) https://www.breannacain.com/iconandlightningbookacall If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

    22 min
  3. FEB 25

    109. VA Spotlight: From Draining Government Job to "Tech Witch" with Angi Terpenning

    In this episode of Booked Out with Bre, I am so excited to bring on the incredible Angi Terpenning, a recent graduate of the VA Leadership Academy Certification program! Angi's story is such a beautiful example of blending practical skills with intuitive, creative gifts to build not one, but two thriving businesses.   After 20 years in a draining government job, Angi knew she was meant for more. She had already built a successful side hustle as a tax preparer, which grew into a full-scale accounting firm, Wildflowers Tax and Accounting. It was through serving her small business clients that she saw a massive need for back-office and virtual assistant support, which led her to the VA world and eventually to building her own VA agency, Honeybee VA.   Here’s what I chat about with Angi: How her accounting firm revealed a huge gap in the market for virtual assistant services. Her unique blend of being a numbers-loving "tech witch" with a creative streak, and how she serves clients with both sides of her brain. The power of mindset and manifestation in her business journey, and how she now expects her goals to happen. Her experience with tapping (shoutout to Brad Yates!) and how it helped her release old "grossness" and move forward with clarity. How the VA Leadership Academy gave her the confidence to know she was on the right track and ready to conquer the world. Her advice for aspiring VAs: "Just jump in and figure it out!"   Angi is a true multi-passionate entrepreneur who is proof that you can build businesses that honor all parts of who you are. If you're ready to get inspired to blend your logic with your magic, you're going to love this conversation!   Episode Outline: Introduction: Meet Angi Terpenning, Multi-Business Owner & VALA Graduate (01:10) Angi's Story: From a 20-Year Government Job to Entrepreneurship (02:16) Identifying a Need: How Her Accounting Firm Led Her to the VA World (02:40) The Superpower Blend: Combining Data-Driven Skills with Creative Intuition (05:51) Becoming the "Tech Witch": How She Attracts Her Dream Clients (07:20) Mindset & Manifestation: Expecting Your Desires to Come to Fruition (08:48) The Power of Tapping: Releasing Old Blocks with Brad Yates (11:32) A Look at Angi's Businesses: Wildflowers Tax and Accounting & Honeybee VA (15:17) Advice for Aspiring VAs: Just Do It, Even if You Don't Have All the Skills (16:25) Her Experience in the VA Leadership Academy (17:33) Closing Encouragement & Where to Find Angi (18:55) Final Remarks (19:19)   Connect with Angi: https://wildflowerstaxandaccounting.com/contact https://honeybeeva.com/contact   Ways to Work with Me: Follow Me on Instagram https://www.instagram.com/heyitsbrecain/ Mom X VA Free Facebook Community https://www.facebook.com/groups/momxva Apply for the VA Leadership Academy https://caincollectivellc.com/valaapplication Book a Free Dream Team Design Session (for founders building with Team) https://www.breannacain.com/iconandlightningbookacall If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

