Femme & Fortune

Ayesha Ofori

👉 A podcast about how wealth is actually built. Hosted by Ayesha Ofori, it explores the real stories behind successful women. The decisions, risks, instincts and turning points that don’t make it into headlines. Each episode goes beyond the surface to look at how money, mindset and life experience shape outcomes. From career moves to big leaps, from setbacks to defining moments. Because building wealth is not just about what you earn. It is about how you think, and the decisions you make along the way.

  1. 2d ago ·  Bonus

    The Checks I Do Before I Invest in a Startup (So I Don't Lose Money)

    A few years ago I was about to put £25,000 into a startup. Brilliant founder, slick pitch deck, great story, numbers to back it up. Before I sent a penny, I made a couple of reference calls. What I heard made me walk away. Around 18 months later, that company collapsed.Startups can make you serious money, but most of the companies you back will fail. The investors who do well are rarely luckier or cleverer than everyone else. They do their homework properly, and most beginners never learn how.In this video I’m sharing the exact due diligence process I use before I risk a single pound of my own money:The 2-Minute Gut Check: three questions that weed out most bad deals before you waste any more timeMy six pillars, and how much weight I give each one: team, market, product, traction, financials and legalThe red flags founders hope you won’t spotHow to do reference checks, and why the pause before an answer tells you more than the answer itselfA worked example, and how a few changes turn a yes into a firm noMy golden rule for making the final callNew to startup investing? Watch my crowdfunding video first. This one picks up where that ends: https://www.youtube.com/watch?v=bW8uYXeCv34I spent years as a wealth adviser at Goldman Sachs and I’ve been an angel investor for over a decade, with more than half a million pounds of my own money invested in startups. Everything in this video comes from how I actually invest.📩 Join my free weekly wealth newsletter, where I go deeper on money, investing and building wealth. It’s also where you’ll find the application to work with me 1:1: https://ayesha-ofori.kit.com/71da48e647🎙️ Season 3 of the Femme and Fortune podcast is coming soon. Subscribe so you don’t miss it.This video is for educational purposes only and is not financial advice. Startup investing is high risk, and you could lose all the money you invest. Investments in early-stage companies are illiquid and you may not be able to sell your shares. Always do your own research and consider seeking independent financial advice.

  2. Oct 20 ·  Bonus

    A £1,000 investment in Revolut Became £900,000. Here’s how you could do it too.

    How to Invest in Startups With Just £10If you’d put £1,000 into Revolut in 2016, it would be worth around £900,000 today. And you didn’t need to be rich to do it. Early investors got in through equity crowdfunding, from as little as £10.In this video, I walk you through exactly how startup crowdfunding works, how to get started on platforms like Crowdcube and Republic Europe, which type of investor you are (and why it matters), and how UK tax schemes SEIS and EIS can give you up to 50% of your investment back.I’m Ayesha Ofori, former wealth adviser at Goldman Sachs and an angel investor for over 10 years. This video is based on my Femme and Fortune podcast episode with Louise Hill, founder of GoHenry, who raised £13 million from everyday investors through crowdfunding.📩 Join my free weekly wealth newsletter for more money, investing and wealth building insight, plus first access to my investment club: https://ayeshaofori.com/newsletter/🎧 Listen to the full Femme and Fortune episode with Louise Hill: https://youtu.be/UNgJrMENdxAImportant: This video is for educational purposes only and is not financial advice. Investing in startups is high risk. Your money is likely to be locked away for many years, and you could lose all of it. Tax treatment depends on your individual circumstances and may change. Past performance is not a guide to future returns. Always do your own research and consider seeking independent financial advice.

