The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

MatthewBertram.com

 The Best SEO Podcast: Defining the Future of Search with LLM Visibility™  With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Whether you’re a C-suite leader, marketing professional, or founder building your brand, this podcast is your guide to understanding the evolution of SEO into LLM Visibility™ — because if you’re not visible to the models, you won’t be visible to the market. 

  1. 5D AGO

    Why Traffic Is Down but Leads Are Up, and How to Read the Signals With Charlie Grinnell

    We unpack how AI finally lets marketers count what matters, why attribution is broken across platforms, and how to use behavioral insight and benchmarking to choose better bets. We share a simple playbook: listen in niche communities, test in organic, scale what pops, and measure outcomes not vanity. • AI compressing the cost of data integration and analysis • Platform bias, privacy limits and pixel gaps in attribution • Traffic down, leads up as signal quality improves • Behavioral personas outperforming demographic personas • Niche communities seeding mainstream trends with delay • Organic as a testbed to inform paid investments • Benchmarking growth against the category, not just yourself • Operational discipline for clean data and controlled spend • Directional signals over false precision to act faster Guest Contact Information:  LinkedIn: linkedin.com/in/charliegrinnell Website: rightmetric.co Instagram: instagram.com/charliegrinnell Twitter/X: x.com/CharlieGrinnell More from EWR and Matthew: Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon Podcast Free SEO Consultation: www.ewrdigital.com/discovery-call With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Find more episodes here:  youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Connect With Matthew Bertram:  Website: www.matthewbertram.com Instagram: @matt_bertram_live LinkedIn: @mattbertramlive Powered by: ewrdigital.com Support the show

    50 min
  2. FEB 2

    What Actually Drives Citations in LLMs With Solomon Thimothy

    We unpack how search is shifting from blue links to AI-driven answers and why clean data, focused positioning, and public citations now decide who gets recommended. Solomon Timothy joins us to share practical frameworks for AEO, prompt mapping, and measurable AI visibility. • why prompts replace keywords across the funnel • how to make content machine-readable with schema and FAQs • why entity clarity and niche focus boost trust • media, podcasts, YouTube, and press as authority signals • differences between AI Overviews, ChatGPT, and Perplexity • tracking prompts, mentions, and reverse engineering citations • fixing iframes and technical blockers to visibility • building internal tools while the market matures • what to measure before and after AI visibility work • practical wins for local and niche brands Guest Contact Information:  LinkedIn: linkedin.com/in/solomonthimothy Website: thimothy.com YouTube: youtube.com/c/Clickxio Instagram: instagram.com/sthimothy Twitter/X: x.com/sthimothy More from EWR and Matthew: Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon Podcast Free SEO Consultation: www.ewrdigital.com/discovery-call With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Find more episodes here:  youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Connect With Matthew Bertram:  Website: www.matthewbertram.com Instagram: @matt_bertram_live LinkedIn: @mattbertramlive Powered by: Support the show

    40 min
  3. JAN 26

    SEO Isn't Dying, Bad SEO Is With Krešimir Ćorluka

    We argue that SEO isn’t dying; bad SEO is. Fundamentals still drive wins while LLMs change how answers surface, making complete, original content and smart strategy more valuable than ever. • fundamentals over fads as LLMs shift discovery • why pages beyond top ten fuel LLM citations • customer journey, CRO, PR, and dev fluency as real leverage • global markets with lower competition and faster output • enterprise constraints, silos, and when to say no • partnerships over one‑stop shops to deliver depth • personalization pitfalls in tracking and sane KPI alignment • future of agents, multimodal search, and offline attention Guest Contact Information:  LinkedIn: linkedin.com/in/kresimir-corluka Website: canonical.hr Summit: croatiaseosummit.com More from EWR and Matthew: Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon Podcast Free SEO Consultation: www.ewrdigital.com/discovery-call With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Find more episodes here:  youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Connect With Matthew Bertram:  Website: www.matthewbertram.com Instagram: @matt_bertram_live LinkedIn: @mattbertramlive Powered by: ewrdigital.com Support the show

    55 min
  4. JAN 19

    The New Rules of Authority in an AI World With Dmitrii Kustov

    We dig into how AI reshapes SEO work, why trust beats volume, and how remote teams stay tight without an office. A candid case study shows how hyperlocal signals and first‑party data restored rankings after a brutal update. • AI as a tool, not a crutch • Remote hiring across time zones and roles • SOPs, status norms, and redundancy for coverage • Quarterly meetups to rebuild culture and speed • Recharge days to protect quality and focus • Hyperlocal content signals that prove real experience • First‑party data for authority and user value • Why volume alone triggered losses after updates • Human oversight for AI, from prompts to QA • Shifts in agency models, pricing, and “done with you” • LLMs, walled gardens, and non‑indexed citations • User needs over algorithm myths as the guiding lens Guest Contact Information:  Website: regexseo.com LinkedIn: linkedin.com/in/digitalspaceman More from EWR and Matthew: Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon Podcast Free SEO Consultation: www.ewrdigital.com/discovery-call With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Find more episodes here:  youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Connect With Matthew Bertram:  Website: www.matthewbertram.com Instagram: @matt_bertram_live LinkedIn: @mattbertramlive Powered by: ewrdigital.com Support the show