    20 min
  4. FEB 18

    108. VA Spotlight: Angela Guerrero on Leaving Corporate & Building Her Dream VA Business

    In this episode of Booked Out with Bre, I am so excited to bring on the amazing Angela Guerrero, a recent graduate of the VA Leadership Academy Certification program! Angela's story is such a powerful example of what's possible when you listen to that little voice inside telling you to "invest in yourself" and go after the life you truly want.   After nine years in a stressful corporate scheduling job, Angela knew she needed a change. The long hours and late-night calls were keeping her from being the present mom she wanted to be for her three daughters. She took a leap of faith, quit her job without a backup plan, and found her way to the virtual assistant world.   Here’s what I chat about with Angela: Her journey from a toxic corporate environment to discovering the VA pathway. The "aha" moment when she realized she could build a business from home without sacrificing time with her kids. How she leveraged her incredible background in scheduling, planning, and operations to become a highly valuable OBM. Her experience in the Vala Certification program and how it gave her the confidence and hands-on skills to build funnels, email sequences, and more. How she overcame her fear of being on camera and stepped into a more confident version of herself. An inside look at her business, Red Lotus Virtual Solutions, and the behind-the-scenes magic she works for her clients. If you've ever felt stuck in a job that's draining you or dreamed of having more flexibility and presence in your family's life, Angela's story will show you what's possible when you trust your intuition and take that next step.   Episode Outline: Introduction: Meet Angela Guerrero, a VA Leadership Academy Certified Virtual Assistant (01:21) Angela's "Before" Story: Leaving a Toxic, Stressful Corporate Job (02:25) The Catalyst: A Voice Saying "Invest in Yourself" (03:40) Discovering the Virtual Assistant Industry & What's Possible (05:10) The "Why": Being More Present for Her Three Daughters (07:00) Leveraging Her Corporate Background in Operations & Planning as a VA (09:07) Angela's Experience in the VALA Certification Program (11:51) Gaining Confidence and Understanding the Language of Online Business (12:50) The Power of "Figuring It Out" and Being a Resourceful Virtual Assistant (14:45) Advice for Aspiring VAs: Why the Vala Program is Worth It (15:45) Overcoming the Fear of Visibility and Showing Up on Camera (17:02) Meet Angela's Business: Red Lotus Virtual Solutions (20:13) How She Serves Clients as an OBM (Workflows, Planning, Scheduling) (20:53) Final Thoughts and Encouragement (22:09) Closing Remarks (22:48) Connect with Angela: Linkedin: https://www.linkedin.com/in/angela-guerrero-233a63276/   Angela Guerrero's professional VA Portfolio: https://www.canva.com/design/DAG6RquoGS8/XRbgCEknXtcGOVAYyzdbqg/edit   Ways to Work with Me: Follow Me on Instagram https://www.instagram.com/heyitsbrecain/ Mom X VA Free Facebook Community https://www.facebook.com/groups/momxva Access My "You're Hired!" VA Portfolio Kit: https://thecaincollective.thrivecart.com/vaportfoliokit/ Apply for the VA Leadership Academy: https://www.breannacain.com/applyvaleadershipacademy/   If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

