Retail Razor

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2d ago

One Order, Five Boxes: How AI Order Management Cut It to Two

Deck Commerce CEO Chris Deck on AI order orchestration, the missing execution layer, and why order management drives growth. One online order. Five boxes. One customer. Chris Deck, Founder and CEO of Deck Commerce, ran a couple weeks of an apparel brand's inventory and sales data through an AI order management simulation and found that order could ship in two boxes. Split shipments dropped by 3X, and four zones came off the shipping distance. Recorded live and in-person at RetailClub AI Festival in Huntington Beach, this episode of Data Blades points AI at the part of retail that rarely makes the keynote: AI order management. Ricardo Belmar and Casey Golden talk with Chris about how AI order orchestration starts with a human in the middle, why B2B and DTC teams now share the same meetings, where brands get stuck when they ask an ERP to run modern commerce, and what Black Friday scale requires from every system around the order. What you'll learn in this episode. • How an AI simulation on a couple weeks of order data found 3X fewer split shipments and four fewer shipping zones, with results in about a week. • Why Chris calls that tool version one of agentic order orchestration, and why a person still approves the changes. • Why B2B teams still working in EDI, spreadsheets, and fax are studying how DTC order management works. • What the "execution layer" is, and why systems of record like ERP and WMS make a poor stand-in. • What Black Friday scale demands: finance close, loyalty updates, payment capture, and real-time order status, all in sync. • Why a "where's my order?" chatbot treats the symptom only. • The four-part case Chris makes for order management as "the engine of growth for the next wave of commerce" (jump to 18:18). Support Our Sponsor. Deck Commerce. https://www.deckcommerce.com/ Deck Commerce helps growing brands solve what happens after the buy button. As order volume, channels, inventory, and fulfillment networks get more complex, Deck provides the intelligent orchestration layer that connects it all, helping brands make smarter order and fulfillment decisions, automate operations, and deliver a better customer experience at scale. Subscribe & Follow. Love this episode? Drop us a five-star rating and review on Apple Podcasts, Spotify, or Goodpods. Don't forget to like and subscribe to The Retail Razor: Data Blades for more episodes on customer experience, retail marketing, AI in retail, and data‑driven transformation! Subscribe to the Retail Razor Podcast Network: https://retailrazor.com/ Subscribe to our Newsletter: https://retailrazor.substack.com Subscribe to our YouTube channel: https://go.retailrazor.com/utube About Our Guest. Christopher Deck. https://www.linkedin.com/in/christopher-deck/ Founder and CEO, Deck Commerce. https://www.deckcommerce.com/ Chris Deck is the Founder and CEO of Deck Commerce, an enterprise order management platform built to help modern brands manage the complexity of digital commerce, omnichannel fulfillment, inventory visibility, and customer service. With more than 20 years of experience across eCommerce, retail operations, and enterprise technology, Chris has spent his career helping brands connect the front-end customer experience with the operational systems required to deliver on that promise. His work sits at the intersection of commerce platforms, ERP, warehouse and fulfillment networks, stores, marketplaces, and customer service systems. Under Chris’s leadership, Deck Commerce has become a trusted OMS partner for leading retail and consumer brands navigating growth, modernization, and operational scale. The platform supports high-volume order orchestration, complex fulfillment logic, distributed inventory, customer service workflows, and integration across the broader commerce technology ecosystem. Chris speaks frequently about the future of commerce infrastructure, including omnichannel operations, inventory optimization, AI-enabled order management, and the emerging role of intelligent systems in helping brands make faster, more accurate operational decisions. His perspective is grounded in the belief that the next era of commerce will be defined not only by better digital experiences, but by the operational intelligence required to fulfill them profitably and reliably. Chapters (00:00) One Order, Five Boxes: How AI Cut It to Two (00:37) The Unglamorous AI Play Retailers Are Overlooking (03:45) The AI Simulation That Cut 4 Shipping Zones and 3X the Splits (07:10) B2B and D2C Stopped Fighting. Here's Why (10:54) Why Brands Get Stuck: The Missing Execution Layer (14:36) Black Friday Scale Is About More Than Order Volume (16:09) Stop Building Chatbots for "Where's My Order?" (18:00) Order Management Is the Engine of Growth (20:27) Stay Sharp: Follow Data Blades About your Hosts Helping you cut through the clutter in retail data insights: Ricardo Belmar is an NRF Top Retail Voice for 2025 and a RETHINK Retail Top Retail Expert from 2021 – 2026. Thinkers 360 has named him a Top 10 Thought Leader in Retail and eCommerce, a Top 25 Thought Leader in Careers, a Top 50 Thought Leader in Agentic AI, AGI and Management, and a Top 100 Thought Leader in AI Ethics, Marketing, Digital Transformation andTransformation. Thinkers 360 also named him a Top Digital Voice for 2024 and 2025. He is an advisory council member at George Mason University’s Center for Retail Transformation and the Retail Cloud Alliance. He was most recently the partner marketing leader for retail & consumer goods in the Americas at Microsoft. Casey Golden, is the North America Leader for Retail & Consumer Goods at CI&T, and CEO of Luxlock. She is a RETHINK Retail Top Retail Expert from 2023 - 2026, and Retail Cloud Alliance advisory council member. After a career on the fashion and supply chain technology side of the business, Casey is obsessed with the customer relationship between the brand and the consumer and is slaying franken-stacks and building retail tech! Music Includes music provided by imunobeats.com, featuring Tech Lore from the album Beat Hype, written by Heston Mimms, published by Imuno.
Sep 15

