Fast Company

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23.09.2025
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-6 ДН.

Just Here For The Ads: Super Bowl Special

This month’s episode is all about the big game – but it’s got nothing to do with football. That’s right, it’s the most magical time of year for brands, that rare and brief three-or-so hour moment when people actually want to see commercials. Every marketer’s Xanadu. Yep, it’s the Super Bowl. Fast Company reporter – and Brand New World's Gen Z consigliere – Grace Snelling is here to breakdown picks for the Pregame Brand Power Rankings. Jeff and Grace trade favorites of who had the best teasers, what ads we think will be talked about most, and more. Then, we wanted to get a behind-the-scenes look at Super Bowl season from some folks who are up to their eyeballs in it. So Jeff is joined by Mark Gross and Chad Broude, co-founders and co-chief creative officers of Chicago-based independent ad agency Highdive. They have hundreds of Super Bowl ads between them – including ads for Jeep and Lay’s this year – so we talked about the role the big game plays in advertising right now, how it’s evolved most, and more. And finally, Grace will return with another esteemed Fast Company colleague, staff editor David Salazar, to draft their All-Time Best Super Bowl Ads. Hot route! Red seven! Hut hut hut!

-6 дн.

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1 ч. 39 мин.
5 ФЕВР.

The Next Hot Career: Mining Engineering

On today’s episode, cohosts Kristin Toussaint and Josh Christensen discuss the latest news in business and innovation, including Disney’s new CEO, the SpaceX and xAI merger, and business leaders in the Epstein Files. Next, Josh and Kristin talk with Fast Company contributing writer Adam Bluestein on why America wants more mining engineers. Finally, Fast Company senior staff editor Jeff Beer speaks with NBCUniversal Media Group chairman Matt Strauss on NBC’s place in the streaming industry and their upcoming coverage of the 2026 Winter Olympics. To check out Adam’s story, go to fastcompany.com/91471471/mining-engineer-hot-career-path-metals-minerals-college-columbia-university-colorado-rare-earth-china For more of the latest business and innovation news, go to fastcompany.com/news

5 февр.

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1 ч. 12 мин.
22 ЯНВ.

What did Grok do this time?

On today’s episode, cohosts David Salazar and Josh Christensen discuss the latest news in business and innovation, including highlights from Davos, Minnesota-based corporations’ lack of reaction to ICE, and the latest on Netflix's bid to take over Warner Bros. Discovery. Next, Josh and David talk to Fast Company contributing writer Chris Stokel-Walker about the sexualized deepfakes X users have been creating with Grok and how regulators, and the public, have been responding. Finally, Fast Company global tech editor Harry McCracken spoke with Arm chief marketing officer Ami Badani about the future of the company that designs the architecture of the chips most of our smartphones use. To check out more of Chris’s reporting, go to: fastcompany.com/user/chrisstokelwalker For more of the latest business and innovation news, go to fastcompany.com/news

22 янв.

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1 ч. 12 мин.
11.12.2025

Here’s how Amazon is trying to handle AI hallucinations

On today’s episode, cohosts Yasmin Gagne and Josh Christensen discuss the latest news in business and innovation, including the Warner Bros. Discovery deals, Nvidia’s permission to sell AI chips to China, and Trump's attempt to bail out farmers. (00:44) Next, Yaz and Josh speak with writer, filmmaker and Fast Company contributor John Pavlus about AI hallucinations and how Amazon is trying to minimize them. (03:04) And finally, Yaz talks to Matt Baer, CEO of the subscription styling service Stitch Fix, about his turnaround plan to increase revenue and active client growth, and how Stitch Fix partners its stylists with in-house AI tools for a better personalized styling experience. (30:17) For more of the latest business and innovation news, go to fastcompany.com/newsTo read John’s reporting about Amazon’s usage of AI that minimizes hallucinations, go to fastcompany.com/91446331/amazon-byron-cook-ai-artificial-intelligence-automated-reasoning-neurosymbolic-hallucination-logic

11.12.2025

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1 ч. 16 мин.
20.11.2025

Why did SoftBank sell off its Nvidia stake?

On today’s episode, co-hosts Yasmin Gagne and Josh Christensen discuss the latest news in business and innovation, including Cloudflare’s glitch that briefly broke half the internet, the U.S. House’s overwhelming vote to release all remaining Jeffrey Epstein files, and Anthropic’s discovery of what may be the first largely AI-led global cyber-espionage campaign. In addition, they talk about Jeff Bezos reentering the spotlight with a mysterious new AI venture; the latest on media industry shake-ups, including the bidding war for Warner Bros. Discovery; Disney’s truce with YouTube TV; a major settlement between NPR and the Corporation for Public Broadcasting; and how Google introduced Gemini 3 along with its enigmatic Antigravity coding platform. Next, Fast Company senior writer Mark Sullivan joins the conversation to discuss SoftBank and Peter Thiel’s surprising decision to dump Nvidia stock despite the company’s blowout earnings. Finally, Harvey Spevak, executive chairman and managing partner of Equinox Group, shares how the company rebuilt after COVID, why it’s expanding globally, and why it ditched Kiehl’s for Grown Alchemist. For more of the latest business and innovation news, go to https://www.fastcompany.com/news To learn more about Mark Sullivan’s coverage on Softbank, read:Why did SoftBank sell off its Nvidia stake?

