Becoming an Online Sales Queen

rachaelhowourth

If you're growing an online business as a Coach or Service Provider then you'll love this show with UK Sales Expert Rachael Howourth. Rach has taught over 9,200 people to sell and used to manage a corporate sales team of 60, who smashed targets of £100 million pounds. You could say she's got the t-shirt but she's actually got the matching joggers too! Tune in for tried and tested strategies to help with challenges like attracting leads on social media, creating authoritative content, selling in your Insta stories, converting sales in the DMs and on discovery calls and how to handle objections.

  1. 6d ago

    Which Type of Group Offer is BEST for Unlocking your Next Level of Income and Impact?

    It's episode 100 of Becoming an Online Sales Queen! 🎉 And for this milestone episode, we're talking about one of my favourite ways to scale an online business: group programs. If you're a coach, service provider or female entrepreneur who wants to stop relying entirely on one to one work, group programs can give you a way to support more people without simply adding more hours to your calendar. In this episode, I break down four different types of group programs and explain how each can fit into your business model: ✨ Sprints for creating a specific result in a short period of time and building testimonials and client results. ✨ Group coaching programs for taking clients through a structured curriculum and clear transformation. ✨ Memberships for building community, delivering resources and creating monthly recurring revenue through a subscription model. ✨ Masterminds for supporting clients at a higher level without creating the same time for money limitations that come with one to one coaching. I also talk about choosing the right group model for your current business goals, creating recurring revenue, designing your methodology and moving away from a business model that starts from zero every month. If you're ready to introduce a group program into your business, I'm also running my free Scale with Groups three day workshop, where I'll help you structure your group and create the foundations for selling it. ➡️Sign Up for FREE Ready to build predictable income and scale your business? If you want personalised support with your sales strategy, scalable offer suite, monthly recurring revenue or unlocking your next level of growth, pop over to Instagram and drop me a DM! x

  2. Sep 23

    10 Year Anniversary Episode: I've Made 10 years of Business Mistakes So That You Don't Have To

    What does success actually look like after 10 years in business? To celebrate 10 years of Infinite Abundance, I'm reflecting on the 10 biggest business mistakes and lessons that have shaped the way I build, sell and run my business today. And here's the biggest lesson of all: more money, more clients and bigger revenue numbers do not automatically mean more success. Over the last decade, I've learned how to build a business that gives me more freedom, time, energy, money and enjoyment, rather than simply creating more work. In this episode, I share the mistakes I made around working harder, relying on myself to make every sale, creating too many offers, chasing revenue, constantly trying to grow and believing that an easy day meant I wasn't working hard enough. I also talk about building business assets, creating scalable offers, recurring revenue, automated customer journeys, buyer psychology, business seasons, cash flow, authority and the three currencies of business: money, time and energy. Most importantly, I share why I no longer believe that the goal is simply to build bigger. If you're a female entrepreneur, coach, online coach or service provider who wants to build a profitable business while creating more freedom and ease, this episode will give you plenty to think about. After 10 years, I'm still building. But I'm building very differently. Ready to scale your business and boost your revenue? If you are looking for tailored guidance on your sales strategy, offer structure, recurring monthly revenue, or scaling to your next business milestone, send me a message on Instagram—my DMs are always open! x

  3. Sep 16

    MRR doesn't grow without these 3 things

    Monthly recurring revenue can completely change the way you experience your business. Instead of starting every month wondering where your next sale is coming from, imagine being able to look at your forecast and already know that income is coming in. That sense of predictability, safety and peace is exactly why I believe monthly recurring revenue is something coaches and service providers should be intentional about building. In this episode, I’m sharing the three things you need to grow monthly recurring revenue and create more predictable income from your business. I’m talking about how to design a premium offer with the right price point and duration to support a payment plan, why extending payment plans beyond the length of your programme can create problems, and how to make sure you are attracting the right clients into the right offer. I also explain the importance of having the right payment system and internal tracking system, including a client payment tracker and cash flow forecast, so you can see exactly what income is coming into your business over the coming months. If you are a coach, online coach, service provider or female entrepreneur who wants to increase sales, create more financial stability and build predictable revenue, this episode will give you a practical framework to start thinking differently about your business model. By the end of this episode, you’ll understand: Why monthly recurring revenue does not grow by accident and needs to be intentionally designed into your business How to create a premium offer with the right price and duration to support recurring monthly payments Why your payment plan should not continue after your programme has finished How the right payment systems and internal tracking systems can help you forecast your future cash flow The difference between sales revenue and cash revenue and why both matter when managing your business finances Want to grow your business and increase your income?If you want personalised support with your sales strategy, offer, monthly recurring revenue and next stage of business growth, come and chat with me on ⁠Instagram⁠, my DM’s are always open x