The New Thing Gap - Saying No to New

The New Thing Gap - What retail took away when it took away the friction, with NYT editor Eric Athas. In 1995, buying a pair of sneakers cost you 30 minutes and five miles of driving. Today it takes about four seconds. New York Times editor Eric Athas spent four years reporting on what that trade did to people, and he has a name for the thing retail deleted: the new thing gap. Eric's book, Saying No to New, is out now. He interviewed Ricardo in 2024 for the consumer research behind it, and Ricardo shows up on page 41 explaining why off-price stores keep shipping in fresh inventory to keep shoppers hunting. This episode puts that quote back in front of the industry that inspired it. Ricardo and Casey take Eric through the uncomfortable version of the question. If the gap between wanting something and owning it was where the customer used to think, what happens to shoppers now that frictionless shopping has closed it? And what happens when agentic commerce deletes the last click? Eric's answer about AI shopping assistants is the line that sticks: we may have built the perfect motivated reasoning machine. This is not an anti-retail hour. Eric says plainly that the goal was never to say no to every new thing. He walks through the Iron Man method for deciding what to let in, the case for useful friction, why Ed O'Brien's research shows we are wrong about familiar things in a predictable direction, and the curb cut test that separates real innovation from innovation theater. Casey pushes him on whether there is a business on the other side of this, built on rediscovery instead of replacement. If you are building for agentic commerce this year or defending a frictionless shopping roadmap to someone who signs the checks, this hour will give you better questions than the ones you walked in with. In This Episode, You'll Learn.• Why the distance between seeing something new and owning it collapsed from 30 minutes and five miles to about four seconds, and what the industry removed along with it • Where useful friction belongs, plus the audit Eric uses to find the access points worth slowing down • Who an agentic commerce agent is optimizing for: the shopper, the retailer, or the company that built the agent • Why an AI shopping assistant that agrees with you is the magic pill effect with a bigger engine • The Iron Man method in three steps: name what matters, refuse what conflicts with it, accept what supports it • What Ed O'Brien's repeat-experience research means for brands that want to sell quality instead of replacement • How the Diderot effect turns one new desk into a new dining table, and what retailers owe people on the failure side of a purchase • The curb cut test for telling genuine innovation from innovation theater, and why Eric changed his mind about AI glasses • Ricardo's story about the UK retailer that cut buyer's-remorse returns in half by asking better questions at the shelf, and why frictionless shopping in reverse is the part retail keeps skipping Support our sponsors.There’s still time to join us at RetailClub AI Festival next week. From the founders of Shoptalk and Groceryshop, RetailClub AI Festival brings together 2,000 industry leaders from September 22 to 24 for three days fully outdoors in Huntington Beach focused entirely on how AI is transforming retail. Hear from 150 leaders shaping how AI is being used across the industry, explore the technologies changing how retail works, and connect with senior leaders from across retail, brands, technology and investment. Late registration is available at retailclub.com/retail-razor-podcast.We’ll see you in Huntington Beach! W. P. Carey School of Business, Arizona State University. ASU is a leading public research university and its W. P. Carey School of Business is the largest in the United States. AI-Enabled Supply Chain Strategy is a 3-day executive program running October 5-7, built by the #2-ranked Supply Chain Management department. The program is designed for senior leaders setting AI strategy across procurement, logistics, and operations. Register at https://specialevents.asu.edu/878064 with ID Code retailrazorasu for $1,500 off. Subscribe & Follow.How much did you love this episode? Drop us a 5‑star rating and review on Apple Podcasts, Spotify, or Goodpods. Subscribe on YouTube so you never miss an episode and check out the other shows in the Retail Razor Podcast Network: Retail Transformers, Blade to Greatness, and Data Blades. Subscribe to the Retail Razor Podcast Network: https://retailrazor.com/ Subscribe to our Newsletter: https://retailrazor.substack.com Subscribe to our YouTube channel: https://go.retailrazor.com/utube Featured guest.Eric Athas. https://www.linkedin.com/in/ericathas/ Deputy Editor, Newsroom Development & Support. The New York Times. https://www.nytimes.com “Saying No to New: Why New Things Are Stealing Your Time, Money, and Happiness―and How to Take Back Your Life.”https://sayingnotonew.com Eric Athas is an editor at the New York Times, where he helps journalists learn new tools and skills they can use to tell stories. Before joining the Times in 2016, he worked at NPR and the Washington Post. His work has been published in the New York Times, the Washington Post, Fast Company, Harvard Business Review, and the Nieman Journalism Lab. Athas lives with his wife and two children in Brooklyn. Chapters.00:00 Teaser 00:43 Show Intro 05:30 Welcome to the Retail Razor Show, Eric Athas! 06:25 The Painter's Lie: Why We Believe New Is Always Better 09:14 When Does Upgrading Stop Feeling Like a Win? 13:50 The Beetle Trap: Why Our Brains Are Wired for Novelty 16:50 How Retailers Engineer You Into Buying More 22:10 The Vanishing Gap Between Wanting and Buying 33:38 The Magic Pill Effect: Why AI Tells You What You Want to Hear 41:04 The Iron Man Method: Finding Your Anchor in a World of New 45:05 Rediscovering the Familiar: Why Old Things Still Work 58:03 The Diderot Effect: How One New Purchase Ruins Everything Else 01:04:11 The Curb Cut Test: How to Know What's Worth Saying Yes To 01:12:21 Show Close Meet your hosts.Helping you cut through the clutter in retail & retail tech: Ricardo Belmar is an NRF Top Retail Voice for 2025 and a RETHINK Retail Top Retail Expert from 2021 – 2026. Thinkers 360 has named him a Top 10 Thought Leader in Retail and eCommerce, a Top 25 Thought Leader in Careers, a Top 50 Thought Leader in Agentic AI, AGI and Management, and a Top 100 Thought Leader in AI Ethics, Marketing, Digital Transformation andTransformation. Thinkers 360 also awarded him an Elite Expert Certification in Retail, a Master Expert Certification in Management, and named him a Certified Expert in AI, Marketing, and Digital Transformation. Thinkers 360 also named him a Top Digital Voice for 2024 and 2025. He is an advisory council member at George Mason University’s Center for Retail Transformationand the Retail Cloud Alliance. He was most recently the partner marketing leader for retail & consumer goods in the Americas at Microsoft. Casey Golden, is the North America Leader for Retail & Consumer Goods at CI&T, and CEO of Luxlock. She is a RETHINK Retail Top Retail Expert from 2023 - 2026, and Retail Cloud Alliance advisory council member. After a career on the fashion and supply chain technology side of the business, Casey is obsessed with the customer relationship between the brand and the consumer and is slaying franken-stacks and building retail tech! Episode Music.Includes music provided by imunobeats.com, featuring Overclocked, and E-Motive from the album Beat Hype, written by Heston Mimms, published by Imuno.
Aug 21

