Unicorn Marketers

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Conversations with B2B marketing leaders of unicorn tech startups.

  1. 13 hr ago

    S2: E23: How Entrust organizes 40+ products into three "mental file folders" for buyers | Karen Kaukol

    Karen Kaukol is CMO of Entrust, a cybersecurity company with a nearly six-decade history securing identity for the world's largest banks, governments, and regulated institutions. In this episode of Unicorn Marketers, Karen breaks down rebuilding Entrust's positioning from zero and how AI has restructured her team's creative cycle. Topics Discussed: Rebuilding foundational positioning with no documented framework to start from Auditing internal messaging against unscripted customer language Reframing competitive analysis around mindshare, not just direct competitors Choosing a specific job to be done at industry events instead of competing on spend GTM Lessons For B2B Founders: Positioning debt compounds even at mature companies. Karen found zero documented positioning at Entrust despite decades of history — it lived as tribal knowledge that shifted with whoever told the story. She rebuilt it in three layers: one brand position, a set of use-case categories, then specific positioning within each. The category layer lets a sprawling product line collapse into "mental file folders" a buyer can hold in their head, instead of 40 SKUs they have to sort themselves. Audit your messaging against unscripted customer language, not internal conviction. Karen pressure-tests positioning externally with people close to customers before finalizing it, specifically to catch daylight between internal narrative and buyer reality. Brett's example sharpens this: he matched his own site copy against client testimonial transcripts and found zero overlap with how clients actually described the value. Run that same audit against your own transcripts before your next positioning refresh. Track what's stealing your buyer's mindshare, not just who sells your category. Entrust had built a campaign around the post-quantum encryption transition, a real compliance deadline, only to watch AI absorb all boardroom attention and budget overnight. Mindshare is scarcer than market share. Map what's actually competing for your buyer's attention this quarter, not just your logo-slide rivals. Pick the job an event needs to do before deciding how to show up. Karen opted out of spend-matching at RSA, where booths included baby goats and jigsaw puzzles. She defines one job, brand exposure with a named audience or partner development, and designs the presence around only that. Benchmark against the outcome you need, not a better-funded competitor's booth. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

    S2: E23: How Entrust organizes 40+ products into three "mental file folders" for buyers | Karen Kaukol
  2. 14 Jul

    S2: E22: How GLG reframed verified expertise as the only research layer AI can't commoditize | Fell Gray

    GLG created the expert economy 27 years ago, connecting decision-makers across financial services, consulting, and corporate strategy with verified experts anywhere in the world. Today, the company holds 90-95% market penetration in its two largest segments — and faces a genuine inflection point: when AI gives every client access to the same public data, what is expert access actually worth? In a recent episode of Unicorn Marketers, we sat down with Fell Gray, Chief Marketing Officer of GLG, one year into the role. Fell walks through the data challenges, the channel rethink for a buyer allergic to traditional marketing, and how GLG is positioning human expertise as the only layer AI can't replicate. Topics Discussed: Why verified human expertise becomes more valuable as AI commoditizes access to public data The year-one playbook: centralizing teams, realigning to business structure, finding GTM gaps in a service-forward model Why real-time behavioral data tied to project activity is Fell's top priority How to market to sophisticated buyers skeptical of traditional channels Building a two-sided expert network against competitors and AI training data companies The launch of GLG's AI Leadership Council — experts with practical AI expertise across the full tech stack Why GLG's messaging standard is demo-ability: no press releases that use the word AI to muddy the waters What's shipping: a new agentic experience, compliance tech, expanded AI moderator, and MCP integrations GTM Lessons For B2B Marketers: When AI commoditizes your inputs, your differentiation is the layer AI can't touch: Verified expertise provides nuance, judgment, and direct experience language models cannot generate from public sources. The service team is an underutilized marketing channel: Service teams in daily contact with clients are a legitimate demand channel — equipping them for precise conversations is a marketing motion. Real-time behavioral data before personalization at scale: Her priority is aligning real-time project-level data to marketing execution. Data alignment first, personalization second. Build internal LLM tooling before buying another platform: GLG is building custom LLM-based tools to make team interactions with their own platform less labor-intensive. Incumbents have to earn the right to be seen as innovators: Her standard — only announce what is demoable and real. GLG works in pilot and beta before any public messaging. Two-sided marketplace retention requires a supply-side strategy: GLG competes for expert attention with community managers, expert events, the GLG Institute, and the AI Leadership Council. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

