The Paycast Network

The Paycast Network

The Paycast Network exists to educate, inform, and unite professionals while elevating the Payments and Fintech industry to a new standard of quality and expectation.

  1. -6 дн.

    The Biology of Sales & Overcoming Rejection with Rich Ayala

    Why do nearly 90% of commission sales reps quit within their first 18 months? Rich Ayala joins Chase on The Paycast Network to reveal how understanding brain biology holds the key to conquering rejection and building a high performing sales career. Rich shares his wild journey from using telenovelas to close real estate leads at age 17, to surviving terrifying early door knocking experiences, to founding AIP Tech. More than just sharing sales hustle, Rich breaks down the neuroscience behind cold outreach: why fear triggers fight or flight responses in your limbic system, how rejection causes actual physical pain in the nervous system, and why unlearning bad habits is the secret to building permanent sales discipline. In This Episode You Will Learn The secret to closing real estate leads using soap operas How Rich pushed past door knocking panic during his first Gardena listing The hilarious Oxnard story about selling fuzzy fun sets in strip malls Transitioning from sketchy equipment leases to honest merchant processing Why rejection triggers real physical pain inside your nervous system How the limbic system hijacks logic in the prefrontal cortex during pitches Why unlearning bad habits matters more than learning new sales tactics Rich's 2 week sales challenge for training unstoppable reps Featured GuestRich Ayala is the founder of AIP Tech, creator of Courage Club, and a veteran sales strategist specializing in the biology of sales performance.

    The Biology of Sales & Overcoming Rejection with Rich Ayala
  2. 1 сент.

    Gatekeeper Hacks, AI vs. High-Touch Sales & Knowing Your Worth | Women in Sales Round Table (Pt. 2)

    In Part 2 of our Women in Sales Round Table on The Paycast Network, host Chase Gunnell and Steven Morris sit down with merchant services leaders Lynn Soram, Tina Waldrop, and Raquel de la Fuente for an unfiltered conversation on B2B sales execution, mindset, and industry shifts. Key Highlights The "Sell Me the Duck" Challenge: An impromptu masterclass in consultative sales positioning and creative persuasion. Quota Attainment Realities: Breaking down data on why female sales professionals excel in complex B2B sales cycles through active listening and empathy. Winning Over Gatekeepers: Actionable tactics for turning gatekeepers into internal champions and strategic allies. Career Lessons & Mindset: Overcoming cold-calling anxiety, knowing when to walk away from bad-fit accounts, and prioritizing personal development. Motivation vs. Complacency: Maintaining drive after achieving residual success and building a long-term business legacy. The Future of Merchant Services: Why automated AI systems cannot replicate the high-touch, 1-on-1 personal relationships required in payment processing. Episode Breakdown 00:00 - Sponsor Intro (DejaVu Payment Technology) 00:45 - Panel Introductions & Wishlists 01:30 - The "Sell Me the Duck" Pitch Challenge 03:45 - Sales Trivia: Male vs. Female Quota Attainment 04:55 - Turning Gatekeepers into Best Friends 07:10 - Advice to Our Younger Selves & Handling Rejection 09:30 - Avoiding Complacency & Staying Motivated 12:05 - Payment Industry Future: AI vs. High-Touch Sales 16:20 - Panel Wrap-Up Make sure to follow The Paycast Network on Spotify and leave a 5-star rating to support the show!

    Gatekeeper Hacks, AI vs. High-Touch Sales & Knowing Your Worth | Women in Sales Round Table (Pt. 2)
  3. 25 авг.

