The Art & Business of Writing Podcast with Nicolas Cole

Nicolas Cole
  • 4.9 (17)
  • MARKETING
  • UPDATED WEEKLY

Weekly deep dives into the Art & Business of Digital Writing, Ghostwriting, & Self-Publishing

  1. 2D AGO

    Your Characters Should Make Surprising But Believable Choices

    ✍️ Read the newsletter version of this video: https://artandbiz.substack.com/ 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/ ~ If you’re new to my channel… hey there! My name is Nicolas Cole and I’ve been writing online since 2007. Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy. I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world. Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: Digital Writing Ghostwriting Writing With AI Self-Publishing Writing Services & Business ModelsSo if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole~🔗 Other digital writing videos I think you'll enjoy: 10 Lessons Selling $10M Of Digital Products:   • 10 Lessons from Selling $10M of Digital Pr...  How To Build A $200k/yr Paid Newsletter On Substack:   • How To Build A $200k/Year Paid Newsletter  This 20-Email Sequence Made Me Millions of Dollars:   • This 20-Email Sequence Made Me Millions of...  ~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: [https://yt.startwritingonline.com](https://yt.startwritingonline.com/) 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: [https://www.ship30for30.com](https://www.ship30for30.com/) 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: [https://yt.premiumghostwritingbluepri...](https://yt.premiumghostwritingbluepri...) 🤖 Need some help learning how to leverage AI as a writer? Come subscribe to our newsletter (100,000+ readers!) on how to Write With AI: https://writewitha...

    18 min

  2. MAY 7

    Sales Is Education: How To Overcome Any Objection

    ✍️ Read the newsletter version of this video: https://artandbiz.substack.com/ 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/ ~ If you’re new to my channel… hey there! My name is Nicolas Cole and I’ve been writing online since 2007. Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy. I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world. Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: Digital Writing Ghostwriting Writing With AI Self-Publishing Writing Services & Business Models So if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole ~ 🔗 Other digital writing videos I think you'll enjoy: 10 Lessons Selling $10M Of Digital Products:   • 10 Lessons from Selling $10M of Digital Pr...  How To Build A $200k/yr Paid Newsletter On Substack:   • How To Build A $200k/Year Paid Newsletter  This 20-Email Sequence Made Me Millions of Dollars:   • This 20-Email Sequence Made Me Millions of...  ~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: [https://yt.startwritingonline.com](https://yt.startwritingonline.com/) 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: [https://www.ship30for30.com](https://www.ship30for30.com/) 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: [https://yt.premiumghostwritingbluepri...](https://yt.premiumghostwritingbluepri...) 🤖 Need some help learning how to leverage AI as a writer? Come subscribe to our newsletter (100,000+ readers!) on how to Write With AI: ht...

    25 min

  3. MAY 1

    The EDAN Writing Framework: Explanation, Narration, Action, Description

    ✍️ Read the long-form newsletter I'm referencing in this video here: https://artandbiz.substack.com/ 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/ ~ If you’re new to my channel… hey there! My name is Nicolas Cole and I’ve been writing online since 2007. Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy. I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world. Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: - Digital Writing- Ghostwriting- Writing With AI- Self-Publishing- Writing Services & Business Models So if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole ~ 🔗 Other digital writing videos I think you'll enjoy: 10 Lessons Selling $10M Of Digital Products: https://www.youtube.com/watch?v=h4ks2BeFsD0&t=111s How To Build A $200k/yr Paid Newsletter On Substack: https://www.youtube.com/watch?v=GrfO_bRprE0&t=5s This 20-Email Sequence Made Me Millions of Dollars: https://www.youtube.com/watch?v=VBANmqDhj7Y&t=2s ~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: [https://yt.startwritingonline.com](https://yt.startwritingonline.com/) 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: [https://www.ship30for30.com](https://www.ship30for30.com/) 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: [https://yt.premiumghostwritingblueprint.com](https://yt.premiumghostwritingblueprint.com/)