    S2: E22: How GLG reframed verified expertise as the only research layer AI can't commoditize | Fell Gray
  3. 8 Jul

    S2: E21: How Field Nation is building an AI-fluent marketing team | Briana Belisle

    Briana Belisle is the Executive Vice President of Marketing at Field Nation, where she leads a 22-person team. In this episode of Unicorn Marketers, she joins Brett to break down the structure of the marketing AI hackathon she ran — the pre-training sessions, the event design, the mistake she made asking for metrics inside a safe-space event, and the workflows that actually made it to production. Topics Discussed: How Field Nation's marketing org is using AI — briefs, automated manual tasks, and higher-fidelity outputs The three-part hackathon structure: pre-work, the event, and post-event follow-up The four pre-hackathon training sessions: prompt writing, custom GPTs, Zapier, and core tool functionality The mistake of asking for metrics inside a "safe space" event and why it broke the learning dynamic The workflow that made it to production: Gemini for account research → ChatGPT for tailored outreach sequences A revenue marketer who independently built a Chorus call scoring rubric in Claude to predict large-deal likelihood Team saving 4-5 hours per person per week — ~10% capacity How she structured the hackathon to work across mixed AI fluency levels GTM Lessons For B2B Marketers: AI adoption fails without a forcing function: The failure mode isn't resistance — it's telling your team to experiment without protecting time. "It can come off as a very difficult message where it's like, hey, go learn AI and oh by the way, do all your other stuff." The hackathon forces the leader to commit: protect a full day or admit it isn't a real priority. There was pushback going in; results on the other side justified it. Run pre-event sessions before the hackathon: Most of Field Nation's team had never or rarely used AI before the first event. Briana ran four short sessions — prompt writing, custom GPTs, Zapier, core functionality — to establish what was possible. Without that baseline, teams stall during the event. The 77% jump in self-reported AI knowledge was built on that prep, not the day itself. Don't ask for metrics inside a safe-space event: Briana called this her clearest mistake — framing the hackathon as a confidence-building exercise, then asking participants what metric they'd move. "That was a violation of the safety element." Keep outcome accountability in the follow-up, not inside the event. Anchor on the problem, not the tool: When mixing fluency levels, the frame "here's a problem — how can this help solve it" works better than "here's how to use AI." Her strongest AI user owned the structure and ran short peer-led sessions with recorded examples. No certifications, no vendors. Expect almost nothing to ship directly: Very few projects made it to production from the hackathon. What eventually shipped was shaped by what the team explored during the event. The one example: a team member built an account-specific prompt in Gemini, executed it in ChatGPT, and produced highly tailored outreach for target accounts. The hackathon created the conditions for it. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

    S2: E21: How Field Nation is building an AI-fluent marketing team | Briana Belisle
  4. 8 Jul

