The Jeweler's View

Courtney Gray

A podcast not only for Jewelry Makers, but all Creative Movers and Shakers,  connecting entrepreneurs and aspiring creatives in with the resources, knowledge, and mindset support they need to achieve goals they once thought impossible. 

  1. 2D AGO

    #78: When Urgency Undoes Alignment (Encore)

    Send us Fan Mail In this episode of The Jeweler’s View, Courtney Gray revisits a top Transform members’ topic on how urgency can masquerade as productivity while undermining clarity, alignment, and sustainable momentum.  She shares that her burnout came from moving too fast, overcommitting, launching before things were ready, and losing presence and joy, and recounts a painful mistake made while rushing, accidentally sharing a private internal Google Doc with her team, causing lasting hurt.  She explains that urgency is often fear-driven (FOMO, fear of being forgotten, fear of falling behind) and is reinforced by hustle culture, with costs including burnout, resentment, unclear messaging, half-finished ideas, and broken trust.  She encourages creatives to slow down, honor natural rhythms, build breathing room and deep work time, and reflect on where they can reduce speed by 10%, offering support through her website and discovery calls. What we cover: 00:00 Urgency vs Momentum 01:04 Podcast Intro and Resources 01:28 Burnout from Moving Fast 02:22 The Costly Google Doc Mistake 03:29 Urgency Feels Productive 04:48 Why We Rush and Burn Out 05:38 Find Your Natural Rhythm 06:32 Practicing Space Over Speed 07:07 Slow Down and Recalibrate 07:41 Support and Closing Support the show Visit www.CourtneyGrayArts.com to read more about what I offer.  Be sure to follow The Jeweler’s View so you never miss an episode! Now you can watch on You Tube: @theJeweler'sView. I’d love it if you could subscribe, and leave a rating and review by scrolling down on the main show page, this helps the podcast reach more amazing listeners like you.  💎 Have thoughts to share or just want to say hi? Reach out anytime and be sure to get on my VIP newsletter list. Welcome to the tribe! – Courtney Helping Jewelry Creatives access the knowledge, resources, and mindset they need to achieve goals they once thought impossible. Connect with me or check out the Transform Your Jewelry Business course at  www.CourtneyGrayArts.com 🤗 Linktree: All the Things  🎁 Get your FREE guide: Courage, Clarity, and Customers  and  ...

    10 min
  2. APR 28

    #77 Building a Cohesive Collection (Encore)

    Send us Fan Mail Build a Cohesive Jewelry Collection: The 3–5 Piece Framework Courtney revisits a Transform members’ top pick episode on how to build a cohesive jewelry collection without getting overwhelmed or stuck in endless experimentation.  Using the example of a student whose 40-piece spread looked like multiple different jewelers, she explains that selling and presenting work becomes easier when pieces feel connected—like siblings—rather than disconnected experiments.  She shares a simple three-to-five piece framework: choose one through line (shape, texture, technique, metal, or color story), create one anchor piece that carries the narrative, then build two to four supporting pieces that reference the same element. She emphasizes simplifying materials, avoiding adding new techniques mid-collection, using photos and boards to spot inconsistencies, and treating repetition as mastery and recognition.  The action step is to identify or create an anchor piece and plan its “siblings,” with a preview of an upcoming episode on approaching galleries and retailers. We cover: 00:00 Why Cohesion Matters 01:33 The Scattered Desk Story 02:50 Three to Five Framework 03:33 Pick Your Through Line 04:20 Anchor and Siblings 05:37 Simplify Materials 06:16 Repetition Builds Value 07:29 Extra Tools and Rules 08:36 This Week Action Step 09:13 Next Episode and Wrap 09:42 Final Outro Support the show Visit www.CourtneyGrayArts.com to read more about what I offer.  Be sure to follow The Jeweler’s View so you never miss an episode! Now you can watch on You Tube: @theJeweler'sView. I’d love it if you could subscribe, and leave a rating and review by scrolling down on the main show page, this helps the podcast reach more amazing listeners like you.  💎 Have thoughts to share or just want to say hi? Reach out anytime and be sure to get on my VIP newsletter list. Welcome to the tribe! – Courtney Helping Jewelry Creatives access the knowledge, resources, and mindset they need to achieve goals they once thought impossible. Connect with me or check out the Transform Your Jewelry Business course at  www.CourtneyGrayArts.com 🤗 Linktree: All the Things  🎁 Get your FREE guide: Courage, Clarity, and Customers  and  ...

