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Two Aussie Flower Farmers
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Katie from Grown by Lightning Hollows and Sarah from Quayle Cottage; two Aussie flower-farming friends chatting business and blooms.

  1. 22.12.2025

    16. Season Wrap Up

    In this final episode of the season, Sarah and Katie celebrate their milestone of completing Season 1 of the podcast and plan to return with Season 2 in March 2026. They share an update on the working bee at Grown By Lightning Hollows, reflect on the challenges of irrigation and seedling care in the Summer heat, share their data on four crops from the Spring season including Delphinium, Ranunculus, Corn Cockle (Agrostemma), and Pansies. They also give recommendations for resources and podcasts for flower farmers to enjoy over the break before the return.

    1 ч. 19 мин.

  2. 15.12.2025

    15. A Deep Dive on Selling to Florists

    In this episode, Sarah and Katie discuss: Their experiences and insights on selling flowers wholesale to floristsThe digital tools they use including an online availability listCrop selection and understanding florist needsThe best ways to first approach floristsStrategies to make yourself stand out as a flower farmerThe importance of pre-ordersStrategies for pricing and invoicing, andEffective communication for long-term relationshipsUltimately, they highlight the joy of selling to florists and the importance of adapting to market demands. Find Sarah's companion resource with more detail and examples here: www.quaylecottage.com.au/shop

    1 ч. 22 мин.

  3. 10.12.2025

    14. Lessons from Grown Not Flown & the Bigger Pie Philosophy with Nikki Davey

    duckduckpig.com.au instagram.com/duck.duck.pig milkingducks.com Nikki's book: https://www.amazon.com.au/Pie-Gets-Bigger-Complementors-Competitors/dp/0646715984 In this conversation, Nikki Davey discusses the importance of collaboration in the flower farming industry, emphasising the need for an abundance mindset rather than a competitive one. She shares her journey from finance to flower farming, explores innovative practices that can benefit the flower industry, and highlights some case studies other agricultural sectors that she mentions in her book "The Pie Gets Bigger". The discussion also touches on the impact Grown Not Flown has on the flower farming community and the future of collaborations within the industry. Nikki stresses the importance of treating flower farming as a legitimate business and the need for data-driven decisions to enhance productivity and sustainability.

    1 ч. 5 мин.

  4. 01.12.2025

    13. November Wrap Up

    In this conversation, Katie and Sarah reflect on the past month of November on their Hunter Valley farms. They discuss some of the challenges they've been facing such as hot dry weather, compaction and compost contamination. This conversation highlights the complexities of agricultural business and resilience in the face of environmental challenges.

    44 мин.

  5. 24.11.2025

    12. In Class with Wildflower Academy: Pricing, Processes & Practical Magic

    Film & Foliage: ⁠www.filmandfoliage.com⁠ ⁠www.instagram.com/filmandfoliage⁠ Wildflower Academy: ⁠www.wildfloweracademy.co⁠ ⁠www.instagram.com/academywildflower⁠ The Harvest: ⁠www.quaylecottage.com.au/theharvest⁠ In this conversation, Sarah and Katie are joined by Ash Wheelhouse, a seasoned floral designer and founder of Wildflower Academy. They explore the intricacies of floral design, the challenges faced by florists, and the importance of local sourcing. Ashlee shares her journey in the floral industry, the impact of the pandemic on her business, and the creation of 'The Harvest', a local flower hub that connects growers and florists. The discussion also delves into the sourcing process for wedding flowers, the importance of focus when shopping, and the value of building relationships with growers. The challenges of sourcing local flowers compared to imports are explored, highlighting the benefits of quality and cost. The conversation also touches on the customisation available when working with local growers and the growing demand for unique and unusual floral varieties. Finally, the barriers to importing seed for desired flower varieties are discussed, shedding light on the complexities of the floral industry. In this conversation, Ash discusses her journey in the floral industry, focusing on the transition from traditional practices to sustainable methods, the establishment of Wildflower Academy, and the importance of community among florists. The dialogue explores the evolving perception of floristry as an art form, the significance of personal branding, and practical advice for growers considering entering the wedding market. In this conversation, the speakers delve into the perspectives of both florists and growers, effective marketing strategies, the importance of CRM systems for managing events, and the complexities of pricing in the floral industry. They also discuss the intricacies of floristry, including the challenges of foraging, pricing strategies, and the value of craftsmanship in floral design. They explore how growers can better understand their worth and the importance of community collaboration in the industry. The discussion also touches on personal favourites in flowers and trends.

    1 ч. 54 мин.

  6. 17.11.2025

    11. Roadside Stands and Other Character Building Ways to Sell Your Flowers

    This conversation explores the intricacies of selling flowers retail, focusing on roadside stands. Sarah and Katie discuss the selection of flowers, the different ways to sell flowers direct to consumer, the benefits and challenges of retail versus wholesale, customer engagement, marketing strategies, payment methods, and pricing. They also touch on the importance of social media and the hidden costs associated with running a flower business. Overall, the discussion provides valuable insights for aspiring flower sellers.

    1 ч. 5 мин.

  7. 10.11.2025

    10. Dishing the Dirt with Bec Noble

    Bec, from Dish the Dirt, discusses the evolution of the Australian flower farming community, the challenges faced by growers, and the impact her podcast has had. We explore the importance of collaboration between growers and florists, the role of community in the industry, and the significance of platforms like Growers Avenue. The discussion also touches on sustainability practices, the future of flower farming, and advice for new growers entering the field.

    49 мин.

  8. 03.11.2025

    9. October Wrap Up

    In this episode, Katie and Sarah discuss their experiences as flower farmers in Australia during October. They share insights on weather challenges, planting updates, and the success of their harvests, particularly focusing on Corn Cockle/Agrostemma. The conversation also touches on the balance between work and farming, the complexities of ordering and growing dahlias, and the introduction of new woody perennials to their farms. Additionally, they explore financial aspects of flower farming, including budgeting and profitability, while looking ahead to future planting and seasonal changes. Chapters 00:00 October Wrap-Up: Weather Challenges and Planting Successes 04:53 Harvesting Corncockle: Yields and Lessons Learned 09:05 Weddings and Floral Design: Balancing Business and Personal Life 15:24 Jobs and Seasonal Transitions: Navigating Burnout and Motivation 22:10 Roses and Thrips: Challenges in Flower Farming 27:17 Insecticidal Soap and Dahlias 29:45 Ordering Tubers and Delivery Challenges 33:38 Selling Dahlia Tubers and Storage Issues 35:15 Woody and Perennial Shrubs 39:00 Taking Cuttings and Success Rates 41:05 Budgeting for Farm Expenses 43:32 Profitability and Revenue Insights 45:13 Current Blooms and Seasonal Changes

    55 мин.
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Katie from Grown by Lightning Hollows and Sarah from Quayle Cottage; two Aussie flower-farming friends chatting business and blooms.

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  • Автор
    Two Aussie Flower Farmers
  • Годы выхода
    2 тыс.
  • Выпуски
    17
  • Ограничения
    Без ненормативной лексики
  • Авторские права
    © Two Aussie Flower Farmers
  • Сайт подкаста
    Bloommates

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