Practice Growth Unfiltered

Practice Better
  • 5.0 (1)
  • Business

Running a health and wellness practice means mastering two jobs: the craft you trained for, and the business you didn't. Practice Growth Unfiltered brings you real, unscripted conversations with practitioners who've hit the wall and found their way through it. Each episode, host Natalie Mullin — a Certified Holistic Wellness Coach — sits down with practice owners and clinicians to talk candidly about the moments that almost broke them, and the choices that helped them grow on their own terms. No polished success stories, no theory. Just the marketing, hiring, and scaling questions every practitioner asks themselves at 11pm, answered by people who've actually lived them. Whether you're a solo practitioner buried in admin or a clinic owner managing a growing team, you'll leave each episode with something you can use tomorrow, and the reminder that you're not figuring this out alone. New episodes monthly.

Episodes

  1. 2d ago

    How to grow your client base with (almost) no budget

    What do you do when the healthcare system leaves you without answers? Julie Mai, a registered dietitian and the founder and CEO of July Health, shares how she turned her own PMOS experience into a virtual clinic for hormone and mental health care and research. She also explains how she used TikTok to grow monthly revenue from $5K to 18K a month. In this conversation, Julie gets tactical about building a practice from scratch: How to find clients with no marketing budgetWhy she invested under $100 to start, and why her website came laterWhat she'd skip next time: spreading across every directory and paying for ads too soonHow lived-experience and storytelling, rather than educational content, built trust on TikTok.How she turns views into booked clients, and why setting clear expectations improves retentionWhy follower count doesn't matter, and the math behind needing only about 40–50 clients a monthWhat tech stack she used to start her clinic⏱ Chapters 0:41 Meet Julie Mai 1:25 From new grad dietitian to side quest 4:12 Her PCOS journey and why she started July Health 6:36 What July Health does, and why telehealth matters 9:44 Landing the first clients 11:53 Directories, SEO and bio copywriting 16:05 What didn't work: spray-and-pray and paid ads 18:04 Growth stages: from word of mouth to social media 24:20 Turning followers into booked clients 29:03 Lessons for practitioners with small followings 32:39 Finding time to market your practice 34:02 Advice for new grad RDs 35:52 Tech stack recommendations 38:04 Internalize: a moment to reflect This podcast is brought to you by Practice Better. If you found this helpful, let us know in the comments, subscribe, and tell us what aspects of practice growth you want to hear about next.

  2. Oct 8

    You're allowed to change your mind about your practice

    You've heard it a hundred times: pick a lane. Sometimes that's exactly right. But what happens when your niche stops serving you, the clients stop coming, or you just want something new? Renay Roberts is a practitioner who never let herself be defined by one role. She went from a corporate tech career to running her own consulting firm, then became a sleep and memory coach, added DNA testing to her toolkit, and is now co-founding a global virtual clinic. In this conversation, Practice Better's Varun Chopra talks with Renay about what it looks like to treat flexibility as a business strategy. They get into how she found her first clients in each new area, how she thinks about pricing across very different services, what it took to outgrow a good working relationship, and what's next for her practice. If you've ever felt boxed in by who you're "supposed" to be as a practitioner, this episode is your permission slip to change direction. In this episode: Why "pick a lane" works until it doesn'tHow to pivot without starting from scratchPricing and getting paid across different service linesBuilding a virtual clinic for practitioners who want to work remotelyGiving yourself permission to change courseThis podcast is brought to you by Practice Better. If you enjoyed this episode, subscribe, leave a review, and tell us what you want to hear about next.

  3. Aug 26

    Welcome to Practice Growth Unfiltered, feat. Nathalie Garcia, Co-founder, Practice Better

    Before Nathalie Garcia co-founded Practice Better, she was a holistic nutritionist buried in admin, chasing payments, and stitching together tools that weren’t built for how she worked. In the first episode of Practice Growth Unfiltered, host Natalie Mullin talks with Nathalie about the chaos that led her to build something better. You'll hear about how she overcame fear so that she could sell the thing she believed in, and the moment she realized her software was reaching clients across Europe. If the business side of your practice feels hard, this is proof it does not have to.

  4. Aug 14

    Trailer: Welcome to Practice Growth Unfiltered

    Welcome to Practice Growth Unfiltered. I'm your host, Natalie Mullin, and I'm so glad you're here. This show is for all you solo and group practitioners who love the work you do with your clients, but you feel like the business side, the marketing, the scaling, the hiring is this big mystical thing that nobody ever taught you. Here's the secret: it's not. It's learnable. And the best way to learn it is through people who've actually lived it, hit the walls, and figured out how to build something sustainable so you can learn from their experiences and even their mistakes. Real stories, unscripted, unfiltered. Let's get into it.

  • 1 Trailer
    3 Episodes

Trailer

About

Running a health and wellness practice means mastering two jobs: the craft you trained for, and the business you didn't. Practice Growth Unfiltered brings you real, unscripted conversations with practitioners who've hit the wall and found their way through it. Each episode, host Natalie Mullin — a Certified Holistic Wellness Coach — sits down with practice owners and clinicians to talk candidly about the moments that almost broke them, and the choices that helped them grow on their own terms. No polished success stories, no theory. Just the marketing, hiring, and scaling questions every practitioner asks themselves at 11pm, answered by people who've actually lived them. Whether you're a solo practitioner buried in admin or a clinic owner managing a growing team, you'll leave each episode with something you can use tomorrow, and the reminder that you're not figuring this out alone. New episodes monthly.

Information

  • Creator
    Practice Better
  • Years Active
    2026
  • Episodes
    4
  • Rating
    Clean
  • Copyright
    © 2026 Practice Better
  • Show Website
    Practice Growth Unfiltered

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