Retail Leadership Coaching & The 80/20 Rule That Defines It

April Sabral has a leadership test that takes one meeting. Walk out and count the split. If you spent more than 20% talking, you’re still managing, not coaching. Ricardo and Casey bring back bestselling author and leadership coach April Sabral for the manager to coach reset that retail needs. Retail leadership coaching is the topic, and April treats it as an operating change rather than a soft skill. Her framing: ops consistency comes from systems, growth comes from questions. A leader who opens a huddle with "What did you learn yesterday?" gets a different day than one who opens with a to-do list. And when a target gets missed, "walk me through your process" keeps the person in the room. "You missed target" starts their exit interview. April also makes the case that positivity is measurable. Track turnover, customer reviews, and productivity before and after coaching training, and the manager to coach shift stops being a theory you have to argue for. As she puts it, energy leaves evidence. She reads it on the face of whoever is standing in front of her when she walks into a store. 👉 Stay Sharp. Lead Boldly. Stay Human. Brought to You By: RetailClub. Retail and brand leaders can attend RetailClub AI Festival and receive $1,750 toward travel and hotel. From the founders of Shoptalk and Groceryshop, it's three days fully outdoors in Huntington Beach, September 22 to 24, with 2,000 senior leaders working through how AI is transforming retail. Register by August 28 at retailclub.com/retail-razor-podcast. W. P. Carey School of Business, Arizona State University. ASU is a leading public research university and its W. P. Carey School of Business is the largest in the United States. AI-Enabled Supply Chain Strategy is a 3-day executive program running October 5-7, built by the #2-ranked Supply Chain Management department. The program is designed for senior leaders setting AI strategy across procurement, logistics, and operations. Register at https://specialevents.asu.edu/878064 with ID Code retailrazorasu for $1,500 off. Retail Razor Podcast Network: https://retailrazor.com/ Newsletter: https://retailrazor.substack.com YouTube channel: https://go.retailrazor.com/utube Guest Spotlight: April Sabral. https://www.linkedin.com/in/aprilsabral/ Author, Positive Accountability for Teams, https://a.co/d/0eX42X19 Founder, Ripple Leadership, https://www.aprilsabral.com Executive Director, Miami Business Council. Includes music provided by imunobeats.com, featuring Swag, Tag and Brag from the album Beat Hype, written by Heston Mimms, published by Imuno.
Jun 13

Pragmatic AI for Retail’s Frontline: Tokenless & On-Device

BONUS S6E8 A Zebra ZONE 2026 recap on pragmatic AI, on-device AI, super apps, and giving store associates their day back Ricardo Belmar just got back from Zebra Technologies’ ZONE 2026 conference in Nashville, where pragmatic AI was the main theme. In this special bonus episode of The Retail Razor Show, he and Casey Golden unpack what it all means for retail’s frontline workers. This is a story about pragmatic AI, the kind that gives store associates and warehouse teams their day back instead of promising the moon. The headline from ZONE 2026? Zebra is no longer telling a devices story. It’s telling a frontline platform story, anchored by on-device AI that runs with no cloud, no tokens, and no waiting. Ricardo brought back two exclusive interviews, with Zebra CTO Tom Bianculli and Mobile Computing chief James Poulton, plus a notebook full of stats, demos, and hallway conversations that deliver the full pragmatic AI story. We get into why frontline workers are drowning in 70 to 80 apps when they only use about a dozen, the super app built to fix it, real-time translation running live on a device, and why “tokenless” pragmatic AI became the word of the week. If you want to understand on-device AI and what it delivers for frontline workers, this episode is your shortcut. In This Episode, You'll Learn• Zebra’s three big software announcements: Nucleus, Workcloud IO, and Workcloud BI • The 80-apps problem and the super app designed to collapse it down to one experience • Why on-device AI, tokenless and at the edge, beats cloud round trips for frontline use cases • Real-time translation in any language, live on the device • Micro-learning, the “TikTok of learning,” and tackling 70 to 80% frontline turnover • Picture proof of delivery: how a second and a half scales into tens of millions of dollars • The octopus organization, and why intelligence belongs at the edge of the org • James Poulton on why large language models are overhyped for the enterprise Why it mattersWe’ve spent years on this show arguing that your associate experience is your customer experience. ZONE 2026 felt like the technology industry finally catching up to that idea, treating frontline workers as the most under-invested asset in retail and giving them on-device AI that augments rather than replaces. Pragmatic AI wins on the accumulation of small moments, and that is the thread we pull all episode long. Subscribe & FollowIf you enjoyed this episode, please leave us a 5‑star rating and review on Apple Podcasts, Spotify, or Goodpods. Subscribe on YouTube so you never miss an episode and check out the other shows in the Retail Razor Podcast Network: Retail Transformers, Blade to Greatness, and Data Blades. Subscribe to the Retail Razor Podcast Network: https://retailrazor.com/ Subscribe to our Newsletter: https://retailrazor.substack.com Subscribe to our YouTube channel: https://go.retailrazor.com/utube Featured guestsTom Bianculli, Chief Technology Officer, Zebra Technologies https://www.linkedin.com/in/tom-bianculli-9053892/ James Poulton, SVP & GM, Mobile Computing, Zebra Technologies https://www.linkedin.com/in/jamespoulton/ Chapters00:00 Teaser 01:01 Show intro 02:12 What Zebra announced at ZONE 2026 04:00 The 80-apps problem and the super app 06:53 Real-time translation on the device 08:55 Tokenless, on-device AI explained 11:46 Best moment: the octopus organization 15:43 Interview: Tom Bianculli, CTO Zebra Technologies 35:50 Recap: pragmatic AI and returning time to workers 40:27 Interview: James Poulton, SVP & GM Mobile Computing 53:21 Big takeaways from ZONE 2026 59:32 Show Close Meet your hostsHelping you cut through the clutter in retail & retail tech: Ricardo Belmar is an NRF Top Retail Voice for 2025 and a RETHINK Retail Top Retail Expert from 2021 – 2026. Thinkers 360 has named him a Top 10 Thought Leader in Retail, a Top 25 Thought Leader in AGI and Careers, a Top 50 Thought Leader in Agentic AIand Management, and a Top 100 Thought Leader in Digital Transformation and Transformation. Thinkers 360 also named him a Top Digital Voice for 2024 and 2025. He is an advisory council member at George Mason University’s Center for Retail Transformationand the Retail Cloud Alliance. He was most recently the partner marketing leader for retail & consumer goods in the Americas at Microsoft. Casey Golden, is the North America Leader for Retail & Consumer Goods at CI&T, and CEO of Luxlock. She is a RETHINK Retail Top Retail Expert from 2023 - 2026, and Retail Cloud Alliance advisory council member. After a career on the fashion and supply chain technology side of the business, Casey is obsessed with the customer relationship between the brand and the consumer and is slaying franken-stacks and building retail tech! MusicIncludes music provided by imunobeats.com, featuring Overclocked, and E-Motive from the album Beat Hype, written by Heston Mimms, published by Imuno.
5d ago

