My Amazon Guy

Steven Pope
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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. -16 Ч

    Why Getting Laid Off Was the Best Thing That Happened to Me

    Send us Fan Mail Amazon agency growth starts with content, SOPs, remote hiring, and client results from Steven Pope at My Amazon Guy. Steven Pope shares how My Amazon Guy started as a consulting plan, then grew through Amazon content, SOPs, remote work, virtual assistants, and a strong learning culture. He explains how the first client went from $4,000 a month to $1 million a month, why YouTube content helped bring in clients and talent, and how SOPs helped the team scale across remote roles. This video is a strong case study for Amazon sellers, agency owners, and operators building better systems. Stuck with Amazon growth, team systems, or listing problems? Book a coaching call with My Amazon Guy and get a clear action plan: https://bit.ly/4jMZtxu #AmazonAgency #AmazonFBA #amazonseller  Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - How My Amazon Guy Started 00:47 - First Client and Early Growth 01:31 - Hiring the First Employee 02:33 - Going Remote Before COVID 02:52 - Hiring Virtual Assistants 03:03 - Using Content to Grow 03:46 - Sales From YouTube 04:09 - Why Steven Pope Hired Fast 05:20 - Delegating Work You Know 05:54 - Turning Amazon Tasks Into SOPs 06:25 - Content Helped Sales and Hiring 07:31 - Building Systems and Processes 08:39 - SOPs Made Remote Work Possible 09:30 - Learning and Teaching Values 09:46 - Three Deep to a Seat System 10:16 - Why Systems Protect the Company ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    11 мин.

  2. -1 ДН.

    Your Amazon CTR is Dropping Because of This

    Send us Fan Mail Amazon shoppers decide fast, and one weak product image can cost sellers the click before their listing gets a chance.  In this video, we break down Amazon main image optimization, why shoppers look at product photos before reading the title, and how small image changes can improve click-through rate in Amazon search results and Sponsored Ads. You’ll see real Amazon listing examples, CTR checks, bullet point mistakes to avoid, A+ Content SEO tips, and product photo best practices so sellers can spot what may be hurting their Amazon listing and fix the images, copy, and content that matter most. #AmazonSeller #AmazonFBA #AmazonListing #AmazonSEO #AmazonCTR Get help from My Amazon Guy to grow your Amazon sales: https://bit.ly/4jMZtxu Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Why Main Images Get the First Click 00:31 - Main Image Hack for Better Product Photos 01:18 - Using Empty Space in Product Images 01:43 - Adding Top Keywords Through Packaging 02:24 - Product Examples With Keyword Packaging 03:08 - Text Is for Robots, Pictures Are for People 03:45 - Click Through Rate Goals for Amazon Listings 04:18 - A+ Content and Crawlable Text 04:41 - Bullet Point Rules for Amazon Sellers 06:08 - Where to Find CTR and Conversion Data 07:27 - Specs, Infographics, and Lifestyle Images 08:58 - Amazon Main Image Text Rules ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    10 мин.

  3. -2 ДН.

    Breaking: Amazon's New AI Shopping Just Changed Everything, Agentic Shopping Is Live On Amazon

    Send us Fan Mail Amazon is changing its shopping platform with new AI features, including the end of the 'Rufus' AI. The company is bringing in 'Alexa for Shopping', an ai assistant that will improve the experience on its app and website. This move is set to really change consumer online shopping habits by 2026 and 2027, as amazon alexa and other artificial intelligence systems become more integrated. Read Amazon’s Alexa for Shopping announcement: https://www.aboutamazon.com/news/retail/alexa-for-shopping-ai-assistant Read Amazon’s About You personalization update: https://www.aboutamazon.com/news/retail/amazon-about-you-personalization-preferences Amazon AI search is changing buyer paths now, get a clear seller action plan before Alexa starts choosing your competitors: https://bit.ly/4jMZtxu Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 0:00 Amazon AI shopping changes for 2026 and beyond 0:11 Rufus name is being removed 0:34 Why Amazon is moving Rufus into Alexa 1:07 Alexa for Shopping combines Rufus and Alexa Plus 1:42 Amazon Dash and early voice shopping history 2:14 What Alexa for Shopping changes for consumers and sellers 2:23 Amazon’s new shopping assistant features explained 2:52 Amazon About You and personal shopping preferences 3:18 Why sellers may face new AI search problems 3:43 Amazon search shifts from SEO to AEO and intent 3:49 Audience targeting and segmentation become more important 4:21 Amazon’s bigger push toward agentic AI shopping 4:45 Alexa recommendations and personalized offers 5:03 How Amazon may pair products with shoppers faster 5:24 Future videos on Amazon AEO and AI intent 5:37 Final call to like and subscribe ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    6 мин.

  4. -2 ДН.

    Amazon PPC Impressions Problem: The Real Reason No One's Clicking

    Send us Fan Mail Amazon PPC impressions no clicks often means the main image, CTR, keyword targeting, or ad placement needs a closer review. This video explains Amazon main image A/B testing, Manage Your Experiments, PPC relevance, bid placement, CPC, ACoS, and TACOS goals for new product launches. Amazon sellers can use these steps to check low traffic, weak clicks, launch pricing, category search volume, and early sales targets before wasting ad spend. Stop guessing why Amazon PPC gets impressions but no clicks, get a real account review before more ad spend turns into dead traffic: https://bit.ly/4jMZtxu #AmazonPPC #AmazonFBA #AmazonAds #AmazonSeller #amazonctr  Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Amazon PPC Impressions But No Clicks 01:01 - Main Image Test and Relevant Targeting 01:18 - Amazon Manage Your Experiments for A/B Testing 02:03 - Low Search Volume and New Listing Limits 02:38 - Bid Placement and Top of Search Adjustments 03:04 - Monthly PPC Spend, CPC, ACoS, and TACOS 04:00 - First Product Launch Without Vine Reviews ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    5 мин.