    1h 6m
  5. JAN 12

    How to Use AI Without Destroying Quality, Trust, or Margins With Nick Avaria

    We dig into why traffic is fragmenting, why single-channel expertise won’t cut it, and how expert generalists, stronger offers, and brand strategy are now the true growth levers. We share a practical path from productized “done-for-you” to higher-margin “done-with-you,” plus frameworks for attribution, remote team performance, and human-in-the-loop AI. • AI-driven traffic shifts and platform changes • Generalists with deep skills as the new edge • Offers, positioning, and CRO over channel tricks • Human-in-the-loop standards to avoid AI slop • Done-with-you consulting to expand TAM and margin • Retainers, value pricing, and capacity planning • Attribution redesign and qualification signals • Objectives, metrics, KPIs, and NPS for retention Guest Contact Information:  Website: agencyacquisitions.io LinkedIn: linkedin.com/in/nickavaria Twitter/X: x.com/Nick_Avaria YouTube: youtube.com/@AgencyAcquisitions Instagram: instagram.com/nick_avaria More from EWR and Matthew: Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon Podcast Free SEO Consultation: www.ewrdigital.com/discovery-call With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Find more episodes here:  youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Connect With Matthew Bertram:  Website: www.matthewbertram.com Instagram: @matt_bertram_live LinkedIn: @mattbertramlive Powered by: ewrdigital.com Support the show

    50 min
  6. JAN 5

    How To Turn Google Reviews Into Profit With George Swetlitz

    We unpack how AI turns Google reviews into real revenue by cutting leakage, lifting ad performance, and converting bottom-of-funnel readers with responses that actually inform and persuade. George Swetlitz of Right Response AI shares agentic workflows, CRM-powered personalization, and a playbook for multi-location growth. • Reviews as the true bottom of the funnel • Leakage defined and how to stop it • Personalizing review requests from CRM data • Reducing friction with prompts and draft assistance • Building a marketing fact library for replies • Agentic flows and narrow prompts for quality • Compliance checks for sensitive information • Case study from a 100‑location brand • Why more people read reviews than websites • Bringing website-level detail into review responses Guest Contact Information:  LinkedIn: linkedin.com/in/george-swetlitz Website: rightresponseai.com More from EWR and Matthew: Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon Podcast Free SEO Consultation: www.ewrdigital.com/discovery-call With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Find more episodes here:  youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Connect With Matthew Bertram:  Website: www.matthewbertram.com Instagram: @matt_bertram_live LinkedIn: @mattbertramlive Powered by: ewrdigital.com Support the show

    41 min
  7. 12/29/2025

    Why You Need Human Oversight For AI-Based Marketing With Anthony Chiaravallo

    We unpack how AI reshapes performance marketing and why strategy, clean data, and human oversight matter more than ever. We share a full-funnel, dayparted approach for B2B, show what creative works now, and outline fixes that quickly lift ROAS. • AI tools accelerating media operations while requiring human strategy • Risks of automation with bad data and weak tracking • Buyer shifts beyond Google and the rise of YouTube, TikTok, CTV and podcasts • Dayparted omnichannel plan from commute to desktop to couch • Short-form video and UGC outperforming static creative • Full-funnel investment timelines and influenced revenue measurement • Cleaning fragmented data and feeding CRM segments back into media • Common account fixes including target CPA, remarketing and limiting AI expansion • How to audit paid media and set realistic expectations Guest Contact Information:  LinkedIn: linkedin.com/in/anthonychiaravallo Website: anthonychiaravallo.com More from EWR and Matthew: Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon Podcast Free SEO Consultation: www.ewrdigital.com/discovery-call With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Find more episodes here:  youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Connect With Matthew Bertram:  Website: www.matthewbertram.com Instagram: @matt_bertram_live LinkedIn: @mattbertramlive Powered by: ewrdigital.com Support the show

    43 min
  8. 12/22/2025

    From Silos To Revenue With Luis Baez

    We explore how to align sales, marketing, and operations so growth becomes predictable, not chaotic. Luis Baez shares practical frameworks to productize services, unify data, and raise conversion rates in a world where buyers consult AI before they call you. • breaking silos between sales, marketing and ops • why unified data beats dueling spreadsheets • shifting websites to knowledge bases for LLM era • productizing services into a signature method • pricing to outcomes and standardizing delivery • sprinting to validate offers before scaling • improving microconversions across the funnel • practical tech stack and revenue intelligence tools • managing AI anxiety and proving value with quick wins • human connection as a competitive advantage Guest Contact Information:  Website: luisbaez.com LinkedIn: linkedin.com/in/baezluis YouTube: youtube.com/@unhustling More from EWR and Matthew: Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon Podcast Free SEO Consultation: www.ewrdigital.com/discovery-call With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Find more episodes here:  youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com Follow us on: Facebook: @bestseopodcast Instagram: @thebestseopodcast Tiktok: @bestseopodcast LinkedIn: @bestseopodcast Connect With Matthew Bertram:  Website: www.matthewbertram.com Instagram: @matt_bertram_live LinkedIn: @mattbertramlive Powered by: ewrdigital.com Support the show

    47 min

Trailers

4.3
out of 5
314 Ratings

About

 The Best SEO Podcast: Defining the Future of Search with LLM Visibility™  With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.  Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability.  Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve.  Whether you’re a C-suite leader, marketing professional, or founder building your brand, this podcast is your guide to understanding the evolution of SEO into LLM Visibility™ — because if you’re not visible to the models, you won’t be visible to the market. 

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