Fame-Ready

Knockout Marketing Directive

Fame Ready is the personal branding and PR podcast for entrepreneurs who want to be seen, heard, and celebrated. Hosted by award-winning Personal Branding & Public Relations Expert Katrina Owens, each episode shares strategies, stories, and mindset shifts to help you build a magnetic brand, land media opportunities, and step confidently into the spotlight.

  1. Aug 12

    Book Launch Day: The Six-Figure Personal Brand Is Here

    Welcome to Fame-Ready! This week, Katrina Owens celebrates the launch of her first book, The Six-Figure Personal Brand, and takes you behind the scenes of what it really took to bring it to life. From rewriting the entire outline and navigating developmental edits to designing the cover and preparing for launch, Katrina shares the lessons, investments and persistence that turned an idea into a published book in less than a year. But this episode is about more than becoming an author. Katrina reflects on what happens when you finally create the visibility you have been working toward and asks an important question: are you actually prepared for it to scale? She shares how she is strengthening her business, planning a book tour and stepping into bigger opportunities while reminding you that the dreams on your vision board can become real much faster than you think when you decide to start. You’ll learn: • Start before you feel ready. Big dreams become real when you stop overthinking and take the first step.• Support strengthens the vision. Coaches, editors and honest feedback can help you create stronger, more impactful work.• Visibility needs infrastructure. Bigger opportunities require systems, offers and support that can grow with your brand. Ready to celebrate Book Launch Day with Katrina? Grab your copy of The Six-Figure Personal Brand on Amazon and leave an honest five-star review. Then email or DM Katrina a screenshot of your review to be entered to win a Six-Figure Strategy Session with her. The contest closes August 31st. Tune in to this episode of Fame-Ready now and get inspired to bet on yourself, build bigger and start creating the next chapter of your personal brand. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Buy The Six-Figure Personal Brand on Amazon:https://www.amazon.ca/dp/B0HC4LQ25Z Learn more about the Fame-Ready Entrepreneur Program:https://katrinaowens.com/bookhttps://katrinaowens.com/group-coaching Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

  2. Aug 5

    A Billboard Moment That Builds Your Brand

    Welcome to Fame-Ready! This week, Katrina Owens takes you behind the scenes of an unforgettable trip to Toronto, where a surprise billboard moment became a powerful lesson in authority, visibility and community. She shares why billboards are not earned media, how they can create meaningful business results, and what entrepreneurs should consider before investing in one. From seeing herself on a Times Square billboard to joining a group of women featured in the heart of Toronto, Katrina reveals how being seen in a bigger way can transform how others perceive you and how you perceive yourself. This episode will inspire you to stop minimizing your vision, celebrate bold milestones and create visibility campaigns that support the brand you are becoming. You’ll learn:• Billboards build authority. The content and credibility can keep working long after the billboard is gone.• Visibility needs a purpose. Connect big brand moments to a launch, event or milestone.• Community creates impact. Making others feel included can strengthen relationships and grow your brand. Ready to build the authority, confidence and visibility your next chapter requires? Tune in to this episode of Fame-Ready now, and share it with someone who is ready to stop playing small and start making bigger moves. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Join the waitlist for The Six-Figure Personal Brand and be the first to get your copy when it launches this August: https://katrinaowens.com/bookFollow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

  3. Jul 29

    Taking Big Risks: How Small Steps Build Big Confidence

    Welcome to Fame-Ready! This week, Katrina Owens shares the real story behind taking big risks and why the biggest leaps in business are rarely as sudden as they seem. From moving across the country to leaving corporate life, writing her first book, and even learning to sing in public, Katrina reveals how confidence is built through action, not certainty. If you've ever felt like you're waiting to be "ready" before making your next move, this episode will remind you that courage isn't about having all the answers. It's about trusting yourself enough to take the next small step, even when you can't see what's waiting on the other side. You'll learn:• Big leaps are built through small steps. The biggest milestones in business are the result of consistent, intentional actions that build confidence over time.• Confidence comes from doing. Every uncomfortable action, from pitching yourself to sharing your journey, strengthens your belief in what's possible.• Share your journey, not just the destination. Showing your growth and embracing being a beginner creates deeper connection while inspiring others to pursue their own goals. If this episode encouraged you to take the next step towards your biggest goals, tune in now. Don't forget to rate and review the podcast, and share this episode with someone who's ready to stop waiting and start taking action. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Join the waitlist for The Six-Figure Personal Brand and be the first to get your copy when it launches this August: https://katrinaowens.com/book Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

