A Conversation with Joe Minicozzi

The Messy City Podcast

There’s a lot of takeaways from any conversation with Joe Minicozzi, or one of his many public presentations. Here’s mine today: omnipotent forces didn’t create our current systems, whether we are talking about zoning, traffic engineering or tax assessment. Or, in fact, just about anything in life.

These were all created by fallible humans. We can, and should, change them. It’s our duty, our responsibility. Your local tax system, and your local zoning code were not handed down to you by Moses from the mountain.

Joe Minicozzi of Urban 3 is one of those rare people that just has a knack for communicating complex ideas. If you haven’t seen one of his presentations, run out and do so. Here’s a sample from Not Just Bikes, and one from Strong Towns. Today, we talk in audio form instead of video, but I suspect you’ll enjoy it just the same. Since this is a blog, too, here’s a few visual references for fun:

Find more content on The Messy City on Kevin’s Substack page.

Music notes: all songs by low standards, ca. 2010. Videos here. If you’d like a CD for low standards, message me and you can have one for only $5.

Intro: “Why Be Friends

Outro: “Fairweather Friend

Text Transcript:

Kevin K (00:01.231) Welcome back to the Messy City podcast. You know, one of the joys that I've had in being involved with the New Urbanism Movement and the Congress for New Urbanism for many, many years is you get to meet and know people who take a lot of issues that we talk about and care about and completely reframe them and make them much more interesting and accessible and understandable, I think, to a larger audience. And there's been a number of people who who've done that or I've seen that happen in the course of my career. And one of those is joining me here today, live from Asheville, North Carolina, Joe Minicozzi. Joe, how's it going, Joe Minicozzi (00:42.018) Great, thanks for having Kevin K (00:43.771) Well, it's fun. I've been wanting to do this one for a little while and it's you're a busy guy and I'm really glad you made some time. Joe, you may know he's often had his work featured in Strong Towns. He's a regular on the speaking circuit with his firm, Urban 3, and he's really developed a unique approach to kind of explaining our built environment in graphic and financial terms I think has changed a lot of people's thinking about things. And we're going to get to some of that. Joe has, one of the cool things, Joe, is you're working all over the country. So there's always something new to talk about. But before we get there, I do think it's interesting for people to understand your background because like somebody coming upon you today and one of your presentations, they might think, he's like this kind of urban guru guy. What does that mean? Or he's like a financial guru guy, but you're actually, you're an architect. Correct? Not licensed, but educated. Yes. Where did... I don't think... One thing I never knew, Joe, like, where did you grow Joe Minicozzi (01:44.476) Well, not licensed. Can say that. Educated, yeah. Yeah. Yeah, so... Go Joe Minicozzi (01:56.116) upstate New York, Rust Belt, little town called Rome, New York. Kevin K (01:57.445) Ruffio. cool, that's a cool town. Joe Minicozzi (02:05.282) Why do you say that? That it's not cool. When I was Kevin K (02:07.983) Well, I mean, there's some cool built fabric there. No? Joe Minicozzi (02:11.256) No. When I was a kid, they tore down most of downtown. It was literally one of the largest urban renewal projects per capita in the entire United States. And they blew up, I don't know, like eight to 10 blocks of downtown and built a wooden fort. There's a revolutionary wooden fort in what used to be our downtown. Google Rome, New York and go into the downtown, you'll see it. Kevin K (02:39.715) OK, I must be thinking of pictures I've seen of a different upstate New York downtown then or something. Joe Minicozzi (02:43.288) Oh no, no, it's, didn't, but I didn't realize that was abnormal because you you grew up in a town of 30 ,000 people, this is it, right? That's all you know. You just, so when you go to college, you're just like, yeah, surely like you've got a fort in your downtown, right? You know, everybody's got one. Actually Savannah has one. So, but it's not in the downtown. They didn't eliminate Savannah to rebuild a wooden fort. Yeah, but this is a magnet that I have that I in my bookcase over here. This is my grandfather. Kevin K (03:03.193) Right. That would have been rather odd. Joe Minicozzi (03:13.34) used to tie a rope to this thing. And he's an Italian carpenter, first generation American. And he's tied a rope to this and that rope was tied to my waist. And I used to just walk around job sites all day with him as a kid. I was like, you know, six years