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WTF Gym Talk is a no BS resource for owners looking to own an actual business instead of just the gym. The rise of CrossFit gave way to a surge of entrepreneurs who wanted to open their own microgym. However, opening a business and staying in business are two completely different things.

WTF Gym Talk Stuart Brauer

    • Näringsliv

WTF Gym Talk is a no BS resource for owners looking to own an actual business instead of just the gym. The rise of CrossFit gave way to a surge of entrepreneurs who wanted to open their own microgym. However, opening a business and staying in business are two completely different things.

    You've Got To Evolve Your Content

    You've Got To Evolve Your Content

    The majority of microgym's are producing the exact same content we were years ago.

    Sure, it may have gotten better.   

    The pictures are higher resolution, the copywriting is on-point...but at the end of the day, the content is stale and looks like EVERYONE else in town.

    Here's my take on one way to spice it up. 

    • 11 min
    The WTF Gym Talk SHOW - Ep. 01

    The WTF Gym Talk SHOW - Ep. 01

    The WTF Gym Talk SHOW is meant to be consumed via video as it's originally distributed on YouTube & Facebook.  However, after plenty of request to publish it on the podcast, I caved like a little bitch and said OK.  

    However, to get the full experience, carve out some downtime and enjoy the visual episode experience here. 



    On the first episode of the WTF Gym Talk SHOW, we discuss 

    - customers who steal - the Scottish microgym savior you didn't know about 

    - some awesome marketing videos you should be using for inspiration 

    - how some reactions to government forced closures are probably less than optimal   



    Liked the show?  Hated it?  Let me know on Instagram @wtfgymtalk

    • 25 min
    Class Registration and Cancellation Policies

    Class Registration and Cancellation Policies

    COVID has done some positive things for the microgym industry IMO - one of them being the integration of class reservation policies, cancellation fees and increased operational capacity.

    If you're looking to have a smooth integration with these new operations, def. give this episode a listen. 

    • 11 min
    I've Got A New Show In The Works

    I've Got A New Show In The Works

    Currently working on a brand new show for you fuckers and would love to get some feedback! 

    • 14 min
    Branding With Boris - Ep. 04 - Case Study: Ragin' Fitness Co.

    Branding With Boris - Ep. 04 - Case Study: Ragin' Fitness Co.

    On this lengthy episode of Branding With Boris, we take a comprehensive look at the complete rebranding process one of his recent clients just undertook - Ragin' Fitness Co.

    While the audio to this episode is great, it will certainly help to see the visuals of the brand assets that were created for this rebrand.

    There is a full video version available on my YouTube Channel for those who want to see the new branding assets. 

    If you're in need of digital rebranding, contact my man Boris at Metcon Creative.  

    • 1 tim. 14 min
    Life Beyond Owning A Microgym With Ryan Webber

    Life Beyond Owning A Microgym With Ryan Webber

    Ryan Webber is a former microgym owner and opted to leave the industry after 5 years.  He then took a deep dive into creative content, videography and marketing tactics. 

    Fast forward to today, where thousands of owners are closing down their business and asking themselves "What's next for me?" - I thought this conversation was the perfect segway.

    If you'd like to get in contact with Ryan, check out www.ryanwebbermarketing.com or Instagram @ryanwebbermarketing 

    • 1 tim. 4 min

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