The Game Changing Attorney Podcast with Michael Mogill
  • 06/06/2023
  • 59 MIN

169. Chris Dreyer — Unlocking Leverage: Strategically Scaling Your Impact

The Game Changing Attorney Podcast with Michael Mogill

Your law firm must leverage its brand and play to your strengths in order to attract your ideal audience — but that’s much easier said than done. 

Chris Dreyer, serial entrepreneur, best-selling author, and the Founder of Rankings.io, found the key to leveraging himself, his brand, and everything in between — but the journey wasn’t easy.

In this episode of The Game Changing Attorney Podcast, Chris and Michael discuss the secrets to becoming a legal marketing master, starting with:

  • How the Internet has changed over the years
  • The harsh truth about what it takes to be an effective marketer
  • Why the most dangerous risks are the ones you don’t take 

Links & Resources

  • Episode Show Notes
  • Amazon
  • Google
  • Craigslist
  • Slack
  • Zoom
  • Upwork
  • Rankings.io
  • Dunn Kruger Effect
  • YouTube
  • ChatGPT
  • Disney+
  • Netflix
  • Dunbar’s Number
  • Starbucks
  • Seth Godin
  • LinkedIn
  • Neil Patel
  • Gary Vaynerchuk
  • Grant Cardone
Episode Webpage

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