GTM with AI

Aptitude 8
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Connor Jeffers, CEO of Aptitude 8, interviews marketing, sales, and customer success leaders about how they are using artificial intelligence to innovate, optimize, and scale their go-to-market operations.

Episodes

  1. Insights from Zapier's Lindsay Rothlisberger: A Masterclass in Leveraging AI for RevOps

    07/16/2024

    Insights from Zapier's Lindsay Rothlisberger: A Masterclass in Leveraging AI for RevOps

    In this episode of "Go to Market with AI," Conor Jeffers interviews Lindsay Rothlisberger, Director of Revenue Operations at Zapier. With 16 years of experience, Lindsay shares her insights on: Implementing AI in RevOps to boost sales efficiencyCreating seamless customer experiencesUsing AI for lead routing and call preparationEnhancing product feedback loops with AIKey highlights from the interview: How AI tools like Zapier and OpenAI are integrated into workflows.Real-world use cases demonstrating increased efficiency and improved customer experiences.The importance of RevOps in modern business structures and how AI can amplify its impact.Tips for organizations starting their AI journey in RevOps.0:00 - Introduction  0:35 - Welcome and guest introduction  1:20 - Lindsay's background and career journey  2:15 - Transition from marketing automation to RevOps  3:00 - Importance of RevOps in organizations  4:05 - AI's role in transforming RevOps  5:10 - Real-world AI use cases at Zapier  6:30 - Lead routing with AI  8:00 - Enhancing customer experience with AI  9:20 - AI in product feedback loops  10:30 - Sales efficiency improvements using AI  12:15 - Coaching and feedback automation with AI  14:00 - Challenges and learnings from AI implementation  16:00 - Future of AI in RevOps and final thoughts #AI #RevOps #RevenueOperations #Zapier #AIinBusiness #SalesEfficiency #CustomerSuccess #MarketingAutomation #TechInnovation #Aptitude8 https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/

    35 min
  2. AI-Powered Sales: Nate Roybal's Approach to Innovation at Syncari

    05/21/2024

    AI-Powered Sales: Nate Roybal's Approach to Innovation at Syncari

    Nate Roybal, an experienced leader in B2B sales and partnerships, sits down with Connor Jeffers to talk about steering the GTM strategy at Syncari.  Learn how Nate leverages prompt engineering and AI to improve sales processes and promote innovation within Syncari's operations. Understanding his approach to integrating AI in everyday business, increasing productivity, and creating custom GPTs can change partner relationships and sales strategies. #AI #SalesStrategy #PromptEngineering #B2BSales #Syncari #TechInnovation #CustomGPTs #SalesTech 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://www.linkedin.com/in/nathan-roybal/ ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    42 min

  3. 04/30/2024

    Sales Success with AI: Regie.ai's Nina Butler

    Join Aptitude 8's Connor Jeffers as he talks AI in the sales industry with Nina Butler, head of marketing at Regie.ai. Learn how generative AI platforms like Regie.ai are changing enterprise sales by personalizing content and improving engagement strategies. From hospitality to high-tech, the growth of sales templates to AI-driven prompts, and how Regie.ai's technology is shaping future sales processes. #SalesTechnology #GenerativeAI #ArtificialIntelligence 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://www.linkedin.com/in/nina-pascal-butler/ https://www.linkedin.com/company/regie-ai/ ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    37 min

  4. 04/09/2024

    Nick Zeckets: Maximize Your Existing Content to Target Your Audience with AI

    Nick Zeckets, CEO of Air Traffic Control, shares how his platform is turning your existing content into a powerful tool to target your audience more effectively with AI. Learn how Air Traffic Control partnered AI technology is changing the way we look at sales, marketing, and customer engagement, by offering a fresh perspective on personalized customer experiences. From overcoming the hurdles of the tech industry to leading an AI startup, Nick's career roadmap is filled with valuable insights for marketers at any level. Listen close to this episode for solutions on how to use AI strengthen your go-to-market strategies.  #AirTrafficControl #AIMarketing #ContentOptimization #PersonalizedMarketing #TechInnovation #MarketingAutomation #AIStartup 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://www.linkedin.com/in/nzeckets/ https://www.airtrafficcontrol.io/ https://www.linkedin.com/company/airtrafficcontrol/ ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    43 min

  5. 03/19/2024

    Kobi Stok: Hyper Automation is the Future of Business with AI

    Dive into the world of hyper automation with Kobi Stok, founder of Forwrd.ai, as he discusses the transformative power of AI in optimizing business processes across the GTM spectrum. Discover how Forwrd.ai is making AI accessible for RevOps teams, enabling smarter, faster decision-making and driving unprecedented efficiency. In this engaging talk, Kobi shares insights on: The role of AI in creating hyper-automated workflows and the future of business efficiency.How Forwrd.ai empowers GTM teams with AI functionality, streamlining processes like lead qualification and sales forecasting.The journey from traditional business operations to AI-driven strategies for growth and scalability.Practical examples of AI in action, transforming the RevOps landscape and setting new standards for business performance!🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ Follow Forwrd.ai! https://www.forwrd.ai/ https://www.linkedin.com/company/forwrdai/ https://www.linkedin.com/in/kobistok/ #HyperAutomation #AIForBusiness #RevOps #ForwrdAI #GTMStrategy #BusinessInnovation #TechTalk #AIPlatform ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    37 min