    S2: E20: How buyer behavior is evolving in the AI-Era | Palmer Houchins

    G2 is the world's largest software marketplace — 200,000+ products, 2,400 categories. In early 2026, G2 made its largest-ever acquisition: Capterra, Software Advice, and GetApp, adding 10,000 customers, 200 million buyers, and 6 million reviews. In a recent episode of Unicorn Marketers, we sat down with VP of Marketing Palmer Houchins to unpack what five years at the center of software buying behavior has taught him — and what G2's own research reveals about a buyer journey that has fundamentally reordered itself. Topics Discussed: How AI has compressed and reordered the B2B buying journey The shift from SEO to AEO — and why they're less different than most assume Why third-party verified signals now determine AI search outcomes G2's acquisition of Capterra, Software Advice, and GetApp and what it unlocks for vendors The category creation playbook — why timing matters more than vision GTM Lessons For B2B Marketers: The buyer journey hasn't gotten shorter — it's been reordered: "It's the same amount of scrutiny and everything just in a shorter time period and it's got kind of reordered." What AI has done is front-load discovery. The work that used to take six months of awareness-building now happens in a 30-minute AI session before a buyer touches your funnel. Most GTM teams are still structured for the old sequence. That mismatch is the real problem. Winning AI search is a corroboration game, not a content game: AI search is "the most exhaustive investigative journalist you've ever seen" — it cross-references your website claims against reviews, Reddit, and creator content. G2 rejects roughly a third of submitted reviews it can't verify. That trust infrastructure is why AI models treat it as a reliable source. The battleground for AI visibility isn't your website — it's your third-party corroboration stack. 69% of buyers picked a different vendor than they expected — because of AI: G2's research: 51% of buyers now start with AI, not Google. Of those, 69% chose a different vendor than they anticipated going in. Palmer's read: "If I were the incumbent, I'd be looking over my back." For startups with strong AEO presence and solid reviews, AI is actively redistributing market consideration. In-person is the counter-cycle investment: As PPC efficiency eroded and organic click-through collapsed under AI overviews, Palmer's team reallocated toward events and community — not just trade shows, but dinners and high-touch virtual formats. These held their conversion power precisely because everything else got noisier. Category creation is a timing and wind-reading exercise: Before recruiting competitors into your category, "figure out which way the wind is blowing." Getting on G2, achieving critical mass, generating quarterly grid reports — those aren't vanity moves. They build the third-party signal stack that AI search will eventually surface. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

    S2: E20: How buyer behavior is evolving in the AI-Era | Palmer Houchins
  5. 8 Jul

    S2: E19: Inside Lindsey Irvine's marketing playbook

    Lindsey Irvine, Former CMO at Square, joined Unicorn Marketers to share her framework for leading a marketing organization through genuine transformation — not AI theater. She breaks down what actually stays the same in marketing's core functions, what has to change underneath them, and what entirely new roles are being created that most orgs haven't hired for yet. She also gets direct on what separates functional marketers from true business partners, and why narrative clarity may be the most undersupplied competitive advantage in B2B right now. Topics Discussed: What stays, what changes, and what is entirely new in how marketing functions operate The two-lever framework for creating real AI experimentation capacity without killing execution The sprint model for forcing genuine AI-native rethinking vs. AI-assisted versions of old workflows How the marketing org chart is being redrawn and which new roles are emerging The "context librarian" concept and why it may be the most important hire you haven't considered What it actually takes to shift from functional marketing expert to genuine business partner Why narrative clarity is a strategic moat in an AI-washed market GTM Lessons For B2B Founders: Treat AI transformation like a sprint, not a side project. Telling your team to use AI "when they have time" while keeping them at full capacity guarantees the status quo wins. Lindsey offers two concrete structures. The first: cut team capacity to 80% and protect 10-20% of weekly time for deliberate experimentation. The second is the ratio flip: cordon off a small group of people critical to high-value use cases, give them 80% of their time to rebuild those workflows from scratch, and only 20% to maintain current delivery. The sprint prompts she uses: Where would you involve human judgment and review? How far can an agent take it? What data from which systems? Where do things break? What does it take to reach production? The 10-20% dabble model rarely works because people default to what they know. The sprint forces genuine rethinking. Every marketing function should pass one test. When reimagining a function with AI-native tools, if the answer to "what would this look like?" lands exactly where you are today, you are not pushing hard enough. Start with the business outcome, build from first principles, and let the process follow. Hire for go-to-market thinking, not channel expertise. The old hire: five years running this system, owns this channel. The new hire: someone who understands the full go-to-market motion and ICP, thinks in systems end-to-end, and defaults to AI as the starting point for driving toward a business outcome. Deep functional expertise is giving way to broad systems orientation with AI-native instincts. Build a context librarian before you scale your agents. As AI agents get deployed across go-to-market workflows, their output is only as good as the context they operate on. Someone has to own this: what do the agents know, what are they allowed to know, is that knowledge current, and how is competitive context being fed in. Lindsey breaks this into three components: information architecture, market intelligence and competitive strategy, and governance. Without this role, you scale stale or wrong context at machine speed across the entire motion. //  Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role.  Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

