AI Made simple with carmen

Carmen Skipworth

AI Made Simple is the podcast for emerging leaders and entrepreneurs who know AI matters, but feel overwhelmed by the noise. Hosted by Carmen Skipworth, this show cuts through fear-based headlines, technical jargon, and fluffy inspiration to bring you clear, practical, human-led conversations about artificial intelligence. You don't need to be technical. You don't need to move at tech speed. And you don't need to feel behind. Each episode helps you understand AI in a way that feels calm, accessible, and actionable, so you can confidently partner with it in your life and business. This isn't about AI replacing humans. It's about humans leading with clarity while using AI as a powerful ally. If you're ready to stop feeling overwhelmed and start feeling equipped, you're in the right place. AI Made Simple. Human-Led. AI-Powered.

  1. 2d ago

    Episode 010 - Don't Be a Blockbuster: How to Become the Answer in AI Search with David Esau

    Don't be a Blockbuster in a Netflix world. That's the warning from a man who sat inside Google watching search get built. In this episode of AI Made Simple, Carmen Skipworth sits down with David Esau — founder and CEO of Click Track Marketing, the San Diego AI-first agency serving over 500 clients — who went from sweeping his grandfather's door and window shop to running one of the earliest answer engine optimization practices in the country. David gives away his entire tech stack on air, explains why 60% of searches never end in a click, and shows what happened when a brand new client site picked up ten ChatGPT citations in seven days. Plus Pixel, the AI agent he's building for every client, and the ad his own AI told him to kill that turned out to have the best return on spend. Human-Led. AI-Powered. HOST Carmen Skipworth GUEST David Esau — founder and CEO of Click Track Marketing, a San Diego based AI-first digital marketing agency serving over 500 clients. A former Google account manager who helped take Local Services by Google from zero to 100 million, then worked with partners including Square, Intuit and Helium 10. An early pioneer of answer engine optimization. Author of Raising the Digital Bar, with The Future of AI Search due for release and a third book, Find Your Customers, in development. SUMMARY David tells Carmen how a family door and window company founded in 1954 became a marketing education: sweeping the shop, then ranking the business number one for door shop in San Diego before anyone called it SEO. Drumming in Jack's Broken Heart and The Little Ones taught him promotion through Napster and MP3.com. Google taught him the numbers. Now he builds for answer engines instead of search engines — Next.js and React, schemas, llms.txt, 155 custom fields, Supabase and BigQuery behind the reporting. He explains why he takes clients off WordPress, Squarespace and Wix, and what an agent actually is next to a chatbot. His warning on trust lands hardest: his own AI told him to kill the ad that had closed his biggest deal. MAIN TOPICS From the family door shop to number one in San Diego Napster, MP3.com and marketing an indie band What answer engine optimization actually is Inside Google: Local Services from zero to 100 million Rebuilding a site for AI search: schemas, llms.txt, custom fields Ten ChatGPT citations in seven days Pixel: an AI agent for every client Don't trust it 100%: the ad his AI got wrong INTRIGUING QUOTES "Don't be a Blockbuster in a Netflix world." — David Esau "Answer engine optimization is where you want your business to be the answer." — David Esau "Don't trust it 100%. That's my advice. Always check." — David Esau "No one warned me how hard it would be." — David Esau KEY MOMENTS [01:09] Meet David Esau: Google, Click Track Marketing, 500 clients [02:50] Napster, MP3.com and marketing the band [04:25] What answer engine optimization actually is [05:57] Inside Google: Local Services from zero to 100 million [10:26] Rebuilding your site for AI search [12:20] The full stack, given away [14:44] Ten ChatGPT citations in seven days [15:08] Don't be a Blockbuster in a Netflix world [16:55] The Future of AI Search and the one word he might change [20:34] Pixel: an AI agent for every client [21:12] Chatbot vs agent, explained [28:25] How to connect with David NOTABLE RESOURCES ChatGPT Claude and Claude Code Perplexity Grok and Gemini Manus Next.js and React Semrush DataForSEO HighLevel Supabase Firecrawl Instantly Raising the Digital Bar by David Esau The Future of AI Search by David Esau Find Your Customers by David Esau Click Track Marketing — clicktrackmarketing.com CONNECT Facebook Group: https://www.facebook.com/share/g/1FXihmKLqS/ Facebook: https://www.facebook.com/profile.php?id=61590720415359 Instagram: https://www.instagram.com/leadwithcarmen/ YouTube: https://www.youtube.com/@LeadwithCarmen Apply to be a guest on AI Made Simple: https://www.latpn.com/ai-made-simple-podcast-booking Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Episode 010 - Don't Be a Blockbuster: How to Become the Answer in AI Search with David Esau