Retailers vs Retail Tech Vendors - No Champion in Their Title

Vicki Cantrell and Dave Finnegan on what retailers and retail tech vendors get wrong about each other. Nobody has "champion" in their title. So how do retail tech vendors find the person who will push a project through? Recorded live at RetailClub AI Festival in Huntington Beach, Ricardo Belmar and Casey Golden talk with Vicki Cantrell, CEO and co-founder of Vendors in Partnership, and Dave Finnegan, Operating Partner and Chief Connection Officer at BlackFinn Partners. The two hosted VIP Connect, a three-hour session held right before RetailClub kicked off, where retailers and solution providers sat at the same table to learn how the other side makes decisions. Retailers think they know how retail tech vendors operate. Vendors think they know what selling to retailers takes. This conversation shows how much both sides have been guessing. In This Episode, You'll LearnWhy "we do AI" stopped working as an opener for retail tech vendors, and what great marketers lead with.What's happening behind a vendor rep's pitch, and why the budget question keeps coming up.The ROI question that retailers say makes selling to retailers a real conversation.How to find the champion inside a retail organization when nobody's title says it.The one question a former CIO says changes the whole discovery meeting.Why retailers want vendors to challenge their roadmap. If this episode changes how you think about how retail tech vendors sell to retailers, leave us a five-star rating and review on Apple Podcasts, Spotify, or Goodpods. Subscribe & FollowHow much did you love this episode? Drop us a 5‑star rating and review on Apple Podcasts, Spotify, or Goodpods. Subscribe on YouTube so you never miss an episode and check out the other shows in the Retail Razor Podcast Network: Retail Transformers, Blade to Greatness, and Data Blades. Subscribe to the Retail Razor Podcast Network: https://retailrazor.com/ Subscribe to our Newsletter: https://retailrazor.substack.com Subscribe to our YouTube channel: https://go.retailrazor.com/utube This is the first of eight episodes we recorded live at RetailClub, rolling out across all four shows on the Retail Razor Podcast Network. Subscribe so you catch every one! Featured guestsVicki Cantrell, https://www.linkedin.com/in/vickicantrell/ CEO & Co-founder, Vendors in Partnership - https://vendorsinpartnership.com Vicki is a retail strategist and community builder, recognized for relationship building and accelerated growth. She founded Vendors in Partnership and the Vendors in Partnership (VIP) Awards, celebrating partnerships between retailers and solution providers and creating a joint community of these industry experts to advance retail innovation and partnerships. Her career includes Retail Transformation Officer for Aptos, NRF’s SVP Communities and Shop.org, COO of Tory Burch, CIO of Giorgio Armani and Gucci Group. Cantrell is a Vice President for the Retail Orphan Initiative (RetailROI), a non-executive director of Tandy Leather Company, and on the Executive Leadership Committee of the Retail AI Council. Dave Finnegan. https://www.linkedin.com/in/davefinnegan/ Operating Partner - Chief Connection Officer, BlackFinn Partners. https://www.linkedin.com/company/blackfinn-partners/ Dave Finnegan is an award winning retail innovator, brand anthropologist, and storyteller with over 25 years of experience leading customer experience, tech and digital transformation. He helped launch Build-A-Bear Workshop (CIO) and later served as Chief Experience Officer at Orvis, driving the brand’s most successful era. Dave now advises brands and investors through roles at BlackFinn, the NRF, and NewRoad Capital Partners. As a brand anthropologist and a member of the Explorers Club, in 2022 Dave dedicated a year to studying human experience. He traveled to every continent—interviewing indigenous leaders from the Amazon to Africa, scientists from Antarctica to the Galápagos, and some of the most interesting people in the world, including the librarian of the world’s oldest library at the Monastery of St. Catherine. He is currently pursuing a master’s in Anthropology at Harvard which is helping him to continue his journey to better understand human experience. Chapters00:00 Teaser 00:52 Show Intro 03:46 VIP Connect Recap: Inside the Room Where Retail Deals Get Made 04:18 What Is VIP Connect? The Event Bringing Retailers and Vendors Together 05:37 Everyone Says They Do AI — Here's Why That's a Problem 06:48 How AI Has Completely Changed the Sales Conversation 08:38 What's Really Happening Behind the Vendor's Pitch 11:40 The Decades-Old Disconnect Between Business and Tech 13:03 Forget Titles — Find the Real Champion 15:36 People Buy From People: The Power of Just Asking Questions 18:16 Stop Asking "What's Your Problem" — Ask This Instead 21:56 Show Close Meet your hostsHelping you cut through the clutter in retail & retail tech: Ricardo Belmar is an NRF Top Retail Voice for 2025 and a RETHINK Retail Top Retail Expert from 2021 – 2026 and a Top AI Leader for 2027. Thinkers 360 has named him a Top 10 Thought Leader in Retail and eCommerce, a Top 25 Thought Leader inCareers, a Top 50 Thought Leader in Agentic AI, AGI and Management, and a Top 100 Thought Leader in AI Ethics, Marketing, Digital Transformation and Transformation. Thinkers 360 also awarded him an Elite Expert Certification in Retail, a Master Expert Certification in Management, and named him a Certified Expert in AI, Marketing, and Digital Transformation. Thinkers 360 also named him a Top Digital Voice for 2024, 2025 and 2026. He is an advisory council member at the Retail Cloud Alliance. He was most recently the partner marketing leader for retail & consumer goods in the Americas at Microsoft. Casey Golden, is the North America Leader for Retail & Consumer Goods at CI&T, and CEO of Luxlock. She is a RETHINK Retail Top Retail Expert from 2023 - 2026, and Retail Cloud Alliance advisory council member. After a career on the fashion and supply chain technology side of the business, Casey is obsessed with the customer relationship between the brand and the consumer and is slaying franken-stacks and building retail tech! Episode MusicIncludes music provided by imunobeats.com, featuring Overclocked, and E-Motive from the album Beat Hype, written by Heston Mimms, published by Imuno.
Apr 24

AI Agents Gone Rogue: The Cybersecurity Risks Retailers Are Ignoring in Agentic Commerce