    11 min
  3. APR 21

    #76: Do You Actually Need a Hydraulic Press? A Real Conversation with Peter Gilroy

    Send us Fan Mail  There’s a point in your work where starting from scratch every time just doesn’t make sense anymore.  In this episode, I sit down with Peter Gilroy of Bonny Doon Engineering to talk about how the hydraulic press can shift your process from one-off making into something more repeatable and intentional.  We get into what it actually does beyond cutting discs, how it changes the way metal moves, and why it can open up entirely new possibilities in your designs and production.  This is not about buying more tools. It is about understanding when the right tool becomes a turning point.  We cover:   What die forming and coining actually mean  Why press work creates strength, detail, and efficiency you cannot get by hand  How one die can turn into an entire collection  The difference between hobby presses and professional systems  The idea of the “upgrade tax” and how to think long term  How the press integrates with engraving, stone setting, and more  If you have been wondering whether a hydraulic press makes sense for your work, this conversation will give you a much clearer way to think about it.   You can explore more about Bonny Doon at https://bonnydoontools.com and see what might actually fit your studio. If you want to go a little deeper, I share key takeaways and additional teaching from each episode through my email list at https://courtneygrayarts.com .   And if you have the chance to watch this one on YT, it is worth it. The visuals really help bring these concepts to life.   Support the show Visit www.CourtneyGrayArts.com to read more about what I offer.  Be sure to follow The Jeweler’s View so you never miss an episode! Now you can watch on You Tube: @theJeweler'sView. I’d love it if you could subscribe, and leave a rating and review by scrolling down on the main show page, this helps the podcast reach more amazing listeners like you.  💎 Have thoughts to share or just want to say hi? Reach out anytime and be sure to get on my VIP newsletter list. Welcome to the tribe! – Courtney Helping Jewelry Creatives access the knowledge, resources, and mindset they need to achieve goals they once thought impossible. Connect with me or check out the Transform Your Jewelry Business course at  www.CourtneyGrayArts.com 🤗 Linktree: All the Things  🎁 Get your FREE guide: Courage, Clarity, and Customers  and  ...

    25 min
  4. APR 14

    #75: Choosing the Right Tools for Your Bench

    Send us Fan Mail Let the Work Lead: Choosing Jewelry Tools Without Wasting Money Courtney Gray introduces The Jeweler’s View and explains that many jewelers slowly waste thousands on tools they don’t need, often buying out of aspiration or avoidance rather than necessity. She returns “back to the bench” to argue that a basic setup can produce a wide range of work and that progress comes from skill, repetition, and understanding materials—not accumulating equipment. As consistent work develops, it should dictate which tools to add, creating a bench tailored to real workflow instead of speculative purchases that cause clutter and distraction. She shares an example of an indispensable, modified tool (a bent eyeglass screwdriver) to highlight how personal solutions matter most. Before investing, she asks: what problem it solves, how often it occurs, and whether it’s a tool or skill limitation, and encourages learning from community regrets. Ultimately, tools support the maker’s unique eye and instincts. 00:00 Welcome to the Podcast 00:47 Why Tools Drain Money 01:16 Back to the Bench 02:18 Start With the Basics 03:08 Let Work Lead Tools 03:42 Avoid Tool Distraction 04:22 The Bent Screwdriver 05:30 Three Questions to Buy 06:15 Ask the Community 06:44 What Matters Most 07:41 Final Sendoff Support the show Visit www.CourtneyGrayArts.com to read more about what I offer.  Be sure to follow The Jeweler’s View so you never miss an episode! Now you can watch on You Tube: @theJeweler'sView. I’d love it if you could subscribe, and leave a rating and review by scrolling down on the main show page, this helps the podcast reach more amazing listeners like you.  💎 Have thoughts to share or just want to say hi? Reach out anytime and be sure to get on my VIP newsletter list. Welcome to the tribe! – Courtney Helping Jewelry Creatives access the knowledge, resources, and mindset they need to achieve goals they once thought impossible. Connect with me or check out the Transform Your Jewelry Business course at  www.CourtneyGrayArts.com 🤗 Linktree: All the Things  🎁 Get your FREE guide: Courage, Clarity, and Customers  and  ...