  3. Oct 6

    I Got a Pay Rise and Took Home LESS Money

    Are you paying more tax than you need to? There's a good chance you are, not because of anything dodgy, but because nobody ever explained the rules.In this Femme and Fortune deep dive, former Goldman Sachs wealth adviser Ayesha Ofori breaks down the legal tax allowances the wealthy use every year, and why you don't need to be rich to use them too. Every pound you legally keep is a pound you can invest and grow for years.Inspired by Ayesha's podcast conversation with Charlotte Baroukh, the accountant known as the Tax Queen on Instagram, this video covers:🎧 Watch the full episode with Charlotte: https://www.youtube.com/watch?v=DjxlCsDddUM 🚀 Ayesha's deep dive on SEIS, EIS and startup investing: https://youtu.be/H_UppfedoEw?si=aLUxs4kvu0D9HBWh📩 Join Ayesha's weekly newsletter: https://ayeshaofori.com/newsletter/Found this useful? Subscribe and hit the bell for more money deep dives.Chapters0:00 Are you overpaying tax?2:10 Tax efficiency isn't just for the rich3:25 Tax wrappers explained: pensions6:26 ISAs and the 2027 cash ISA cut8:04 SEIS and EIS for startup investors8:36 The £100K tax trap10:48 Self-employed? Don't get caught out12:15 Why paying less tax mattersThis video is for educational purposes only and does not constitute financial or tax advice. All information is UK specific and correct at the time of recording. Please seek independent professional advice for your own circumstances.

  4. Oct 6 ·  Bonus

    The Biggest Mistake People Make When Money Finally Arrives

    When a life-changing amount of money finally lands in your account, most people expect pure joy. Often it feels flat, and that's exactly when the costly mistakes happen.In this Femme and Fortune deep dive, former Goldman Sachs wealth adviser Ayesha Ofori breaks down what to do (and what not to do) when a windfall arrives, whether it's a business sale, an inheritance, a divorce settlement or a £10,000 bonus.Inspired by Ayesha's podcast conversation with Edwina Dunn OBE, co-founder of Dunnhumby (the company behind the Tesco Clubcard) and founder of The Female Lead, who sold her business for around £92 million, this video covers:Why sudden money often doesn't feel how you expectWhy you shouldn't make big decisions in the fogThe hidden cost of leaving it all in cashWhy you need to learn about money before it arrivesThe trap that catches so many women with advisersHow to choose the right help, and the questions to askSetting boundaries when people start askingWatch the full episode with Edwina: https://youtu.be/vcxjS4Tj_XAJoin Ayesha's weekly newsletter: https://ayeshaofori.com/newsletter/Found this useful? Subscribe and hit the bell for more money deep dives.Chapters0:00 When the money finally lands1:49 Why it doesn't feel like joy3:41 Don't make big decisions in the fog4:13 Don't leave it sitting in cash5:54 Learn before the money arrives7:24 The trap that catches women9:28 Choosing the right help10:24 How people see you changes11:07 Five things to rememberThis video is for educational purposes only and does not constitute financial advice. All information is UK specific and correct at the time of recording. Please seek independent professional advice for your own circumstances.

  5. Sep 15

    From GB Athlete to Multimillion Pound Founder. Now She's Helping Parents Raise Exceptional Kids

    In this episode of Femme and Fortune, I sit down with Kike Agoro, former Team GB athlete turned founder of BYP Network, the platform connecting Black professionals with career opportunities and building community across the UK.Kike takes us right back to the beginning. Growing up in Hackney and Dagenham, she represented Great Britain in javelin, interned at banks like Deutsche Bank and Goldman Sachs, and then walked away from it all to build BYP Network from her bedroom at 24, without ever putting a penny of her own money in.We talk about the cold emails that landed her a fully funded 100k scholarship to the University of Florida, the week she won £40,000 that gave her the confidence to quit her job for good, and buying her first house at 26 entirely off her own back.Kike also opens up about her newest venture, Raising Greats, an intentional parenting community helping parents raise the next generation of leaders, and why she believes building your child's future takes the same intention as building a business.Chapters00:00 Introduction3:24 Discovering a talent for javelin12:41 Building a network from nothing16:17 Calling out fake networking21:53 Why banking wasn't for her28:24 The cold email that landed a 100k scholarship34:26 Starting BYP Network48:26 The £40,000 week that changed everything52:45 Buying a house at 2654:07 Launching Raising Greats1:01:06 Would she do it all again?Newsletter: https://ayeshaofori.com/newsletter/

  6. Sep 8

    Left a Well Paid Banking Job to Build a Fashion Brand Worn by the Duchess of Cambridge. Here's How.

