47 episodes

Build your authentic brand and business online through No B.S. marketing. For the founders of B2B, professional services, and software companies.

This is the show where we get real and talk about what's working to grow your influence, impact, and personal wealth. All whilst doing it ethically and in alignment with who you are as a human being.

This show will feature a mix of solo episodes and guest interviews with actual practitioners who are honest, courageous, and generous with sharing what they've experienced.

Authentic Influence Anfernee Chansamooth

    • Business

Build your authentic brand and business online through No B.S. marketing. For the founders of B2B, professional services, and software companies.

This is the show where we get real and talk about what's working to grow your influence, impact, and personal wealth. All whilst doing it ethically and in alignment with who you are as a human being.

This show will feature a mix of solo episodes and guest interviews with actual practitioners who are honest, courageous, and generous with sharing what they've experienced.

    Marketing that works: Grow your audience and revenue with Youtube feat. Eric Rhoten

    Marketing that works: Grow your audience and revenue with Youtube feat. Eric Rhoten

    So how exactly do you use Youtube to grow your audience and business revenue?

    In this episode, Eric Rhoten of makeawoodsign.com shares how he's been able to leverage Youtube to grow his audience and generate multiple six figures a year with his e-Commerce and online training business.



    Resources mentioned:


    Eric's website: https://www.makeawoodsign.com/
    Eric's free course: https://ericrhoten.podia.com/ 
    Eric's case study on Brand Factory Inc: https://brandfactoryinc.com/2021/04/13/daves-signs-case-study/



    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message 



     jOx7hK5L5iKyUgpDITJT


    ---

    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 17 min
    How do you market and sell your services as a Projector? (Human Design)

    How do you market and sell your services as a Projector? (Human Design)

    Have you ever wondered why it feels icky or awkward to promote and sell your services? Have you observed that the methods and tactics that marketers and sales trainers teach just don't seem to resonate with you, no matter how hard or often you try them?

    Chances are that you are a human design Projector, or that you resonate with the idea of being one. You have the opportunity to communicate with and influence people all over the world by inviting them into your life, your vision, and your business.

    But you don't like the idea of having to sit around and "wait for the invitation".

    So how do you market and sell your services as a Projector? In this episode, I'll give you some ideas.



    Resources mentioned:


    Ra Uru Hu and the origin story of the Human Design System https://www.jovianarchive.com/human_design/rauruhu
    A Critique of the Human Design System https://mortentolboll.weebly.com/a-critique-of-the-human-design-system.html
    The Truth About Projector Recognition and Invitations https://www.humandesignforsuccess.com/projector-path-recognition-and-invitations/
    The Wait for an Invitation Survival Guide for Projectors https://thewildpixel.com/wait-for-an-invitation-projector/


    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message




    ---

    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 26 min
    Is creating a brand strategy crucial to properly marketing your business?

    Is creating a brand strategy crucial to properly marketing your business?

    Is creating a brand strategy crucial to properly marketing your business, and is it then necessary to have a brand photoshoot to align with your brand personality?”

    Today's question comes from Genene Wilson of finesseyourmoney.world. 

    In today's episode, I share my thoughts on:


    Personal branding 
    Creating a personal brand strategy, and 
    When it makes sense to do a brand photoshoot. 



    Resources mentioned:


    Genene's website https://finesseyourmoney.world/

    https://www.thinkific.com/blog/personal-branding-guide/




    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message


    ---

    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 10 min
    Conversion.AI Review – Save Time Writing Content with AI Copywriting Software

    Conversion.AI Review – Save Time Writing Content with AI Copywriting Software

    Are you a content writer, entrepreneur, copywriter, or marketer who is tired of spending hours writing blog posts, articles, and other types of copy?

    Do you think that it would be more efficient to have software do the work for you? If so then conversion.ai might be worth checking out!

    In this episode, I share my experience with the software:


    Who is this copywriting software ideal for?
    What can you use it for?
    What can’t the tool do (yet)?
    How to access the free trial and bonus 10K credits.
    Basic Plan vs Ultimate Pro Plan


    Resources mentioned:


    https://www.simplecreativemarketing.com/AIpro - Get a free 5-day trial of Conversion.ai or join the Ultimate Pro plan waitlist (with bonus 10k credits)
    https://www.simplecreativemarketing.com/aidemo - Watch a live demo of me using Conversion.ai to write an article from scratch


    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message






    ---

    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 17 min
    What makes great content that people are actually going to read and share?

    What makes great content that people are actually going to read and share?

    What makes great content that people are actually going to read and share?

    As Tim Soulo of Ahrefs.com says in his Business of Blogging Course "The quality of your content predetermines the very success of your blog".

    In this episode, we explore the 3 key ingredients for creating great content and provide practical tips and examples of each.


    Quality 
    Uniqueness
    Authority



    Resources mentioned:


    https://explorewhatworks.com/only-3-marketing-questions/
    https://www.theverge.com/2012/5/10/2984893/scamworld-get-rich-quick-schemes-mutate-into-an-online-monster
    Ahrefs Business for Blogging course https://youtu.be/y5kQXogrLN0



    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message




    ---

    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 20 min
    Marketing that works: Giving away valuable free content with James Michael

    Marketing that works: Giving away valuable free content with James Michael

    How much content should you be giving away for free? Should you be giving away the farm?

    In this episode, we take a look at one marketing strategy that has worked really well for business owner James Michael, CEO of Justified Talent. 

    We discuss:


    How much content should you be giving away for free
    How James Michael was able to grow his new business without a single outbound sales call
    James Michael's experience with giving away valuable content on Linkedin
    What valuable free content looks like
    How to make sure you're not giving away too much for free



    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message

    ...

    Meet our guest - James Michael


    https://justifiedtalent.com/
    https://www.linkedin.com/in/sales-recruiter-smallbusiness-advisor/



    Resources mentioned


    The Free Line: Does Giving Away Valuable Content for Free Hurt Your Business? by Shane Melaugh https://activegrowth.com/free-vs-paid-content/


    ---

    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 15 min

Top Podcasts In Business