VREF | The Truth About the Aviation Market

Jason Zilberbrand
  • 4.6 (15)
  • Aviation

Up-to-date information on the state of the aviation marketplace and it's effect on aircraft valuation by the leader in aircraft valuation: VREF Aircraft Value Reference, Appraisal & Litigation Services

  1. 3d ago

    The $535 Million Deal Every Piston Owner Needs to Know About | EP 63

    What if your airplane lost value overnight—even though nothing happened to it? Same engine. Same hours. Same maintenance history. Not a single thing changed in your hangar. But something changed hundreds of miles away, in Mobile, Alabama. Continental Aerospace Technologies has a new owner. If you fly a Bonanza, Cessna 210, Cirrus, Baron, Seneca, Mooney, or another Continental-powered airplane, this matters. Because the company that controls the cost of maintaining your engine can influence what your entire airplane is worth. And there's something particularly interesting about who bought Continental—and what the buyer already owns. In this episode:The $535 million question: Why did Continental change hands, and what could its new ownership mean for tens of thousands of piston aircraft owners?The detail hiding in plain sight: What else does Continental's new owner control—and why should anyone with a propeller pay attention?The private equity dilemma: Is this the beginning of a stronger, better-supported Continental? Or could the business model create new financial pressure for owners?Five warning signs worth watching: Which developments will reveal whether this acquisition is good news or bad news for the installed fleet?The airplane that loses value without flying: How could a decision made at an engine factory change what someone will pay for your aircraft tomorrow?The overhaul-cost trap: What's the expensive assumption that owners of midtime and high-time engines routinely make when valuing their airplanes?The Lycoming question: If your airplane doesn't have a Continental engine, can you safely ignore this acquisition?The $9,000 decision: When does hiring an aircraft broker actually save you money—and when might selling privately leave you better off?The commission nobody calculates: Why could the most expensive part of selling your airplane be something that never appears on the broker's invoice?The broker who tells you what you want to hear: Why might an enthusiastic promise about your aircraft's asking price be a major warning sign?Five situations where a broker earns the fee: What makes certain aircraft especially difficult to sell—and when is specialized expertise worth paying for?The private-sale playbook: What separates an owner who can successfully sell without a broker from one whose listing sits for months?The listing-site illusion: Why might comparing your airplane to similar listings produce exactly the wrong asking price?The engine-time disconnect: What does a buyer understand about an approaching overhaul that sellers frequently overlook?The one number that matters most: Why is the decision to hire a broker actually the second question every aircraft seller should ask?Have an airplane you're thinking about selling?Here's an opportunity to put your asking price to the test. Send VREF the aircraft's year, model, engine type, location, and the price you're considering. Selected examples will be compared against actual market evidence and discussed in a future episode. Is your asking price a market number—or a hope number? Email info@vref.com. Get an independent aircraft valuation at VREF.com.