    Why Knocking Doors at Age 5 Was the Ultimate Sales Training | Raquel De La Fuente

    In this episode of The Paycast Network, Chase sits down with Raquel De La Fuente to explore her wild path into the payments industry. Raquel shares how going door to door at five years old built her early resilience to rejection and taught her how to handle high pressure public speaking before she even finished elementary school. After years in lending, mortgage, and running a high stress credit restoration business working up to 90 hours a week, Raquel hit severe burnout. She opens up about the physical toll of overworking, how she reclaimed her personal life, and why establishing a strict 5:00 PM hard stop completely transformed her business and client relationships. Plus, Raquel breaks down her relationship first approach to merchant services, how she helped a client boost their credit score by 155 points, her secret trick for using ChatGPT as an anger translator for tough emails, and her top two rules for long term sales success. Key Highlights 03:15 | Door to door sales and overcoming objections at age 5 05:55 | Using ChatGPT as an anger translator for client emails 08:40 | The reality of 90 hour workweeks and severe sales burnout 09:50 | Setting boundaries with clients and the 5 PM cutoff rule 11:25 | Building a referral only business through relationship selling 16:00 | Raquel’s top 2 golden rules for sales success Enjoying the show? Tap the follow button on Spotify and leave us a five star rating to support the podcast!

    Why Knocking Doors at Age 5 Was the Ultimate Sales Training | Raquel De La Fuente
  4. 21 авг. ·  Бонусный контент

    MWAA 2026 Ep 14: Lori Pagnozzi | Eliminating Crypto Risk & Expanding Digital Wallets

    In this episode of our Paycast Network series live from Chicago, Lori Pagnozzi from Bead joins us to discuss how Bead is modernizing payment processing by unlocking 7 alternative payment tenders through a single integration. Lori breaks down how Bead eliminates crypto volatility and chargeback risk for merchants, settling transactions directly into US dollars next-day. She details the revenue opportunities for ISOs and sales agents, explains why 89% of Gen Z and Millennials prefer digital wallets over physical cards, and shares the fascinating backstory of how she and her team originally co-founded Dejavoo. Plus, stick around for a fun round of Chicago history trivia. In this episode, we cover: How Bead simplifies 7 alternative payment methods through one integration (Venmo, PayPal, Cash App, Klarna, Alipay, WeChat Pay, and Crypto). Eliminating crypto volatility and chargeback risk with next-day USD settlement. Revenue models, schedule pricing, and markup opportunities for ISOs and sales agents. Seamless integration into Dejavoo terminals and terminal gateways. The shift toward digital wallets among Gen Z and Millennial consumers. Bonus history: Lori Pagnozzi on co-founding Dejavoo and how the company got its name. Chicago history trivia on reversing the flow of the Chicago River. Sponsored by Cutter Curious about the true value of your payment processing residual portfolio? Whether you are looking to retire, reinvest in your business, or secure liquidity, Cutter purchases residual portfolios from agents and ISOs with no obligations, no new business requirements, and no lock in contracts. Find out what a full or partial residual sale could do for your business today: https://cutterfinancial.com/paycastnetwork/ If you are enjoying our MWAA coverage, follow the show on Spotify, leave us a rating, and share this episode with fellow payments professionals!

    MWAA 2026 Ep 14: Lori Pagnozzi | Eliminating Crypto Risk & Expanding Digital Wallets
  5. 21 авг. ·  Бонусный контент

    MWAA 2026 Ep 15: Zach Daily | How to Build & Sell a High-Value Residual Portfolio

    In this episode of our Paycast Network series live from Chicago, Zach Daily from Cutter joins us to discuss the art and science of residual portfolio valuation and exit strategies for ISOs and sales agents. Zach breaks down what buyers look for when evaluating a book of business, including attrition rates, MID concentration, and industry diversity. He shares essential contract advice for new agents looking to maximize long-term equity, such as securing lifetime residual rights and non-exclusive agreements, and explains how Cutter works with agents to navigate unfavorable ISO terms to ensure a successful portfolio sale. In this episode, we cover: Key factors that determine the valuation of a residual portfolio. Major valuation risks: High attrition, top-heavy MIDs, and lack of diversity. Essential contract advice for new agents: Lifetime residuals and non-exclusivity. How Cutter helps negotiate amendments to unfavorable ISO contracts prior to a sale. Equipment program considerations and their impact on portfolio sellability. Sponsored by Cutter Curious about the true value of your payment processing residual portfolio? Whether you are looking to retire, reinvest in your business, or secure liquidity, Cutter purchases residual portfolios from agents and ISOs with no obligations, no new business requirements, and no lock in contracts. Find out what a full or partial residual sale could do for your business today: https://cutterfinancial.com/paycastnetwork/ If you are enjoying our MWAA coverage, follow the show on Spotify, leave us a rating, and share this episode with fellow payments professionals!