  4. Sep 9

    30 Instagram Habits to Turn Browsers into Buyers

    If you want to grow your Instagram, attract your ideal clients and make more sales on Instagram, this episode is for you. I'm sharing all 30 of the Instagram habits I use and teach to help turn browsers into buyers. From creating scroll-stopping content and using Instagram keywords, to nurturing leads in your DMs, selling your offers and tracking your metrics, these strategies will help you stop treating Instagram as just a place to post content and start using it as a sales tool for your business. We cover: Instagram visibility Audience engagement Building trust and social proof Content that converts Instagram sales strategies Calls to action DM conversations Lead nurturing Content repurposing And I'm going to challenge you on a few things too. Your content doesn't magically make sales. People do. If you want your Instagram content to generate clients, you need to build relationships, create conversations and give people a clear reason to take the next step with you. Whether you're a female entrepreneur, online coach, business coach or service provider, these 30 habits will give you a practical framework for growing your Instagram and turning your audience into paying clients. Ready to stop posting and hoping, and start making Instagram work harder for your business? You’ll learn the full strategy behind these 30 habits when you join my Instagram Follower Growth Sprint, where I show you how to grow your audience, create content that gets seen, and turn your followers into paying clients. It's a 30-day program (that you can start at any time) with lifetime access, so you can come back to it whenever you need to re-energise your Instagram strategy. 👉 Join the Instagram Follower Growth Sprint: Instagram Follower Growth Sprint

  5. Sep 2

    The REAL Reason Some Women Build Thriving Online Businesses, and Some Don't

    We're into September, which means it's the perfect moment to ask yourself an honest question. What's actually been getting in the way of your business growth this year? So many women are searching for the secret sauce to success. The perfect strategy. More free time. The "right" connections. But here's the truth. The real difference between the women who build thriving, profitable online businesses and the ones who don't isn't any of that. It's resilience. In this episode of Becoming an Online Sales Queen™, I'm lifting the lid on my own journey from corporate career to building a multi-six-figure online business, and sharing the mindset shift from employee to CEO that completely changed the game for me. You'll hear: 💫 Why resilience matters more than the strategy you're using.  💫 How self-belief fuels resilience and gives you the courage to keep going.  💫 The role of a strong CEO mindset in overcoming setbacks.  💫 How to stop blaming circumstances and start taking ownership of your results.  💫 Simple steps to bounce back faster when things don't go as planned. Whether you're just starting out or scaling to your next income level, this episode will help you build the mindset that keeps you moving forward, whatever the last few months have looked like. Because here's the thing. The women who succeed are the ones who keep showing up, keep iterating, and keep building their resilience every single day. Especially now, with four months of the year still ahead of us. 🎯 Perfect for: Female entrepreneurs, coaches, and service-based business owners ready to step into their CEO leadership role and build a sustainable online business with confidence. Ready to build the sales system behind that resilience? Resilience will keep you going. A proper sales system is what makes the going worth it. If you're ready for weekly coaching, community and real accountability as you head into the final stretch of the year, come and join us inside the Infinite Abundance Collective. [Grab your place →]   Not quite ready for that level of support? Start with the foundations of sales and buyer psychology inside the Online Sales Queen™ Academy, where you'll build the offers, sales system and buyer journey your business has been missing. [Join here →]  Whichever you choose, you'll also be invited to join me live for The Big September Reset on 8th September. This is a guided strategy session to lock in your sales plan and end 2026 strong. No overwhelm, no hustle, just a clear, simple plan to finish the year strong. Come with your business as it is right now. Leave with a sales plan you can actually stick to. I'd love to see you inside.

  6. Aug 26

    Failed Payments, Bad Clients & Refunds: The Stuff Nobody Tells You About Scaling

    Let's be real, every business owner has had their fair share of tricky clients, failed payments, and refund requests. But no one wants to talk about it, right? Well, I'm not about gatekeeping, so in this episode, I'm breaking it all down. 💥 Here's what we're covering: What to do when you've got a misaligned client (and why I ignored the red flags, never again!) The first thing to check when a payment fails (hint: don't freak out) Why solving problems twice will save your business from total chaos The real reason you need strong processes before you scale If you've ever dealt with this stuff (or you're worried you might), you need to hear this one. Because scaling isn't just about making more money, it's about doing it without turning your business into a stressful mess. Most of this stuff isn't a client problem. It's a foundations problem. Misaligned clients, chaos in your DMs, refund headaches, they almost always trace back to unclear offers and no process behind the sale. That's exactly what I fix in Get Clients Accelerator, included inside Online Sales Queen™ Academy. Phase 1 alone walks you through defining your offer promise and pricing with total clarity, so you attract the right clients from the start instead of untangling the wrong ones later. And if it's the back-end systems that need sorting, Funnel to Freedom is in there too. You get both, plus 22 other courses, so whatever part of your business feels like a mess right now, there's a training built to fix it. 👉 [I'd love to see you inside Online Sales Queen™ Academy 🎧 Listen now & DM me on Instagram if you've got a juicy topic you want me to cover next!