  2. Oct 22

    Who Watches The Middle Man? | EP 62

    To sell a house in Illinois, you need a license. To broker a used yacht in Florida, you need a license, fingerprints, a background check, and a bond. To sell a $35 million business jet in the United States? “You need a phone.” In the last 12 months, VREF tracked roughly 4,000 retail business jet and turboprop sales. More than 500 companies appeared as brokers or dealers. About half showed up on just one deal all year. The aircraft is regulated. The pilot is regulated. The mechanic and operator are regulated. But who watches the people negotiating the sale, holding the wire, selling the jet card, or arranging the lease? The closer you are to the airplane, the more you're regulated. The closer you are to the money, the less you're regulated. This episode, Jason Zilberbrand asks one of the most polarizing questions the industry faces: Is it time to regulate business aviation's middlemen? In this episode:Who is regulated today—and who isn't—from pilots and Part 135 operators to charter brokers, sales brokers, escrow agents, and jet-card providersWhy prepaid private-aviation customers may have fewer protections than public-charter passengersThree possible rulemakers: federal agencies, state licensing boards, or an industry-funded organization under government oversightWhat cabotage means, why America restricts who can fly paying passengers domestically, and the uncomfortable question it raises about who can sell an airplaneThe case FOR regulation: unprotected deposits, opaque transactions, financial failures, illegal charter, and gaps in accountabilityThe case AGAINST: the fraud was already illegal, sophisticated buyers have advisers, regulators are stretched thin, licensing favors incumbents, and business could move offshoreWhat car dealers, yacht brokers, and real estate got right about licensing, bonds, escrow, and disclosuresWhat Bernie Madoff, fragmented mortgage oversight, and the luxury tax teach us about rules that failedFive policy choices, from basic broker disclosures to full licensing and bondingSix actions you can take this week to protect yourself without waiting for WashingtonJason lays out five options: Require written disclosures about who a broker represents, owns, and gets paid by.Require client deposits to go into independent escrow—not an operating account.Protect prepaid jet-card and membership balances with escrow or bonds.License and bond aircraft escrow and trust agents.Require formal licensing, checks, bonds, and discipline for aircraft brokers and dealers.The first four focus on transparency and the money. The fifth goes further: Who should be allowed to sell? The bottom line:We decided long ago that it matters who flies an airplane. But does it matter who sells it, who holds the money, and who arranges the deal? This time, you get the last word. Should there be more regulation? Which option would you choose—1 through 5, none, or something else? Tell us whether you're an owner, buyer, broker, dealer, operator, lender, or attorney. Comment or email info@vref.com. Jason plans to count the responses and share compelling arguments from both sides in a future episode. Know the number before you make the deal. VREF.com Fly safe. Stay smart.

  3. Oct 14

    Price It Right or Pay to Lose | EP 61

    A listener went shopping for a mid-’90s Piper Archer. Low time. No damage history. Original paint. Original panel. Engine close to TBO. The seller was asking $189,000. VREF put the airplane at roughly $165,000. The buyer was prepared to offer $175,000 cash—and says he would have gone to $180,000. He never got the chance. According to the listener, the broker dismissed the VREF number and said the Archer would be the next one to sell. That was June. By the end of September, the airplane was still sitting. New asking price: $165,000. The seller turned away the possibility of $175,000, carried the airplane for another three months, and wound up asking $10,000 less than the buyer was prepared to pay. That story is the perfect introduction to today’s piston market. Because the market isn’t crashing. It’s splitting in two. In this episode: Why the current piston data does not support the “market crash” narrativeHow inventory can be down while individual airplanes sit for 200+ daysWhy listing pages can become a museum of overpriced airplanesHow 2021–2022 values created a psychological anchor sellers still haven’t releasedWhy free listing-site valuation widgets can become a self-reinforcing hall of mirrorsThe difference between values built from asking prices and values built from actual transactionsReal asking-price spreads among Piper Archers, Cessna 172s, Cirruses, Mooneys, and BonanzasWhy two nearly identical airplanes can be priced $50,000, $80,000, even $200,000 apartHow new-aircraft replacement cost supports parts of the used market—but does not validate every asking priceWhy flight-school fleet aircraft returning to market could become an important source of supplyWhat 10,000–16,000-hour trainers really mean for private buyersWhy school-aircraft pre-buys should focus on cycles, wear, landing history, and physical condition—not just total timeHow higher interest rates, down payments, insurance, and lender appraisals are shrinking the effective buyer poolWhy an appraisal below the seller’s ask can suddenly require the buyer to bring tens of thousands more cash to closingWhy a $60,000 avionics installation does not necessarily add $60,000 to resale value years laterWhether appraisers are actually “too low”—or sellers are simply pricing above what the closing market supportsA second Archer negotiation involving a large gap between ask and VREF—and a proposed direct wire to the seller’s operating accountWhy Jason says aircraft buyers should use escrow rather than eliminate the protections built into a transactionHow that same listener ultimately found a privately listed SR20 priced near VREF and closed on it within weeksWhat happened when unexpected engine problems appeared after closingWhy buyers should consider holdbacks or reserve escrow when meaningful engine uncertainty existsHow to make a serious aircraft offer harder for a broker to dismissAnd what sellers should ask their broker before letting an airplane sit for another 90 daysIf your airplane has been listed since spring, the question isn’t whether “the piston market” is good or bad. It’s: Which market are you actually in? Watch or listen to Episode 61 of The Truth About the Aviation Market. VREF.com Price to the market—not the memory of it. Fly safe. Stay smart. Pasted text

