Pioneer Mindset

Garrett Ruskamp

Welcome to Pioneer Mindset! A podcast for rural ag business owners who want to challenge their mindset and address the discomfort in their business and personal lives by finding clarity resulting in bold conviction. Your host, Garrett Ruskamp, is a 5th generation farmer, husband and father from rural Nebraska. In the last 10 years of farming, he has experienced many challenges that business owners face on a day to day basis that stem from disorganization and being financially unaware. He understands the weight of uncertainty that comes from operating in a state of mind triggered by these struggles. Join Garrett as he shares his journey of the struggles he's faced in agriculture as a farmer and family man. He will dive into honest conversations to tackle the mindsets surrounding these issues, that will ultimately help you gain control leading to a profitable and sustainable business. For more conviction through clarity, follow Garrett Ruskamp on Instagram (@garrettruskamp) or Facebook (Garrett Ruskamp).

  1. 5d ago

    E138 | Farm Weird and Figure It Out with Zach Smith The Stock Cropper

    Episode Summary This week I'm bringing on a guy I've been wanting to get on ever since we crossed paths at a friend's field day. Zach Smith, known across the ag world as The Stock Cropper, is a fifth generation Iowa farmer who has spent the last decade doing things most people in his area thought were flat out crazy. If you've been thinking about trying something new, this one's for you. And if you're already in it and just keep getting knocked down, this one's really for you. In part one, we cover Zach's background from ag retail to taking over the family farm to stumbling into strip intercropping and eventually co-creating what became the Stock Cropper system. We talk about how the unconventional path has almost always led to the best outcomes in his life, how a conversation on Twitter in February 2020 led to the Cluster Cluck 5000 and why the number one return from the Stock Cropper experiment wasn't the yield records at Precision Planting. It was the people. Come back for part two that drops next week! In this week's episode with Zach: The unconventional path is usually where the best opportunities are hiding Going out into the world before coming back to the farm gave Zach a perspective and network he couldn't have built any other way Take chances relative to where you're at in life so you don't out-kick your coverage What other people are doing is not the only truth in the world Finding one other person willing to try something different can completely change your trajectory The closer you get to where you're supposed to go, the stronger the resistance gets Resources & Links: To learn more about how I can help you achieve financial clarity and confidence through essential tools and systems, check out my free training here! Connect with Zach: Follow on X here Follow on Instagram here Follow on Facebook here Follow on TikTok here Follow on YouTube here Connect with Garrett: Follow on Instagram - @garrettruskamp Follow on Facebook - Garrett Ruskamp Follow on TikTok - @garrettruskamp Learn more about Pioneer Farmer here! Make sure to hit follow/subscribe so you never miss an episode!

  2. Sep 22

    E137 | When Expansion Makes Things Worse: Our Farm's Story

    Episode Summary Is bigger better? Or does bigger just mean more risk? That question showed up on X a while back wrapped in a phrase that got a lot of pushback: the only way out of debt is to grow your way out of it. I've got thoughts on that. Strong ones. Because we lived it. In this episode I get honest about our own expansion story. Building the hoop building in 2016, doubling the cow herd, then adding a third group of cattle when we were already under financial pressure. We thought we could spread those fixed costs across more units and somehow come out ahead. We couldn't. And it actually sped up some of the hardest decisions we've ever had to make. I'm not anti-growth. I want to be clear about that. But I am very much for being intentional about how you grow, when you grow and why. Because that farmer mindset of just add more, divide the costs over more units and everything pencils out. That's not a business plan. That's a feeling. This episode is about knowing the difference between direct and indirect costs, understanding where your operation actually stands before you take on something new and asking the hard questions before you sign anything. Resources & Links: To learn more about how I can help you achieve financial clarity and confidence through essential tools and systems, check out my free training here! Connect with Garrett: Follow on Instagram - @garrettruskamp Follow on Facebook - Garrett Ruskamp Follow on TikTok - @garrettruskamp Learn more about Pioneer Farmer here! Make sure to hit follow/subscribe so you never miss an episode!