  2. Aug 11

    Episode 009 - The AI Will Answer: Networking, AEO and Winning AI Search with James Hickey

    Search “best business networking group San Diego” and the AI answers with one name. In this episode of AI Made Simple, Carmen Skipworth sits down with James Hickey — founder of SD Networking Events and JMH Marketing Group — who went from owning six gas stations to running one of San Diego's fastest growing networking communities. James swore he'd never let AI touch his emails, until one test lifted his open rate from 27% to 40%. Now he's six months into AEO — answer engine optimization — and dominating AI search, with more than half his website traffic arriving through AI. Plus breaking news dropped on air: a new monthly event at the Biergarden in Oceanside, taking him to 36 events a year. Human-Led. AI-Powered. HOST Carmen Skipworth GUEST James Hickey — founder of SD Networking Events, launched in 2021 to connect business owners, entrepreneurs, and startups through networking experiences across San Diego: mixers, expos, showcases, and summits. Also founder of JMH Marketing Group, the digital marketing agency he started in 2008, where he now works as a fractional CMO. Over 18 years in digital marketing and business development. SUMMARY James tells Carmen how six gas stations turned into a marketing career: Dan Kennedy and Bill Glazer at an auto repair boot camp, Michael Gerber's E-Myth, and a first client he made the top real estate agent in her office. Out of COVID he threw one event off a Facebook post and an email blast, 50 people showed up, and SD Networking Events was born. On AI, James owns the ego hit: a proud copywriter whose open rates jumped from 27% to 40% once ChatGPT wrote his subject lines. Now it's ChatGPT for the everyday, Claude for the heavy lifting — a 10-slide presentation that became 14 YouTube shorts — and Search Atlas driving the AEO push that made him number one in AI search results. His digital twin, AI James, wasn't ready: it called him a Chargers fan, and he's Patriots. His close says it all — the tools aren't replacing what you do, they're enhancing it. MAIN TOPICS From six gas stations to digital marketing The girlfriend who became the top real estate agent in her office COVID, an email list, and the first 50-person event Breaking news: the Biergarden in Oceanside and 36 events a year MySpace to AI: how marketing keeps changing The bruised ego behind a 40% open rate AEO vs SEO: six months to dominating AI search Claude for the heavy lifting, ChatGPT for the everyday Graphic design in under a minute AI James: the digital twin that wasn't ready INTRIGUING QUOTES “AI search is the real deal.” — James Hickey “It's not replacing what you're doing. It's enhancing what you're doing.” — James Hickey “My ChatGPT knows and Claude knows. Don't talk to my Claude or my ChatGPT.” — James Hickey “I don't need business cards anymore. I just say Google me.” — James Hickey KEY MOMENTS -From six gas stations to digital marketing -An email list, COVID and the first event -Breaking news: the Biergarden in Oceanside -MySpace, ClickFunnels and the marketing evolution -The subject lines that lifted open rates to 40% -AEO vs SEO: dominating AI search with Search Atlas -Graphic design in under a minute -Claude, 10 perfect slides and 14 YouTube shorts -AI James: the digital twin that wasn't ready -Books by the pool: E-Myth and Alex Hormozi -Just Google San Diego Networking Events NOTABLE RESOURCES ChatGPT Claude Search Atlas Opus The E-Myth by Michael Gerber Books by Alex Hormozi SD Networking Events — sdnetworkingevents.com JMH Marketing Group CONNECT Facebook Group: https://www.facebook.com/share/g/1FXihmKLqS/ Facebook: https://www.facebook.com/profile.php?id=61590720415359 Instagram: https://www.instagram.com/leadwithcarmen/ YouTube: https://www.youtube.com/@LeadwithCarmen Apply to be a guest on AI Made Simple: https://www.latpn.com/ai-made-simple-podcast-booking Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Episode 009 - The AI Will Answer: Networking, AEO and Winning AI Search with James Hickey