    34 min

  4. MAR 19

    5 Ways To Land Ghostwriting Clients Without A Portfolio, Case Studies, or Testimonials

    👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: https://yt.premiumghostwritingblueprint.com ~ If you’re new to my channel… hey there!  My name is Nicolas Cole and I’ve been writing online since 2007.  Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy.  I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world.  Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: - Digital Writing- Ghostwriting- Writing With AI- Self-Publishing- Writing Services & Business Models So if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole (00:00) Intro: Landing Clients Without Proof(02:59) Debunking the Portfolio Myth(06:03) Using Free Custom Samples(07:57) Leveraging Free Projects for Growth(10:08) Being Your Own Case Study(12:21) Pitching in Public: Content as Credibility(15:40) The Real Key: Educating Clients(18:36) Wrapping Up: Practice, Educate and Succeed~ 🔗 Other ghostwriting videos I think you'll enjoy: How I Built My Ghostwriting Agency To $180,000/mo: https://www.youtube.com/watch?v=xzfF0nNDmQ8 What Is Social Media Ghostwriting?: https://youtu.be/WpK36bydVK0 Free Intro To Ghostwriting Masterclass: https://www.youtube.com/watch?v=1wFHDOWr2os&t=942s ~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://yt.startwritingonline.com 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: https://yt.premiumghostwritingblueprint.com 🤖 Need some help learning how to leverage AI as a writer? Come subscribe to our newsletter (100,000+ readers!) on how to Write With AI: https://writewithai.substack.com/ 💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co 📈 Want to write/ghostwrite just like me? Check out Ghostbase, which is trained on all my writing & ghostwriting frameworks: https://www.ghostbase.com/ 🧙‍♂️Are you a fiction writer? Do you want to watch me build my 7-figure fiction writing vertical? Come check out Commercial Fiction Club: https://nicolascolefiction.substack.com/ 📕 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/

    21 min

  5. MAR 18

    How To Build A Successful Free or Paid Newsletter In 2026

    🤖 Our Substack paid newsletter, Write With AI, does over $400,000/yr in annual recurring revenue. Come learn what's working for us over here! https://writewithai.substack.com/ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://yt.startwritingonline.com 🚀 This video is a clip from our Monday Hot Seat calls inside our AI Writing Skool. You can come join me LIVE here: https://aiwritingskool.com/ ~ If you’re new to my channel… hey there!  My name is Nicolas Cole and I’ve been writing online since 2007.  Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy.  I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world.  Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: - Digital Writing- Ghostwriting- Writing With AI- Self-Publishing- Writing Services & Business Models So if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole (00:00) A Newsletter Is a Never-Ending Book(02:00) What Makes Some Books Leave You Wanting More(04:30) Breaking Down What Readers Want to Continue(07:00) Identifying the Tangible Value in Content(10:00) Newsletters as Vehicles for Assets, Not Just Information(13:00) Real-World Examples: Story Club & Write with AI(16:00) Building Repeatable, Tangible Assets for Your Audience(19:30) Free vs Paid Newsletters: The Business Model Choice ~ 🔗 Other digital writing videos I think you'll enjoy: 10 Lessons Selling $10M Of Digital Products: https://www.youtube.com/watch?v=h4ks2BeFsD0&t=111s How To Build A $200k/yr Paid Newsletter On Substack: https://www.youtube.com/watch?v=GrfO_bRprE0&t=5s This 20-Email Sequence Made Me Millions of Dollars: https://www.youtube.com/watch?v=VBANmqDhj7Y&t=2s ~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://yt.startwritingonline.com 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: https://yt.premiumghostwritingblueprint.com 🤖 Need some help learning how to leverage AI as a writer? Come subscribe to our newsletter (100,000+ readers!) on how to Write With AI: https://writewithai.substack.com/ 💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co 📈 Want to write/ghostwrite just like me? Check out Ghostbase, which is trained on all my writing & ghostwriting frameworks: https://www.ghostbase.com/ 🧙‍♂️Are you a fiction writer? Do you want to watch me build my 7-figure fiction writing vertical? Come check out Commercial Fiction Club: https://nicolascolefiction.substack.com/ 📕 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/

    23 min

  6. FEB 25

    How Writers Make Their Millions

    Start writing online: https://startwritingonline.com/Start ghostwriting: https://yt.premiumghostwritingblueprint.com/?el=WritersMillionsYT&htrafficsource=youtube_organic&utm_source=WritersMillions If you’re new to my channel… hey there!  My name is Nicolas Cole and I’ve been writing online since 2007.  Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy.  I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world.  Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: - Digital Writing- Ghostwriting- Writing With AI- Self-Publishing- Writing Services & Business Models So if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole (00:00) The Wrong Approach to Getting Rich Writing(00:14) Early Misconceptions and Reality Checks(00:32) Learning from Famous Millionaire Writers(01:17) The Power of Owning a Niche(01:49) Writer A vs. Writer B: Scattering vs. Niching(02:21) Committing to One Topic Pays Off(02:57) My Experience: Results of Niching Down(03:13) Overcoming Excuses and Unlocking Success~ 🔗 Other digital writing videos I think you'll enjoy: 10 Lessons Selling $10M Of Digital Products: https://www.youtube.com/watch?v=h4ks2BeFsD0&t=111s How To Build A $200k/yr Paid Newsletter On Substack: https://www.youtube.com/watch?v=GrfO_bRprE0&t=5s This 20-Email Sequence Made Me Millions of Dollars: https://www.youtube.com/watch?v=VBANmqDhj7Y&t=2s ~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://yt.startwritingonline.com 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: https://yt.premiumghostwritingblueprint.com 🤖 Need some help learning how to leverage AI as a writer? Come subscribe to our newsletter (100,000+ readers!) on how to Write With AI: https://writewithai.substack.com/ 💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co 📈 Want to write/ghostwrite just like me? Check out Ghostbase, which is trained on all my writing & ghostwriting frameworks: https://www.ghostbase.com/ 🧙‍♂️Are you a fiction writer? Do you want to watch me build my 7-figure fiction writing vertical? Come check out Commercial Fiction Club: https://nicolascolefiction.substack.com/ 📕 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/

