The Assisted Living Investing Podcast

Brandon Gustafson
  • 5.0 (3)
  • Investing
  • Semiweekly

The Assisted Living Investing Podcast is designed to help beginners launch their assisted living business in 12 months using our unique approach to help you obtain the time and financial freedom you're looking for.

  1. 1d ago

    Episode 224 | 5 Reasons You Should Start An Unlicensed Care Home

    👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com In this episode, I share 5 compelling reasons why starting a small (2-to-6 bed) unlicensed care home might actually be the perfect entry point for your healthcare business! Chapters 00:00 - Is an Unlicensed Care Home Right for You? 01:23 - Debunking Myths: Unlicensed vs. Illegal Care Homes  02:21 - Reason 1: Lowering Your Largest Expense (Staffing & Owner-Operator Flexibility) 04:32 - Reason 2: Fewer Moving Parts & Greater Operational Nimbleness 06:41 - Reason 3: Reduced Administrative & Paperwork Burden 09:12 - Reason 4: Significantly Lower Capital & Startup Costs 11:36 - Creative Funding & Owner-Occupied Real Estate Strategies 12:44 - Reason 5: High-Touch, Hyper-Personalized Care Environment 14:04 - BONUS Reason 6: Premium Pricing Models ($10k–$15k/Month Revenue Breakdown) 18:43 - Summary & How to Validate Your Property Today  💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com • Success System (Full System): https://assistedlivinginvesting.net/success-system • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist • Underwriting Calculator: https://assistedlivinginvesting.net/calculator • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda • Grant Writing Template: https://assistedlivinginvesting.net/grants • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 • Amazon Storefront: https://www.amazon.com/shop/brandongustafson (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting • Instagram: https://www.instagram.com/assistedlivinginvesting/ • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

  2. Oct 23

    Episode 223 | 5 Reasons To Never Start An Unlicensed Care Home

    👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com In this episode, I uncover the hidden risks of opening a small, unlicensed care home (2 to 6 beds) and why rushing into this model without understanding the fundamentals leads so many owners to lose thousands of dollars every month. Chapters 00:00 - Why People Want to Start Small Unlicensed Care Homes 00:46 - Cautionary Story: The Student Losing $5,000/Month 02:34 - What Does "Unlicensed" Actually Mean? 04:09 - Reason 1: Level of Care Limitations & High Resident Churn 05:44 - Reason 2: Payer Source Restrictions (Medicaid & VA Exclusions) 07:44 - Reason 3: Insurance Obstacles (Property, Liability & Workers' Comp) 10:18 - Reason 4: The Profitability Math Breakdown (W.I.F.E. Expenses Framework) 15:51 - The Vacancy Danger: How 1 Vacancy Erases All Monthly Profit 18:57 - Reason 5: Lender & Funding Challenges (DSCR Requirements) 20:22 - How to Move Forward Safely in Residential Assisted Living  💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com • Success System (Full System): https://assistedlivinginvesting.net/success-system • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist • Underwriting Calculator: https://assistedlivinginvesting.net/calculator • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda • Grant Writing Template: https://assistedlivinginvesting.net/grants • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 • Amazon Storefront: https://www.amazon.com/shop/brandongustafson (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting • Instagram: https://www.instagram.com/assistedlivinginvesting/ • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