  3. Aug 4

    Episode 008 - AI and I Are Becoming Friends: Calm, Order and the Next Right Step with Edelmira Murrieta

    What do you do when the FBI knocks down your door at 2:22 in the morning and the life you knew disappears? You take the next right step. In this episode of AI Made Simple, Carmen Skipworth sits down with Edelmira Murrieta — transformational leader, co-founder of the MIRA System, and author of Starter Husband — who has just changed her name to Adele Vaz, because if you don't love something, change it. She shares how ChatGPT holds her voice, how AI planned her daughter's dream trip to the Himalayas in seconds, and how her Calm and Order Program pulls people out of chaos one right step at a time. Human-Led. AI-Powered. HOST Carmen Skipworth GUEST Edelmira Murrieta — transformational leader, coach, and co-founder of the MIRA System, home of the Calm and Order Program. Author of Starter Husband: A Journey of Love, Loss and New Beginnings, the true story of losing everything and rebuilding. Now going by the new name Adele Vaz. Based in Colorado. SUMMARY Edelmira tells Carmen the Calm and Order Program exists because overwhelmed people don't know where to start — and when you're calm, everything is better. On AI, she's playful but clear: ChatGPT holds her voice, saves her time, and writes Facebook posts so good she'd swear she said them herself, including one that hit three million views on TikTok. But connection stays human: everyone should have a mentor. Then the story turns. Eighteen years married, and at 2:22 AM the FBI knocked down the door — her Starter Husband was deported, the accounts frozen, and a housewife with three kids had to take the next right step. She went from $6,000 a year to $1.8 million, remarried her forever husband, and now wakes at four in the morning excited for a life she built. Her close: believe in yourself, you're the only person that can get in your own way. MAIN TOPICS If you don't love something, change it: becoming Adele Vaz The Calm and Order Program: out of overwhelm, into organization ChatGPT as a tool that holds your voice Why everyone should have a mentor The client who stopped listing reasons she couldn't A dream trip to the Himalayas, planned by AI in seconds 2:22 AM: the FBI, Starter Husband, and starting over From housewife with frozen accounts to $1.8 million AI-written posts in her own voice Three million TikTok views and Mr. Clean in the comments INTRIGUING QUOTES “If you don't love something, change it. Almost anything can be changed.” — Edelmira Murrieta “I think AI and I are becoming friends.” — Edelmira Murrieta “You don't need to restart your life. Just redraw the line you begin from.” — the AI-written post Edelmira shares on air “Believe in yourself, you're the only person that can get in your own way.” — Edelmira Murrieta KEY MOMENTS [01:35] The Calm and Order Program: getting organized for the life you want [02:37] "My name has changed to Adele Vaz" [02:50] Playing with ChatGPT: it holds your voice and saves time [05:47] Everyone should have a mentor: the trainer difference [06:27] The client who bought her home by flipping the question [07:43] AI plans a lifetime dream trip in seconds [09:58] 2:22 AM: the FBI, Starter Husband, and starting over [16:18] Not moving forward is moving backwards: the seven-minute mile [17:27] From frozen accounts to $1.8 million [23:26] Three million views on TikTok [24:55] Final advice: believe in yourself NOTABLE RESOURCES ChatGPT Starter Husband: A Journey of Love, Loss and New Beginnings by Edelmira Murrieta The MIRA System — themiracenter.com edelmiramurrieta.com Edelmira on Facebook: facebook.com/edelmira.murrieta Edelmira on TikTok: tiktok.com/@adde.murrieta Email: adde.murrieta@gmail.com CONNECT Facebook Group: https://www.facebook.com/share/g/1FXihmKLqS/ Facebook: https://www.facebook.com/profile.php?id=61590720415359 Instagram: https://www.instagram.com/leadwithcarmen/ YouTube: https://www.youtube.com/@LeadwithCarmen Apply to be a guest on AI Made Simple: https://www.latpn.com/ai-made-simple-podcast-booking Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Episode 008 - AI and I Are Becoming Friends: Calm, Order and the Next Right Step with Edelmira Murrieta

