Butternomics the Business of Culture

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Butternomics the Business of Culture

Butternomics: The Business of Culture takes a deep dive into the intersection of business and culture, showing how brands, entrepreneurs, and tastemakers use culture level up. Join serial entrepreneur, thought leader, and CEO of Butter.ATL, Brandon Butler (@mrsuperbran), as he brings you exclusive interviews, trends, insights, and more. Whether you're an aspiring entrepreneur or a seasoned pro, Butternomics is for you.

  1. 1 DAY AGO

    Why Support Is A Verb with Dr. Key Hallmon

    On this episode of Butternomics, Brandon sits down with Dr. Key Hallman, founder and CEO of The Village Market, to discuss the power of community in building successful businesses. Dr. Key shares her journey of creating a platform for Black entrepreneurs, the importance of self-care as a leader, and the hard lessons she’s learned about scaling with purpose. She also previews her upcoming book, No One Is Self Made, offering insights for entrepreneurs on building impactful businesses while fostering legacy. This episode is a must-listen for anyone navigating the challenges of entrepreneurship. See omnystudio.com/listener for privacy information.

    54 min

  2. 2 DAYS AGO

    The Evolution of Atlanta’s Nightlife Culture with Biddy Barnes

    On this episode of Butternomics, we’re diving into the vibrant history and culture of Atlanta’s nightlife with none other than Biddy Barnes. Known as one of the architects of the city’s iconic club scene, Biddy takes us on a journey through the highs, lows, and transformative moments that shaped Atlanta’s nightlife in the ’90s and 2000s. From legendary venues like Club Kaya and Vision to the creation of VIP culture, Biddy shares behind-the-scenes stories, lessons in community building, and the evolution of what made Atlanta the epicenter of entertainment and culture. Whether you’re a nightlife enthusiast or just curious about the business behind the party, this episode is packed with gems you don’t want to miss. See omnystudio.com/listener for privacy information.

    57 min

  3. 3 DAYS AGO

    How Melissa Proctor’s Rise from Intern to CMO Redefined Success

    On this episode of Butternomics, we sit down with Melissa Proctor, Chief Marketing Officer of the Atlanta Hawks, to explore her inspiring journey from a high school intern to a trailblazing executive. Melissa shares the unconventional path that led her to the C-suite, proving that success isn’t always a straight line. We dive into how she overcame challenges as a Black woman in sports, balanced motherhood with her demanding career, and used culture and authenticity to drive innovation. Melissa also reveals her strategies for shaping the future of fandom and inclusivity within the Hawks organization. Whether you’re looking for career inspiration, leadership insights, or just an incredible story of resilience and vision, this episode is packed with lessons that will leave you ready to take your own leap of faith. See omnystudio.com/listener for privacy information.

    47 min

  4. DEC 5

    How Rashan Ali became Everybody’s Homegirl while building a legacy in radio, TV, and beyond

    On this episode of Butternomics, Brandon Butler chops it up with Rashan Ali, the ultimate Atlanta homegirl and multimedia trailblazer. From breaking into radio to thriving in TV, voiceover, and beyond, Rashan shares how she built her legacy by staying true to herself and her city. Hear how she learned the game, stayed moving, and became one of Atlanta’s most beloved voices. See omnystudio.com/listener for privacy information.

    35 min

  5. DEC 3

    How Mr. Hanky Turns Creative Ideas into Career-Making Hits

    On this episode of Butternomics, Brandon Butler sits down with Corey “Mr. Hanky” Denard, the hitmaking producer behind anthems like “Living My Best Life” and “Wobble.” They dive into the creative process behind turning everyday moments into chart-topping songs, how to build meaningful connections in the music industry, and the balance between artistry and business. Mr. Hanky shares insights on leveraging culture, creating opportunities, and staying relevant in a competitive industry. Whether you’re an aspiring producer, a creative entrepreneur, or just love good music, this episode is packed with actionable advice and inspiration. See omnystudio.com/listener for privacy information.

    38 min

  6. NOV 26

    How Keinon Johnson Cultivated Culture through Music and Maven

    On this episode of Butternomics, Brandon Butler chops it up with Keinon Johnson, the guru at blending hip-hop beats with big biz buzz. Keinon dives into how he’s shaped the culture by hooking up top artists with major brands, changing the game from the days he was curating hits for radio to now calling the shots in boardrooms. Plus, he’ll break down his “Never Sold Dope” movement, proving you can win big in this industry without following the clichéd paths. Don’t miss out on Keinon’s real talk on making moves and making history in music and marketing. See omnystudio.com/listener for privacy information.

    35 min

  7. NOV 19

    Blueprint for Black Business Success with Jay Bailey

    On this episode of Butternomics, host Brandon Butler sits down with Jay Bailey, a champion for Black economic empowerment and the driving force behind the Russell Innovation Center for Entrepreneurs. Dive deep into Jay’s journey and his dedicated efforts to create a sustainable ecosystem that uplifts and transforms Black businesses in Atlanta and beyond. Discover how the Russell Innovation Center is not just a hub for business but a beacon of community and cultural pride, providing the tools, resources, and network Black entrepreneurs need to thrive. Jay shares his insights on overcoming barriers, the power of community investment, and his vision for a future where economic success is accessible to all. See omnystudio.com/listener for privacy information.

    31 min

  8. NOV 12

    From Idea to IPO with Drive Capital’s Avoilan Bingham

    On this episode of Butternomics, host Brandon Butler sits down with Avoilan Bingham, the General Manager at Drive Capital. Tune in as Avoilan dishes out expert advice on using venture capital to build standout tech businesses. He breaks down the critical role of team dynamics in startup success and walks us through the venture capital world—from nurturing new ideas to guiding companies toward IPO. Whether you’re a budding entrepreneur or a seasoned investor, Avoilan’s insights on innovation, investment, and leadership are invaluable. See omnystudio.com/listener for privacy information.

    46 min
See All (27)

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4.7
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12 Ratings

About

Butternomics: The Business of Culture takes a deep dive into the intersection of business and culture, showing how brands, entrepreneurs, and tastemakers use culture level up. Join serial entrepreneur, thought leader, and CEO of Butter.ATL, Brandon Butler (@mrsuperbran), as he brings you exclusive interviews, trends, insights, and more. Whether you're an aspiring entrepreneur or a seasoned pro, Butternomics is for you.

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