  3. Oct 16

    Episode 222 | Can A Care Home with 5 Beds Actually Be Profitable

    👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com In this episode, I break down the real numbers and math behind small residential care facilities. Many beginner real estate investors and healthcare workers assume that opening a 5-bedroom home is the easiest way to start an assisted living business, but without proper underwriting, a small bed count can leave you breaking even or losing thousands of dollars every month. Chapters 00:00 - Is a 5-Bed Care Home Actually Profitable? 00:37 - Real-World Cautionary Story: The 6-Bed Facility Trap 02:25 - State Room Size & Square Footage Requirements (Single vs. Shared Rooms) 05:00 - The Financial Risks of Small Unlicensed Facilities  06:06 - Revenue - Expenses = Profit: The Core Financial Equation 07:11 - The 2 Key Revenue Levers: Resident Count x Monthly Rate 09:28 - Breaking Down the W.I.F.E.D. Expenses Framework (Wages, Insurance, Food, Energy, Debt) 14:43 - The Vacancy Risk: How Losing 1-2 Residents Erases All Profit 16:30 - Revenue Scenarios Compared: Single Rooms vs. Shared Rooms vs. Premium Rates 22:05 - Why You Shouldn't Run a Care Home Like a Charity  💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com • Success System (Full System): https://assistedlivinginvesting.net/success-system • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist • Underwriting Calculator: https://assistedlivinginvesting.net/calculator • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda • Grant Writing Template: https://assistedlivinginvesting.net/grants • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 • Amazon Storefront: https://www.amazon.com/shop/brandongustafson (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting • Instagram: https://www.instagram.com/assistedlivinginvesting/ • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

  4. Oct 9

    Episode 221 | Never Buy these 5 Types of Homes for Assisted Living

    👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com In this episode, I break down the 5 types of homes you should NEVER buy for residential assisted living and explain why rushing into the wrong real estate decision causes major operational nightmares. Chapters 00:00 - The Biggest Real Estate Mistakes in Assisted Living 00:57 - Type 1: Multi-Level Homes & Stair Pitfalls 04:45 - Type 2: Homes with Too Few Bedrooms (The 4-Bedroom Math Trap) 05:32 - The "W.I.F.E." Expense Framework Explained 08:05 - Type 3: Homeowners Associations (HOAs) & Bylaw Headaches 10:30 - Type 4: Unlicensed Facilities (Why It’s NOT the Easy Route) 13:32 - Type 5: Homes in Oversaturated Markets 15:05 - The 3 P's of Market Research: People, Places & Positioning 17:00 - Key Takeaways to Guarantee Your Facility’s Success  💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com • Success System (Full System): https://assistedlivinginvesting.net/success-system • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist • Underwriting Calculator: https://assistedlivinginvesting.net/calculator • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda • Grant Writing Template: https://assistedlivinginvesting.net/grants • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 • Amazon Storefront: https://www.amazon.com/shop/brandongustafson (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting • Instagram: https://www.instagram.com/assistedlivinginvesting/ • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

  5. Oct 2

    Episode 220 | I Regret Buying this Assisted Living Facility

    👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com In this episode, I walk through the reality of buying an existing residential care home, the operational pitfalls to look out for, and how to avoid costly trial-and-error mistakes when launching your facility. Chapters 00:00 - Why Buying My First Assisted Living Facility Was a “Mistake” 00:34 - How I Found & Bought an Existing Facility in 5 Months 02:28 - The Focus-Clarity Quadrant Matrix Explained 03:10 - The Overwhelmed Zone vs. The Research Zone (Analysis Paralysis) 04:36 - The Hustle Zone: Moving Fast & Making Costly Mistakes 06:24 - The Focus Zone & The F.O.C.U.S. Acronym Framework 08:30 - What Went Wrong: Old Properties, Steep Stairs & Staffing Challenges 12:55 - Being Reactionary vs. Being Strategic in Real Estate 16:00 - The 3 Foundational Pillars: Business Plan, Market Research & Underwriting 17:34 - Scaling to Idaho: Closing Our Next Facility in 4 Months 20:00 - Key Takeaways & How to Find Where You Are on the Quadrant  💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com • Success System (Full System): https://assistedlivinginvesting.net/success-system • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist • Underwriting Calculator: https://assistedlivinginvesting.net/calculator • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda • Grant Writing Template: https://assistedlivinginvesting.net/grants • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 • Amazon Storefront: https://www.amazon.com/shop/brandongustafson (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting • Instagram: https://www.instagram.com/assistedlivinginvesting/ • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