  4. Oct 7

    The Single Pilot Citation is Dead | EP 60

    For more than four decades, one story helped define the legacy Citation market: This is the jet you can fly yourself. Your first jet. Your hands on the throttles. Your family in the back. Nobody required in the right seat. At the end of September 2026, that story changed. The FAA ended the single-pilot exemptions that allowed qualifying pilots to operate a group of Part 25-certified legacy Citations without the second pilot their type certificates otherwise required. VREF’s analysis puts the affected U.S. civil fleet at 1,212 aircraft. In this episode:Which Citation models are affected—and which are notWhy affected aircraft are not grounded, but now require a qualified second in commandWhy former exemption-based single-pilot endorsements no longer authorize solo operationHow the exemption system was supposed to work—and what the FAA says it found when it began reviewing it in 2024Why 13 of 14 Part 61 exemption holders ultimately losing or being denied continued authority mattersAllegations involving incomplete records, improper checks, unauthorized simulator training, and falsified recordsWhy Jason says the FAA review began before the two high-profile 2025 crashesThe difference between what Jason calls the “paper system failing” and a broader culture in which flying these aircraft alone had become normalizedWhy the Citation 501/551 SP models, Mustang, and CitationJet/CJ family through the CJ4 are outside this actionWhy the rule may shrink the buyer pool for older legacy CitationsHow adding a second pilot can materially change annual operating costsWhy a representative 60-hour-per-year Citation II owner could see effective operating cost rise from roughly $1,800 per hour to more than $3,000 per hour once realistic crew costs are includedWhat VREF found inside the affected fleet: 1,212 aircraft, existing inventory, aging airframes, dealer holdings, and parts-company acquisitionsWhy the older legacy Citation market was already weakening before this ruleWhy Jason says the FAA action didn’t create the whole problem—it “takes away the floor”The 57 affected aircraft VREF identified in dealer inventory, including 42 not publicly listedAt least 22 affected aircraft purchased by parts companies since 2021Why the Citation II versus Citation II SP may become one of the cleanest real-world valuation experiments in aviationWhat owners should do now: confirm crew requirements, call the insurance broker, price a qualified SIC, recalculate annual economics, and decide whether to crew up, sell, or move into an aircraft certified for single-pilot operationVREF.com Fly safe. Stay smart.

  5. Sep 29

    The Flight School Closed. The Loan Didn't. | EP 59

    A parent takes out a home-equity line. A student wires tens of thousands of dollars to a flight school. The school has experienced instructors, airline partnerships, manufacturer affiliations, national press coverage, and every outward sign of credibility. Then the school closes. And the money is gone. In this episode we look at the financial structure behind prepaid flight training—and why students and families may be taking on far more counterparty risk than they realize. If you prepay $50,000, $80,000, or $100,000 for training that will be delivered over months or years, you are not just buying lessons. Economically, you may be making an unsecured, interest-free loan to a private company. And unlike the aircraft, instructors, maintenance, certificates, and checkrides, the money itself may not be protected by the FAA. In this episode:The FLYT Aviation case in Georgia, where authorities allege that more than 70 students lost over $500,000 from prepaid accounts, scholarships, and financing programsWhy Jason says the defendants are entitled to their defenseFour flight-school failures or closures discussed across roughly 12 months, across Georgia, Texas, Missouri, and FloridaWhy students can become unsecured creditors when a school failsHow a change in ownership can expose a gap between student account balances and the cash actually backing themWhy airline partnerships, manufacturer designations, experienced instructors, and national media coverage can create a “prestige halo” without telling you where your money sitsJason’s criticism of the pattern he describes as: “Promote on the way up. Report on the way down.”Why the FAA regulates the training but not necessarily the prepaid balanceThe economics of America’s aging trainer fleet—and why a school may be operating 40-, 50-, or nearly 60-year-old aircraft with extremely high airframe timesA nine-aircraft trainer fleet Jason is currently appraising, including aircraft with roughly 11,700 to 18,000 hours and multiple engines at or around TBOWhy the cost of a new trainer makes replacement difficult for many schoolsHow prepaid student balances can become part of a school’s working capital—funding airplanes, overhauls, payroll, and expansionWhy that same structure can become dangerous when enrollment slows, ownership changes, lenders tighten, or the school failsJason also gives families a practical checklist before sending money: Don’t prepay if you don’t have to. If you do, cap your exposure. Pay by credit card when possible. Ask where the money sits—and get the answer in writing. Read the refund clause before anything else. Check the legal entity, ownership, lawsuits, BBB history, FAA status, and current student experience. And understand what protections actually apply if the training is financed. If you—or your child—are considering flight training, this is one to hear before the wire goes out. Because the market doesn’t care what the brochure promised. It only cares where the money is. Fly safe. Stay smart.