  7. Aug 19

    Why Your Sales Aren't Landing (Hint: It's Not Your Offer)

    Let's talk about the energy you bring to your sales game. Have you ever thought about whether the way you invest mirrors the way you sell? 🤔 In this episode, we're diving into sales energy, the invisible X-factor that makes your audience feel safe, empowered, and ready to say yes. Inspired by a powerful client conversation, this episode will help you reflect on the energy you're giving off when selling and whether it's setting you up for success. I'm breaking down how your investment energy directly impacts the vibe your audience picks up, and most importantly, how to shift into a high-confidence, high-certainty mindset. What You'll Learn in This Episode: ✨ How your investment energy mirrors your sales energy (and why it matters) ✨ Why certainty, confidence, and empowerment are key to sales success ✨ How to reflect on and adjust the energy you're putting out ✨ Simple shifts to help you exude confidence and attract action-takers Energy is a mindset. Selling is a skill. You need both. If this episode hit home, it might be time to pair that energy shift with an actual system behind it. Inside Online Sales Queen™ Academy you get 24 courses covering sales, messaging, offers and confidence, including Money Magnet Bootcamp, built to help you shift your mindset and sell from a place of certainty, not chasing. You don't need to work through all 24 at once. Just start with the piece that's holding you back right now. 👉 [I'd love to see you inside Online Sales Queen™ Academy] Loved this episode? Share it with your fellow sales queens 👑 and tag me on Instagram @rachhowourth! I'd also love to hear your ideas for future episodes, drop into my DMs and I'll give you a shoutout when your idea goes live! 🎧

  8. Aug 10

    Why Every Woman Needs My V.I.N.O. Framework This Summer 🍷 (4-Step Sales System)

    Struggling to scale your coaching or service business to £20-50K months? It might be time to revisit your sales strategy and customer journey. In this episode of the Becoming an Online Sales Queen Podcast, I'm unveiling my V.I.N.O. Framework, a 4-step process that takes your audience from "who's that?" to "here's my money!" 💸 Here's what you'll learn: 🍷 V is for Visibility – Are you consistently showing up, even on those cozy trackie days? Visibility isn't about perfection, it's about staying present in front of your audience. 🍷 I is for Interest – Is your content captivating enough to stop your audience from scrolling? It's time to stand out and position yourself as the expert. 🍷 N is for Nurture – Building relationships takes time. Foster trust with your audience through authentic engagement and behind-the-scenes content. 🍷 O is for Offer – Ensure your offers align with your content to create a seamless customer journey that converts. By the end of this episode, you'll have the tools to streamline your sales journey and make it effortless and fun. Ready to build your own sales system this summer? Here's the bit I didn't tell you on the podcast. V.I.N.O. isn't just a framework, it's built into Online Sales Queen™ Academy. Inside you get 24 courses that support every part of the V.I.N.O. journey, so you can go from "who's that?" to "here's my money!" at your own pace this summer. ✔️ Visibility – Posts to Get Paid, the workshop on how I grew 2,000+ followers in 30 days ✔️ Interest – Money-Making Messaging, 13K in a Day (selling on Stories) ✔️ Nurture – the Content Club, Selling in the DMs with Ease not Sleaze ✔️ Offer – Get Clients Accelerator (where the full V.I.N.O. training lives), Funnel to Freedom No pressure to binge it all in one weekend. Pick your biggest bottleneck, work through that piece of the puzzle, then move to the next. One focus, one result. 👉 I'd love to see you inside Online Sales Queen™ Academy 🔗 Let's connect: Instagram: instagram.com/rachhowourth TikTok: tiktok.com/@rachhowourth Facebook: facebook.com/rachhowourth LinkedIn: linkedin.com/in/rachael-howourth-sales-coach-trainer-mentor Pinterest: pinterest.co.uk/rachaelhowourth

About

If you're growing an online business as a Coach or Service Provider then you'll love this show with UK Sales Expert Rachael Howourth. Rach has taught over 9,200 people to sell and used to manage a corporate sales team of 60, who smashed targets of £100 million pounds. You could say she's got the t-shirt but she's actually got the matching joggers too! Tune in for tried and tested strategies to help with challenges like attracting leads on social media, creating authoritative content, selling in your Insta stories, converting sales in the DMs and on discovery calls and how to handle objections.

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