    9 min
  5. APR 7

    #74 - Why Jewelry Appraisals Matter More Than People Think

    Send us Fan Mail Appraisals, Documentation & Insurance: Protecting Custom Jewelry Before Something Goes Wrong Courtney Gray introduces The Jeweler’s View and explains why jewelers and clients should prioritize appraisals, documentation, and insurance before a loss occurs. She shares a story of a client who lost a custom sapphire ring in a public restroom, but because it was professionally appraised and added to a homeowner’s policy, the loss became an insurance claim and a rebuild rather than a devastating event. Gray outlines what an appraisal includes (materials, stone details, design features, replacement value) and why appraisals may need updating as markets change. She emphasizes the jeweler’s role in normalizing appraisals and providing bench documentation—photos, records, stone details, and pre-setting documentation—to support insurance, remakes, and client trust. Additional examples include preserving molds for recasting and using CAD files, 3D printing, and digital scans to make custom work reproducible. 00:00 Welcome to the Show 00:51 Why Documentation Matters 01:20 Lost Ring Insurance Win 03:23 What an Appraisal Covers 04:26 Bench Documentation Basics 05:35 Recasting with a Mold 07:01 Modern Digital Records 07:42 Trust and Protection 08:28 Process Checklist and Wrap 09:13 Outro and Next Steps Support the show Visit www.CourtneyGrayArts.com to read more about what I offer.  Be sure to follow The Jeweler’s View so you never miss an episode! Now you can watch on You Tube: @theJeweler'sView. I’d love it if you could subscribe, and leave a rating and review by scrolling down on the main show page, this helps the podcast reach more amazing listeners like you.  💎 Have thoughts to share or just want to say hi? Reach out anytime and be sure to get on my VIP newsletter list. Welcome to the tribe! – Courtney Helping Jewelry Creatives access the knowledge, resources, and mindset they need to achieve goals they once thought impossible. Connect with me or check out the Transform Your Jewelry Business course at  www.CourtneyGrayArts.com 🤗 Linktree: All the Things  🎁 Get your FREE guide: Courage, Clarity, and Customers  and  ...

    10 min
  6. MAR 31

    #73: How Jewelers Build Relationships With Gem Dealers

    Send us Fan Mail Sourcing Is Relationships: Building Trust With Gem Dealers The episode argues that successful gemstone sourcing is less about finding vendors and more about building relationships with dealers who will support you when problems arise. The host recounts cracking a ruby during engagement ring sizing and needing to replace it at their own cost; because of an established relationship, the dealer helped significantly and the replacement stone was even better, leaving the client thrilled. The script highlights how long-term trust, illustrated by Karen Richards’ decades of relationship-building at the Tucson show leads dealers to know your taste, set stones aside, and source proactively for you. Practical steps include paying on time, clear communication, thoughtful questions, follow-through, sharing finished-piece photos, and saying no professionally, while recognizing dealers evaluate you too. It also discusses ethical sourcing as informed, transparent partnerships rather than perfect traceability. 00:00 Sourcing Is People 01:16 Ruby Ring Disaster 02:13 Saved by Trust 03:36 Tucson Relationship Masterclass 05:38 How to Build Dealer Trust 06:43 Dealers Judge You Too 07:15 Shortcuts for New Jewelers 07:48 Ethical Sourcing Reality 08:36 Final Takeaway and Outro Support the show Visit www.CourtneyGrayArts.com to read more about what I offer.  Be sure to follow The Jeweler’s View so you never miss an episode! Now you can watch on You Tube: @theJeweler'sView. I’d love it if you could subscribe, and leave a rating and review by scrolling down on the main show page, this helps the podcast reach more amazing listeners like you.  💎 Have thoughts to share or just want to say hi? Reach out anytime and be sure to get on my VIP newsletter list. Welcome to the tribe! – Courtney Helping Jewelry Creatives access the knowledge, resources, and mindset they need to achieve goals they once thought impossible. Connect with me or check out the Transform Your Jewelry Business course at  www.CourtneyGrayArts.com 🤗 Linktree: All the Things  🎁 Get your FREE guide: Courage, Clarity, and Customers  and  ...

