Build Your Tribe | Grow Your Business with Social Media

YAP Media
  • 4.9 (2.6K)
  • MARKETING
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Build Your Tribe is the go-to podcast for creators and entrepreneurs who want no-BS Instagram and social media strategy. Hosted by social media expert and entrepreneur Brock Johnson, this top-ranked show breaks down what actually works to grow your audience, increase sales, and build a profitable online business. From content that converts to email list growth, digital product strategy, and creating new income streams on a limited budget, Brock gives you weekly step-by-step training to grow in less time. If you’re ready to boost your influence and your income, start building your tribe! For ad inquiries, please reach out to: Network+BYT@yapmedia.com

  1. 15H AGO

    How Small Youtube Channels Can Make $50/Day In 2026

    In this episode, Brock Johnson breaks down how small YouTube channels can realistically make $50 per day in 2026. He sits down with Sean Cannell to discuss why the common belief that you need millions of views to make money on YouTube is misleading, and how even smaller creators can build meaningful income with the right strategy. They start by explaining the math behind $50 per day, including how YouTube RPM works and why many creators misunderstand how ad revenue is calculated. Sean walks through realistic RPM ranges for small channels and shows how different niches can dramatically affect earnings potential. They then dive into monetization strategies beyond AdSense, focusing on affiliate marketing and why it can generate income faster for smaller channels. They discuss how creators can set up simple affiliate systems, how many sales it actually takes to reach $50 per day, and why SaaS affiliate programs are particularly powerful due to recurring commissions. Another major theme of the episode is choosing the right YouTube niche and attracting higher-value audiences. We discuss how advertiser demand, viewer demographics, and topic selection influence RPM and long-term channel profitability. Brock and Sean also explore the concept of viewer intent — one of the most important factors for turning views into revenue — and the types of videos that naturally convert viewers into buyers, such as product reviews, comparisons, and “best of” lists. Finally, they bring everything together with practical advice for creators with fewer than 1,000 subscribers, including what videos to start making immediately and the fastest path to earning your first $50 day on YouTube. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🧐 More About Sean: Join Sean for a FREE Live Event - https://thinkmedia.samcart.com/referral/9q24YBF2/7a2Gb58NDf5TtqoZ Check Out Sean’s YouTube - https://youtube.com/@thinkmediatv?si=P9EnI_lFh1j6VIt- 🤓 Related Episodes: The Rise of Vertical Video | How YouTube Shorts Competes with Instagram and TikTok with Sean Cannell Watch: https://youtu.be/i7x1DOQCVxc?si=TRmFNqonesIQ22PF Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000608764259 How to Create VIRAL Reels, Shorts & TikToks with AI (Step-by-Step) Watch: https://youtu.be/EiCiZvC3UJg?si=Dj_p6d71UJIziQk2 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    52 min

  2. 3D AGO

    8 VIRAL Instagram Carousel Ideas to Boost Views and Followers

    In this episode, Brock Johnson shares eight viral Instagram carousel ideas that can help boost views, engagement, and followers. He breaks down why carousel posts are performing well in the Instagram algorithm and how swipe-style content encourages longer viewing time, shares, and saves. Brock walks through several carousel formats creators and businesses can use, including educational posts, storytelling slides, list-style content, and other repeatable structures designed to keep viewers swiping. He also explains how to structure each slide for clarity and engagement, and how to design carousels that are more likely to be shared. This episode focuses on practical carousel strategies you can use to grow your account and increase engagement on Instagram. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🤓 Related Episodes: 8 NEW Instagram Carousel Ideas To Get More Followers Watch:https://youtu.be/ulebPxBw8Uw?si=Zqvvel5Zzmt7Va-w Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000733676705 8 GENIUS Instagram Carousel Ideas to Get More Followers & Engagement! Watch:https://youtu.be/t7UDk-ItjrQ?si=B3wZqrwDLr8N1zgA Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000717690263 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    16 min

