𝗕𝗲𝗶𝗻𝗴 𝗢𝘂𝗿 𝗚𝘂𝗲𝘀𝘁𝘀: 𝘋𝘗 & 𝘔𝘤𝘎𝘩𝘦𝘦 𝘵𝘢𝘤𝘬𝘭𝘦 𝘰𝘱𝘦𝘯𝘪𝘯𝘨 𝘸𝘦𝘦𝘬 𝘕

Episode 126 | DP & McGhee

No guest? No problem. David and Tim fire up the mics for a packed episode covering the biggest stories in sports business — with sharp insights and a touch of humor.

Here’s what you’ll hear this week:

🏈 NFL Week 1 Ratings — Eagles-Cowboys nearly set a record (until weather interfered), and YouTube delivers solid numbers for Chiefs-Chargers. But should they have been bigger?

💰 Super Bowl Ad Frenzy — NBC sells out Super Bowl LX at a record pace, locking in $8M per :30. With the Super Bowl, Winter Olympics, and NBA All-Star Game all in Q1 2026, NBC is sitting on a media jackpot.

🏀 NBA Salary Cap Scandal? — Kawhi Leonard allegedly received $28M for a “no-show” endorsement deal, raising questions about whether owner Steve Ballmer is skirting cap rules.

🤝 Spotlight on Sponsorships — Two major deals: American Express replaces Visa as the NFL’s credit card sponsor, and Tide cleans up with a new NWSL deal.

🌍 Around the Sports World — From presidential game-day cameos to F1 keeping Monaco on the calendar, plus final thoughts on the U.S. Open.

A full slate of sportsbiz insights, hot takes, and the occasional nonsense — exactly what you expect from Wait, What?

Smart takes. Occasional nonsense. Always at the corner of Sports & Business.