The Profit Builder Unscripted

Vicki Suiter

 Welcome to "The Profit Builder Unscripted" - a podcast dedicated to helping construction industry leaders transform their businesses and rediscover the passion in their work. This show is tailored for construction business owners and leaders who are looking to boost their bottom line, develop strong, ownership-driven teams, and revitalize their love for the craft.  Each episode of "The Profit Builder Unscripted" dives into the critical aspects of growing and managing a profitable construction business. We cover everything from financial management and goal setting to fostering a culture of accountability and innovation within your teams. Our discussions focus on practical strategies and tools that you can implement immediately to see tangible improvements in your business operation.

  1. 3D AGO

    Interview Right: Hire the Best Fit

    Let us know what you think? Send me a note! Hiring the wrong person is draining, time consuming, and costly..  But how do you truly know someone is the right fit before they start? In this episode, I give you practical, step-by-step approach for conducting interviews that let you be really clear if a candidate can do the job.. I show you how to prepare, as well as ask open-ended questions that let you know if they can actually do the job you’re hiring for. You’ll learn what to listen for, how to dig deeper when needed, and avoid the common trap of leading someone into answers just because you like them. These techniques will help you to distinguish between a candidate who only looks good on paper and one who will be successful in that role. If you’re tired of hiring mistakes and want a repeatable process that gives you confidence in every hire, this episode is for you! Don’t let another bad hire slow your construction business down—learn how to interview smart and hire right. If your interested in having a full proof system for hiring, make sure to check out my “Contractors Hiring Blueprint” course. Resources: Want to increase your profitability? Grab my book “The Profit Bleed.“ Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.” Want employees to take more ownership? Check out our course - “Build Your Dream Team.” Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course. Connect with Vicki on social media: YouTube: Vicki Suiter LinkedIn: https://www.linkedin.com/in/vickisuiter Facebook: https://www.facebook.com/SuiterBusinessBuilders If you love listening to this podcast, please leave a review in Apple Podcasts.

    15 min
  2. JAN 27

    Catch These Hiring Mistakes Before the Interview

    Let us know what you think? Send me a note! Hiring the wrong person isn’t just frustrating—it can drain time, energy, and resources you don’t have to spare. In this episode, learn a simple yet powerful strategy to make sure the people you meet in person are actually worth your time. Discover the questions that reveal more than a resume ever could—insights about experience, culture fit, and whether someone can handle the size and complexity of your projects. From uncovering hidden red flags to identifying real leadership potential, these techniques give you the confidence to move forward only with candidates who truly fit. By taking just a few minutes on a phone or Zoom call, you can filter out those who aren’t a match, freeing up your schedule for the people who are actual viable candidates. If you’ve ever walked away from an interview thinking, “That was a complete waste of time,” this episode is for you! If your interested in having a full proof system for hiring, make sure to check out my “Contractors Hiring Blueprint” course. Resources: Want to increase your profitability? Grab my book “The Profit Bleed.“ Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.” Want employees to take more ownership? Check out our course - “Build Your Dream Team.” Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course. Connect with Vicki on social media: YouTube: Vicki Suiter LinkedIn: https://www.linkedin.com/in/vickisuiter Facebook: https://www.facebook.com/SuiterBusinessBuilders If you love listening to this podcast, please leave a review in Apple Podcasts.

    6 min
  3. 12/17/2025

    Stop Guessing: Read Your Numbers

    Let us know what you think? Send me a note! Ever look at your numbers and feel unsure where to start? You’re not alone. Most contractors I talk with want to understand their financials better—they just haven’t had someone walk them through what really matters. In this episode, you’ll hear how my client Joe went from feeling stressed about his numbers to feeling clear and in control. Once he saw what his profit and loss statement was actually telling him, everything shifted. His decisions got easier, his confidence grew, and he finally knew exactly where to focus to improve results. We break down how your numbers highlight what’s working, what needs attention, and how small adjustments can make a big impact. If you’ve ever wondered what your financials are trying to tell you—or felt unsure how to use them to steer your business—this episode will give you a simple way to get started with clarity. Get your Business Health Assessment Resources: Want to increase your profitability? Grab my book “The Profit Bleed.“ Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.” Want employees to take more ownership? Check out our course - “Build Your Dream Team.” Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course. Connect with Vicki on social media: YouTube: Vicki Suiter LinkedIn: https://www.linkedin.com/in/vickisuiter Facebook: https://www.facebook.com/SuiterBusinessBuilders If you love listening to this podcast, please leave a review in Apple Podcasts.

