Open Residency

Open Residency

The show for ambitious operators scaling their businesses. Hosted by Mark Brazil, co-founder of IKONICK, Open Residency is built around a simple idea: learn from the people who’ve already figured out what most entrepreneurs are still trying to solve—so you can become a more well-rounded operator. Mark sits down with the operators, marketers, creators, and specialists who are world-class at their craft. These conversations go far beyond what they’ve built and why—they break down exactly how they’ve done it. The tactical insights, frameworks, and decision-making processes that help you think c

  1. 1 day ago

    Roman Khan - He Went From -$3M In Debt To $13M In Cash Using This Playbook

    We turned every framework, formula, and strategy from the episode into one free PDF → https://openresidency.com/roman-khan-playbook?utm_source=spotify&utm_medium=description&utm_campaign=roman_khan_playbookRoman Khan was $3 million in the hole at 32. By the time he hit his late thirties, he pulled eight figures in cash out of his businesses without selling a single one. The founder of Peak21 and the operator behind Linjer, Raycon, and Nutrition Kitchen walks through the supply chain mechanics that made it possible: bill of materials, payment terms, consignment structures, and how to make your supplier front the capital. He covers dividend recaps, the red/green/blue Slack system he uses to manage 110 people across six cities, and the A Method hiring framework that cut his team turnover by half. This one's part operator manual, part wealth-building case study.⏱️ CHAPTERS00:00:00 Trailer00:01:01 -$3M In Debt To $13M In Cash00:02:19 The Four Levers of Supply Chain00:03:16 What a Bill of Materials Actually Is00:05:37 Why 99 of 100 Founders Have No Bill of Materials00:17:35 How to Negotiate Price Breaks00:27:02 Tariffs and Who Eats the Cost00:29:45 Payment Terms and the Float That Funds You00:34:12 Consignment: The Holy Grail of Payment Terms00:36:12 Turning Your Supplier Into Your Bank00:43:07 Closing the Books by the 15th Every Month00:45:32 Pulling 75% of Profits Out Every Month00:48:18 Why You Work for Zuck, Not Yourself00:53:19 How a Dividend Recap Works01:00:33 Where He Puts the Cash01:08:02 Spotting AppLovin Before Wall Street01:13:17 Picks and Shovels Over Consumer Brands01:16:58 Splitting an $85M Ad Budget by Channel01:21:53 Day Rates, Fixed Fees and Paying Creators01:24:07 What's Broken in Your Meta Account01:33:12 The One Metric He Watches in Meta01:38:04 $70M Spent on YouTube Sponsorships01:44:04 4X-ing Influencer Outreach With AI01:53:02 Why Localization Is the Last Big Unlock01:56:57 Becoming the Supplier He Buys From02:02:54 How 16,000 Twitter Followers Built His Deal Flow02:07:02 Why Micromanagement Is Actually a Gift02:19:05 The Hiring Book That Took Him to $200M02:26:34 Building the Scorecard for a Head of Finance02:36:55 Top Grading Every Job They've Had02:41:14 $100K in New York vs $20K in Shenzhen02:45:53 The Biggest Hiring Mistake He's Made02:48:03 What He Cuts First When He Buys a Business02:52:45 Quickstrike Questions🔗 ROMAN KHANWebsite: https://roman-khan.com/Newsletter: https://roman-khan.com/X: https://x.com/RomanEcomLinkedIn: https://www.linkedin.com/in/raisuddinkhan🎙️ OPEN RESIDENCYInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com⚡ POWERED BYRokt → https://www.aftersell.com/demo?utm=open_residencyMomentous: Use code OPENRESIDENCY for up to 35% off your first order. → https://livemomentous.comChargeflow → https://chargeflow.io/?utm_source=openresidency&utm_medium=podcast&utm_campaign=or_2026&utm_content=ep01Ketone IQ: Visit https://ketone.com/openresidency for 30% OFF your subscription order PLUS receive a free gift with your second shipment—fun surprises like a free 6-pack, Ketone-IQ merch, and more.