  6. Sep 25

    Episode 219 | Day in the Life of an Assisted Living Owner

    👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com In this episode, I pull back the curtain on the day-to-day operations of owning an Assisted Living home. I break down the 3 Hats of Assisted Living Ownership, how I manage facilities remotely from out of state, the essential staffing structure you need, and how to transition from an active operator to a strategic owner! Chapters 00:00 - What Does Owning an Assisted Living Facility REALLY Look Like? 01:35 - What Out-of-State Passive Owners Do Daily 03:38 - The 3 Hats: Owner, Operator, & Administrator 05:05 - Understanding Care Home Staffing (MedTechs vs. Caregivers) 06:20 - Core Staff vs. Optional Roles (Do You Need a Full-Time Chef?) 08:20 - Administrator Duties vs. Owner Duties 10:40 - How & When to Make Your Business Hands-Off 13:25 - Operational Surprises: How to Handle Unexpected Emergencies 15:05 - Which Hat Will YOU Wear?  💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com • Success System (Full System): https://assistedlivinginvesting.net/success-system • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist • Underwriting Calculator: https://assistedlivinginvesting.net/calculator • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda • Grant Writing Template: https://assistedlivinginvesting.net/grants • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 • Amazon Storefront: https://www.amazon.com/shop/brandongustafson (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting • Instagram: https://www.instagram.com/assistedlivinginvesting/ • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

  7. Sep 18

    Episode 218 | The Uncomfortable Truth About Assisted Living Investing

    👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com In this episode, I gave an honest conversation about whether starting an assisted living business is really worth it. I break down who this business is right for, who should stay away, revenue potential versus real operational effort, and what your timeline to profitability actually looks like. Chapters 00:00 - Is an Assisted Living Business Really Worth It? 01:45 - Who Is This Business a Great Fit For? 03:20 - Assisted Living vs. Standard Real Estate Investing 04:25 - The Golden Rule: Passion for Care vs. Just In It for Money 05:35 - Who Should NOT Start an Assisted Living Home? 06:50 - Revenue Levers & The "WIFE" Expense Formula 08:50 - Effort & Scale: 8 Beds vs. 16 Beds 10:38 - Hands-On Administrator vs. Passive Out-of-State Owner 12:40 - The Reality of Success: What Years 1 to 3 Actually Look Like 16:50 - The "Silver Tsunami" & The Industry Bed Shortage  💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com • Success System (Full System): https://assistedlivinginvesting.net/success-system • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist • Underwriting Calculator: https://assistedlivinginvesting.net/calculator • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda • Grant Writing Template: https://assistedlivinginvesting.net/grants • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 • Amazon Storefront: https://www.amazon.com/shop/brandongustafson (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting • Instagram: https://www.instagram.com/assistedlivinginvesting/ • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

  8. Sep 11

    Episode 217 | Why 16 Beds Beats 8 in Assisted Living

    👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com In this episode, I break down 8-Bed vs. 16-Bed Assisted Living Facilities to show you how size impacts staffing rules, profit margins, licensing costs, and operational risk. Discover which option protects your cash flow best when vacancies happen! Chapters 00:00 - 8-Bed vs. 16-Bed Assisted Living: Which Makes Sense? 01:55 - Staffing Rules: Small Homes vs. Large Homes 02:20 - State Regulations: Resident Ratios vs. Care Needs 05:21 - Revenue & Profit Margin Math (5-Bed vs. 10-Bed Example) 07:00 - The Vacancy Trap: What Happens When 1-2 Residents Leave? 09:50 - Time Freedom vs. Buying Yourself a 24/7 Job 11:34 - Licensing Differences, Base Fees, & Per-Bed Costs 12:53 - Risk Analysis: Revenue Risk vs. Liability Risk 16:25 - Which Size Is Best for Beginners?  💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com • Success System (Full System): https://assistedlivinginvesting.net/success-system • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist • Underwriting Calculator: https://assistedlivinginvesting.net/calculator • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda • Grant Writing Template: https://assistedlivinginvesting.net/grants • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 • Amazon Storefront: https://www.amazon.com/shop/brandongustafson (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting • Instagram: https://www.instagram.com/assistedlivinginvesting/ • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

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3 Ratings

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The Assisted Living Investing Podcast is designed to help beginners launch their assisted living business in 12 months using our unique approach to help you obtain the time and financial freedom you're looking for.

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