  4. Aug 4

    Episode 008 - You're Still the Boss: AI, Self-Worth and the Next Right Step with Edelmira Murrieta

    What if the secret to using AI well is knowing you're the boss of it? In this episode of AI Made Simple, Carmen Skipworth sits down with Edelmira Murrieta — transformational leader, co-founder of the MIRA Center, and author of Starter Husband — who uses ChatGPT to clean up her content while keeping one rule firm: it has to sound like her, not the machine. Edelmira shares why she schedules self-care before anything else, how her Calm and Order program pulls burnt-out entrepreneurs off the hamster wheel, and why the best birthday gift she got this year was a song written with pen and paper — no AI required. Human-Led. AI-Powered. HOST Carmen Skipworth GUEST Edelmira Murrieta — transformational leader, coach, and co-founder of the MIRA Center, where she helps people reconnect with their self-worth and take the next right step. CEO of multiple businesses and author of Starter Husband: A Journey of Love, Loss and New Beginnings, the story of her own journey from having it all to losing everything and rebuilding. Based in Colorado. SUMMARY Edelmira tells Carmen the MIRA Center is about helping people take the next right step, because life is too short to get stuck — and everyone deserves a mentor. On AI, she's clear: ChatGPT saves her time and cleans up her content, but she guides it, checks it still sounds like her, and stays the boss. She sees AI companionship as a plus for lonely people, and trusts long-standing voices like Dean Graziosi and Tony Robbins. From there it goes deeper: we're born worthy, so stop trying to earn it. Her Calm and Order program builds faith days into the week — time to rest, create, and get clear instead of grinding toward burnout. She schedules self-care before work, takes the compliment instead of deflating it, and meets her soul sisters on Zoom every month. The episode closes with Starter Husband, her story of love, loss, and rebuilding — plus a laugh about Forbes Riley telling her to pick a simpler stage name. MAIN TOPICS Next right step: what the MIRA Center does You're still the boss: using AI without losing your voice ChatGPT and the lonely: companionship as a plus Born worthy: you don't have to earn everything The Calm and Order program and scheduling faith days Self-care first: walks, nails, and something to look forward to A birthday song with pen and paper — no AI Soul sisters, Zoom dates, and the two-in-the-morning friend Starter Husband: losing it all and rebuilding INTRIGUING QUOTES “You still have to guide it. Like you're still the boss.” — Edelmira Murrieta “There's a lot of lonely people out there. And if it's helping them where they don't feel alone, then I see that as a plus.” — Edelmira Murrieta “If you just take one step at a time, there's nothing going to stop you except for yourself.” — Edelmira Murrieta “Having somebody you can call at two in the morning means more than having a zillion people that don't really know you.” — Edelmira Murrieta KEY MOMENTS [01:31] What the MIRA Center is: the next right step [05:05] You're still the boss: guiding AI to sound like you [06:46] Lonely people, ChatGPT, and trusting Dean and Tony [09:45] Born worthy: reconnecting with self-worth [11:15] The Calm and Order program and faith days [13:00] Scheduling self-care before everything else [15:33] The birthday song: pen, paper, no AI [17:07] Soul sisters and the two-in-the-morning friend [19:26] Starter Husband: having it all, losing it, rebuilding [25:46] How to connect with Edelmira NOTABLE RESOURCES ChatGPT Starter Husband: A Journey of Love, Loss and New Beginnings by Edelmira Murrieta The MIRA Center — themiracenter.com Edelmira Murrieta on Facebook CONNECT Facebook Group: https://www.facebook.com/share/g/1FXihmKLqS/ Facebook: https://www.facebook.com/profile.php?id=61590720415359 Instagram: https://www.instagram.com/leadwithcarmen/ YouTube: https://www.youtube.com/@LeadwithCarmen Apply to be a guest on AI Made Simple: https://www.latpn.com/ai-made-simple-podcast-booking Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Episode 008 - You're Still the Boss: AI, Self-Worth and the Next Right Step with Edelmira Murrieta