  3. MAR 16

    Brand Deals in 2026: How to Actually Get Paid (Even Without 10K Followers) - 880

    In this episode, Brock Johnson breaks down how to land brand deals in 2026—even if you don’t have 10,000 followers. He explains why follower count matters less than performance, how micro and nano influencers are securing paid partnerships, and what brands are actually looking for today, including conversions, content assets, and trust. Brock covers how to monetize before brand deals through affiliate marketing and UGC, how to pitch brands effectively, and how to structure performance-based partnerships. He also walks through how to price brand deals correctly, including usage rights, whitelisting, and paid ad considerations. This episode is focused on helping small creators get paid strategically and build recurring brand partnerships without relying on a large audience. Watch On YouTube  https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯 Related Links: FYPM (brand deal rate database) - https://www.fypm.vip/ Amazon Associates (affiliate program) - https://affiliate-program.amazon.com/ 🤓 Related Episodes: Do You Really Need a Niche in 2026? My Answer Will Surprise You Watch:https://youtu.be/xN7eHN7kv4c?si=LwXOpANqEsQiVDe4 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000746683810 Personal Branding On Instagram For Beginners Watch:https://youtu.be/foOBvu9F4gw?si=_fCKjT9P-S4SAqUn Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000743041953 How To Get Brand Deals on Instagram, Even as a Small Creator Watch: https://youtu.be/7pNOteIUhfk?si=2nlFb2i5ry6cNpE5 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000714646058 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    44 min

  4. MAR 12

    1 Post Per Day Without Burnout - Complete Guide to Batching Content - 879

    In this episode, Brock Johnson shares a complete guide to posting once per day on Instagram without burning out. He walks through how to batch content efficiently, build a repeatable workflow, and create a sustainable system that allows you to stay consistent long term. Brock will cover how to organize ideas using tools like Google Sheets and ManyChat, film content in bulk, edit efficiently with tools like CapCut and Gling AI, and schedule posts in advance. He also explains how to use repeatable formats and upcycle content so you’re not constantly reinventing the wheel. This episode is focused on building a practical, sustainable Instagram growth strategy that lets you post daily while protecting your time and energy. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ Tools: ManyChat (DM automation tool) https://manychat.com/meet-brockjohnson + Use Code BROCK Zapier (automation integrations) Google Sheets (content tracking system) Metricool (social media scheduler) - Use Code Brock 👉 ⁠https://metricool.com/⁠ CapCut Desktop (editing tool) Gling.ai (AI editing tool) Dropbox / Google Drive (cloud storage) 🎯Related Links: Get 1 Month of Manychat Pro for FREE 👉 https://manychat.com/meet-brockjohnson + Use Code BROCK Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: Get 10X More Views on Your Instagram Stories in 5 Minutes Watch: https://youtu.be/wA2EOo8DuRw?si=cyCOoZ5i9ZFBczRu Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000753990086 He Beat The Instagram Algorithm | 39K Followers in 90 days Watch: https://youtu.be/4GMo8FNPpZ0?si=_UHvdWGrIiYTXc8o Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000751730162 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    33 min

  5. MAR 9

    Get 10X More Views on Your Instagram Stories in 5 Minutes - 878

    In this episode, Brock Johnson breaks down how to get 10X more views on your Instagram Stories in just five minutes. He explains why most Stories underperform, the common mistakes creators make—like simply resharing posts—and how to shift your approach to content that actually drives engagement. Brock walks through specific Story frameworks, including the S.H.A.R.E. strategy for content that gets shared and the S.T.D. method for Stories that drive replies. He’ll also cover how to increase profile taps, boost Story reach, and use relatable, inspirational, timely, or even controversial angles to spark interaction. This episode focuses on practical Story strategies that align with how the Instagram algorithm distributes Stories in 2026. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Related Links: Get 1 Month of Manychat Pro for FREE 👉 https://manychat.com/meet-brockjohnson + Use Code BROCK Get Brock’s 25 Top Viral Hooks 👉http://InstaClubHub.com/25-viral-hooks/ DM Brock “Swap” @Brock11Johnson for Hook Swap Library (40+ videos) Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: NEW Instagram Algorithm | 10 Changes Direct From Instagram's CEO Watch: https://youtu.be/TwrUvnFwcfc?si=gRU3Py5vFUSQ4hhz Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000748898277 9 NEW Instagram Updates That You Need To Know in 2026! Watch: https://youtu.be/SanUx9tKrMo?si=tNt7tAOWrHDYsGNE Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000735024991 Head of INSTAGRAM reveals secrets to GROWING in 2026 Watch: https://youtu.be/b_MGyd8TKdQ?si=E9xf3_4Lsuh9JIBt Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000702036795 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    34 min