    24 min
  5. FEB 9

    107. VA Agency Client Spotlight: The Power of Heart-Led Leadership at Love Leader Live with Ruthie Cease

    In this episode of Booked Out with Bre, I am so excited to bring on one of my incredible Icon & Lightning agency clients and dear friends, the amazing Ruthie Cease! Ruthie is the visionary host of Love Leader Live, a one-of-a-kind, immersive event for high-level women happening at the end of February in Kansas City. This conversation is a deep dive into the heart of what it means to be a leader in today's world. Ruthie shares the powerful story of how the event was born (hint: it involves a loving shove from her husband!) and her vision for creating a space where love is the ultimate strategy for wealth, business, and leadership. We talk about why the future of business isn't about hustle and grind, but about authenticity, embodiment, and leading from a heart-centered place. Here’s what you’ll hear from me and Ruthie: The inspiring origin story of Love Leader Live and the vision to create an immersive, sensory experience, not just a conference. The core theme of the event: how "Love is the Strategy" can transform your business, leadership, and life. Why the most loving thing you can do for your business is uplevel your identity. A sneak peek at the absolutely STACKED lineup of powerhouse speakers, including Andy Love, Christine Fonseca, Kiki, and yours truly! My special role at the event, where I'll be speaking on hiring and scaling with teams and shouting out the "Pink Delegation Department." Why this event is a massive opportunity for virtual assistants to get in the room with industry leaders and be seen as the vetted, high-level support they are. A special offer for you to get your ticket to Love Leader Live at a discount! If you're ready to move beyond just strategy and tap into the real source of power in your business—your own heart-led leadership—this conversation is for you. Ruthie’s energy and vision are a true inspiration! Episode Outline: Introduction: Spotlighting an Icon & Lightning Agency Client, Ruthie, Host of Love Leader Live (01:35) The Origin Story of Love Leader Live: A Challenge from Her Husband (07:05) The Vision: An Immersive, Heart-Centered Experience, Not a Conference (10:46) The Core Transformation: What to Expect from Day 1 to Day 2 (14:24) The Guiding Principle: "Love is the Strategy" for Business, Wealth & Leadership (15:12) The Future is Heart-Led: Moving Beyond Hustle to Embodiment (19:17) The Powerhouse Speaker Lineup at Love Leader Live (20:40) Bre Cain's Session: Hiring, Scaling with Teams & the "Pink Delegation Department" (24:40) Why In-Person Events are Crucial for Virtual Assistants (38:16) How to Get Your Ticket & Join the "Pink Delegation Department" (36:34) The Value for VAs: Get in the Room, Get Seen by Leaders & Get Hired (40:04) Final Encouragement: Come for the Transformation, Not Just the Networking (40:37) Closing Remarks (41:57) Ways to Work with Me: Follow Me on Instagram https://www.instagram.com/heyitsbrecain/ Mom X VA Free Facebook Community https://www.facebook.com/groups/momxva Access My "You're Hired!" VA Portfolio Kit: https://thecaincollective.thrivecart.com/vaportfoliokit/ Apply for the VA Leadership Academy: https://www.breannacain.com/applyvaleadershipacademy/   Connect with Ruthie: Instagram: https://www.instagram.com/xotheloveleader/ Love Leader Live: https://www.therebelsoul.com/love-leader-live   If you're ready to move beyond just strategy and tap into the real source of power in your business—your own heart-led leadership—this conversation is for you. Ruthie’s energy and vision are a true inspiration! DM me on IG with the word "LLL" and I will share bonuses when you get your ticket through me!   If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

    43 min
  6. JAN 15

    106. VA Spotlight: The Power of Identity & Building a Soul-Led Business with Meghan of The Marigold Collective

    In this episode of Booked Out with Bre, I am so excited to continue our Client Spotlight series and introduce you to the amazing Meghan Braun, the founder of The Marigold Collective! Meghan's journey is a powerful testament to the magic that unfolds when you stop trying to fit into a mold and build a business that is a true reflection of your soul-led identity. After leaving a toxic relationship and a corporate job where she felt unseen, Meghan knew she was meant for more. She shares her story of navigating the virtual assistant world, feeling like she couldn't find her niche, and the powerful identity shift she experienced that changed everything. Here’s what you’ll hear from Meghan and me: Her journey of trying everything from direct sales to digital marketing before finding her path as a virtual assistant. The "aha" moment that led her to pivot from back-end VA work to creating her own brand, The Marigold Collective, focused on helping others build their influence. A deep dive into "identity work" and how changing her internal world created massive external results in her business. How she balances homeschooling, homesteading, and building a thriving business by setting boundaries and leveraging her VA. Her beautiful mission to help women build businesses around the lives they actually want to live, not the other way around. Her advice for anyone feeling stuck: be patient, trust the process, and know that your plans mean nothing because God's are far greater. All about her 90-minute intensives designed to help entrepreneurs find clarity and build an authentic business. If you've ever felt like you're not quite in the right place or are ready to build a business that feels as good as it looks, Meghan's story of finding her "square hole" will deeply inspire you.   Episode Outline: Introduction: Spotlighting an Icon & Lightning Agency Client, Meghan Braun of The Marigold Collective (01:31) Meghan's "Before" Story: Leaving an Unhealthy Relationship & Searching for More (02:47) Trying All the Things Before Landing in the Virtual Assistant World (03:39) The Big Shift: From Back-End VA to Creating Her Own Brand & Identity (05:01) A Deep Dive into Identity Work: How It Changes Everything in Business (06:01) Why Strategy Fails Without the Right Identity (08:21) The External Shifts: How Identity Work is Leading to New Synchronicities (10:33) Building a Business Around the Life You Want: Homeschooling & Homesteading (14:00) The Power of Delegation & a Supportive VA to Create Freedom (14:48) "Serene Stewardship": Meghan's Word of the Year (16:21) From Virtual Assistant Services to Thought Leadership (19:51) Meghan's Advice for Aspiring VAs: Trust the Timing & Be Patient (20:30) How to Get Started in Meghan's World: The 90-Minute Intensive (23:25) Final Encouragement (26:27) Closing Remarks (27:40)   Connect with Meghan: Meghan Braun is the founder of The Marigold Collective and the creator of the Influence Ascension Framework, a faith-centered approach to helping women build sustainable, six-figure businesses rooted in clarity, purpose, and aligned systems. Known for her calm leadership and her ability to bring order to chaos, Meghan mentors women who feel stretched thin and ready for more freedom in both business and life. After becoming a mom to her daughter, Charlotte, Meghan envisioned a life where tradition and entrepreneurship could coexist, one that honors homesteading values, homeschooling, and building a thriving business without sacrificing family or faith. She believes deeply in generational leadership, equipping women to step into their influence today so they can build a lasting legacy for tomorrow.   Instagram: https://www.instagram.com/meghanatmarigoldcollective/ Website: themarigoldcollective.co Strategy Intensive: https://themarigoldcollective.co/order-page-1     Ways to Work with Me: Follow Me on Instagram https://www.instagram.com/heyitsbrecain/ Mom X VA Free Facebook Community https://www.facebook.com/groups/momxva Access My "You're Hired!" VA Portfolio Kit: https://thecaincollective.thrivecart.com/vaportfoliokit/ Apply for the VA Leadership Academy: https://www.breannacain.com/applyvaleadershipacademy/   If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