  5. Jul 28

    Episode 007 - Human AI: Use ChatGPT for Everything Except Your Taxes with Albert Corey

    Never, ever, ever use AI to do your taxes. That's the warning from the man who calls himself Human AI. In this episode of AI Made Simple, Carmen Skipworth sits down with Albert Corey, founder of Corey & Associates and Amazon bestselling author, who has spent close to four decades helping small business owners — over 60,000 of them. Albert uses ChatGPT every day to write client emails so good they answer themselves, and he wrote his latest book with AI in two weeks. But when it comes to your tax return, he draws a hard line: AI can't ask you the whys. Along the way — why AI took jobs decades ago (press one for English), and the three little pigs of business. Human-Led. AI-Powered. HOST Carmen Skipworth GUEST Albert Corey — founder of Corey & Associates, a Hialeah, Florida tax and accounting firm helping small business owners since 1985 — with a live person answering the phone, always. He has trained with Grant Cardone, Tony Robbins, Anik Singal, and Forbes Riley, spoken on the stages of Bill Walsh and the Women's Prosperity Network, and is the Amazon bestselling author of The Art of Perception. SUMMARY Albert tells Carmen how he built his practice on old-fashioned AI: talking to people. This year he became a ChatGPT fiend, using custom prompts to write client emails so polished that half need no reply, and he wrote his fourth book, Profit Increaser, in two weeks by feeding in eight hours of audio and his CFO in a Box worksheets. But hallucinations mean everything gets reread three times, and on tax returns his answer is never, ever — no matter how much AI knows you, it can't ask the questions a human asks. Albert argues AI has been taking jobs since press one for English and the toll booth, with new back-office jobs created behind each wave. He closes with The Wolf, his three little pigs model of business, and the $800,000 house sale that shows what happens when you make money but don't know what to do with it. MAIN TOPICS Old-fashioned AI: 60,000 business owners and the power of talking Becoming a ChatGPT fiend to write perfect client emails Hallucinations: why every AI email gets reread three times Never, ever use AI for your taxes Press one for English: the jobs AI already took Toll booths, Walmart checkouts, and the jobs AI creates Writing Profit Increaser with AI in two weeks The cheap bookkeeping secret The Wolf: the three little pigs of business The $800,000 house and the middle pig's mistake INTRIGUING QUOTES "I am AI. Human AI, darlin', they can't replace me." — Albert Corey "No matter how much AI chat knows Carmen Skipworth, I still have to ask you the questions." — Albert Corey "Broke people can't do shit. You gotta have money." — Albert Corey "She made the money, but she didn't know what to do with it." — Albert Corey KEY MOMENTS [01:03] Meet Albert Corey: four decades and 60,000 business owners [04:15] "I am AI": the human they can't replace [05:03] The ChatGPT email system that answers itself [07:29] Never, ever use AI for your taxes [09:31] Press one for English: the jobs AI already took [13:36] Writing his fourth book with AI in two weeks [16:40] The cheap bookkeeping secret [17:57] The Wolf and the three little pigs of business [22:40] The $800,000 house and the middle pig's mistake [25:14] How to connect with Albert NOTABLE RESOURCES ChatGPT Claude The Art of Perception by Albert Corey Profit Increaser by Albert Corey CFO in a Box Corey & Associates — CoreyBiz.com Text PROFITS to 26786 CONNECT Facebook Group: https://www.facebook.com/share/g/1FXihmKLqS/ Facebook: https://www.facebook.com/profile.php?id=61590720415359 Instagram: https://www.instagram.com/leadwithcarmen/ YouTube: https://www.youtube.com/@LeadwithCarmen Apply to be a guest on AI Made Simple: https://www.latpn.com/ai-made-simple-podcast-booking Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Episode 007 - Human AI: Use ChatGPT for Everything Except Your Taxes with Albert Corey