S6E5 What Retailers Must Know About Prompt Injection, Rogue Bots & AI Agent Security Before It's Too Late Your AI shopping agent just drained your bank account. It's not a glitch — that's the objective it was given. Welcome to the new reality of agentic commerce, where autonomous AI agents shop, transact, and negotiate on behalf of consumers and brands — and where cybercriminals are already waiting to exploit every crack in the system. In this must-listen episode of The Retail Razor Show, hosts Ricardo Belmar and Casey Golden sit down with Dr. Aaron Estes, VP of Product & Engineering at Binary Defense, to unpack the retail cybersecurity crisis that most retailers haven't even started preparing for. With half of all internet traffic already coming from bots and 1 in 8 AI-related breaches now involving a rogue agent, the agentic commerce era is creating attack surfaces we've never seen before. Dr. Estes brings 20+ years of hands-on cybersecurity expertise, including penetration testing at Lockheed Martin and advisory work with leading retailers. He breaks down exactly how AI agents differ from traditional e-commerce threats, why prompt injection attacks are the new frontier of retail cybersecurity, and what practical guardrails every retailer needs to put in place right now. What You’ll Learn in This Episode:Why AI agents are fundamentally different from human users — and why they'll "very confidently spend all your money" to hit their objectiveHow prompt injection attacks trick AI agents into leaking sensitive dataWhy every AI agent needs its own identity, login, and role-based access controls — just like an employeeThe "bots watching bots" architecture that's becoming the new standard in agentic commerce securityHow AI shopping bots are already exploiting loyalty programs, gift cards, and rewards systemsWhy retailers must rethink retail cybersecurity assumptions as autonomous shoppers replace human onesHow to identify rogue chatbots and fraudulent AI agents impersonating legitimate brandsWhat "human-in-the-loop" oversight really means — and where it's non-negotiable in agentic commerce This Episode is Brought to You By RetailClub.Join 2,000 retail leaders at RetailClub AI Festival, September 22–24 in Huntington Beach. Dive deep into how AI is reshaping retail while soaking up the sun at a fully outdoor, beachside venue. Decision-makers from retailers and brands can attend with free tickets and up to $1,250 in travel reimbursement. Head to retailclub.com to learn more. https://retailclub.com/retail-razor-podcast Subscribe & FollowIf you enjoyed this episode, please leave us a 5‑star rating and review on Apple Podcasts, Spotify, or Goodpods. Subscribe on YouTube so you never miss an episode and check out the other shows in the Retail Razor Podcast Network: Retail Transformers, Blade to Greatness, and Data Blades. Subscribe to the Retail Razor Podcast Network: https://retailrazor.com/ Subscribe to our Newsletter: https://retailrazor.substack.com Subscribe to our YouTube channel: https://go.retailrazor.com/utube About our GuestDr. Aaron Estes. https://www.linkedin.com/in/aaronestes777/ email: aaron.estes@binarydefense.com Binary Defense. https://binarydefense.com/ Dr. Aaron Estes is the VP of Product & Engineering at Binary Defense, a 24/7 cybersecurity watchtower specializing in cyber threat intelligence, dark web monitoring, digital channel fraud, and breach response. He holds a doctorate in software engineering with a concentration in cybersecurity, teaches at UC Berkeley and Southern Methodist University, and previously spent ~15 years in penetration testing at Lockheed Martin across defense, energy, retail, and entertainment sectors. Chapters00:00 Teaser 00:49 Show Intro 07:26 Welcome Dr Aaron Estes! 09:31 Why Security Matters 14:00 New Attack Surface 17:57 AI Identity and Access 22:09 Adoption Speed and Oversight 26:51 Bots Watching Bots 31:34 Orchestrators and Rival Bots 34:06 Bots Gaming Rewards 37:13 AI Shoppers Rise 38:29 Ads Inside Agents 44:08 Rogue Bots And Trust 48:09 Risk Versus Reward 50:48 Kill Switch Reality 52:55 Ecommerce Lessons Repeat 54:26 Closing Thanks And Contact 56:21 Show Close Meet your hostsHelping you cut through the clutter in retail & retail tech: Ricardo Belmar is an NRF Top Retail Voice for 2025 and a RETHINK Retail Top Retail Expert from 2021 – 2026. Thinkers 360 has named him a Top 10 Thought Leader in Retail, a Top 25 Thought Leader in AGI and Careers, a Top 50 Thought Leader in Agentic AIand Management, and a Top 100 Thought Leader in Digital Transformation and Transformation. Thinkers 360 also named him a Top Digital Voice for 2024 and 2025. He is an advisory council member at George Mason University’s Center for Retail Transformationand the Retail Cloud Alliance. He was most recently the partner marketing leader for retail & consumer goods in the Americas at Microsoft. Casey Golden, is the North America Leader for Retail & Consumer Goods at CI&T, and CEO of Luxlock. She is a RETHINK Retail Top Retail Expert from 2023 - 2026, and Retail Cloud Alliance advisory council member. After a career on the fashion and supply chain technology side of the business, Casey is obsessed with the customer relationship between the brand and the consumer and is slaying franken-stacks and building retail tech! MusicIncludes music provided by imunobeats.com, featuring Overclocked, and E-Motive from the album Beat Hype, written by Heston Mimms, published by Imuno.
Jul 15

Store Traffic & Conversion Rates: Why In‑Store Converts up to 70%, with Mark Ryski