20.11.2025

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1 ч. 20 мин.
15 ЯНВ.

This surprising demographic is behind Walmart’s growth

On today’s episode, cohosts Elizabeth Segran and Josh Christensen discuss the latest news in business and innovation, including the investigation of Fed Chair Jarome Powell, the nurses strike in New York City, and Paramount’s escalated hostile bid to take over Warner Bros. Discovery. Next, Elizabeth and Josh talk to Fast Company senior writer Ainsley Harris about a startup, Rainmaker, that can bring rain to places that need it. And finally, Elizabeth speaks with Walmart’s executive vice president and chief merchandising officer Latriece Watkins about how Walmart has attracted higher income families and what’s next for the retail giant. For more of the latest business and innovation news, go to fastcompany.com/news To read Ainsley’s reporting on Rainmaker, go to fastcompany.com/91448561/this-is-the-hardest-startup-in-america

15 янв.

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1 ч. 23 мин.
05.11.2025

Inside the unprecedented deal between AB InBev and Netflix

In this episode of Brand New World, host Jeff Beer breaks down one of the biggest brand entertainment deals to date: AB InBev’s wide-ranging partnership with Netflix. This unprecedented move will put global beer brands like Budweiser, Bud Light, Michelob Ultra, and Corona directly into Netflix programming and its growing live sports slate. Is this the future of brand-funded entertainment that audiences actually want to watch? Or the beginning of even more corporate influence over the stories we love? To unpack it all, Jeff sits down with Jae Goodman, CEO and co-founder of Superconnector Studios—the strategist who helped broker the Netflix–AB InBev deal and who’s guided brands like Nike and LVMH in building entertainment arms of their own. They explore what this partnership means for marketers, creators, audiences, and the evolving landscape of Hollywood. But first, we talk sneakers. Jeff chats with Fast Company global design editor Mark Wilson about the cultural power of footwear, New Balance’s surprise influence, and why Nike may finally be back in its innovation groove. So crack a cold one and settle in—this is Brand New World.

05.11.2025

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1 ч. 15 мин.
10.02.2025

The Rise of Async Work - FROM FASTCO WORKS AND ATLASSIAN

Joe Thomas, cofounder and head of product at Loom Atlassian discusses how asynchronous work is a beneficial collaboration approach to modern work.

10.02.2025

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17 мин.
14.11.2025

Why Bill Gates is wrong about climate change

On today’s episode, co-hosts Yasmin Gagne and Josh Christensen discuss the latest news in business and innovation. Topics include the end of the government shutdown, SoftBank selling off it’s Nvidia stake, and yet another betting scandal in professional sports Next, Bill McKibben is an author, and activist focusing on climate change and other environmental issues. He is a co-founder of the international climate organization 350.org and the founder of Third Act, which organizes people over the age of 60 for climate and racial justice. He came on the show to talk about his book, Here Comes The Sun, in which he argues for the potential of solar and wind power to address the climate crisis and help society. We also talked about Bill Gates’s recent about-face on climate change, and what the billionaire is getting wrong. Finally, This year, Sony PlayStation has maintained its leadership in the gaming industry, with a 12% increase in global sales compared to last year, outpacing Nintendo's 8% and Xbox's 7% growth. Yaz spoke with Eric Lempel, the company’s head of marketing, business operations and consumer experience to find out how the business got where it is today, and what the future of gaming in an AI-dominated world looks like. For more of the latest business and innovation news, go to fastcompany.com/news.

14.11.2025

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1 ч. 14 мин.
02.12.2025

Old Man & The Z: Two perspectives on brand work from Waitrose, Pine Sol, Lego, and more

Brands spend billions on trying to attract and retain audiences—they pay for the data about certain types of people, then pay more to create work for all these different audiences. Data is big business for marketers, but what is it and what’s it all for? Demographic data, psychographic data, behavioral data, transactional data, geographic data . . . all of these are meant to parse and categorize any and all types of people in order to figure out how best to get their attention and persuade them to buy something. It’s used for personalization, of course, but also segmentation, predictive analysis—what people (?) are likely to do, to optimize current ad campaigns, and to measure their return on investment. So here at Brand New World, we wanted to reflect on the perspective from one of the most sought-after, valuable—but admittedly broad—demographics on the planet: Gen Z. In this episode, Fast Company’s Grace Snelling—a proud Gen Zer—joins host Jeff Beer to talk about a few of their favorite pieces of brand work from the past month.

02.12.2025

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36 мин.

Fast Company is the world’s leading business media brand, with an editorial focus on innovation in technology, leadership, world changing ideas, creativity, and design. Written for and about the most progressive business leaders, Fast Company inspires readers to think expansively, lead with purpose, embrace change, and shape the future of business.