  6. Jul 21

    Your Job Won't Disappear, It Evolves with Pranav Jajapur

    Will AI take your job? Pranav Jajapur has a clearer answer than the headlines. In this episode of AI Made Simple, Carmen Skipworth talks with the founder of Prospexia OS, an AI diligence platform for venture investors, about how AI is reshaping hiring, coding, and marketing without replacing the humans behind them. From a hiring platform that throws out the resume entirely to why AI-generated content fails to convert, Pranav brings a grounded, insider view of what AI can and cannot do. Calm, practical, and refreshingly honest. Human-Led. AI-Powered. HOST Carmen Skipworth GUEST Pranav Jajapur — founder of Prospexia OS, an AI diligence platform for venture investors. Through an enterprise strategic partnership with Try Ikigai.ai, he also helps companies staff smarter by matching talent to roles based on fit, intent, and values. His background spans sales and venture capital, where he performed diligence on early-stage startups at a $3 billion firm. SUMMARY Carmen sits down with Pranav Jajapur, who goes by PJ, to unpack his journey from solar sales to venture capital and the two AI ventures that grew out of it. PJ explains how Try Ikigai.ai replaces the resume with a simple audio conversation, turning unstructured rambling into a structured dossier that employers use to ask better interview questions. The conversation moves to the big fear: will AI make jobs obsolete? PJ's answer is that jobs evolve rather than disappear, and the people who integrate AI tools will be held to a higher standard. He shares why vibe coding hits a wall without real expertise, why AI-generated marketing content converts at a fraction of human-made content, and how he uses different AI tools for different jobs. His simplest advice: treat AI as a thinking partner to bounce ideas off, not something that runs your life. MAIN TOPICS From solar sales to venture capital: PJ's path into AI How Try Ikigai.ai matches talent without a resume Turning unstructured conversation into structured hiring data Will AI take your job, or evolve it? Why vibe coding hits a wall without coding expertise AI slop: why AI-generated content struggles to convert Choosing the right AI tool for the right job Using AI as an idea-bouncing partner, not an autopilot INTRIGUING QUOTES "Your job doesn't certainly get removed, your job evolves." — Pranav Jajapur "It'll take the job, but the jobs will also be held to a higher standard, is the way I see things." — Pranav Jajapur "Humans will always come up on top because you can relate to that person." — Pranav Jajapur "It's a tool. It's not something that can automate your entire life." — Pranav Jajapur KEY MOMENTS [01:19] PJ's journey from solar sales to venture capital [03:19] How Try Ikigai.ai works: no resume, just talk [10:20] Should we be fearful of AI taking our jobs? [12:58] Where vibe coding hits a wall [14:42] AI slop and the truth about conversion rates [17:27] The right AI tool for the right job [20:24] AI as a thinking partner NOTABLE RESOURCES Prospexia OS Try Ikigai.ai Claude Claude Code ChatGPT Google Gemini Base44 CONNECT Facebook Group: https://www.facebook.com/share/g/1FXihmKLqS/ Facebook: https://www.facebook.com/profile.php?id=61590720415359 Instagram: https://www.instagram.com/leadwithcarmen/ YouTube: https://www.youtube.com/@LeadwithCarmen Apply to be a guest on AI Made Simple: https://www.latpn.com/ai-made-simple-podcast-booking Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Your Job Won't Disappear, It Evolves with Pranav Jajapur