Mark Ryski explains why store traffic is a critical retail metric and how in‑store environments convert far higher than online. Hear data comparisons (in‑store up to 70% vs online 3% and Amazon 10%) and why 77% of shoppers left big‑box stores despite intending to buy (no help, long lines). Practical insights for retail leaders to boost in‑store conversion and checkout experience. This is Season 6, Episode 9. 77% of shoppers who walked out of a big box store without buying told exit interviewers they came in to buy. They couldn't find help, wouldn't wait in line, and left empty-handed. Mark Ryski has spent almost 3 decades measuring that gap, and his new book gives it a name: Store Traffic Is A Gift, and most retailers waste it. This episode, Ricardo and Casey sit down with Mark Ryski, founder and CEO of HeadCount Corporation, to dig into retail's most misunderstood metric: in-store conversion. Physical stores convert 20% to 70%+ of their store traffic. Typical online sites convert under 3%, and Amazon converts about 10%. The store converts several times better than any other channel, yet 84% of retail sales (US Census Bureau, March 2026) still get managed as if online were winning, and in-store conversion gets treated as a vibe at the end of the day. In This Episode, You'll Learn• Why a store can get more traffic and sell less, and what conversion data reveals. • The exit survey result that changed a big box operator's mind about service. • The single fastest conversion win, and why most chains schedule it backwards. • How super converting stores hit 75% while sister stores in the same chain sit at 30%. • The CFO conversation: what 100 basis points of conversion is worth in top-line sales. • What BOPIS, curbside, and Amazon returns really do to store traffic and conversion. • Why accurate store traffic data is the demand signal AI needs before anything else. Support our sponsorsThis Episode is Brought to You By RetailClub. Join 2,000 retail leaders at RetailClub AI Festival, September 22–24 in Huntington Beach. Dive deep into how AI is reshaping retail while soaking up the sun at a fully outdoor, beachside venue. Decision-makers from retailers and brands can attend with free tickets and up to $1,250 in travel reimbursement. Head to retailclub.com to learn more. https://retailclub.com/retail-razor-podcast Subscribe & FollowIf you enjoyed this episode, please leave us a 5‑star rating and review on Apple Podcasts, Spotify, or Goodpods. Subscribe on YouTube so you never miss an episode and check out the other shows in the Retail Razor Podcast Network: Retail Transformers, Blade to Greatness, and Data Blades. Subscribe to the Retail Razor Podcast Network: https://retailrazor.com/ Subscribe to our Newsletter: https://retailrazor.substack.com Subscribe to our YouTube channel: https://go.retailrazor.com/utube Featured guestMark Ryski. https://www.linkedin.com/in/mark-ryski-8826601/ CEO, HeadCount Corporation. https://headcount.com Author, Store Traffic Is A Gift. https://a.co/d/00VI3Uuj Mark Ryski is the founder and CEO of HeadCount Corporation and one of the retail industry's leading authorities on store traffic and shopper conversion. For more than 20 years, he has helped retailers—from independent stores to large national chains in over 20 countries—convert more store visits into sales and make better operating decisions. He is the author of three books on retail performance, including Store Traffic Is a Gift: The Retailer's Guide to Converting Visits into Sales, Conversion: The Last Great Retail Metric, and When Retail Customers Count, the first book dedicated to the study of store traffic. Mark is a longtime BrainTrust contributor on RetailWire and has been recognized as a Rethink Retail Top Retail Expert in 2025 and 2026. Chapters00:00 Teaser 00:32 Show Intro 05:06 Welcome, Mark Ryski! 10:28 Traffic Is a Gift 13:09 Origin Story - Counting Traffic 16:45 Conversion Numbers and Fast Wins 23:16 Exit Surveys Reveal Missed Sales 26:22 Proving Payroll Pays Back 28:08 Inside Super Converting Stores 31:57 BOPIS And Amazon Traffic Trap 38:23 AI Needs Clean Traffic Data 44:52 Optimism For Physical Retail 48:03 Show Close Meet your hostsHelping you cut through the clutter in retail & retail tech: Ricardo Belmar is an NRF Top Retail Voice for 2025 and a RETHINK Retail Top Retail Expert from 2021 – 2026. Thinkers 360 has named him a Top 10 Thought Leader in Retail, a Top 25 Thought Leader in AGI and Careers, a Top 50 Thought Leader in Agentic AIand Management, and a Top 100 Thought Leader in Digital Transformation and Transformation. Thinkers 360 also named him a Top Digital Voice for 2024 and 2025. He is an advisory council member at George Mason University’s Center for Retail Transformationand the Retail Cloud Alliance. He was most recently the partner marketing leader for retail & consumer goods in the Americas at Microsoft. Casey Golden, is the North America Leader for Retail & Consumer Goods at CI&T, and CEO of Luxlock. She is a RETHINK Retail Top Retail Expert from 2023 - 2026, and Retail Cloud Alliance advisory council member. After a career on the fashion and supply chain technology side of the business, Casey is obsessed with the customer relationship between the brand and the consumer and is slaying franken-stacks and building retail tech! MusicIncludes music provided by imunobeats.com, featuring Overclocked, and E-Motive from the album Beat Hype, written by Heston Mimms, published by Imuno.
Sep 11

35% Fewer Stockouts: What AI Demand Forecasting Changes in Supply Chain Operations

Arizona State University's Brett Duarte on AI supply chain strategy, part 2: demand forecasting, inventory optimization, and safety stock Get your forecast wrong in one direction and you've got empty shelves. Get it wrong the other way and you've got a warehouse full of product nobody wants. Professor Brett Duarte pointed to Amazon reporting a 35% reduction in stockouts from its AI inventory tools. So which parts of the AI promise hold up in supply chain operations? Season 2, Episode 14 of Data Blades continues our 3-part mini-series with Professor Brett Duarte of Arizona State University's W. P. Carey School of Business. The series follows ASU's AI-Enabled Supply Chain Strategy executive program running October 5 to 7 on the Tempe campus. Part 1 covered procurement. Part 2 moves downstream into operations, where a forecast turns into inventory and inventory turns into either a sale or a markdown. Brett walks through the AI demand forecasting toolkit layer by layer: extrapolation from historical data, regression and econometric models, machine learning for nonlinear patterns, and large language models acting as a reasoning layer on top. That top layer handles what he calls narrative synthesis and multi-source fusion, pulling qualitative signals like a Wall Street Journal article on consumer sentiment, the consumer price index, or inflation data into the forecast. Casey admits capacity planning in ERP often felt like "pretend functionality." Ricardo describes the retail version of real time: however fast someone can update the spreadsheet. Then Brett turns to inventory optimization, where AI moves teams off static reorder points and monthly forecasts. He describes an agent that senses a demand spike, raises a purchase order, checks the supplier contract for budget limits and terms, sends routine orders automatically, and routes important ones to a human. He closes on multi-echelon inventory optimization and why the location of your safety stock matters as much as the amount. What you'll learn in this episode. Why AI demand forecasting and inventory optimization are two halves of one decision [00:03:43]How AI demand forecasting stacks extrapolation, regression, machine learning, and LLMs [00:06:14]What narrative synthesis and multi-source fusion mean for a forecast that can read the news [00:07:07]Why forecasting is moving from Python code into the hands of managers and executives [00:08:31]How AI agents replace the days of manual spreadsheet updates behind a forecast [00:09:43]How AI agents adjust safety stock and raise purchase orders, and when a human steps in [00:12:14]What multi-echelon inventory optimization is and why it's a strategic decision [00:13:10] Next Episode. Part 3 finishes the map with logistics: routing, network design, control towers, last mile, and what AI can do when a shipment goes sideways. Then we widen the lens to the question every executive eventually asks their supply chain team: what's the infrastructure, the governance, and the ROI case before anything gets funded? And we'll bring procurement, operations, and logistics together as one strategy. Follow Data Blades so you don't miss it. Support Our Sponsors. There’s still time to join us at RetailClub AI Festival. From the founders of Shoptalk and Groceryshop, RetailClub AI Festival brings together 2,000 industry leaders from September 22 to 24 for three days fully outdoors in Huntington Beach focused entirely on how AI is transforming retail. Hear from 150 leaders shaping how AI is being used across the industry, explore the technologies changing how retail works, and connect with senior leaders from across retail, brands, technology and investment. Late registration is now available at retailclub.com/retail-razor-podcast. We’ll see you in Huntington Beach! W. P. Carey School of Business, Arizona State University. ASU is a leading public research university and its W. P. Carey School of Business is the largest in the United States. AI-Enabled Supply Chain Strategy is a 3-day executive program running October 5-7, built by the #2-ranked Supply Chain Management department. The program is designed for senior leaders setting AI strategy across procurement, logistics, and operations. Register at https://specialevents.asu.edu/878064 with ID Code retailrazorasu for $1,500 off. Subscribe & Follow. Love this episode? Drop us a five-star rating and review on Apple Podcasts, Spotify, or Goodpods. Don't forget to like and subscribe to The Retail Razor: Data Blades for more episodes on customer experience, retail marketing, AI in retail, and data‑driven transformation! Subscribe to the Retail Razor Podcast Network: https://retailrazor.com/ Subscribe to our Newsletter: https://retailrazor.substack.com Subscribe to our YouTube channel: https://go.retailrazor.com/utube About Our Guest. Brett Duarte, Ph.D. https://www.linkedin.com/in/brettduarte/ Arizona State University | W. P. Carey School of Business NASPO Department of Supply Chain Management Clinical Associate Professor Senior Faculty Co-Director – MSBA wpcarey.asu.edu | research.wpcarey.asu.edu Brett Duarte is a Clinical Associate Professor in the NASPO Department of Supply Chain Management at Arizona State University's W. P. Carey School of Business, the largest business school in the United States with more than 25,000 students. He is senior faculty co-director of the school's Master of Science in Business Analytics program and assistant chair for graduate programs in supply chain. ASU's supply chain management program is ranked #2 in the country by U.S. News and World Report. Brett is on the faculty teaching the AI-Enabled Supply Chain Strategy Executive Program this October. Chapters (00:00) Teaser (00:27) Show Intro (03:25) Welcome Back Professor Brett Duarte (05:03) Why Forecasting Matters (06:14) Modern AI Forecasting Toolkit (09:43) Real Time Agents In Practice (10:29) Inventory Management Focus (12:14) Dynamic Replenishment Workflows (13:10) Strategic Multi Echelon Optimization (14:11) Wrap Up And Next Episode (15:28) Show Close About your Hosts Helping you cut through the clutter in retail data insights: Ricardo Belmar is an NRF Top Retail Voice for 2025 and a RETHINK Retail Top Retail Expert from 2021 – 2026. Thinkers 360 has named him a Top 10 Thought Leader in Retail and eCommerce, a Top 25 Thought Leader in Careers, a Top 50 Thought Leader in Agentic AI, AGI and Management, and a Top 100 Thought Leader in AI Ethics, Marketing, Digital Transformation andTransformation. Thinkers 360 also named him a Top Digital Voice for 2024 and 2025. He is an advisory council member at George Mason University’s Center for Retail Transformation and the Retail Cloud Alliance. He was most recently the partner marketing leader for retail & consumer goods in the Americas at Microsoft. Casey Golden, is the North America Leader for Retail & Consumer Goods at CI&T, and CEO of Luxlock. She is a RETHINK Retail Top Retail Expert from 2023 - 2026, and Retail Cloud Alliance advisory council member. After a career on the fashion and supply chain technology side of the business, Casey is obsessed with the customer relationship between the brand and the consumer and is slaying franken-stacks and building retail tech! Music Includes music provided by imunobeats.com, featuring Tech Lore from the album Beat Hype, written by Heston Mimms, published by Imuno.
May 22