    S2: E19: Inside Lindsey Irvine's marketing playbook
  6. 2 Jul

    S2: E18: Why taste starts with research, not vibes | Angela Winegar

    Invisible Technologies is one of a growing field of AI vendors selling into large enterprises, and its own marketing team has become a live test case for running marketing as an AI-agent operation. In a recent episode of Unicorn Marketers, we sat down with Angela Winegar, CMO of Invisible Technologies, to get specific about how her team decomposes workflows into AI, logic, and human-judgment steps, where AI-driven customer research quietly produces false positives, and why she thinks marketing is turning into a relationship-first, sales-adjacent function. Topics Discussed: A concrete framework for splitting any 10-step marketing workflow into roughly 3 generative-AI steps, 5 deterministic steps, and 2 steps that require human judgment Why AI sentiment analysis on sales call transcripts can mistake a checked-out "yep, sounds good" for genuine buyer engagement, and how Invisible's research tooling forces a human review of the exact flagged moments How Invisible's marketing agents are structured, with each marketer owning their own agent stack inside a shared repo rather than a centralized build A weekly product launch cadence that is roughly 90% automated from PRD to cross-channel content, built to keep pace with near-continuous feature releases Why Angela reframes the AI-and-headcount question around time reallocation rather than team size, moving hours out of lead-scraping and data cleaning and into designing harder-to-replicate, high-value events The short shelf life of a viral marketing tactic, using a real-time example of a $6,000-a-day plane-banner campaign she expects marketers to saturate within one or two quarters Why Angela expects marketing to increasingly resemble a "forward-deployed" function, with marketers spending real time on relationship-building work that used to sit with sales or PR GTM Lessons For B2B Marketers: Decompose workflows with a specific ratio, not a vague split. Angela's rule of thumb: in a 10-step marketing workflow, expect roughly 3 steps where generative AI adds real value, 5 steps that are purely deterministic logic, and 2 steps that genuinely need human judgment. Use that ratio as a starting audit, not just a general "keep humans in the loop" principle, before assigning agents to a process. Don't trust AI's read on customer sentiment without spot-checking the source clips. Angela's team found that AI scraping sales calls can tag a disengaged "sounds good" as a positive signal, so they built tooling that surfaces the exact 10 to 20 transcript moments behind each AI-flagged insight for human review. If you're running AI over call recordings or support tickets for sentiment, build in a step that resurfaces raw clips, not just aggregate scores. Treat customer PR relationships as core GTM work, not a favor. Angela spends real time helping customer PR and comms leads build joint stories, because Fortune 100 comms teams are fielding pitches from what she calls "a billion AI startup vendors" and have no default reason to cover any one of them. She frames this shift as marketing starting to resemble a forward-deployed function, borrowing the term from the "forward deployed engineer" role she calls the hottest job in Silicon Valley right now. Build these relationships proactively, before you need the coverage. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

    S2: E18: Why taste starts with research, not vibes | Angela Winegar
  7. 30 Jun

    S2: E17: Compounding momentum: Why 1% beats home run thinking | Kimberly Gordon

    In five months as Senior VP of Marketing at Backstory AI (was People.ai), Kimberly Gordon solved the company's biggest barrier to revenue growth: nobody knew what they actually did. We talk through her first 90 days as a marketing leader, the data that proved the name had to change, and what happened when she presented a rebrand to an almost decade-old company. Topics Discussed What to prioritize in your first 30 days as a new marketing leader How to reorganize a small marketing team for alignment and morale Why "People.ai" was actually killing deal velocity before the sales conversation The data patterns that forced a rebrand decision Orchestrating a cost-effective rebrand without big agencies Why February's product launch drove their highest traffic in over a year Building momentum through internal marketing and 1% improvements Key GTM Insights The Pre-Funnel Problem: Marketing often measures what happens after someone shows up. Kimberly's insight flipped this: "There's a big delta between knowing about the brand and wanting to talk to sales and marketing needs to bridge the gap." The rebrand wasn't vanity. When she asked the room "what's the first thing you think when someone says they work at People.ai?" everyone said "HR software." A pre-funnel problem means prospects never enter your funnel at all. Team Over Metrics: Her first 90 days weren't about campaigns or conversion rates. She focused on team organization first. "I really try to remove blockers, whether it's like a vendor they hate working with or a process that they hate working with or they wish that they could do this." Getting concentric circles right between what people want to do and what the business needs creates momentum. Campaigns Not Random Acts: When asked what's moving the needle, she was specific about what works. "Campaigns, not random acts of marketing, are the things that like, really work. When every channel and every team on the marketing team is like synced up, that's when we see real results." Their February product launch delivered their highest website traffic in over a year because it was orchestrated, not scattered. Rebrands Need Cultural Proof: She didn't run a survey. She read the room. "I opened the presentation by saying, what is the first thing that people think when you say you work at people, AI and everyone at the same time said, HR software, HR platform." That alignment made the rebrand smooth instead of controversial. Internal Marketing Matters as Much as External: "Marketers have two audiences. You have customers and then you have internal. You have to marketing internally. And I think if you don't, that's when momentum stalls." She's using the rebrand itself as internal momentum fuel across the entire org. 1% Improvements Beat Home Run Thinking: Instead of betting everything on one big play, she builds momentum through compounding wins. "Find something that's painful and try to make it 1% better." That could be Canva templates, booking a bar for sales at an event, or getting the CEO on a podcast. Surgical Agency Relationships Over Full-Service: She didn't go big agency. "Agencies are typically good at very typically. Very, very, very good at one thing. And then they bring on all these ancillary services to diversify their revenue." She ran the naming and design in parallel with separate teams because she knew what she was doing in that spike area. //  Sponsors: Front Lines -- Silicon Valley's leading Podcast Production Studio. We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. Mention you are a listener and get a 10% discount. www.FrontLines.io/Podcast-as-a-Service