  7. Jul 21

    Episode 006 - Your Job Won't Disappear, It Evolves with Pranav Jajapur

    Will AI take your job? Pranav Jajapur has a clearer answer than the headlines. In this episode of AI Made Simple, Carmen Skipworth talks with the founder of Prospexia OS, an AI diligence platform for venture investors, about how AI is reshaping hiring, coding, and marketing without replacing the humans behind them. From a hiring platform that throws out the resume entirely to why AI-generated content fails to convert, Pranav brings a grounded, insider view of what AI can and cannot do. Calm, practical, and refreshingly honest. Human-Led. AI-Powered. HOST Carmen Skipworth GUEST Pranav Jajapur — founder of Prospexia OS, an AI diligence platform for venture investors. Through an enterprise strategic partnership with Try Ikigai.ai, he also helps companies staff smarter by matching talent to roles based on fit, intent, and values. His background spans sales and venture capital, where he performed diligence on early-stage startups at a $3 billion firm. SUMMARY Carmen sits down with Pranav Jajapur, who goes by PJ, to unpack his journey from solar sales to venture capital and the two AI ventures that grew out of it. PJ explains how Try Ikigai.ai replaces the resume with a simple audio conversation, turning unstructured rambling into a structured dossier that employers use to ask better interview questions. The conversation moves to the big fear: will AI make jobs obsolete? PJ's answer is that jobs evolve rather than disappear, and the people who integrate AI tools will be held to a higher standard. He shares why vibe coding hits a wall without real expertise, why AI-generated marketing content converts at a fraction of human-made content, and how he uses different AI tools for different jobs. His simplest advice: treat AI as a thinking partner to bounce ideas off, not something that runs your life. MAIN TOPICS From solar sales to venture capital: PJ's path into AI How Try Ikigai.ai matches talent without a resume Turning unstructured conversation into structured hiring data Will AI take your job, or evolve it? Why vibe coding hits a wall without coding expertise AI slop: why AI-generated content struggles to convert Choosing the right AI tool for the right job Using AI as an idea-bouncing partner, not an autopilot INTRIGUING QUOTES "Your job doesn't certainly get removed, your job evolves." — Pranav Jajapur "It'll take the job, but the jobs will also be held to a higher standard, is the way I see things." — Pranav Jajapur "Humans will always come up on top because you can relate to that person." — Pranav Jajapur "It's a tool. It's not something that can automate your entire life." — Pranav Jajapur KEY MOMENTS [01:19] PJ's journey from solar sales to venture capital [03:19] How Try Ikigai.ai works: no resume, just talk [10:20] Should we be fearful of AI taking our jobs? [12:58] Where vibe coding hits a wall [14:42] AI slop and the truth about conversion rates [17:27] The right AI tool for the right job [20:24] AI as a thinking partner NOTABLE RESOURCES Prospexia OS Try Ikigai.ai Claude Claude Code ChatGPT Google Gemini Base44 CONNECT Facebook Group: https://www.facebook.com/share/g/1FXihmKLqS/ Facebook: https://www.facebook.com/profile.php?id=61590720415359 Instagram: https://www.instagram.com/leadwithcarmen/ YouTube: https://www.youtube.com/@LeadwithCarmen Apply to be a guest on AI Made Simple: https://www.latpn.com/ai-made-simple-podcast-booking Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Episode 006 - Your Job Won't Disappear, It Evolves with Pranav Jajapur