  4. Jul 22

    How to Build a Personal Brand That Grows Beyond You

    Welcome to Fame-Ready! This week, Katrina Owens shares one of the biggest mindset shifts she's made in her business and why it's changing the way she approaches growth, visibility, and opportunity. If you've been trying to grow your personal brand by doing everything yourself, this episode will challenge the way you think about scaling. Katrina shares why building a successful personal brand isn't just about creating more content. It's about treating your brand like a media company, building valuable assets, and surrounding yourself with the right people to help bring your vision to life. You'll learn: • Think like a media company. Your podcast, events, books, and content are valuable assets that can each grow your visibility and revenue. • Build the right team. The right strategic support helps bridge the gap between big ideas and consistent execution. • Grow with intention. Big dreams become achievable when you take realistic steps and build the infrastructure to support them. If you're ready to stop thinking like a solo entrepreneur and start building a personal brand with long-term impact, this episode will inspire you to expand your vision and take the next step with confidence. Tune in to this episode of Fame-Ready and discover how building the right team can help turn your biggest dreams into your next reality. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

  5. Jul 15

    From Free Stages to Paid Keynotes: How to Build Your Speaking Career

    Welcome to Fame-Ready! This week, Katrina Owens is breaking down one of the biggest misconceptions about paid speaking and why so many entrepreneurs are holding themselves back from getting on bigger stages. If you've ever believed you need a signature offer, years of experience, or the perfect speaker reel before you can charge for speaking, this episode will challenge everything you've been told. Katrina shares the real pathways to building a paid speaking career and why confidence, adaptability, and knowing your value matter more than waiting until you feel "ready." You’ll learn: • There isn't just one path to paid speaking. Learn the difference between corporate speaking, industry conferences, and entrepreneur events, and how each creates different opportunities. • Ask to be paid. You don't need permission to start charging. Sometimes the biggest shift is simply having the confidence to ask. • Adaptability creates opportunity. The strongest speakers know how to tailor their message for different audiences while staying authentic to who they are. Ready to stop waiting for permission and start positioning yourself for bigger stages? Tune into this episode of Fame-Ready, and discover what it really takes to build a paid speaking career that grows alongside your personal brand. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina: Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

  6. Jul 8

    The Sales Strategy That Built $40,000 Without a Hard Sell

    Welcome to Fame-Ready! This week, Katrina Owens shares the behind the scenes strategy that generated over $40,000 in sales after Big Brand Energy Live without using pressure tactics, stage pitches, or traditional sales funnels. Through an honest reflection on launching a successful live event, Katrina reveals why the most powerful sales strategy is one that feels authentic to you. If you've ever felt uncomfortable with conventional sales advice, this episode will empower you to build a process that aligns with your values while still delivering incredible results. You'll learn: • Why authentic sales outperform pressure. Katrina shares how trusting her own instincts instead of following traditional sales formulas created stronger client relationships and significant revenue. • Create experiences that build trust. Discover why Big Brand Energy Live was intentionally designed as a transformational experience rather than a sales funnel, and how genuine value naturally leads to opportunities. • Build a sales process that feels aligned. Learn how Katrina replaced the traditional hard pitch with thoughtful follow up, decision calls, and relationship driven conversations that allowed clients to make confident decisions. • Stop selling from urgency and start selling from confidence. Katrina explains why giving people the space to make grounded business decisions creates stronger long term clients and a more sustainable business. If you've ever questioned whether you have to follow traditional sales advice to grow your business, this episode will remind you that your best results often come from building a process that reflects who you are. Want to create more sales while staying true to your values? Tune into this episode and discover how authentic selling can become your greatest business advantage. Workplay gives entrepreneurs access to an on demand global media team, including quarterly brand shoots, strategic content planning, and ongoing creative support so you can stay visible while focusing on growing your business. Learn more about Workplay: https://theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Big Brand Energy Live is officially returning in 2027. Be the first to secure your ticket and join entrepreneurs who are ready to build bigger brands, greater visibility, and lasting business growth. Learn more about Big Brand Energy Live 2027: https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina: Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina If this episode inspired you to rethink your approach to sales and build a business that feels more aligned, rate and review the podcast, and share it with an entrepreneur who's ready to grow with confidence.