  3. Sep 15

    E136 | The Power of Putting Yourself in the Right Rooms

    Episode Summary Would your future self recommend the circles you're currently in or think you could do better? This episode came straight from a weekend in Kansas City at the Singular Agronomics dealer conference. Being in a room full of the right people who are genuinely curious, open-minded and willing to try new things was a good reminder of just how much the circles you're in shape who you become. Not just the five closest people to you, but the outer circles too. The rooms you put yourself in. The conversations you choose to have. I talk about the difference between being present in a room and actually showing up for the people in it. I share a quality I deeply admire in someone I got to spend time with, the ability to make you feel like the conversation you're having is the most important one in the room. And I challenge myself and you to be that person more often. This one is a little shorter, but there's a lot of take home value, especially if you tend to stick to yourself at events or if you've ever walked out of a networking opportunity wondering if it was worth your time. Resources & Links: To learn more about how I can help you achieve financial clarity and confidence through essential tools and systems, check out my free training here! Connect with Garrett: Follow on Instagram - @garrettruskamp Follow on Facebook - Garrett Ruskamp Follow on TikTok - @garrettruskamp Learn more about Pioneer Farmer here! Make sure to hit follow/subscribe so you never miss an episode!

  4. Sep 8

    E135 | Sell Buy Marketing and Taking Back Control: Part 2 with Doug Ferguson

    Episode Summary I'm back with Doug Ferguson, Mr. Cattlemaster, for part two of this conversation. If you haven't heard part one yet, go back and listen. Doug shares his background, how sell-buy marketing works and more. This week we get into what actually keeps people from implementing sell-buy marketing after the school. We talk about the difference between being interested and being committed, and what it really takes to push through when motivation fades. Doug opens up about his sobriety journey and how quitting drinking created a quantum leap in his business, his relationships and his ability to focus. We swap some stories about the pens from hell that you never forget and why those hard years are actually the ones that made the most impression. Doug also shares some practical advice for anyone sitting on the fence about attending a sell-buy school: start tracking your costs right now, before anything else. Resources & Links: To learn more about how I can help you achieve financial clarity and confidence through essential tools and systems, check out my free training here! Connect with Doug: Follow on Facebook - Mr. Cattlemaster  Follow on Youtube - Mrcattlemaster1  Learn more about Mr. Cattlemaster on his website here!  Connect with Garrett: Follow on Instagram - @garrettruskamp Follow on Facebook - Garrett Ruskamp Follow on TikTok - @garrettruskamp Learn more about Pioneer Farmer here! Make sure to hit follow/subscribe so you never miss an episode!

  5. Sep 1

    E134 | Sell Buy Marketing and Taking Back Control: Part 1 with Doug Ferguson

    Episode Summary This week I'm Doug Ferguson, Mr. Cattlemaster, to the podcast! He is one of the most unique thinkers in the cattle industry and this conversation did not disappoint. Doug teaches sell-buy marketing, a strategy that flips the traditional buy-sell approach. Instead of buying cattle and hoping the market cooperates on the back end, you capture your profit on the buy and that one shift changes everything about how you operate, how you make decisions and how you handle the emotional rollercoaster of the cattle market. In part one of this two-part episode, we talk about how Doug got started, including the $7,000 he spent on 18 calves nobody wanted and how sell-buy marketing has allowed him to build a seven-figure cattle business over time. We also get into the double-binding messages the cattle industry sends itself, why knowing your numbers is the foundation of everything and what it actually looks like to stay disciplined in the sale barn when the auctioneer is doing their job and your hands are shaking. Part two drops next week. Don't miss it. In this week's episode with Doug Ferguson: Sell-buy marketing flips the script: you capture your profit on the buy, not the sell Revenue feeds the ego, profits feed the family: focus on what actually goes home Most cattle producers aren't tracking their true expenses and their guesses are way off Build a fudge factor into your cost calculations so unexpected problems don't become crises A hyper mind cannot control a hyper body, emotions cost you money in the sale barn Know your numbers, build your barn card, stick to it There's tuition to be paid in any business, the goal is to learn from it and keep going Resources & Links: To learn more about how I can help you achieve financial clarity and confidence through essential tools and systems, check out my free training here! Connect with Doug: Follow on Facebook - Mr. Cattlemaster Follow on Youtube - Mrcattlemaster1 Learn more about Mr. Cattlemaster on his website here! Connect with Garrett: Follow on Instagram - @garrettruskamp Follow on Facebook - Garrett Ruskamp Follow on TikTok - @garrettruskamp Learn more about Pioneer Farmer here! Make sure to hit follow/subscribe so you never miss an episode!

