Beer Branding Trends

CODO Design
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Conversations with CODO Design on building stronger craft beverage brands.

  1. 097 - Acquired: Working Through Real Branding Challenges from the Front Lines of Brewery M&A

    5 NGÀY TRƯỚC

    097 - Acquired: Working Through Real Branding Challenges from the Front Lines of Brewery M&A

    Points of discussion: 1. Acquired: Working Through Real Branding Challenges from the Front Lines of Brewery M&A 2. How we refreshed Malibu Brewing's package design 3. How we rebranded Wachusett Brewing - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com - Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com

    42 phút
  2. 096 - Acquired: So You Bought a Brewery. Now What?

    23 THG 9

    096 - Acquired: So You Bought a Brewery. Now What?

    Points of discussion: 1. Acquired - So you bought a brewery. Now what? 2. Defining your Brand Equity: Fast & Slow 3. Embrace the "Staggered" rebrand launch  4. When to jettison your Brand Equity  5. A designer & a lawyer walk into a brewery  - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com - Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com

    32 phút
  3. 095 - Introducing - Acquired: Your branding playbook for craft beer M&A

    9 THG 9

    095 - Introducing - Acquired: Your branding playbook for craft beer M&A

    Points of discussion: 1. M&A Mania: Why Craft Beer Acquisitions Are Everywhere Right Now 2. Is a House of Brand right for your brewery? [BBT Newsletter] 3. Rebranding Wachusett [Case Study] - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com - Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com

    27 phút

  4. 26 THG 8

    094 - How to de-risk your brewery's rebrand

    Points of discussion: 1. How to de-risk your brewery's rebrand [BBT Newsletter] 2. Email: isaac@cododesign.com to discuss your brewery's rebrand 3. Craft Beer, Rebranded [book bundle] 4. Organizing your internal team ahead of a rebrand [BBT Newsletter] - EAT YOUR VEGGIES!  5. Package Refresh Series  6. Defining your Brand Equity, fast & slow [BBT Newsletter] - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com - Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com

    33 phút

  5. 12 THG 8

    093 - Are fancifully named beers Sub Brands?

    Points of discussion: 1. Are fancifully-named beers Sub Brands? [BBT Newsletter] 2. How to scale the "Sub Brand Ladder" (from the Sub Brand Summer Series) 3. The role of the parent brand in Brand Architecture [Beyond Beer Handbook] - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com - Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com

    12 phút

  6. 29 THG 7

    092 - Branding Comma, a mindful Cannabis beer (feat. Kevin Waltermire)

    Points of discussion: 1. Branding Comma, a mindful cannabis beer [Case Study]  - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com - Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com

    43 phút

  7. 8 THG 7

    091 - Brand Architecture for Newer & Smaller Breweries

    Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com - Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com

    16 phút

  8. 24 THG 6

    090 - Can you Line Extend to a different style?

    Points of discussion: 1. Can you Line Extend to a different style? - [ BBT Newsletter ] - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com - Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com

    21 phút
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Giới Thiệu

Conversations with CODO Design on building stronger craft beverage brands.

Thông Tin

  • Nhà sáng tạo
    CODO Design
  • Năm hoạt động
    2021 - 2025
  • Tập
    98
  • Xếp hạng
    Thô tục
  • Bản quyền
    © 2021
  • Trang web chương trình
    Beer Branding Trends

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