  2. 17 Aug

    Nima Jalali - Salt & Stone's Founder Breaks Down His 9 Figure Brand

    Nima Jalali is giving you The Salt and Stone Founder Playbook, every framework from profitable day one to nine-figure exits → https://openresidency.com/nima-jalali-playbook Nima Jalali built Salt and Stone to 9 figures in revenue, stayed profitable from day one, and ran the company for years without outside investors. He shares the three pillars that turned his deodorant into a bestseller on Amazon and in Sephora, plus how he closed two major liquidity events in under 18 months while keeping control. He also gets specific about finding manufacturers without using Alibaba, the collaboration strategy that led to partnerships with Brain Dead, Aritzia, and Kendall Jenner's 818, and the mindset that carried him through two PE deals that reportedly totaled over $500M. 🔗 NIMA JALALIWebsite: https://www.saltandstone.comInstagram: https://www.instagram.com/nimajalaliLinkedIn: https://www.linkedin.com/in/nima-jalali-07367568 🎙️ OPEN RESIDENCYInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com ⚡ POWERED BYWispr Flow: 1 month FREE of Wispr Flow Pro with code OPENRESIDENCY → http://ref.wisprflow.ai/open-residency-aug26Momentous: up to 35% OFF your first order with code OPENRESIDENCY → https://www.livemomentous.com/ CHAPTERS00:00:00 Trailer00:00:51 The Snowboarder Who Went Pro00:03:36 From ACL to Starting a Brand00:10:49 Why Deodorant Over Everything00:18:48 The Formula That Took Years00:21:55 Outselling P&G and Unilever00:25:38 Number One at Sephora and Amazon00:31:32 Why Collabs Aren't About the Money00:35:21 Building 9 Figure Brand Fully Remote00:47:43 Two Bites of the Apple00:54:43 Why He Left Money on the Table01:01:25 Quickstrike Questions

    Nima Jalali - Salt & Stone's Founder Breaks Down His 9 Figure Brand

  3. 3 Aug

    Tyler Denk - If You Own a Business, You Must Start a Newsletter in 2026

    Tyler Denk is giving you The Newsletter Playbook · beehiiv's path to $50M ARR → https://openresidency.com/tyler-denk-playbook?utm_source=spotify&utm_medium=description&utm_campaign=tyler_denk_playbook Tyler Denk turned Big Desk Energy, his newsletter, into a $400,000 side business working five hours a week. He did it by building and using beehiiv, the newsletter platform he co-founded. This conversation covers the entire playbook: pre-launch waitlists, email gates, referral programs, the Boost network, lead magnets, and paid acquisition. You'll also hear about the five main ways to monetize a newsletter, why Tyler raised a $12.5M Series A in six days, and how he manages 130 remote employees with almost no one leaving. It's a detailed look at founder-led distribution and newsletter economics. ⏱ CHAPTERS 00:00:00 Trailer 00:00:42 What Big Desk Energy Actually Is 00:02:50 Building in Public Before the Product 00:07:31 Pre-Launch Waitlist Strategy 00:09:13 Email Gates and the Content Flywheel 00:11:58 Referral Programs and Beyond 00:17:13 The Boost Network and Cross-Promotion 00:21:27 Lead Magnets That Actually Convert 00:24:26 Five Ways to Monetize a Newsletter 00:28:39 Direct Sponsorships and the Media Kit 00:41:44 Digital Products and Paid Subscriptions 00:47:54 The Costa Rica Founder Mastermind 00:52:39 Building in Public: Wins and Backfires 01:06:24 The beehiiv MCP and Agentic Workflows 01:26:38 Creator Economy in the AI Era 01:31:27 Running 130 People Fully Remote 01:35:32 Weekly Success List and All-Hands Rhythm 01:42:51 The $12.5M Series A in Six Days 01:50:29 Quickstrike Questions 🔗 TYLER DENK Website: https://bigdeskenergy.com Instagram: https://www.instagram.com/tylerdenk_/ X: https://x.com/denk_tweets LinkedIn: https://www.linkedin.com/in/tyler-denk/ 🎙 OPEN RESIDENCY Instagram: https://www.instagram.com/openresidency/ Instagram: https://www.instagram.com/markbrazil/ LinkedIn: https://www.linkedin.com/in/markmastrandrea/ Website: https://openresidency.com/ Email: info@openresidency.com ⚡ POWERED BY beehiiv: Use code MARK30 for 30% off → https://beehiiv.link/dthris Wispr Flow: Talk 4x faster. Get 1 month of Pro free with code OPENRESIDENCY: http://ref.wisprflow.ai/open-residency-aug26 Poppy: A visual AI workspace for thinkers who hate linear chat. Get $25 off: https://getpoppy.ai/openresidency (use code "OR") Momentous: NSF Certified for Sport®. Use code OPENRESIDENCY at livemomentous.com for up to 35% off your first order. → https://livemomentous.com