Future-Proof Skills Start on the Sales Floor

S2E9 Future-Proof Skills - Ron Thurston on the human-centric skills AI can't replace Everyone is talking about how AI is transforming retail. Far fewer people are talking about the future-proof skills that technology will never replace, and according to Ron Thurston, almost all of these human-centric skills start on the sales floor. In this episode, hosts Ricardo Belmar and Casey Golden sit down with Ron Thurston, best-selling author of Retail Pride and Human Pride, former senior retail executive, and host of Frontline Fridays and Retail in America podcasts. Ron makes a compelling case that while AI may be reshaping the tools of retail, the most resilient leaders are the ones who master human-centric skills like communication, empathy, adaptability, and influence. Ron argues there has never been a more important time to learn technology and learn how to optimize the human potential of your team at the same time. One no longer exists without the other. What you’ll learn · Why the single most future-proof skill in retail is learning to sell · How the sales floor builds confidence, credibility, and communication skills · The Connect, Reveal, Transform framework for optimizing the human potential of your team · Why frontline retail is the ultimate leadership training ground · How Ron's "tell me your story" interview question instantly reveals a candidate's depth · What the NRF Foundation retail accelerator program is teaching Whether you lead a store team, a corporate function, or you're a student about to pitch for your first internship, this episode is a roadmap for building human-centric skills technology can't replace. Brought to You By RetailClub. Join 2,000 retail leaders at RetailClub AI Festival, September 22–24 in Huntington Beach. Dive deep into how AI is reshaping retail while soaking up the sun at a fully outdoor, beachside venue. Decision-makers from retailers & brands can attend with free tickets & up to $1,250 in travel reimbursement. Learn more at https://retailclub.com/retail-razor-podcast Retail Razor Podcast Network: https://retailrazor.com/ Newsletter: https://retailrazor.substack.com YouTube channel:https://go.retailrazor.com/utube Guest Spotlight: Ron Thurston, https://www.linkedin.com/in/rthurston/ “Human Pride” available on Amazon: https://geni.us/humanpride Includes music provided by imunobeats.com, featuring Swag, Tag and Brag from the album Beat Hype, written by Heston Mimms, published by Imuno.
Sep 18

The $10 Trillion Market: AI in logistics and the governance that decides whether it pays off