  8. Jul 20

    Skynet's Idiot Cousin: The Real Risks of AI in Your Business with Graeme Rudd

    Fire 50% of your workforce and replace them with agents by year's end? Graeme Rudd calls that snake oil, and he has the stories to prove it. In this episode of AI Made Simple, Carmen Skipworth talks with the Green Beret turned AI governance expert and co-founder of Assessed Intelligence about what happens when businesses adopt AI without a plan. Graeme shares how agents have burned a year's token budget in weeks, how an attorney was sanctioned over AI-hallucinated citations, and why over 70% of frontier AI logins happen on personal accounts, not corporate ones. Shaped by a decade field-testing frontier technology in the military, his advice is simple: understand what a tool actually does before you bet your business on it. Human-Led. AI-Powered. HOST Carmen Skipworth GUEST Graeme Rudd — co-founder and COO of Assessed Intelligence, a firm focused on secure and responsible AI adoption. He spent over a decade in the US Army as a Special Forces Green Beret, serving as both a medical sergeant (18D) and intelligence sergeant (18F) in the 10th and 19th Special Forces Groups. He holds a BS in Health Science from George Washington University and a JD from Lewis & Clark Law School. SUMMARY Graeme walks Carmen through the path that took him from Green Beret to AI governance: a decade assessing close to 350 frontier technologies, AI among them, in field exercises for a Department of Defense lab, followed by law school before he realised the same problems he'd seen in the field were now playing out across AI. He unpacks what he calls snake oil, the overpromising that tells businesses they can fire half their staff and hand the work to agents. The risks are already here: agents burning a year's AI budget in weeks, one caught mining cryptocurrency on the side, an attorney sanctioned after an AI tool silently rewrote his citations, and a Meta employee who lost her email irreversibly to OpenClaw. Graeme argues these are organisational failures, not technology failures, leadership adopting powerful tools without educating anyone on their limits. He lays out what Assessed Intelligence does, audit, advisory, and fractional governance work, and closes with the one policy every business needs before using AI. MAIN TOPICS From Green Beret to AI governance Testing 350 frontier technologies for the DoD Calling out AI's snake oil and overpromised job replacement Real incidents: burned budgets and a rogue crypto-mining agent The attorney sanctioned over AI-hallucinated citations Why OpenClaw is more dangerous than it looks Inside Assessed Intelligence and the ARISE framework The one policy every business needs before using AI INTRIGUING QUOTES "I genuinely want to see a world where we're not beholden to Skynet's idiot cousin." — Graeme Rudd "They have this really powerful tool that's customizable, but nobody has told them how to use it." — Graeme Rudd "If you are operating the way you did under a software as a service era, you are wildly out of your depth." — Graeme Rudd "Over 70% of logins to frontier models were in people's personal accounts." — Graeme Rudd KEY MOMENTS [01:05] Meet Graeme Rudd: Green Beret to AI governance [04:41] Testing 350 frontier technologies for the DoD [12:52] Calling out AI's snake oil problem [19:10] Burned budgets and a rogue crypto-mining agent [20:47] The attorney sanctioned over hallucinated citations [23:10] Why OpenClaw is more dangerous than it looks [27:52] Inside Assessed Intelligence and the ARISE framework [31:13] The one policy every business needs before using AI NOTABLE RESOURCES Assessed Intelligence ARISE Framework OpenClaw Verizon DBIR Report CONNECT Facebook Group: https://www.facebook.com/share/g/1FXihmKLqS/ Facebook: https://www.facebook.com/profile.php?id=61590720415359 Instagram: https://www.instagram.com/leadwithcarmen/ YouTube: https://www.youtube.com/@LeadwithCarmen Apply to be a guest on AI Made Simple: https://www.latpn.com/ai-made-simple-podcast-booking Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Skynet's Idiot Cousin: The Real Risks of AI in Your Business with Graeme Rudd
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AI Made Simple is the podcast for emerging leaders and entrepreneurs who know AI matters, but feel overwhelmed by the noise. Hosted by Carmen Skipworth, this show cuts through fear-based headlines, technical jargon, and fluffy inspiration to bring you clear, practical, human-led conversations about artificial intelligence. You don't need to be technical. You don't need to move at tech speed. And you don't need to feel behind. Each episode helps you understand AI in a way that feels calm, accessible, and actionable, so you can confidently partner with it in your life and business. This isn't about AI replacing humans. It's about humans leading with clarity while using AI as a powerful ally. If you're ready to stop feeling overwhelmed and start feeling equipped, you're in the right place. AI Made Simple. Human-Led. AI-Powered.

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