  6. MAR 2

    I Studied 1300 Hooks, Here’s What Actually Works - 877

    In this episode,Brock Johnson breaks down what he learned after studying 1,300 viral hooks and explains what actually works in 2026. Brock categorizes the most effective short-form video hooks, including pattern interrupt hooks, curiosity gap hooks, contrarian angles, bold claims, outcome-based hooks, and story-driven openings. Brock walks through how to structure the first three seconds of your Reels or TikToks to increase watch time and retention, and why certain hook formulas consistently outperform others. You’ll see real examples of list hooks, comparison hooks, authority hooks, relatable openers, and direct address strategies that drive views. This episode focuses on practical frameworks you can use to write stronger hooks and improve performance on Instagram and TikTok. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Related Links: Get Brock’s 25 Top Viral Hooks 👉http://InstaClubHub.com/25-viral-hooks/ DM Brock “Swap” @Brock11Johnson for Hook Swap Library (40+ videos) Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: NEW Instagram Algorithm | 10 Changes Direct From Instagram's CEO Watch: https://youtu.be/TwrUvnFwcfc?si=gRU3Py5vFUSQ4hhz Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000748898277 9 NEW Instagram Updates That You Need To Know in 2026! Watch: https://youtu.be/SanUx9tKrMo?si=tNt7tAOWrHDYsGNE Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000735024991 Head of INSTAGRAM reveals secrets to GROWING in 2026 Watch: https://youtu.be/b_MGyd8TKdQ?si=E9xf3_4Lsuh9JIBt Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000702036795 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson  TikTock: @brock11johnnson

    28 min

  7. FEB 26

    He Beat The Instagram Algorithm | 39K Followers in 90 days - 876

    In this episode, Brock Johnson  breaks down how one creator beat the Instagram algorithm and gained 39,000 followers in just 90 days. He walks through the exact posting strategy that was used, including high-frequency posting, repeatable content formats, and how consistency played a larger role than tactics like trial Reels or trends. Brock will cover how posting up to 12 times per day was structured, how content was upcycled without a team, and why this system led to a major increase in reach and engagement. This episode focuses on the mechanics behind the growth, the posting cadence, and the lessons creators can apply if they want to grow faster on Instagram in 2026. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Related Links: Check out Jamie on Instagram - https://www.instagram.com/thejamiebrindle/ Sign Up for Jamie’s newsletter - https://jamiebrindle.io/newsletter/ 🤓 Related Episodes: NEW Instagram Algorithm | 10 Changes Direct From Instagram's CEO Watch: https://youtu.be/TwrUvnFwcfc?si=gRU3Py5vFUSQ4hhz Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000748898277 Is Your Instagram Dead? Should You Start Over? Watch: https://youtu.be/275pX26Kols?si=si9f6PLvpuKN54ef Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000750999591 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    56 min

  8. FEB 23

    Is Your Instagram Dead? Should You Start Over? - 875

    In this episode, Brock Johnson breaks down how to tell if your Instagram account is actually “dead” and whether starting over is the right move in 2026. He walks through the real reasons accounts experience low engagement, slow growth, or declining reach, and how to diagnose whether the issue is your content, consistency, or strategy—not your account age. Brock also explains when restarting or rebranding an Instagram account makes sense, and when it’s better to fix what you already have. He’ll cover benchmarks for engagement, the difference between a shadowban and normal low reach, and how to recover from common issues like inconsistent posting or past mistakes. This episode is designed to help you make a clear, informed decision about whether to rebuild, rebrand, or double down on your current account. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🤓 Related Episodes: How to Start Over on Instagram in 2026 Watch: https://youtu.be/1OOw7yd5beE?si=QUq0W3GPEhnOyEWD Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000747689854 10X Your Instagram Followers in 30 Days with These New Reels Watch: https://youtu.be/uJxQv4H_mOQ?si=6IyKwAbq9Ml0Xaw_ Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000749424336 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    18 min
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Hosts & Guests

4.9
out of 5
2,612 Ratings

About

Build Your Tribe is the go-to podcast for creators and entrepreneurs who want no-BS Instagram and social media strategy. Hosted by social media expert and entrepreneur Brock Johnson, this top-ranked show breaks down what actually works to grow your audience, increase sales, and build a profitable online business. From content that converts to email list growth, digital product strategy, and creating new income streams on a limited budget, Brock gives you weekly step-by-step training to grow in less time. If you’re ready to boost your influence and your income, start building your tribe! For ad inquiries, please reach out to: Network+BYT@yapmedia.com

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