    31 min
  7. 11/20/2025

    105. From Zero to Fully Booked in Days with Randi Kathryn

    In this episode of Booked Out with Bre, I’m joined by Randi Kathryn, a brand-new VA agency owner who went from zero to fully booked in days by making a clear decision, taking fast action, and trusting the process. We talk execution, faith, alignment, and the compounding power of using the right templates, conversations, and support at the right time. It’s a fun story too — including how we met in the most unexpected place.   Here’s what we cover in this episode: Why decisions create momentum, and how execution opens doors The bathroom meet story and the instant “yes” that followed Booking clients before finishing the curriculum — what to do next Using VA Leadership Academy resources: portfolios, NDAs, quick wins The role of 1:1 support when growth happens fast Faith, discernment, and staying open to bigger possibilities Randi’s big vision: a seven-figure year and purpose-led growth   Episode Outline: Opening: Execute, commit, and watch doors open (00:00) Meet Randi Kathryn: the bathroom story and instant connection (01:15) Breathwork visions, big dreams, and inviting the community along (04:53) The fast start: first clients, agency direction, early projects (07:01) From decision to deals: portfolio in hours, conversations that convert (10:19) Picking the right Academy pieces: templates, NDAs, moving fast (11:44) Why 1:1 support accelerated delivery during rapid growth (14:53) Vision casting: seven-figure year, eight-figure horizon, give-back mission (16:05) Alignment over comparison; letting results flow from purpose (19:16) Faith, trust, and staying open to bigger outcomes (22:15) How to connect and work with Randi Kathryn (28:28)   Ways to Work with Me: Follow Me on Instagram https://www.instagram.com/heyitsbrecain/ Mom X VA Free Facebook Community https://www.facebook.com/groups/momxva Access My "You're Hired!" VA Portfolio Kit: https://thecaincollective.thrivecart.com/vaportfoliokit/ Apply for the VA Leadership Academy: https://www.breannacain.com/applyvaleadershipacademy/   Connect with Randi: Instagram: https://www.instagram.com/randikathryn1/   Facebook: https://www.facebook.com/randikathryn   If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