  6. Sep 24

    The $500k Loan Disguised as a Deposit | EP 58

    Last episode, Jason explained why nobody should wire eight figures directly to an aircraft seller without escrow. This episode asks the uncomfortable follow-up: Why will some of those same sophisticated buyers wire $250,000, $500,000, even $1 million directly to a jet-card company with no escrow, no collateral, no public financial statements, and no guarantee the money is still sitting there when they need it? Because the industry calls it a deposit. Jason calls it what it really is: An unsecured, interest-free loan to a private company. That doesn’t mean jet cards are scams. For the right traveler, they solve a real problem, and reputable providers deliver exactly what they promise. But the structure deserves far more scrutiny than it gets. In Episode 58 of The Truth About the Aviation Market, Jason strips away the marketing and follows the money. In this episode: • Why a prepaid jet-card balance behaves more like a loan than a bank deposit • How Marquis Jet helped create the modern jet-card model by selling access to the NetJets fleet • Why NetJets repeatedly restricting or stopping card sales during periods of high demand matters • What it means when a provider with aircraft, pilots, and deep capitalization decides it cannot responsibly sell more promises • How brokers can sell a fixed hourly rate while buying aircraft in a floating charter market • Why a profitable spread on an ordinary day can become a loss during Christmas, spring break, the Super Bowl, or another peak period • How customer deposits can become working capital inside the business • The difference between true escrow, a segregated account, and an operating account • Why “segregated” does not necessarily mean the company cannot touch your money • What the JetSuite bankruptcy revealed about trusting a name versus trusting the structure • Why the flight can be heavily regulated while the customer’s prepaid balance is not protected like a bank deposit • Why “our fleet” deserves a closer look when the company is legally a broker • The risks behind prepaid empty-leg memberships and flight-credit programs • The nine red flags Jason says should make a buyer slow down before wiring money • The six due-diligence steps he would take before sending a provider even $1 • Why you should verify the legal entity, UCC filings, actual Part 135 operator, account structure, principals, contract terms, peak-day rules, and expiration provisions • Why Jason recommends starting with the smallest block, shortest term, and—when available—a credit card instead of a wire • Why his preferred alternative may be simpler: go directly to the Part 135 operator at your home airport Jason’s conclusion is not that jet cards are inherently bad. It’s that they can be a good product wrapped around a financial structure most people would never accept anywhere else in their financial lives. If you handed a private company half a million dollars as an unsecured, interest-free loan, you would want to know where the money sits, who controls it, what protects you, and what happens if the company fails. Changing the word from loan to deposit shouldn’t change the questions. Before you wire, ask: Where does my money sit? Who can move it? Who actually operates my flights? What happens to my balance if the company disappears? Because the market doesn’t care what the brochure called it. It only cares where the money is. VREF.com Fly safe. Stay smart.