    4 min

  7. FEB 24

    The X Algorithm Has Changed! (Your New 2026 Content)

    Start writing online: https://startwritingonline.com/Start ghostwriting: https://yt.premiumghostwritingblueprint.com/?el=XalgoYT&htrafficsource=youtube_organic&utm_source=Xalgo If you’re new to my channel… hey there!  My name is Nicolas Cole and I’ve been writing online since 2007.  Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy.  I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world.  Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: - Digital Writing- Ghostwriting- Writing With AI- Self-Publishing- Writing Services & Business Models So if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole (00:00) X Algorithm Changes: What Happened?(07:05) History of Platform Evolutions(14:20) Following the Money & Incentives(22:00) X’s Shift to Long-Form: Articles & Virality(31:00) Building & Leveraging Your Content Library(38:30) Format Evolution: Paragraphs vs. Threads(47:00) Experimenting with New Formats & Video(51:00) Key Takeaways & Action Plan ~ 🔗 Other digital writing videos I think you'll enjoy: 10 Lessons Selling $10M Of Digital Products: https://www.youtube.com/watch?v=h4ks2BeFsD0&t=111s How To Build A $200k/yr Paid Newsletter On Substack: https://www.youtube.com/watch?v=GrfO_bRprE0&t=5s This 20-Email Sequence Made Me Millions of Dollars: https://www.youtube.com/watch?v=VBANmqDhj7Y&t=2s ~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://yt.startwritingonline.com 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: https://yt.premiumghostwritingblueprint.com 🤖 Need some help learning how to leverage AI as a writer? Come subscribe to our newsletter (100,000+ readers!) on how to Write With AI: https://writewithai.substack.com/ 💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co 📈 Want to write/ghostwrite just like me? Check out Ghostbase, which is trained on all my writing & ghostwriting frameworks: https://www.ghostbase.com/ 🧙‍♂️Are you a fiction writer? Do you want to watch me build my 7-figure fiction writing vertical? Come check out Commercial Fiction Club: https://nicolascolefiction.substack.com/ 📕 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/

    56 min

  8. FEB 23

    I Paid Alex Hormozi $35,000 For 12 Hours, Here's What I Learned

    If you’re new to my channel… hey there!  My name is Nicolas Cole and I’ve been writing online since 2007.  Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy.  I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world.  Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: - Digital Writing- Ghostwriting- Writing With AI- Self-Publishing- Writing Services & Business Models So if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole (00:00) Vegas and the Hormosi VAM Workshop(01:00) Workshop Overview & Team Experience(02:50) Elevated Standards and Event Details(04:00) Inclusivity, Compassion, and Practical Takeaways(05:40) Power Leveling Through Intense Learning(07:05) Big Rocks for 2026: Org Structure(09:00) Sales, Media & Outbound Improvements(11:15) Doubling Down on What Works & 2026 Outlook~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://yt.startwritingonline.com 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: https://yt.premiumghostwritingblueprint.com 🤖 Need some help learning how to leverage AI as a writer? Come subscribe to our newsletter (100,000+ readers!) on how to Write With AI: https://writewithai.substack.com/ 💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co 📈 Want to write/ghostwrite just like me? Check out Ghostbase, which is trained on all my writing & ghostwriting frameworks: https://www.ghostbase.com/ 🧙‍♂️Are you a fiction writer? Do you want to watch me build my 7-figure fiction writing vertical? Come check out Commercial Fiction Club: https://nicolascolefiction.substack.com/ 📕 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/

    14 min
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4.9
out of 5
17 Ratings

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Weekly deep dives into the Art & Business of Digital Writing, Ghostwriting, & Self-Publishing

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