  7. Jul 1

    Why Great Launches Start Long Before Launch Day

    Welcome to Fame-Ready! This week, Katrina Owens takes you behind the scenes of launching her upcoming book, The Six Figure Personal Brand, and shares why building an engaged audience matters more than simply having a great idea. Fresh off the success of Big Brand Energy Live, Katrina reveals how creating meaningful experiences, taking consistent action, and building community are the real keys to launching a book, growing your brand, and creating long-term visibility. You'll learn: • Why marketing matters more than the launch. Writing the book is only the beginning. Katrina shares why audience engagement is what turns a great idea into real momentum.• Create experiences, not just content. Discover how the Six Figure Summer Book Club is designed to help readers implement the lessons from the book and create lasting transformation. • Stop consuming and start taking action. Learn why implementation is the biggest difference between staying inspired and creating real results in your business. • Build a brand that supports your lifestyle. Katrina shares how a profitable personal brand gives you the freedom to create success on your own terms. If you're dreaming of writing a book, launching something new, or building a more visible personal brand, this episode will inspire you to think beyond the launch and focus on creating lasting impact. Want to build a personal brand that creates opportunities long before launch day? Tune into this episode and discover how you can create your own Six Figure Summer. 6-Figure Summer Book Club Flodesk Link: https://katrinaowens.myflodesk.com/six-figure-summer WorkPlay gives entrepreneurs access to an on-demand global media team, including quarterly brand shoots, strategic content planning, and ongoing creative support so you can stay visible while focusing on growing your business. Learn more about WorkPlay: theworkplaymethod.com/schedule Adobe Acrobat Post: https://www.linkedin.com/posts/owenskatrina_acrobatambassador-adobeacrobatpartner-share-7468066610667438080-oSuu/ Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina If this episode inspired you to think differently about launching and audience building, rate and review the podcast, and share it with an entrepreneur who's ready to create lasting visibility.

  8. Jun 24

    How to Build the Back End of Your Personal Brand Business with Annie Mosbacher

    Welcome to Fame-Ready! This week, Katrina Owens sits down with Annie Mosbacher, Chief Growth Officer at Dubsado, for a conversation about what it really takes to grow a personal brand-based business that can support your next level. From building systems before you feel ready to creating brand partnerships that actually make sense, this episode is packed with practical insights for entrepreneurs who want more visibility, more ease, and a business that can grow with them. In this episode, Katrina and Annie break down: • Build your systems early. Waiting until you feel ready to set up your back end only slows your growth. The sooner you automate and streamline your client experience, the more energy you have for the work that actually moves your business forward. • Protect your client experience. Smooth proposals, contracts, invoices, and communication do more than save time. They build trust, strengthen your personal brand, and make your business feel polished from the very first touchpoint. • Create sponsorships that feel aligned. The best brand partnerships are not about logos alone. They are built around reciprocity, meaningful integration, and creating an experience that feels valuable for both the audience and the sponsor. • Bet on yourself before there is proof. You do not need all the answers before making your next move. Annie shares why betting on yourself is about making measured decisions, trusting your skills, and taking action before you feel fully ready. Want to simplify your client experience and build a business that supports your growth behind the scenes? Dubsado helps you streamline proposals, contracts, invoices, scheduling, and workflows all in one place. Dubsado:Start your free 21-day trial at http://dubsado.com — no credit card required. Use code katrinaowens for 35% off your first year! Use link: http://dubsado.com/?c=katrinaowens Follow Annie Mosbacher:Instagram: https://www.instagram.com/anniemosbacherLinkedIn: https://www.linkedin.com/in/anniemosbacher Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina If this episode helped you think differently about the systems, support, and strategy behind your next level, tune in now, share it with an entrepreneur who’s building something big, and don’t forget to rate and review Fame-Ready.

5
out of 5
2 Ratings

About

Fame Ready is the personal branding and PR podcast for entrepreneurs who want to be seen, heard, and celebrated. Hosted by award-winning Personal Branding & Public Relations Expert Katrina Owens, each episode shares strategies, stories, and mindset shifts to help you build a magnetic brand, land media opportunities, and step confidently into the spotlight.