100 episodes

Joe Biel is the founder and CEO of Microcosm, a 25-year-old midlist publishing and distribution company that has sold millions of books. Elly Blue is the editorial and marketing director at Microcosm. Joe is also the author of A People’s Guide to Publishing, which distills what they’ve learned over the past 25 years in 416 pages. Together, they distill this knowledge for other publishers and people who simply want to understand the publishing industry. ************ Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal... Get the workbook: https://microcosmpublishing.com/catal... More from Microcosm: http://microcosmpublishing.com More by Joe Biel: http://joebiel.net More by Elly Blue: http://takingthelane.com Subscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0... Find us on social media Facebook: http://facebook.com/microcosmpublishing Twitter: http://twitter.com/microcosmmm Instagram: http://instagram.com/microcosm_pub ************

A People's Guide to Publishing Microcosm Publishing

    • Arts
    • 4.2 • 20 Ratings

Joe Biel is the founder and CEO of Microcosm, a 25-year-old midlist publishing and distribution company that has sold millions of books. Elly Blue is the editorial and marketing director at Microcosm. Joe is also the author of A People’s Guide to Publishing, which distills what they’ve learned over the past 25 years in 416 pages. Together, they distill this knowledge for other publishers and people who simply want to understand the publishing industry. ************ Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal... Get the workbook: https://microcosmpublishing.com/catal... More from Microcosm: http://microcosmpublishing.com More by Joe Biel: http://joebiel.net More by Elly Blue: http://takingthelane.com Subscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0... Find us on social media Facebook: http://facebook.com/microcosmpublishing Twitter: http://twitter.com/microcosmmm Instagram: http://instagram.com/microcosm_pub ************

    What is a Hybrid Publisher? (starring Jane Friedman)

    What is a Hybrid Publisher? (starring Jane Friedman)

    What is hybrid publishing? What is it a hybrid between? Halfway between traditional publishing and service providing, hybrid publishers have come to mean a lot of things from a rebranded vanity publishing to a co-investment model with superior royalties and it's often difficult to tell the difference until you are familiar with the players involved. So this week Jane Friedman tackles these difficult questions.

    • 21 min
    The All New Henry & Glenn Comic (is back!) starring our tattooed, musclebound rockstars.

    The All New Henry & Glenn Comic (is back!) starring our tattooed, musclebound rockstars.

    Ten years later, the greatest love story every told is back. Featuring an extensive interview with Tom Neely and Justin Hall, we take a deep look at "punk rock Bert and Ernie" where our anti-heroes celebrate toxic masculinity in full color for the first time. Is that Stephen King performing a pet funeral? Is that a joke about Lemmy? How many comic sight gags can you spot in 32 pages? Justin takes a deep look at how his comic students don't know who Henry Rollins or Glenn Danzig are but can appreciate the book's queer themes and social commentary. 

    • 44 min
    How Do You Handle Publishing Controversial Material Safely & Sustainably?

    How Do You Handle Publishing Controversial Material Safely & Sustainably?

    Particularly when one comes from a conservative family and has many conversations where their beliefs are challenged, they tend to assume that the publishing landscape works the same way. This week, we answer a reader question about how to publish safely and sustainably despite one's political opinions. ************Thank you for watching the People's Guide to Publishing vlogcast!  Get the book: https://microcosmpublishing.com/catalog/books/3663Get the workbook: https://microcosmpublishing.com/catalog/zines/10031More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly Blue: http://takingthelane.comSubscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0EABB2040D281C9CFind us on social mediaFacebook: http://facebook.com/microcosmpublishingTwitter: http://twitter.com/microcosmmmInstagram: http://instagram.com/microcosm_pub************

    • 8 min
    What do books and sneakers have in common? w/ CLASS bookstore

    What do books and sneakers have in common? w/ CLASS bookstore

    CLASS bookstore is probably the most talked about bookseller in the U.S. in 2024. They know how to build a hype machine and get people talking about them. Publishers pressure their sales reps to get books in there. What is different about them? And the big question—how do they utilize fashion marketing to make books dope?************Thank you for watching the People's Guide to Publishing vlogcast!  Get the book: https://microcosmpublishing.com/catalog/books/3663Get the workbook: https://microcosmpublishing.com/catalog/zines/10031More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly Blue: http://takingthelane.comSubscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0EABB2040D281C9CFind us on social mediaFacebook: http://facebook.com/microcosmpublishingTwitter: http://twitter.com/microcosmmmInstagram: http://instagram.com/microcosm_pub************

    • 40 min
    What is a Small Press Publisher? (starring Jane Friedman)

    What is a Small Press Publisher? (starring Jane Friedman)

    During a recent phone call, we asked a partner how she defines "independent publisher" and her answer was "we know it when we see it." "Indie" has grown to mean "dependent on Amazon" and Orwell would be proud. In the past decade, publishing has become overwhelmed by jargon. Well you might say that it goes back much further than that (and we probably wouldn't disagree), but the jargon that is designed to intentionally obfuscate has grown considerably to the point that we have to define things like "small press publisher." ************Thank you for watching the People's Guide to Publishing vlogcast!  Get the book: https://microcosmpublishing.com/catalog/books/3663Get the workbook: https://microcosmpublishing.com/catalog/zines/10031More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly Blue: http://takingthelane.comSubscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0EABB2040D281C9CFind us on social mediaFacebook: http://facebook.com/microcosmpublishingTwitter: http://twitter.com/microcosmmmInstagram: http://instagram.com/microcosm_pub************

    • 17 min
    What if someone else just published the same book?

    What if someone else just published the same book?

    It happens all the time. One of our distributed publishers got in touch, horrified and terrified that MacMillan had just published the same book that she did the week before. She thought it would cannibalize her sales. Many authors and publishers keep this stuff close to the chest. Not us. We follow the Paul Hawken school of being your best, individualized self.  ************Thank you for watching the People's Guide to Publishing vlogcast!  Get the book: https://microcosmpublishing.com/catalog/books/3663Get the workbook: https://microcosmpublishing.com/catalog/zines/10031More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly Blue: http://takingthelane.comSubscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0EABB2040D281C9CFind us on social mediaFacebook: http://facebook.com/microcosmpublishingTwitter: http://twitter.com/microcosmmmInstagram: http://instagram.com/microcosm_pub************

    • 7 min

Customer Reviews

4.2 out of 5
20 Ratings

20 Ratings

Bmurlas ,

Best podcast on publishing period.

Better than IBPA. Better than Publisher’s Weekly. Listen (and enjoy) Joe and Ellie right now.

lucywightman ,

If you can’t get the lede right

You write:
“We've said it hundreds of times on this pod: the problems that everyone assumes and claims to plague publishing aren't programs at all. So what is publishing's biggest problem?”

LAZINESS?

blastbeatfan ,

awesome podcast

lots of great information on publishing

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