  7. Sep 16

    The $500 Million Escrow Betrayal | EP 57

    Somewhere today, someone may wire $40 million to an aircraft escrow company they’ve never visited, run by people they’ve never met—and barely think twice about it. Why? Because aviation runs on trust. More specifically, it runs on a small group of title and escrow firms, many clustered around the FAA Aircraft Registry in Oklahoma City, that move enormous sums of money and coordinate the paperwork behind aircraft transactions every day. Most of the time, the system works extraordinarily well. But Episode 57 asks a more uncomfortable question: What actually protects your money when trust isn’t enough? Jason Zilberbrand breaks down how aircraft escrow really works, why Oklahoma City became the center of the title industry, how a multimillion-dollar closing can pivot in roughly 90 seconds, and what the Wright Brothers Aircraft Title case teaches buyers about the difference between trusting a name and verifying the structure behind it. In this episode:• Why an aircraft sale is fundamentally a standoff between buyer and seller • How escrow allows two strangers to transact without either side moving first • Why the money is only half the job—and title paperwork may be the more important half • How the FAA’s race-notice system makes filing order critical • Why an unreleased lien from decades ago can stop a transaction cold • How Oklahoma City became the center of aircraft title and escrow • Why so many title firms, lawyers, and filing specialists still cluster around one federal registry • How a modern business-jet closing can involve both Oklahoma City and the International Registry in Dublin • What actually happens during the final 90 seconds of a major aircraft closing • How back-to-back transactions work—and why your wire may effectively fund both legs • The warning signs that an intermediary may be in your deal without appearing clearly in the paperwork • Why lenders, OEMs, dealers, and escrow firms view back-to-backs differently • Why escrow fees are surprisingly small relative to the amounts being transferred • Why the buyer of a $110,000 piston aircraft may face more title risk than the buyer of a nearly new Gulfstream • How an $85 title search can uncover orphaned liens, missing releases, probate problems, and broken ownership chains • Why Jason says cash buyers should stop handing over checks at the FBO without title work • What the federal Wright Brothers Aircraft Title case revealed about the danger of relying on reputation alone • How aircraft-related investment transactions used the credibility of the word “escrow” to create a false sense of security • Why the correct lesson is not “escrow can’t be trusted” • Why the real protection is the structure behind the account • Alternatives to traditional aircraft escrow, including aviation law firms and bank trust departments • And the five questions every buyer should ask before wiring a deposit or closing funds For current aircraft values, historical trends, operating costs, fleet data, and independent accredited appraisal services, visit VREF.com. The market doesn’t care what you wired. It only cares what got filed. Fly safe. Stay smart.

  8. Sep 10

    The Most Expensive "Peace of Mind" In Aviation | EP 56

    An owner has been paying into an engine program for 11 years. More than $1 million contributed. The airplane is worth roughly $3 million. And the overhaul those payments are supposed to protect him from is still four to five years away. So he asks: “At this point, am I buying protection—or am I funding somebody else’s overhaul?” In this episode:• Why engine-program enrollment should be analyzed as a financial decision—not treated as a universal virtue • The four contract details owners often overlook: funding structure, exclusions, transfer fees, and escalation • How a seemingly manageable hourly rate can become dramatically more expensive after years of compounding • Why the phrase “full coverage” may not mean what owners assume it means • Why transfer fees can act as retention mechanisms at the exact moment an owner wants to sell • What VREF data reveals about how common engine-program enrollment actually is • Why only about 26% of the broader business jet and turboprop fleet is enrolled • Why enrollment can rise to 75–90% in financeable midlife jet fleets • How lender requirements may explain part of the value premium associated with “on-program” aircraft • Why program concentration tends to follow the engine—not the airframe • How one provider can effectively control the enrolled population of an entire aircraft type • Why that creates market-structure risk when one renewal change can affect most of a fleet at once • What decades of transaction history show about enrollment gradually eroding as aircraft age • Why roughly one in five buyers walks away from a program at closing • How that behavior changed during the 2020–2022 cash-buying boom and shifted again as financing returned • Why some owners walk away astonishingly close to the engine event they spent years funding • The threshold test Jason uses to decide when continuing to pay may no longer make financial sense • How that decision changes depending on whether you’re a seller, keeper, or buyer • Why lapsing should be treated as effectively permanent • And the six questions every owner should ask their program provider in writing The bottom line:An engine program has: A term. A counterparty. An escalating payment stream. A transfer value. A risk exposure. And a break-even. You run the math on every other major aircraft expense. Run it on your engines too. For current aircraft values, enrolled-versus-unenrolled value adjustments, operating costs, historical trends, fleet data, and independent appraisal services, visit VREF.com. Get Your Free Special Report on The Engine Program Market here: https://vref.com/wp-content/uploads/2026/09/VREF-Special-Report-The-Engine-Program-Market-Aug-2026.pdf The market doesn’t care what you paid in. It only cares what the promise is worth. Fly safe. Stay smart.

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Up-to-date information on the state of the aviation marketplace and it's effect on aircraft valuation by the leader in aircraft valuation: VREF Aircraft Value Reference, Appraisal & Litigation Services

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