  6. Aug 18

    E132 | Audio Field Day, Part 1: The Strip Crop Trial

    Episode Summary When's the last time you went to somebody else's farm and just tried to learn something? Field days are one of the most underrated things in agriculture and this episode is my version of one. Nothing fancy or formal, just me walking you through what we're actually doing on our farm this year and what we've learned along the way. Before we get into it, I share a thought that's been on my mind heading into field day season: we tend to over-expect what we're going to get out of events like these. We walk in expecting to be blown away and walk out disappointed. The reality is if you pick up just one thing, one idea that makes you curious enough to learn more, that's a high ROT on your time. That's the bar. This episode is part one of an ongoing audio field day series. Today I'm walking through our strip crop trial: eight rows of corn, eight rows of beans, 20-foot strips, lots of trial and error and a few things I'd do differently next time. I talk through how we set up the planter, how we handled weed control and fertility across two different crops in the same field, and what harvest is going to look like this fall. Thanks for tagging along for this one and be sure to listen in on part 2 in the next episode! Resources & Links: To learn more about how I can help you achieve financial clarity and confidence through essential tools and systems, check out my free training here! Connect with Garrett: Follow on Instagram - @garrettruskamp Follow on Facebook - Garrett Ruskamp Follow on TikTok - @garrettruskamp Learn more about Pioneer Farmer here! Make sure to hit follow/subscribe so you never miss an episode!

  7. Aug 11

    E131 | 8 Business Lessons From a Fishing Trip

    Episode Summary We took our family for a little staycation last weekend and somewhere between baiting hooks, untangling fishing lines and watching the boys get excited every time they got a bite, I started thinking about some things a little differently. Turns out fishing is basically a masterclass in business and life. And in this episode, I share eight lessons that hit me while I was out there on the water with the kids. Things that are simple on the surface but run a lot deeper when you start thinking about where you are right now, what you're chasing and whether you're even watching your own bobber. There's a lot in this one worth sitting with, especially if you've been out there casting lines day after day without catching much lately. Key takeaways from this week's episode: The right time and place matters but chasing it can become its own distraction Passion doesn't equal success but it does build the resilience to keep going when things get hard You're not always going to catch something, that's life but it's not a reason to quit When the line gets tangled, untangle it: problem solvers stay in the game longer Watch your own bobber: stop focusing on what everyone else is catching so you don't miss your own bites Resources & Links: To learn more about how I can help you achieve financial clarity and confidence through essential tools and systems, check out my free training here! Connect with Garrett: Follow on Instagram - @garrettruskamp Follow on Facebook - Garrett Ruskamp Follow on TikTok - @garrettruskamp Learn more about Pioneer Farmer here! Make sure to hit follow/subscribe so you never miss an episode!

Ratings & Reviews

5
out of 5
10 Ratings

About

Welcome to Pioneer Mindset! A podcast for rural ag business owners who want to challenge their mindset and address the discomfort in their business and personal lives by finding clarity resulting in bold conviction. Your host, Garrett Ruskamp, is a 5th generation farmer, husband and father from rural Nebraska. In the last 10 years of farming, he has experienced many challenges that business owners face on a day to day basis that stem from disorganization and being financially unaware. He understands the weight of uncertainty that comes from operating in a state of mind triggered by these struggles. Join Garrett as he shares his journey of the struggles he's faced in agriculture as a farmer and family man. He will dive into honest conversations to tackle the mindsets surrounding these issues, that will ultimately help you gain control leading to a profitable and sustainable business. For more conviction through clarity, follow Garrett Ruskamp on Instagram (@garrettruskamp) or Facebook (Garrett Ruskamp).

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