Leveling Up with Eric Siu

Eric Siu

Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.

  1. 1d ago

    Give Me 20 Minutes and I'll Show You How To Use Hermes To Scale Your Company

    Most people use Hermes like a glorified ChatGPT, and that mistake is costing them 90% of the leverage available to them. In this video, I break down the exact framework for turning Hermes into a true business multiplier: ⬛ How context becomes artifacts, and how artifacts become reusable skills ⬛ Why prompts are disposable but skills compound ⬛ How to make Hermes multiplayer across your entire team, not just yourself ⬛ The 8 levels of Hermes, from asking simple questions to building a true company brain ⬛ Why governance and permissioning matter before you scale AI across your business If you're a founder or operator still treating your AI agent like a search box, this will change how you think about what's possible. Chapters 00:00 The #1 Mistake Killing Your Hermes Results 00:31 The Framework: Context → Artifacts → Skills 01:32 Building a Strategic Thought Partner 03:27 Scaling Your Thinking With Artifacts 07:19 Making Hermes Multiplayer (Company Brain) 08:52 Skills vs Prompts vs Loops 11:12 Single Brain & Skills Dojo 13:35 Connectors, Governance & The Desktop App 17:39 Cron Jobs & Memory Systems 19:53 The 8 Levels of Hermes How to Connect IG: /ericosiu X: /ericosiu 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe 👉 Single Grain - Ad Agency focused on innovation https://www.singlegrain.com

  2. Aug 27

    Fable 5 Revenue Strategies Nobody's Talking About

    🚀 Fable 5 is back, and I'm breaking down exactly how I'm using it to build real revenue systems, not just chat about AI. 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe In this video, I walk through the AI loops and systems I'm actively running in my business right now, including: ⬛ The exact prompts I use to get Fable 5 to surface revenue opportunities and security issues in my repos ⬛ Why most people confuse "AI loops" with slash-goal commands, and the real architecture that separates them ⬛ A loop that automatically handles sponsorship negotiations for my podcast and YouTube channel ⬛ An AEO/SEO Content OS that turns my calls, transcripts, and Gong recordings into ready-to-publish content ⬛ A gamified business dashboard that turns your company's health data into a live strategy game This isn't theory. These loops are live, compounding, and already changing how my team operates. If you're a founder or operator who wants to move past one-off prompts and build systems that run themselves, this will change how you think about what's possible right now. Chapter 00:00 Fable 5 Is Back: New Revenue Use Cases 01:00 Security Sweeps and Tactical AI Audits 04:00 Agents vs. AI Loops Explained 09:00 Real Loop Architecture and Single Brain 12:00 Automating Sponsorship Deals with Loops 14:30 Building an AEO/SEO Content OS 17:00 Gamifying Your Business with AI 23:30 The Skills Dojo and Team Onboarding 28:00 Getting Started with AI Loops How to Connect IG: / ericosiu X: / ericosiu 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe 👉 Single Grain - Ad Agency focused on innovation https://www.singlegrain.com

  3. Aug 13

    Fable 5 Turned My Company Into A Video Game

    👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe I turned my entire company into a video game using Fable 5. No dashboards, no spreadsheets — just quests, empire briefings, and a living town that grows as your business grows. In this video, I break down how I built: ⬛ A Business Command Center that turns your company into a literal town (and eventually a city, a country, a whole world) ⬛ A Daily Empire Briefing that tells you exactly what's on fire and what needs attention ⬛ A Quest Board where your team can accept, complete, and even get rewarded for fixing real business problems ⬛ A Skills Dojo for onboarding new hires and leveling up your team's abilities Chapters 0:00 Fable 5 Turns Your Business Into a Video Game 0:40 Inside the Command Center: What's Burning, What's Thriving 1:42 The Daily Empire Briefing 2:41 The Quest Board and Reviving Stalled Deals 3:32 Business as Systems, Constraints, and Bottlenecks 4:32 Scaling From Town to World of Business 5:52 Leveling Up: Skills, Roles, and Rewards 7:26 The Skills Dojo and Onboarding 8:19 Single Brain Shoutout 8:44 Adding More Connectors and Context 9:44 The Future of Business How to Connect IG: / ericosiu X: / ericosiu 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe 👉 Single Grain - Ad Agency focused on innovation https://www.singlegrain.com 👉 Single Brain - Managed marketing agents for your Slack or Teams: https://singlebrain.com

4.8
out of 5
299 Ratings

About

Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.

You Might Also Like