    MWAA 2026 Ep 15: Zach Daily | How to Build & Sell a High-Value Residual Portfolio
  6. 20 авг. ·  Бонусный контент

    MWAA 2026 Ep 13: Hitesh | Gokul POS for Liquor Stores & Retail

    In this episode of our Paycast Network series live from Chicago, Hitesh from Gokul POS joins us to share how 14 years of hands-on liquor store experience led to building a specialized, highly customizable point-of-sale platform. Hitesh breaks down what sets Gokul POS apart for ISOs and sales agents, including 24-hour custom software deployments, dual-pricing QR codes, weight scale integrations for grocery, and real-time security camera video triggers for deleted voids. Plus, watch Hitesh overcome his on-camera anxiety to take on our Sell the Duck challenge! In this episode, we cover: Gokul POS history and 14 years of liquor store industry expertise. Rapid 24-hour software customization for ISOs and merchants. Compliance tech: Dual-pricing QR codes & real-time camera void triggers. Expanding Gokul POS to smoke shops, grocery, and general retail. Partnering with Gokul POS as an agent across 17 states. Hitesh takes on the Sell the Duck challenge. Sponsored by Cutter Curious about the true value of your payment processing residual portfolio? Whether you are looking to retire, reinvest in your business, or secure liquidity, Cutter purchases residual portfolios from agents and ISOs with no obligations, no new business requirements, and no lock in contracts. Find out what a full or partial residual sale could do for your business today: https://cutterfinancial.com/paycastnetwork/ If you are enjoying our MWAA coverage, follow the show on Spotify, leave us a rating, and share this episode with fellow payments professionals!

    MWAA 2026 Ep 13: Hitesh | Gokul POS for Liquor Stores & Retail
  7. 20 авг. ·  Бонусный контент

    MWAA 2026 Ep 12: Scott and Nick Morley | Navigating High Risk Underwriting & CNP

    In this episode of our Paycast Network series live from Chicago, Scott Morley and his son Nick Morley join us to discuss their experiences navigating card-not-present (CNP) and medium to high-risk payment processing together. Scott and Nick share how they balance their roles across high-level sales and operational underwriting, what it takes to mentor the next generation in complex payment verticals, and why face-to-face networking at conferences like MWAA remains indispensable for building long-term industry partnerships. Plus, stick around for a quick round of Chicago history trivia. In this episode, we cover: The father-son business dynamic and four years of working together in payments. "Baptism by fire" mentorship in card-not-present and high-risk underwriting. Dividing roles between high-level sales and operational risk management. Strategic value of exhibiting versus walking the floor at trade shows. Why face-to-face networking continues to drive new partnerships. Chicago history trivia on the Western Hemisphere's first planetarium. Sponsored by Cutter Curious about the true value of your payment processing residual portfolio? Whether you are looking to retire, reinvest in your business, or secure liquidity, Cutter purchases residual portfolios from agents and ISOs with no obligations, no new business requirements, and no lock in contracts. Find out what a full or partial residual sale could do for your business today: https://cutterfinancial.com/paycastnetwork/ If you are enjoying our MWAA coverage, follow the show on Spotify, leave us a rating, and share this episode with fellow payments professionals!

    MWAA 2026 Ep 12: Scott and Nick Morley | Navigating High Risk Underwriting & CNP

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The Paycast Network exists to educate, inform, and unite professionals while elevating the Payments and Fintech industry to a new standard of quality and expectation.

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