old walking around a job site with this huge magnet tied to my waist. And I was picking up nails and I would just sit there with this little anvil, like making the nails go straight so he could reuse them because you know, he's depression era. And I thought I was building buildings since I'd go home and talk to my dad and I was like, I'm building buildings with Papa. And he goes, sounds like you want to be an architect. And I was like, Bing, I want to be an architect. so that's, I wanted to be an architect since I was nine years old and I went to architecture school. Kevin K (03:53.903) You know, that's funny. That's like a weird thing we share in common. It's like, I don't know how that happened with me, because I actually didn't know anybody, you know, in architecture. And I knew a few people who built things, but for whatever reason, I just like always knew I wanted to go into architecture and city planning. it's it's just where I was. So, but anyway, so go ahead. Yeah. Yeah. I had no idea. Like why showed up to like freshman year? Joe Minicozzi (04:12.386) Yeah, like, they really cool pencils, right? I mean, it's like little clicker pencils, awesome, great tools. Kevin K (04:22.199) And here's the list of all the s**t you have to buy. And I was like, what is, what does even all this stuff do? Joe Minicozzi (04:25.162) Yeah, here's, out and buy a thousand dollars worth of stuff. Yeah, little, remember that, God, I hate saying this, it sounds old. I was explaining to somebody on staff, remember those little letter writing tools, that little plastic thing that you'd have to put on your parallel bar to make those three lines to do your lettering properly? That was insane. Anyway, sorry, sorry kids. That doesn't exist anymore because we actually type in computers now. Kevin K (04:39.745) my god, yeah. Kevin K (04:44.805) Totally, Yeah. Kevin K (04:53.349) Yeah, I know. Everyone wants to share. mean, actually learning how to do architectural lettering was a pretty cool thing. I mean, I always liked the benefit of Joe Minicozzi (04:59.628) Well, the frustrating thing for me is you go all the way through architecture school and the University of Miami is a five -year program and you never built a building. So how can you be a designer of a building and not understand how it's constructed? So in my fifth year, we petitioned the school to build a homeless shelter and we just went ahead and built it, designed it, built it, worked with homeless folks to figure out what are their needs? How do we help solve the problem architecturally? And think that's one of the beauties of Miami is that, you know, the whole time I was, know, Miami is known for its new urbanism, but I was always talking with Liz Plater -Zyberg about what was going on in my hometown, because here you have a town that was designed for walkability, designed for the things that new urbanists would proclaim, yet it was dead as a doornail and we were eliminating our downtown. And Liz would always say to me, she's like, well, that's economics. That's something different. and we're trying to deal with this flood of what's happening in South Florida. That's a different reality. So this whole being seen as an economist is mostly about chasing a question of what are the policies that shape our environment and how do I visualize those for folks, which is very in line with new urbanism. We just look at the money Kevin K (06:15.397) So talk a little bit about how you got to this point then professionally of working on your own and doing a lot of the economic analysis work that you do Joe Minicozzi (06:24.984) Well, mean, if first is working in architecture, and I think this is probably true for most people that are urban designers, is that you want to look at the context of things that's more exciting for you, or why would somebody say, I'm hiring you, the architect, to do an office building here? If you have an urban design mind, you're like, an office building? Why not a mixed use building or why not a residential building? Why is that developer choosing? That's really the design is when the developer makes a choice, right? And so why is the developer choosing office over residential or over retail? In having an urban design mindset, you're going to be more empowered to be looking for those things, those other forces. What are the financial streams? So after architecture, I went to grad school and then started doing like internships in real estate development, real estate finance. I worked at John Hancock Real Estate Investment Group in Boston. kind top of the food chain, where they had $4 billion worth of real estate across the country. And you're seeing how they're making decisions financially about what's going on in your town, right? Because they're goi

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