The Estate Agent Consultancy Podcast

The Estate Agent Consultancy

The Estate Agent Consultancy Podcast is where estate agents come to grow their business. Hosted by Chris Webb, we skip the fluff and get straight into the stuff that actually moves the needle, more listings, better fees, and a business that works for you (not the other way around). Expect real talk, proven strategies, and the occasional rant. Whether you’re scaling up or just starting out, this is the no-BS playbook for building a better agency. https://www.estateagentconsultancy.com/

  1. 5h ago

    How to work with the seasons in your agency, not against them!

    Your letting agency doesn't perform at the same level all year round and that's completely normal. In this episode, i'm talking about the different seasons your agency goes through, from busy new-instruction periods and maintenance-heavy months to quieter times when you can finally step back to work on the business. The trick isn't trying to push every part of the business at 100% all year. it's understanding what season you're in, what needs your attention right now, and where your energy will have the biggest impact. Sometime the smartest thing you can do is stop trying to do everything, all the time. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction?  Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.  Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com

  2. 1d ago

    The 4 Types of Homeowner Your Estate Agency Marketing Needs to Target

    Most estate agents focus their marketing on one group: homeowners who are ready to sell right now. The problem? That’s only a tiny percentage of your local market. In this episode, I break down the four stages of homeowner awareness and explain how your marketing should change depending on where someone is in their moving journey. We cover homeowners who aren’t even thinking about moving yet, those starting to recognise a problem, those actively researching their options, and finally those deciding which estate agent to instruct. If you want your marketing to generate instructions not just today, but six months, one year or even several years from now, this episode will help you build that pipeline. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction?  Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.  Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com

  3. 4d ago

    How to Become the Estate Agent Everyone Knows | Ollie Hawkins

    Ollie Hawkins has spent nearly 25 years in estate agency, but it was moving into the self-employed model that allowed him to build the type of business he’d always wanted. In this episode, Ollie joins me to talk about how he’s become a highly recognisable estate agent in Tadley, built a business around delivering a genuinely personal service, and created a growing stream of referrals and recommendations. We talk about why he deliberately chose not to compete on cheap fees, how specialising in family movers has shaped his proposition, and why he wants clients to see him as their “estate agent for life”. Ollie also shares his “price to entice” approach, how his Beat the Portals strategy uses social media to generate early buyer interest and create competition, and how this contributed to him achieving an average of 104% of asking price in 2025 with an average listing-to-sale time of 13 days. We also cover lettings, personal branding, becoming known in your local community, building financial security before going self-employed, and what happens as more personal estate agents enter the market. If you’re building a self-employed or personal estate agency and want to create a business based on reputation, service and long-term relationships rather than simply chasing volume, there’s loads to take away from this conversation. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction?  Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.  Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com

  4. 5d ago

    Estate Agent Q&A: Fees, Hiring, Overpricing & Your Core Area

    Another round of your estate agency questions answered — and this time we’re tackling four big ones. Should you reduce your fee when another agent is cheaper? When is the right time to make your first hire? Should you ever take on an overpriced property? And are you better off covering a huge area or becoming the dominant agent in a much smaller patch? I break down how I’d approach each situation, including how to defend a premium fee, when outsourcing starts making commercial sense, the dangers of taking instructions you know won’t sell, and why being a big fish in a small pond can transform your marketing. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction?  Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.  Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com

  5. 6d ago

    How to Build a Predictable Lead Generation Machine for Your Estate Agency

    Referrals and recommendations are brilliant, but there’s one major problem: you can’t control when they arrive. In this episode, I explain why every estate agency needs a predictable lead generation system that you can turn up when you want to grow and dial back when you’re busy. We look at the three main sources of instructions, why relying too heavily on referrals creates feast-and-famine months, and how to work out which marketing activities are actually producing a return. If you want to stop hoping the phone rings and start building a more predictable pipeline of market appraisals, instructions and sales, this episode is for you. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction?  Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.  Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com

  6. Sep 29

    The Alto Special: AI, Community & Why we should leave building a CRM to the professionals!

    Friend of the pod and Alto Software CEO, Riccardo Iannucci-Dawson, is back! Fresh from Alto's Summer Boat Party on the Thames, Ric's fills us in on what exciting things are happening at Alto. How they are using AI and "Skills" to help agents customise their CRM experience around the way their agency actually works. How Alto welcome genuine feedback to help them continuously improve and why events like theirs bringing agents together with no agenda are so important for community and collaboration in the industry. And of course we get Ric's thoughts on how he thinks technology is going to continue changing the way agents work. Put the kettle on, settle in and enjoy. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction?  Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.  Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com

  7. Sep 28

    Stop Networking. Start Owning the Network.

    Networking can be a brilliant source of estate agency business — but only if it actually produces opportunities. In this episode, I share a simple strategy for going beyond attending networking breakfasts and instead becoming the person who connects the local business community together. I explain how to use local Facebook groups to find tradespeople and business owners, create your own free networking group, build a WhatsApp community and organise simple local meet-ups. Done properly, you become the estate agent sitting at the centre of a network of people who are speaking to homeowners every single day. Instead of simply joining somebody else’s network, build one that makes you the person everyone knows. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over. 📥 Want FREE materials to help get you your next instruction?  Head to: https://www.estateagentconsultancy.com/freeintro 💻 Want to launch or scale your own estate agency business? Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation 🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.  Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course 📅 Want to join our next free webinar? Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com

About

The Estate Agent Consultancy Podcast is where estate agents come to grow their business. Hosted by Chris Webb, we skip the fluff and get straight into the stuff that actually moves the needle, more listings, better fees, and a business that works for you (not the other way around). Expect real talk, proven strategies, and the occasional rant. Whether you’re scaling up or just starting out, this is the no-BS playbook for building a better agency. https://www.estateagentconsultancy.com/

You Might Also Like