    7 min
  4. 12/09/2025

    Get paid what you’re worth

    Let us know what you think? Send me a note! Most contractors I meet don’t struggle with the work — they struggle with the numbers behind it. When those numbers aren’t clear, pricing gets off track and profits start slipping fast. Undercharging not only eats into profits, it can drain your energy, keep you overworked, and make you feel like success is just out of reach. In this episode, I share the story of two painting contractors, Alex and Joe, who thought closing the doors might be their only option. What changed everything for them wasn’t luck — it was a plan, a focus on the right numbers, and a shift in how they valued their work. You’ll hear: Why contractors often undercharge for their workHow a clear plan can create control and confidenceThe key numbers every contractor should trackHow Alex and Joe turned their business around and started getting paid what they’re worthIf you’ve ever felt stuck, underpaid, or unsure how to make your business profitable, this episode will give you a clear path forward. Resources: Want to increase your profitability? Grab my book “The Profit Bleed.“ Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.” Want employees to take more ownership? Check out our course - “Build Your Dream Team.” Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course. Connect with Vicki on social media: YouTube: Vicki Suiter LinkedIn: https://www.linkedin.com/in/vickisuiter Facebook: https://www.facebook.com/SuiterBusinessBuilders If you love listening to this podcast, please leave a review in Apple Podcasts.

    15 min
  5. 12/03/2025

    Clarity Starts With Your Numbers

    Let us know what you think? Send me a note! Many contractors stay away from their numbers because they’re afraid of what they’ll uncover. If that sounds familiar, you’re not alone. In this episode, you’ll hear the story of a remodeler who found himself in that exact spot — worried about his profit, unsure what was working, and guessing his way through decisions. The turning point came when he finally looked at the data. What he found wasn’t scary… it was freeing. You’ll discover: The real reason many owners avoid the numbersThe moment clarity replaced uncertaintyThe simple shift that showed him exactly where to focusHow this change boosted his confidence and improved his resultsIf you want more control over your profit, job costs, and bottom line, this episode gives you a clear place to start. 🎥 Click to listen now — and see how looking at the facts can change everything in your business. Take the Business Health Assessment - https://suiterbusinessbuilders.com/business-health-assessment/ Resources: Want to increase your profitability? Grab my book “The Profit Bleed.“ Looking to grow your construction business? Check out our exclusive group "The Contractors Collective.” Want employees to take more ownership? Check out our course - “Build Your Dream Team.” Are you struggling to hire the right people? Check out our “Contractors Hiring Blueprint” course. Connect with Vicki on social media: YouTube: Vicki Suiter LinkedIn: https://www.linkedin.com/in/vickisuiter Facebook: https://www.facebook.com/SuiterBusinessBuilders If you love listening to this podcast, please leave a review in Apple Podcasts.

    8 min

About

 Welcome to "The Profit Builder Unscripted" - a podcast dedicated to helping construction industry leaders transform their businesses and rediscover the passion in their work. This show is tailored for construction business owners and leaders who are looking to boost their bottom line, develop strong, ownership-driven teams, and revitalize their love for the craft.  Each episode of "The Profit Builder Unscripted" dives into the critical aspects of growing and managing a profitable construction business. We cover everything from financial management and goal setting to fostering a culture of accountability and innovation within your teams. Our discussions focus on practical strategies and tools that you can implement immediately to see tangible improvements in your business operation.