    Tyler Denk - If You Own a Business, You Must Start a Newsletter in 2026

  4. 22 Jul

    Remy Gaskell - The Only AI Masterclass You’ll Ever Need

    Remy is giving you The AI Agent OS Playbook, everything from this episode in one free PDF → https://openresidency.com/remy-gaskell-playbook?utm_source=spotify&utm_medium=description&utm_campaign=remy_gaskell_playbook Remy Gaskell is a self-taught AI operator who teaches founders to run their businesses on AI agents. Most founders type prompts into a chat box one at a time and start from zero every session. Remy runs at 5-10x the output because he stopped chatting and built an operating system his AI already understands. In this episode he takes the whole thing apart: the shift to agents, the exact files on his own machine, and how to build one yourself. 🧠 AI ONBOARDYou re-explain your business in every new chat because your AI forgets the second you close the window. AI Onboard is Remy's Claude Code plugin that builds your whole AI operating system in one guided session, so it never forgets again. Half off for our audience → https://openresidency.com/onboard?utm_source=spotify&utm_medium=description&utm_campaign=ai-onboard ⏱️ CHAPTERS00:00:00 Trailer00:01:21 The shift from chat to agents00:04:04 What "agent" actually means00:11:08 The observe-think-act loop00:18:01 Live demo: analyzing an Instagram Reel00:20:24 Tuning an agent vs building one00:22:45 Context files and the CLAUDE.md00:44:03 A memory system that improves itself00:52:06 MCP connectors, the universal translator00:59:21 Security and permissions01:02:19 Starter tool stack, Apify to Composio01:18:21 Skills as SOPs for your AI01:47:34 The Agent OS folder structure02:06:46 The future of teams and intrapreneurship02:16:20 Quickfire questions 🔗 AI WITH REMYCourse: https://go.theaicourse.ai/open-residency-spotifyNewsletter: https://go.aiwithremy.com/open-residency-spotifyInstagram: https://www.instagram.com/aiwithremy/LinkedIn: https://www.linkedin.com/in/remygaskell/ Apify: 25% OFF all Apify plans for your first 3 months with code 25REMY → https://www.apify.com?fpr=remy 🎙️ OPEN RESIDENCYInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com ⚡ POWERED BY beehiiv: the best platform to run a newsletter on → https://beehiiv.link/dthrisWispr Flow: 1 month FREE of Wispr Flow Pro with code OPENRESIDENCY → https://wisprflow.ai/?promo_code=OPENRESIDENCY&creator_name=Open+Residency&dub_id=5XTlXALwJFqVa2J1Momentous: up to 35% OFF your first order with code OPENRESIDENCY → https://livemomentous.comKetone-IQ: 30% OFF your subscription plus a free gift with your second shipment → https://ketone.com/openresidency

    Remy Gaskell - The Only AI Masterclass You’ll Ever Need

  5. 8 Jul

    John Terzian - How He Built One of America's Most Exclusive Hospitality Empires

    In this episode, we sit down with John Terzian, co-founder of The H. Wood Group, to unpack how he built one of the most exclusive hospitality empires in the country from a club that got shut down by the city and left him broke at 27. John breaks down the scarcity model behind Delilah, Nice Guy, Bird Streets Club, and 10+ other venues that run on virtually zero paid marketing. We also go deep on the no-photos policy that spooked the Wynn, the economics of nightclubs vs. supper clubs vs. members clubs, the X Team CRM that scales relationships across cities, and the Diafa partnership that recapped a nine-figure company. All signal, no fluff. Enjoy! 📬 Get in Touch with Open ResidencyInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com 🎯 Powered byWispr Flow - Visit https://ref.wisprflow.ai/open-residency-jun26 and use code OPENRESIDENCY for 1 month FREE of Wispr Flow ProMomentous - Go to https://livemomentous.com and use code OPENRESIDENCY for up to 35% OFF 1st OrderKetone-IQ - Visit https://ketone.com/openresidency for 30% OFF your subscription order PLUS receive a free gift with your second shipment—fun surprises like a free 6-pack, Ketone-IQ merch, and more. 00:00:00 Trailer00:01:15 Scarcity as the Core Strategy00:05:00 The No Photos Policy Origin00:07:07 Convincing the Wynn to Go No Photos00:11:48 First 90 Days Opening a Venue00:13:03 Chiaroscuro Lighting Philosophy00:18:40 H. Wood Club Shutdown at 2700:21:54 Word of Mouth vs. Paid Marketing00:34:28 Nightclubs vs. Restaurants vs. Supper Clubs00:45:34 The X Team and VIP Rolodex CRM00:52:28 Bird Streets Club and the Members Model01:03:55 Sports Hospitality, SoFi and the Cavs01:12:39 H. Wood Media and the Magic Johnson Doc01:16:32 888 Midas and Investing with Caleb Williams01:20:05 Hakkasan Deal and the Diafa Partnership01:28:54 New Venues Announced01:29:25 Quickstrike Questions