Arizona State University’s Brett Duarte on AI supply chain strategy, part 3: AI in logistics, control towers, network design, and supply chain governance. Logistics is a $10 trillion industry once you add up freight, transportation, warehousing, 3PL and 4PL. Brett Duarte puts that number on the table in the first four minutes, and it reframes every AI conversation that follows. This is how AI in logistics either earns its budget or quietly doesn't. This is part three, the final episode of our AI supply chain strategy series with Clinical Associate Professor Brett Duarte of Arizona State University's W. P. Carey School of Business. We covered procurement in part one and operations in part two. Here we finish with logistics, then widen the lens to the infrastructure and supply chain governance that everything else sits on. Brett splits AI in logistics into tactical and strategic work. Tactical includes route optimization and ETA prediction, capacity and load optimization so containers and trailers run full, and disruption management through control towers that sense a problem and act on it. Strategic means network design: where distribution centers go, how big their footprint needs to be, where the coverage gaps are, and whether carbon emissions can come down at the same time to address sustainability. Then Casey pushes him on the part executives keep asking about. Trusted data sources. Platform choices. Agent-to-agent protocolsand model context protocol. Managing a growing population of agents and their lifecycle. And the ROI roadmap with KPIs that leadership will accept. Brett's line on supply chain governance is the one worth writing down: it's a business capability, and companies that treat it as an IT project pay for it later. What you'll learn in this episode. Why the $10 trillion logistics number changes how you size an AI business case.Where AI in logistics pays off first, and which use case to build before all the others.The four tactical AI use cases Brett teaches first, and why disruption management is the one to start with.How a control tower agent pulls outside signals on weather, earthquakes and disruption events, then decides which orders are affected.What "citizen developers" can build inside operations, and the guardrails they need.The network design questions AI answers: DC placement, footprint, service versus cost, coverage gaps, consolidation.Why sustainability documentation is turning into a competitive edge instead of a spreadsheet chore.Brett's case that supply chain governance is a business capability, not an IT project.How to build an AI ROI roadmap, pick operational and financial KPIs, and benchmark against your market.The AI-native platform versus bolt-on-to-legacy decision, with the tradeoffs on both sides. The program behind the series. Each episode in this series follows one day of ASU's AI-Enabled Supply Chain Strategy Executive Program, October 5 to 7 in Tempe. This episode is day three. Seats are limited for the fall session. Register with the link below and ID code RETAILRAZORASU for $1,500 off. Register at https://specialevents.asu.edu/878064 with ID Code retailrazorasu for $1,500 off Listen to all three parts in the series. The series is built to be heard together. Part 1 covers procurement, part 2 covers operations, part 3 covers logistics plus infrastructure and supply chain governance. Start at part one if you're arriving late. • Part 1, Procurement (S2E13): https://go.retailrazor.com/DBs2e13 • Part 2, Operations (S2E14): https://go.retailrazor.com/DBs2e14 Support Our Sponsors. There’s still time to join us at RetailClub AI Festival. From the founders of Shoptalk and Groceryshop, RetailClub AI Festival brings together 2,000 industry leaders from September 22 to 24 for three days fully outdoors in Huntington Beach focused entirely on how AI is transforming retail. Hear from 150 leaders shaping how AI is being used across the industry, explore the technologies changing how retail works, and connect with senior leaders from across retail, brands, technology and investment. Late registration is now available at retailclub.com/retail-razor-podcast. We’ll see you in Huntington Beach! W. P. Carey School of Business, Arizona State University. ASU is a leading public research university and its W. P. Carey School of Business is the largest in the United States. AI-Enabled Supply Chain Strategy is a 3-day executive program running October 5-7, built by the #2-ranked Supply Chain Management department. The program is designed for senior leaders setting AI strategy across procurement, logistics, and operations. Register at https://specialevents.asu.edu/878064 with ID Code retailrazorasu for $1,500 off. Subscribe & Follow. Love this episode? Drop us a five-star rating and review on Apple Podcasts, Spotify, or Goodpods. Don't forget to like and subscribe to The Retail Razor: Data Blades for more episodes on customer experience, retail marketing, AI in retail, and data‑driven transformation! Subscribe to the Retail Razor Podcast Network: https://retailrazor.com/ Subscribe to our Newsletter: https://retailrazor.substack.com Subscribe to our YouTube channel: https://go.retailrazor.com/utube About Our Guest. Brett Duarte, Ph.D. https://www.linkedin.com/in/brettduarte/ Arizona State University | W. P. Carey School of Business NASPO Department of Supply Chain Management Clinical Associate Professor Senior Faculty Co-Director – MSBA wpcarey.asu.edu | research.wpcarey.asu.edu Brett Duarte is a Clinical Associate Professor in the NASPO Department of Supply Chain Management at Arizona State University's W. P. Carey School of Business, the largest business school in the United States with more than 25,000 students. He is senior faculty co-director of the school's Master of Science in Business Analytics program and assistant chair for graduate programs in supply chain. ASU's supply chain management program is ranked #2 in the country by U.S. News and World Report. Brett is on the faculty teaching the AI-Enabled Supply Chain Strategy Executive Program this October. Chapters (00:00) Teaser (00:35) Show Intro (03:31) The $10 Trillion Logistics Problem AI Is About to Solve (04:42) Inside Amazon & DHL's AI Playbook (05:55) How AI Agents Catch Supply Chain Disasters Before They Happen (08:20) The Network Design Mistake Costing You Millions (09:49) Why Sustainability Data Is Your Next Competitive Edge (11:27) The Governance Mistake That Could Sink Your AI Strategy (13:54) How to Actually Measure AI's ROI in Your Supply Chain (16:36) Show Close About your Hosts Helping you cut through the clutter in retail data insights: Ricardo Belmar is an NRF Top Retail Voice for 2025 and a RETHINK Retail Top Retail Expert from 2021 – 2026. Thinkers 360 has named him a Top 10 Thought Leader in Retail and eCommerce, a Top 25 Thought Leader in Careers, a Top 50 Thought Leader in Agentic AI, AGI and Management, and a Top 100 Thought Leader in AI Ethics, Marketing, Digital Transformation andTransformation. Thinkers 360 also named him a Top Digital Voice for 2024 and 2025. He is an advisory council member at George Mason University’s Center for Retail Transformation and the Retail Cloud Alliance. He was most recently the partner marketing leader for retail & consumer goods in the Americas at Microsoft. Casey Golden, is the North America Leader for Retail & Consumer Goods at CI&T, and CEO of Luxlock. She is a RETHINK Retail Top Retail Expert from 2023 - 2026, and Retail Cloud Alliance advisory council member. After a career on the fashion and supply chain technology side of the business, Casey is obsessed with the customer relationship between the brand and the consumer and is slaying franken-stacks and building retail tech! Music Includes music provided by imunobeats.com, featuring Tech Lore from the album Beat Hype, written by Heston Mimms, published by Imuno.

Retail Razor is the #1 indie podcast network for retail where we cut through the clutter in strategy, technology & leadership! 🚀 Focused on the intersection of AI, retail media, and the human connection in retail, each show examines the impact of tech across commerce channels and what this means for consumer & retail employee experiences alike. Podcasts feature industry experts and retail leaders who share their expertise and experiences to help you build your retail strategy without losing what matters most in retail - the human connection! We help you cut through the clutter on your path to retail greatness: 🚀+ ❇️ The Retail Razor Show is a business management & marketing strategy podcast exploring the transformative power of AI, retail media, & the human connection in retail. ❇️ Tune in to Blade to Greatness to level up your retail career with the key leadership skills you need from industry experts & retail leaders. ❇️ Subscribe to Data Blades to understand the latest operations & customer experience insights from industry analysts & experts based on research data. ❇️ Retail Transformers brings you candid conversations with the visionaries shaping the future of commerce. If you're passionate about innovation & leadership, Retail Transformers is for you. Hosted by Top Retail Experts, NRF Top Retail Voices, and Thinkers 360 industry thought leaders, Ricardo Belmar & Casey Golden. 🎯 Subscribe now to stay sharp & level up your retail game!

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