  5. -3 ДН.

    Miami Possible Event | AI, Creators, and UGC: The Brand Trust Shift Happening Now

    Send us Fan Mail Possible Miami shows why AI, creators, UGC, and YouTube trust matter for brand growth. Noah Wickham shares what marketers are focused on now and why brands need real people, not just logos, to earn trust. It also gives a clear look at why creator content is becoming harder for businesses to ignore. Want a stronger Amazon brand without guessing what to fix first? Start here: https://bit.ly/4jMZtxu #AIMarketing #CreatorEconomy #InfluencerMarketing #ContentMarketing #MyAmazonGuy Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    4 мин.

  6. -4 ДН.

    Grow Your Sales w/ This Subscribe and Save Dashboard Change

    Send us Fan Mail Amazon Subscribe and Save dashboard data shows reorder rate, customer lifetime value, and seller funding trends. Sellers can use subscription reports, inventory planning, planned units, and planned sales to avoid missed orders. This walkthrough explains how repeat purchases, cancel rates, and subscription data can help CPG brands plan better. Stop guessing why repeat buyers are not turning into subscribers, get a real Amazon account review and build a plan before sales slip: https://bit.ly/4jMZtxu #AmazonSubscribeAndSave #AmazonSellerCentral #AmazonFBA #AmazonSellers  Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Amazon Subscribe and Save Dashboard Update 00:54 - Reorder Sales vs Subscribe and Save Sales 01:42 - Share of Total Units From Reorders 02:53 - Active Subscriptions Year Over Year 03:17 - Customer Lifetime Value by Segment 04:40 - Average Reorders Per Subscriber 05:49 - Seller Funding and Signup Data 06:28 - Subscription Deliveries and Cancel Rate 07:46 - Subscription Inventory Planning 08:36 - Planned Sales and Cash Flow 09:14 - Seller Funding Strategy for More Subscribers ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    10 мин.

  7. 8 МАЯ

    How Top Amazon Sellers Scale Their Products (Full Episode)

    Send us Fan Mail Amazon scaling strategy starts with PPC data, AMC audiences, Rufus questions, listing content, conversion rate, and market share. This video explains how sellers can use Amazon Marketing Cloud, PPC metrics, search query reports, pricing, and product variations to grow sales. Learn how Amazon sellers can find broken ad funnels, improve listings, test prices, review product ceilings, and scale without wasting spend. If growth is stuck, ad spend is rising, or Amazon data feels messy, get a real scaling plan before wasted spend becomes the strategy: https://bit.ly/4jMZtxu #AmazonScaling #AmazonPPC #AmazonSellers #AmazonFBA #AmazonMarketingCloud Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Amazon Scaling Roadblocks and Sales Growth 00:53 - AMC Audiences for Amazon Scaling 02:14 - Building Custom AMC Audiences 03:35 - Competitor ASIN Audience Targeting 05:00 - Time Frames and Shopper Segments 06:25 - Audience Queries and Market Share 08:25 - AMC Availability and Playbook Questions 09:23 - Why Custom Audiences Help PPC 10:30 - Rufus Questions for Listing Content 12:06 - Answering Customer Questions on Listings 13:37 - Rufus Use and Review Data 15:09 - PPC Strategy Gaps and ROI 17:18 - Shopper Behavior Chain in Ads 18:30 - CPC, ACoS, Ranking, and TACoS 20:34 - Finding Strong PPC Traffic Chains 22:00 - Sponsored Brand and Sponsored Product Gaps 24:46 - Finding the Product Sales Ceiling 27:34 - Market Size and Product Limits 31:29 - When to Launch the Next Product 35:51 - Combining Similar Product Variations 39:17 - Product Performance Metrics to Review 44:42 - SEO Phase Three and Rufus Strategy 49:44 - Shopify, Amazon, and Branded Search 54:57 - Pricing, Conversion Rate, and Testing 56:20 - Splitting Large Color Variations 59:23 - Isolating High Performing PPC Clusters 01:01:19 - Testing Campaigns Without Breaking Winners ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    1 ч. 3 мин.

  8. 7 МАЯ

    How to Build an AI-Ready Workforce Without Losing Talent

    Send us Fan Mail This discussion centers on fostering a workplace culture where employees are empowered to use ai automation to replace aspects of their roles, ultimately boosting employee productivity. The goal is to prepare for the future of work by equipping staff with advanced ai skills, leading to significant business growth. Leadership plays a crucial role in implementing these strategies effectively. Stop guessing which Amazon PPC tasks should be automated. Get a real growth plan before bad bid rules drain your ad budget: https://bit.ly/4jMZtxu #AmazonPPC #AmazonSellers #AmazonFBA #PPCAdvertising #aiforbusiness  Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - AI Culture for Growing Teams 00:34 - What to Automate First in Business 01:19 - Amazon PPC Macros and Bulk Sheets 02:18 - Why PPC Automation Breaks Often 03:20 - AI Bid Rules for Bulk Sheet Changes 04:02 - SEO Tasks AI Can Handle 05:07 - Teaching Staff to Use AI Well ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    6 мин.
См. все (1,9 тыс.)

Об этом подкасте

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Информация

  • Автор
    Steven Pope
  • Годы выхода
    2020 - 2026
  • Выпуски
    1,9 тыс.
  • Ограничения
    Без ненормативной лексики
  • Авторские права
    © 2026 My Amazon Guy
  • Сайт подкаста
    My Amazon Guy

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