85 episodes

Build your authentic brand and business online through No B.S. marketing. For the founders of B2B, professional services, and software companies.

This is the show where we get real and talk about what's working to grow your influence, impact, and personal wealth. All whilst doing it ethically and in alignment with who you are as a human being.

This show will feature a mix of solo episodes and guest interviews with actual practitioners who are honest, courageous, and generous with sharing what they've experienced.

Authentic Influence Anfernee Chansamooth

    • Business

Build your authentic brand and business online through No B.S. marketing. For the founders of B2B, professional services, and software companies.

This is the show where we get real and talk about what's working to grow your influence, impact, and personal wealth. All whilst doing it ethically and in alignment with who you are as a human being.

This show will feature a mix of solo episodes and guest interviews with actual practitioners who are honest, courageous, and generous with sharing what they've experienced.

    086: Lessons from becoming a Virtual Assistant ft. Janine Cabato

    086: Lessons from becoming a Virtual Assistant ft. Janine Cabato

    You've probably heard of virtual assistants, but what's it actually like to work as one?   

    Working as a virtual assistant can be a great way to make money from home, but it's not for everyone. Find out if this type of work is right for you in this interview with our super VA Janine Cabato.  

    Janine shares her journey of leaving her job in hospitality and becoming a successful virtual assistant. 

    Topics discussed:


    Introducing Janine Cabato
    What Janine was doing in her past career/life
    What led her to transition to her current career/life
    What did she find most challenging about the transition
    What Janine loves most about her current work
    What other benefits have she gained since changing careers/lifestyle
    What's been her top 3 lessons so far since the transition
    What advice she might offer to someone thinking about doing the type of work she does
    What's one thing she wish she'd known before her transition
    What's one thing that she does for mental health and wellbeing
    Janine's top 3 highlights working with SCM
    Final thoughts or words of inspiration

    Resources:  


    The Growth Hub
    Join our upcoming B2B Podcast Party to learn awesome content tips, connect with cool businesses, and pitch your business on our podcast. Register now.
    Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today.

    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message

    #authenticinfluence #b2b #podcast


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    • 14 min
    085: How to create some fast-cash wins with your business with Jennie Wright & Alyson Lex

    085: How to create some fast-cash wins with your business with Jennie Wright & Alyson Lex

    Do you want to learn how to create some fast-cash wins with your business?
    In this episode with Jennie Wright and Alyson Lex of System to Thrive, we discuss:

    00:00 Introducing Jennie Wright & Alyson Lex

    04:07 Jennie & Alyson’s key philosophy & approach to marketing & sales

    08:01 What’s holding business owners back from generating real results in their business?

    22:00 ​Do you need a super huge, complicated funnel in order to be successful?

    28:00 ​The difference between a launch and a sales funnel

    34:00 Why some business owners struggle to generate leads from their email list

    ​37:00 How to nurture your list the RIGHT way to lead them to a sale

    43:00 Lessons from publishing over 150 podcast episodes

    44:40 What Jennie & Alyson do for mental health

    About Jennie Wright and Alyson Lex:
    Jennie & Alyson are two industry experts and best friends who have joined forces to be the change they want to see in the marketing world.

    Resources:

    System To Thrive podcast
    Jennie Wright on LinkedIn
    Alyson Lex on Linkedin
    Join our upcoming B2B Podcast Party to learn awesome content tips, connect with cool businesses, and pitch your business on our podcast. Register now.
    Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today.

    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message

    #authenticinfluence #b2b #podcast


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    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 51 min
    084 - Content strategy for a healthcare consulting business ft. Elle Kersey (Live Coaching)

    084 - Content strategy for a healthcare consulting business ft. Elle Kersey (Live Coaching)

    In this episode, we share a recording of a live Q&A session from our May B2B Podcast Party where Elle Kersey, founder of luxemaverick.com, asks "how do I create a content strategy for my healthcare consulting business?".   

    Resources: 


    5 reasons why using a content strategy will make your marketing more effective
    Register for our next Podcast Party 
    Write content faster and easier. Grab your free 10,000 word trial of Jasper 
    Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today.

    Connect with me:


    Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/
    Subscribe to my newsletter: https://anferneec.com/newsletter
    Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide
    Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message


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    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 34 min
    083 - What's the value of blogging & why invest in outsourcing content creation?

    083 - What's the value of blogging & why invest in outsourcing content creation?

    What's the value of blogging and why would a business want to invest in having content created for their blog? 

    This question was submitted by Stevie V Brown from TheChangeStarter.com during our recent B2B Podcast Party. Stevie asked this question from the perspective of a marketing consultant helping her clients, but my response will be relevant to you even if you run your own business.    

    Resources: 


    Register for our next Podcast Party 
    Write content faster and easier. Grab your free 10,000 word trial of Jasper 
    Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today.

    Connect with me:


    Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/
    Subscribe to my newsletter: https://anferneec.com/newsletter
    Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide
    Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message


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    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 31 min
    082 - 3 Ways to Get More Leads as a Property Buyers Agent (Live Coaching Call)

    082 - 3 Ways to Get More Leads as a Property Buyers Agent (Live Coaching Call)

    You're a property buyers agent, and you want more leads. But where do you start?     

    It can be tough to know where to focus your marketing efforts when there are so many options available. And it's easy to waste time on activities that don't actually produce results.     

    In this podcast, we'll share three tips for generating more leads as a property buyers agent. We'll talk about how to use Facebook, LinkedIn, and podcasts effectively to reach potential clients.    

    This is a recording of a live coaching call with Sanders Muleya, Managing Director and Founder of MSISA Property and Consulting Agents. Sanders helps Australian medical professionals like nurses to build wealth through property.

    What we discussed:

    [00:00] Introducing Sanders Muleya

    [05:30] How a book launch has helped Sanders to achieve a special goal

    [09:17] Current marketing challenges and goals

    [12:30] How to find & connect with leads on Linkedin

    [24:43] Using an email welcome series to turn leads to clients

    [25:10] Tips for repurposing existing content for your welcome series

    [29:18] How to find guest podcast opportunities

    [41:16] How to leverage a book to generate leads

    Resources:


    MSISA Property and Consulting Agents 
    10X Property System ebook 
    Sanders Muleya LinkedIn 

    Connect with me:


    Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/
    Subscribe to my newsletter: https://anferneec.com/newsletter
    Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide
    Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message


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    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 1 hr 2 min
    081 - Failure is the key to success

    081 - Failure is the key to success

    Sometimes we can feel like our business is failing. We may be working hard, but things just don't seem to be going our way. In this episode, I share my personal experience with failure and some thoughts on what to do if you're experiencing similar feelings.   

    Resources:


    Dr. John Demartini's Value Determination Process - it's a free 13-Step Quiz to uncover your highest Priorities.
    Understanding North and South nodes in Astrology
    Get your free Human Design chart

    Connect with me:

    - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

    - Subscribe to my newsletter: https://anferneec.com/newsletter

    - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide

    - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message



    #authenticinfluence #b2b #podcast


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    Send in a voice message: https://anchor.fm/authenticinfluence/message

    • 13 min

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