    31 min
  8. 11/05/2025

    104. Love Marketing and Identity Shifts for Light, Lasting Growth

    In this episode of Booked Out with Bre, I’m celebrating with our community and sharing the identity shifts, love marketing, and ecosystem thinking that created a light, spacious milestone month. You’ll hear how letting go of monthly money targets for a bigger mission changed everything, why team structure matters, and how a series of grounded moves can compound into real momentum. Here’s what I cover in this episode: What “love marketing” means and how to fall in love with the process and the impact you are building Identity work that shifts you from chasing monthly numbers to raising the baseline and building an ecosystem Backstory highlights from Dec 2022 to a 5K first month, a 100K cash month at 13 months, and consistent 50 to 60K months The team restructure that removed bottlenecks by adding a Chief Growth Officer and a near full time marketing driver Investing in brand, certification, and front end assets that compound without a hype launch The bigger vision for the number one freedom ecosystem and how it serves both virtual assistants and founders Episode Outline: Introduction and “love marketing” vision (00:00) Show intro and host welcome in Bre’s voice (00:33) Community celebration and student wins inside the VA Leadership Academy (01:33) Claiming the bigger mission and the Today Show panel vision (04:03) Freedom for founders through trained teams and why quality VAs matter (05:49) October momentum and compounding moves, including VAS Live and certification (07:27) Backstory from discovery to early wins and coaching moms into VA success (10:17) The 100K cash month and settling into steady 50 to 60K months (12:13) Summer identity shift and releasing monthly revenue attachment (13:29) Calm, spacious leadership and ecosystem thinking over short term spikes (15:51) Ten times thinking and “category of one” creativity (18:33) Team restructure with a Chief Growth Officer and marketing driver (21:25) Brand upgrades, certification, and making eight figure lens decisions (24:46) Compounding grounded moves vs hype launches and future self choices (26:49) Community handoff to the workshop and invitation to connect (27:56) Closing and review request (28:34)   Ways to Work with Me: Follow Me on Instagram https://www.instagram.com/heyitsbrecain/ Mom X VA Free Facebook Community https://www.facebook.com/groups/momxva Access My "You're Hired!" VA Portfolio Kit: https://thecaincollective.thrivecart.com/vaportfoliokit/ Apply for the VA Leadership Academy: https://www.breannacain.com/applyvaleadershipacademy/   If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

    29 min
5
out of 5
10 Ratings

About

Welcome to Booked Out with Bre: the podcast for virtual assistants ready to level up and founders building with team who refuse to choose between audacious ambition and a life they actually love. I'm your host, Bre Cain, mama of three, unapologetic entrepreneur, and founder of a business built from my kitchen table and 4-year-old's bedroom with big energy and zero apologies. I'm the founder of ICON & Lightning, a remote team agency that hand matches elite virtual assistants to founder-led businesses ... because the right team isn't an operational decision, it's a leadership identity. I'm also the founder of the VA Leadership Academy, where I've trained nearly 500 virtual assistants in the technical skills, emotional intelligence, and leadership identity it takes to become a truly strategic partner; not just a task doer. Six years ago, I thought I had to choose. Mom or career. Present or ambitious. I went back to my 9-to-5 after my first baby and lasted three months before I realized my entire definition of success had shifted. So I bet on myself and built a business that now approaches $2M in just three years, scaled in part-time hours, alongside my kids, from home. Here's what I know for sure: you don't have to choose. You can have the booming business. The clients you're obsessed with. The school pickups, the slow mornings, the spontaneous yes moments. You can build a team that amplifies your vision instead of adding to your mental load. You can scale without sacrificing the life you built the business to protect. This podcast is for the virtual assistant who's ready to stop trading hours for dollars and start leading like the strategic asset she already is. It's for the founder who's done doing it all alone and is ready to build a team that actually runs. And it's for every ambitious mama who was told to shrink ... and decided not to. Expect candid conversations, zero corporate fluff, and the kind of real talk that makes you feel seen and activated. 💸Are you a VA ready to get booked out and level up? → Book a Free VA Mentor Call 🚀Are you a founder ready to build your dream team? → Book a Free Dream Team Design Session Connect with Bre: 📸 Instagram: @heyitsbrecain   

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