    John Terzian - How He Built One of America's Most Exclusive Hospitality Empires

  6. 30 Jun

    Greg LaVecchia - How Bloom Built the Playbook Every Founder Will Copy in 2026

    Greg Lavecchia is giving you the Bloom Influencer Playbook — every CPM framework, scouting hack, and validity marketing tactic from the episode in one free PDF → https://openresidency.com/greg-lavecchia-playbook In this episode, we sit down with Greg Lavecchia, co-founder and CEO of Bloom Nutrition, to unpack how he bootstrapped a company to $180M with his wife, his mom, and his best friend from high school. Greg breaks down the influencer machine behind 15 billion-plus views, why Bloom runs zero attribution, and the nostalgia-first product formula behind their energy drinks. We also go deep on the $1.36M restock day, the cartel that jacked three 18-wheelers of product on Christmas, and the Nutrabolt partnership that put Bloom on Dr. Pepper trucks in 50,000 doors. The American Dream, fully operational. Enjoy! 📬 Get in Touch with Open ResidencyInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com 🎯 Powered by Wispr FlowVisit https://ref.wisprflow.ai/open-residency-jun26 and use code OPENRESIDENCY for 1 month FREE of Wispr Flow Pro ChargeflowGet 60 days of free chargeback management with code OPENRESIDENCY:https://chargeflow.io Ketone-IQVisit https://ketone.com/openresidency for 30% OFF your subscription order PLUS receive a free gift with your second shipment ⏱ Chapters 00:00:00 Trailer00:01:08 The Boiler Room Influencer Origin00:02:48 Inside the 15 Billion View Machine00:03:39 VPN Scouting and Algorithm Hacking00:05:28 CPM Framework and No Attribution00:06:25 Creative Freedom Over Brand Briefs00:15:48 Every Problem Is a Product Problem00:21:49 Events Reverse Engineered for Content00:24:25 The Vegan Protein Loud Minority Lesson00:29:57 TikTok vs. TikTok Shop as Two Separate Games00:34:00 The $1.36M Restock Day00:37:09 Validity Marketing and Building in Public00:48:20 Winning Retail Buyers Without Calling Them00:55:33 The Nutrabolt Partnership and Dr. Pepper Trucks01:08:14 Saturated Markets and the White Space Within01:21:50 Bootstrap to $180M and the Nine-Figure Offer01:31:54 Personal Brand: You Are the Product01:42:04 Hiring the Bloom Girl and Avoiding Corporate Resumes01:53:23 The Christmas Cartel Story02:08:23 Quickstrike Questions

    Greg LaVecchia - How Bloom Built the Playbook Every Founder Will Copy in 2026

  7. 18 Jun

    Georgios Frangulis - The Franchising Playbook That Built 1,000 Stores In 9 Years

    Georgios Frangulis is giving you The Oakberry Franchise Playbook, every framework and unit economics breakdown from the episode in one free PDF → https://openresidency.com/georgios-frangulis-playbook?utm_source=youtube&utm_medium=description&utm_campaign=georgios_frangulis_playbook In this episode, we sit down with Georgios Frangulis, founder of Oakberry, to break down how he built a 1,000-plus location franchise empire across 50 countries starting from a 60-square-foot kiosk in Brazil. He walks through the full franchise model, unit economics, verticalization, and the Amazon supply chain that became his moat. We also go deep on the Le Mans FC acquisition, the F1 and tennis sponsorship strategy that built the brand without direct-response spend, and how he stays in startup mode at $300M in revenue. All signal, no fluff. Enjoy! 📬 Get in Touch with Open ResidencyInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com 🎯 Powered byKetone-IQ -Visit https://ketone.com/openresidency for 30% OFF your subscription order PLUS receive a free gift with your second shipment—fun surprises like a free 6-pack, Ketone-IQ merch, and more.Momentous -Go to livemomentous.com and use code OPENRESIDENCY for up to 35% OFF 1st OrderWispr Flow-Visit https://ref.wisprflow.ai/open-residency-jun26 and use code OPENRESIDENCY for 1 month FREE of Wispr Flow Pro 00:00:00 Trailer00:01:05 Franchising 10100:04:19 What Franchisees Actually Get00:07:53 Royalties, Fees, Marketing Fund00:12:13 The Multi-Unit Franchisee Playbook00:13:27 Unit Economics, 15 to 18 Percent EBITDA00:18:31 Why Oak Berry Went Corporate in the US00:25:01 Master Franchise Structure Explained00:42:04 Verticalization, the $15M Factory Bet00:49:41 The Amazon Supply Chain00:55:47 The Origin Story, Cancer, and First Store01:06:45 The Insurance Check That Started It All01:19:52 F1 Sponsorship ROI per Market01:22:52 Tennis, Indian Wells, and $500K in 9 Days01:27:35 Le Mans FC and the Sports Investment Thesis01:40:53 Prompt Shop and the AI Marketplace01:44:31 Quickstrike Questions