    10 min
  7. MAR 24

    #72: How to Buy Gemstones Without Getting Burned

    Send us Fan Mail Courtney Gray, metalsmith educator and host of The Jeweler’s View, shifts into practical jewelry industry guidance, starting with gemstone sourcing and buying stones online. Using a real engagement-ring story about a misrepresented “natural” tanzanite that turned out to be synthetic, she explains that lab-grown gemstones aren’t inherently bad; the real risk is lack of transparency. She covers essential stone-buying safeguards for jewelers and clients: always confirm return policies, demand clear treatment disclosure (heated, fracture-filled, irradiated, coated, oiled), and understand the difference between natural gemstones, lab-grown stones, and simulants. Courtney also notes when gem lab reports (GIA, AGL, GRS, IGI, SSEF) matter, why bench testing has limits, and why trusted supplier relationships and reputation are the best quality control for building long-term client trust. Support the show Visit www.CourtneyGrayArts.com to read more about what I offer.  Be sure to follow The Jeweler’s View so you never miss an episode! Now you can watch on You Tube: @theJeweler'sView. I’d love it if you could subscribe, and leave a rating and review by scrolling down on the main show page, this helps the podcast reach more amazing listeners like you.  💎 Have thoughts to share or just want to say hi? Reach out anytime and be sure to get on my VIP newsletter list. Welcome to the tribe! – Courtney Helping Jewelry Creatives access the knowledge, resources, and mindset they need to achieve goals they once thought impossible. Connect with me or check out the Transform Your Jewelry Business course at  www.CourtneyGrayArts.com 🤗 Linktree: All the Things  🎁 Get your FREE guide: Courage, Clarity, and Customers  and  ...

    15 min
  8. MAR 17

    #71: Can You Build This in Six Months?

    Send us Fan Mail  Courtney Gray introduces The Jeweler’s View and shares a past conversation with a student who had six months to make her jewelry business work before returning to a full-time job. Courtney explains that whether six months is enough depends on starting skill level, available hours and focus, pricing and required sales volume, existing audience, comfort with selling and follow-up, consistency of visibility, and most critically, defining what “working” means as a specific income number. She notes six months can create traction (visibility, conversations, early sales), but predictable sustainability usually takes longer, with real movement often appearing after a year of consistent effort and stabilization commonly taking three to five years. Courtney emphasizes quality is only the floor; makers must educate buyers, ask directly, follow up, and stay visible, using specificity and structure over hope to build something that lasts.  Support the show Visit www.CourtneyGrayArts.com to read more about what I offer.  Be sure to follow The Jeweler’s View so you never miss an episode! Now you can watch on You Tube: @theJeweler'sView. I’d love it if you could subscribe, and leave a rating and review by scrolling down on the main show page, this helps the podcast reach more amazing listeners like you.  💎 Have thoughts to share or just want to say hi? Reach out anytime and be sure to get on my VIP newsletter list. Welcome to the tribe! – Courtney Helping Jewelry Creatives access the knowledge, resources, and mindset they need to achieve goals they once thought impossible. Connect with me or check out the Transform Your Jewelry Business course at  www.CourtneyGrayArts.com 🤗 Linktree: All the Things  🎁 Get your FREE guide: Courage, Clarity, and Customers  and  ...

    16 min
5
out of 5
13 Ratings

About

A podcast not only for Jewelry Makers, but all Creative Movers and Shakers,  connecting entrepreneurs and aspiring creatives in with the resources, knowledge, and mindset support they need to achieve goals they once thought impossible. 

You Might Also Like