  6. 03/06/2024

    Evan Dunn: Navigating Business Operations with AI at the Helm

    GTM with AI Podcast Host Connor Jeffers speaks with Evan Dunn, Head of Marketing for ServiceBell.com about his experiences with AI and its role in marketing strategy and operations. Join us for insights into the opportunities and challenges in incorporating AI into different areas of business and marketing, whether it's social listening, content analytics, process optimization, or account research. See how using AI in experimentation frameworks can result in better strategic insights for businesses. Dunn shares these insights by drawing from his experiences in different companies and the innovative AI tools and platforms he has used along the way. See how AI is reshaping strategy, operations, and the future of business growth! #AIinMarketing #BusinessGrowth #MarketingStrategy #TechTalk #AIInsights #Aptitude8 #ServiceBell #Innovation 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://www.linkedin.com/in/evanpdunn/ https://www.servicebell.com Tools Recommended by Evan: https://www.clay.com https://fullenrich.com/ https://askcsv.com/ ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    49 min

  7. 02/20/2024

    Pascal Weinberger: An Over-The-Shoulder AI Companion

    Join GTM with AI Podcast host Connor Jeffers as he dives into AI with Pascal Weinberger, the CEO and Founder of bardeen.ai. Discussing the journey and challenges faced in founding an AI company, they explore the evolution of AI in automating repetitive work and empowering users to be more productive. Pascal shares his vision about the future of work and how AI can play a vital role in it. For a gripping discussion on productivity, automation, proactive problem-solving, and the magic box concept, tune in to this episode! #AI #Productivity #Automation #FutureOfWork #BardeenAI #PascalWeinberger #TechPodcast #GTMwithAI #Aptitude8 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://www.linkedin.com/in/pascalweinberger/ https://www.bardeen.ai ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    40 min

  8. 02/06/2024

    Dylan Sellberg: Redefining the CRM Landscape with ChatSpot

    GTM with AI Podcast host Connor Jeffers delves into HubSpot's AI landscape with Dylan Sellberg, Director of Product AI Innovation at HubSpot to uncover the power of AI with a focus on 'ChatSpot,' a revolutionary conversational AI assistant reshaping CRM efficiency. Gain insights into AI's impact on service providers and how businesses can streamline operations. Discover HubSpot's ambitious AI-driven future, offering tailored solutions for businesses. #HubSpot #AIInnovation #CRM #ChatSpot #BusinessTransformation #AIFuture #PodcastConversation #Aptitude 8 #GTMwithAIPodcast 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://www.linkedin.com/in/dylsell/ ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    34 min

  9. 01/23/2024

    Chris Federspiel: Navigating AI Integration Across Business Operations

    GTM with AI Podcast Host and CEO of Aptitude 8, Connor Jeffers explores the evolving landscape of AI in business with Blackthorn.io's CEO, Chris Federspiel. Uncover AI's expanding capabilities, its impact on traditional roles, and the entrepreneurial journey behind Blackthorn.io. Gain exclusive insights into using AI for native apps, the game-changing role of AI bots in customer support, and the limitless possibilities for business operations, sales, marketing, and AI enthusiasts.  #AIFuture #BlackthornCEO #BusinessInnovation #SalesforceAI #CustomerSupport #TechInsights #AIRevolution #Entrepreneurship #GTMwithAI #Aptitude8 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://blackthorn.io/ https://www.linkedin.com/in/chrisfederspiel/ ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    48 min

  10. 01/09/2024

    Aditya Kothadiya: Building an AI-Centric Solution Before It Was Cool

    In this episode of GTM with AI, host Aptitude 8's CEO, Connor Jeffers speaks with Aditya Kothadiya, Founder and CEO of AVOMA, an AI-based company that enhances workflow efficiency by automating note-taking, CRM data entry, and scheduling.  Aditya shares his entrepreneurial journey, the importance of customer-first thinking, and how AVOMA became an integral business tool.  Check out this episode to gain valuable perspectives on the challenges of adopting AI in organizations and the importance of starting with internal processes before moving to customer-facing ones.  #AIRevolution #WorkflowInnovation #EntrepreneurialJourney #AVOMAInsights #TechTalks #AIIntegration #CustomerFirst #FutureOfWork #DigitalTransformation #InnovationHub #GTMwithAI #Aptitude8 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://www.avoma.com https://www.linkedin.com/in/adityakothadiya/ ✅ Subscribe to our channel for more videos on optimizing business strategies and leveraging powerful tools within HubSpot!

    46 min

  11. 12/20/2023

    Yamini Rangan: How HubSpot Built an AI-Powered CRM

    Welcome to Aptitude 8's GTM with AI Podcast!  In our first episode, host Connor Jeffers catches up with Yamini Rangan, CEO of HubSpot about adopting AI strategies and its impacts on sales, marketing, and customer services!  Listen in as they chat through: Yamini’s introduction to AI The vision for how HubSpot and AI work together HubSpot’s AI-Powered Smart CRM And how each hub will evolve with AI over time✅ Subscribe wherever you listen to your podcasts to stay in the know on all things AI in GTM strategy! 🔗 LINKS: https://aptitude8.com/ https://www.linkedin.com/company/aptitude-8/ https://www.linkedin.com/in/connor-jeffers/ https://www.linkedin.com/in/yaminirangan/ #AI, #HubSpot, #SalesStrategy, #MarketingStrategy, #TechPodcast, #GTM, #AIResearch, #CustomerService, #GenerativeAI, #HubSpotCRM, #SmartCRM

    37 min
  • 11 Episodes

About

Connor Jeffers, CEO of Aptitude 8, interviews marketing, sales, and customer success leaders about how they are using artificial intelligence to innovate, optimize, and scale their go-to-market operations.

Information

  • Creator
    Aptitude 8
  • Years Active
    2023 - 2024
  • Episodes
    11
  • Rating
    Clean
  • Copyright
    © 2023 Aptitude 8
  • Show Website
    GTM with AI