    S2: E17: Compounding momentum: Why 1% beats home run thinking | Kimberly Gordon
  8. 24 Jun

    S2: E16: How Octane rebuilt its B2B loyalty program | Seth Lowery

    Octane is a fintech platform powering point-of-sale financing for the powersports and recreational vehicle dealer network. In a recent episode of Unicorn Marketers, we sat down with Seth Lowery, Vice President of Marketing at Octane, to dig into one of the most underleveraged tools in B2B marketing: loyalty programs engineered for business partners, not consumers. Seth has been building loyalty programs since 2014 — first at EssilorLuxottica, then across a series of enterprise B2B deployments — and brings a rare perspective: most of what's been written about loyalty is B2C, and almost none of it translates directly. Topics Discussed: Why B2B loyalty architecture has to be structurally inverted from B2C How Octane's loyalty program went from holdout-group pilot to full multi-tier rollout in under a year Using marketing as a service as a high-stickiness loyalty perk in a regulated environment Why single-tier programs kill retention rather than protect it The two pillars behind Octane's loyalty strategy: partner-first branding and continuous test-and-learn How Seth structures AI agents as specialty direct reports — not a generalist layer The 10-hours-a-week framework for building AI capacity without creating burnout GTM Lessons For B2B Founders:  Invert the loyalty funnel for B2B: B2C programs optimize for enrollment volume with relatively low transaction frequency per customer. Seth's point is that B2B flips this entirely — the number of customers in the funnel matters far less than transaction depth per customer. That structural difference cascades all the way down to how you build tiers: a traditional 80/20 pyramid doesn't work when most of your customers believe they're your best customer and wield enough commercial leverage that your program has to be designed around accommodating them, not filtering them out. Single-tier programs are quietly destroying your retention: A flat loyalty structure removes all incentive to grow — and creates an exit ramp once customers hit the ceiling. Seth's framing: if everybody's your best customer, nobody is. The mechanic he points to as genuinely sophisticated is American Airlines' rolling 12-month qualification window, where your best perks — like upgrade eligibility — are tied to the trailing 12 months of spend, not a static annual tier. That removes the classic loyalty cheat of reaching status and then defecting for the last quarter of the year. Directly applicable to any B2B program where your top partners manage engagement seasonally. Collapse your campaign stack with a tiered loyalty structure: Seth's reframe on loyalty is that it's not a retention program sitting at the bottom of the funnel — it's a full-funnel GTM motion. Enrollment offer to skip a tier for 60 days. Monthly promotion tied to status advancement. A retention perk that makes leaving structurally costly. All of it lives inside a single loyalty architecture instead of three separate campaign workstreams. For B2B founders spending on acquisition, engagement, and retention as disconnected line items, this is worth pressure-testing. //  Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role.  Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

    S2: E16: How Octane rebuilt its B2B loyalty program | Seth Lowery

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Conversations with B2B marketing leaders of unicorn tech startups.

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