    Georgios Frangulis - The Franchising Playbook That Built 1,000 Stores In 9 Years

  8. 5 Jun

    Chris Voss - The FBI Negotiator’s Playbook for Winning Any Deal

    Chris Voss is giving you The 10 Lines Negotiation Playbook, every phrase, framework, and sequence from the episode distilled into one free PDF → https://openresidency.com/chris-voss-playbook?utm_source=spotify&utm_medium=description&utm_campaign=chris_voss_playbook In this episode, we sit down with Chris Voss, former FBI lead hostage negotiator and author of Never Split the Difference, to break down the 10 negotiation lines that flip any deal. Chris walks through exactly why 'Have you given up on X?' gets a response in two minutes, how the Accusations Audit disarms resistance before it starts, and the Ackerman bargaining sequence that anchors every number in your favor. We also go deep on tactical empathy vs. sympathy, the three conflict types and how silence works differently on each, and why the last impression outranks the first. Applied negotiation from the FBI interrogation room to your inbox. Enjoy! 📬 Get in Touch with Open ResidencyInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com Train with Chris and The Black Swan Group (Tactical Empathy® + The Black Swan Method®) Negotiation training and resources: https://www.blackswanltd.com/?utm_source=spotify&utm_medium=social&utm_campaign=openresidencypodcast In-person and live training: https://www.blackswanltd.com/live-events?utm_source=spotify&utm_medium=social&utm_campaign=openresidencypodcast Online negotiation training: https://www.blackswanltd.com/online-negotiation-classes?utm_source=spotify&utm_medium=social&utm_campaign=openresidencypodcast 🎯 Powered by Ketone-IQ - The premium brain fuel for high performers. Get 30% off your subscription, plus a free gift with your second shipment—fun surprises like a free 6-pack, Ketone-IQ merch, and more: https://ketone.com/openresidency beehiiv - Use code MARK30 for 30% offLink: https://beehiiv.link/209nk8 00:00:00 Trailer00:00:59 Have You Given Up On X00:03:00 Why No Beats Yes Every Time00:04:35 The Three Responses After Sending It00:12:00 The Landscaper Story and How Am I Supposed To Do That00:13:09Forced Empathy and the SpaceX Story00:20:45 Is Now a Bad Time to Talk00:25:40 Is It a Ridiculous Idea00:29:00 The Accusations Audit00:37:35 Your Offer Is Very Generous00:42:30 The $10M Ransom Story and That's Right00:49:45 What Makes You Ask01:17:25 Labels vs. Mirrors01:27:40 Ackerman Bargaining01:35:40 The Three Voices01:46:00 Trump vs. Obama, Who Negotiates Better01:48:05 Quickstrike Questions

    Chris Voss - The FBI Negotiator’s Playbook for Winning Any Deal
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About

The show for ambitious operators scaling their businesses. Hosted by Mark Brazil, co-founder of IKONICK, Open Residency is built around a simple idea: learn from the people who’ve already figured out what most entrepreneurs are still trying to solve—so you can become a more well-rounded operator. Mark sits down with the operators, marketers, creators, and specialists who are world-class at their craft. These conversations go far beyond what they’ve built and why—they break down exactly how they’ve done it. The tactical insights, frameworks, and decision-making processes that help you think c

Information

  • Creator
    Open Residency
  • Years Active
    2025 - 2026
  • Episodes
    40
  • Rating
    Explicit
  • Copyright
    © Open Residency
  • Show Website
    Open Residency

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