    From Goldman Sachs to a PhD in virology, Polly McMaster's path to founding The Fold was anything but a straight line, and the real story behind building the brand is one she's never fully told before. In this episode, Polly opens up about the parts of the entrepreneurial journey that don't make it onto LinkedIn: the panic attacks, the sleepless nights, and the wall of cash running out just as the business started to take off. She talks candidly about closing an angel round while quietly falling apart, signing a major funding deal 36 weeks pregnant, and being back in board meetings just five weeks after giving birth. We get into what it really took to raise money as a female founder, including the investors who "got it" instantly and the ones who asked if her products were even needed because "my wife doesn't work." Polly breaks down the brutal maths of fundraising, and why she now calls the mindset that got her through it "delusional conviction." Chapters 00:00 Trailer: rejection, sacrifice and resilience 00:49 Meet Polly McMaster, founder of The Fold 02:44 Growing up across three countries 05:00 Money lessons from her mother 08:27 School days: science versus art 19:57 Leaving private equity to start The Fold 30:31 The wall of cash and 99 rejections 33:52 Panic attacks and the lowest point 53:03 Redefining success and building wealth 1:04:56 Femme & Fortune Five If you haven't already, hit subscribe so you never miss an episode, and sign up to Ayesha's free weekly wealth newsletter to join tens of thousands of women who read it every week: https://ayeshaofori.com/newsletter/

  7. Sep 1

    Patricia Bright Reveals: How to Build a Following That Makes You Millions.

    Patricia Bright built one of the biggest platforms in the UK, then walked away from the version of it that didn't feel like her. In this episode, we talk about the £2,000 a month she was making before she understood her own worth, the mansions she has watched get repossessed, and why she is still not satisfied even with a seven figure property portfolio, all of it mortgage free.We get into her journey from banking to becoming the UK's first Black female creator to hit a million followers on YouTube, why she walked away from viral content that made her millions but did not sit right with her, and how she rebuilt an entire audience around financial education instead.Patricia breaks down exactly how she thinks about wealth: the foundations she says everyone needs before anything else, why her investment portfolio needs to cover her living expenses twice over, and the tax strategies she uses, including how she pays her own children for the work they do in her content.This is a conversation about building wealth that lasts, not just wealth that looks good.Sign up to the newsletter for more: https://ayeshaofori.com/newsletter/

  8. Aug 25

    When You Take Investment in Your Business You're Not Just Getting Money. You're Losing Control.

    From a market stall in Primrose Hill to six bakeries and £6 million in revenue, all without a penny of outside investment, Kim Innes, founder of Humble Crumble, joins the podcast to talk about turning a simple observation ("why is this ice cream shop empty in winter?") into one of London's most viral food brands.Kim opens up about the £60 she made on day one (and the money she lost that same day), the two years of grinding through weekend markets before things clicked, and the moment a Time Out post sent 50 people queueing for a pumpkin crumble she didn't have enough stock to sell. She also gets honest about why she's turned down investor after investor, how asset finance let her grow without giving up equity, and the ISA habit her dad instilled in her as a teenager that she still swears by today.If you've ever had an idea you couldn't stop thinking about but talked yourself out of starting, this one's for you.For more on building wealth, growing your money and hearing from women redefining what success looks like, sign up to the Femme and Fortune newsletter: https://ayeshaofori.com/newsletter/Chapters0:00 Introduction1:26 Humble Crumble was Kim's fourth business4:04 Where the entrepreneurial spirit came from6:51 The idea: an empty ice cream shop in winter16:50 Day one: £60 and no customers19:15 The two year grind before meaningful change24:16 A permanent spot in Spitalfields Market30:57 The pumpkin crumble that went viral38:38 Why Kim has never taken outside investment44:57 What she learned about money and tax from her dad

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About

👉 A podcast about how wealth is actually built. Hosted by Ayesha Ofori, it explores the real stories behind successful women. The decisions, risks, instincts and turning points that don’t make it into headlines. Each episode goes beyond the surface to look at how money, mindset and life experience shape outcomes. From career moves to big leaps, from setbacks to defining moments. Because building wealth is not just about what you earn. It is about how you think, and the decisions you make along the way.

Information

  • Creator
    Ayesha Ofori
  • Years Active
    2026
  • Episodes
    26
  • Rating
    Clean
  • Copyright
    © Ayesha Ofori
  • Show Website
    Femme & Fortune

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