Be S.H.E.

Heidi Schalk
  • 5.0 (14)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Are you ready to Be S.H.E.? That's Be Seen, Be Heard, and Be Empowered! I'm Heidi Schalk, Business Strategy Coach, welcome to the Be S.H.E. podcast. Each week, I'll be sharing tips and strategies to help you increase your visibility, amplify your voice, and take control of your life and business. We'll cover everything from personal branding to marketing, networking, public speaking and leadership. I'll also be interviewing successful women who have made their mark in their respective fields and are on a mission to make a positive difference in the world, so you can learn from the best. So, if you're ready to step out of the shadows, make your voice heard, put your stake in the ground and take charge of your life, then tune in and subscribe to the Be S.H.E. podcast. I’m excited for you to join me!

  1. 3D AGO

    Ep. 108 Reinventing Your Career: How Lori Barnes Built a Life Around Curiosity and Calling

    In this episode, I sit down with Lori Barnes, a professional astrologer, licensed psychotherapist, and marketing strategist who has spent more than three decades exploring the intersection of human behavior, business, and astrology. Lori shares how a childhood dream of owning her own business eventually led her through multiple careers, and how she now blends them together in a truly unique way. From navigating career transitions and international moves to pursuing multiple degrees and reinventing herself along the way, Lori’s story is a powerful reminder that our paths don’t have to be linear. If you’ve ever felt a pull toward something different but weren’t sure how to follow it, this conversation will inspire you to embrace curiosity, keep learning, and trust the journey toward your purpose. ✨ Lori Barnes is a professional astrologer, licensed psychotherapist (LMFT), and marketing strategist with over 35 years of experience across industries. Based between Illinois and Rome, Italy, she brings a unique global perspective to her work, blending modern and traditional astrology with psychology, marketing, and AstroMapping techniques such as AstroCartoGraphy and Local Space. Lori’s expertise helps individuals and entrepreneurs align timing, place, and strategy to achieve their goals. Her academic background includes a BA in Business, an MA in Psychology, an MA in Marketing, and a Diploma in Astrology. She serves as Marketing Director for Kepler College and the Organization for Professional Astrology (OPA), and teaches classes on marketing, psychology, astrology, and AstroCartoGraphy. To connect with our guest, click on the links below: Website: https://www.loribarnesastrology.com/  Facebook: https://www.facebook.com/loribarnesastrology  LinkedIn: https://www.linkedin.com/in/loribarnesprofile/  Kepler College: lori@keplercollege.org  Connect with me: Instagram: https://www.instagram.com/heidischalkcoaching FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders Spotlight to Scale: https://www.spotlighttoscale.com/blueprint LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/ Ready to grow your biz: scalewithheidi.com

    50 min

  2. FEB 27

    Ep. 107 What's Next? Reinvention, Leadership & The Psychology Behind How We Buy w/ Roslyn Rice

    In this episode, we sit down with best-selling author, business strategist, and leadership consultant Roslyn Rice, whose newest book ‘What's Next’ just hit #1 Hot New Release on Amazon. She's a lead consultant with the Small Business Development Center at FIU and the Advocacy Director for NAWBO South Florida, and she's spent decades helping entrepreneurs and leaders figure out how to grow, change, and reinvent themselves. We get into her unexpected path into the business world, how consumer psychology shaped the way she works, and the very real strategies companies use to influence how we think, shop, and make decisions. We're talking store layouts, impulse buying, the way your brain works against your budget... and so much more. But this episode isn't just about buying behavior. It's about leadership, purpose, and what it looks like to keep evolving when you're not sure what's next. If you're an entrepreneur standing at a crossroads, or just someone ready for a change, this one's for you. Roslyn Rice is Co-Founder of DPI LLC, a high-impact consulting firm specializing in leadership training and business strategy. A bestselling author and sought after speaker she brings decades of experience guiding entrepreneurs and leaders through growth and reinvention. She is lead consultant with Small Business Development Center at FIU and Advocacy Director for NAWBO (National Association of Women Business Owners) South Florida. Her newest book release is a #1 Hot New Release on Amazon and it is titled, "What's Next". To connect with our guest, click on the links below: Website: http://dpi2.com  Instagram: www.instagram.com/doubleportion  Facebook: www.facebook.com/DPI2LLC  Connect with me: Instagram: https://www.instagram.com/heidischalkcoaching  FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders Spotlight to Scale: https://www.spotlighttoscale.com/blueprint LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/ Ready to grow your biz: scalewithheidi.com

    38 min

  3. FEB 20

    Ep. 106 What Every Woman Should Know About Money, Marriage & Divorce.... Before It’s Too Late

    In this episode, we're sitting down with Lisa Zeiderman, a managing partner at Miller Zeiderman LLP, matrimonial attorney, and certified divorce financial analyst. But her story isn't what you'd expect. After going through her own divorce, Lisa made a huge life change. She went to law school at 42 and built a career helping women understand their finances, protect their futures, and stand up for themselves during some of the hardest moments of their lives. We're getting real about the money stuff many women aren't ready for, until life forces them to face it. We talk about prenups (yes, really). Financial honesty in marriage. Rebuilding after divorce. Raising kids who are smart with money. And why every woman needs to understand her finances…. whether she's single, married, or starting over. If you've ever felt lost when it comes to money, relationships, or bouncing back after a major change, this conversation will leave you feeling informed, empowered, and ready to take control. Lisa Zeiderman is Managing Partner at Miller Zeiderman LLP, based in New York. A matrimonial attorney, CFL and Certified Divorce Financial Analyst, she regularly handles complex financial and custody divorce matters, as well as pre- and post-nuptial agreements for high-net-worth individuals.  Named to the Crain’s New York list of Notable Woman Attorneys for 2021 and 2023, as well as a Crain’s New York Notable Diverse Lawyer for 2022 and a Hudson Valley Best Lawyer in 2022, 2023 and 2024, among many other awards, Lisa is a founding member of the American Academy of Certified Financial Litigators and a member of the panel for Attorneys for Children.  In addition to authoring a well-read blog on Psychology Today, “Legal Matters: Understanding Mental Health Issues as They Apply to Divorce and Child Custody,” Ms. Zeiderman is regularly published in Financial Advisor Magazine, the New York Law Journal, and by the Forbes Business Council. She is also interviewed on issues ranging from financial empowerment to tax issues to child custody in a host of media and podcasts, and speaks on these issues as well. Ms. Zeiderman, a Fordham University of Law graduate, also serves as the President of the executive board of Savvy Ladies, Inc., is the President of the Justice Brandeis Society, and serves on the board of Family Legal Care (formerly known as LIFT, Legal Information for Families Today). Lisa is also a member of the Forbes Business Council and Chief. To connect with our guest, click on the links below: Website: http://lisazeiderman.com  LinkedIn: http://linkedin.com/in/lisazeiderman  Connect with me: Instagram: https://www.instagram.com/heidischalkcoaching FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders Spotlight to Scale: https://www.spotlighttoscale.com/blueprint LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/ Ready to grow your biz: scalewithheidi.com

    28 min

  4. FEB 6

    Ep. 105 From Law to Labor & Delivery: Dr. Anne Marie Reidy on Reinvention, Purpose, and Women’s Care

    Anne Marie Reidy, MD is the founder and owner of Women4Women OBGYN in Huntsville, Alabama.  Women4Women provides comprehensive OBGYN services, midwifery care, and aesthetic and wellness options (including a weight loss clinic and specialized menopause care by our certified menopause provider, Elizabeth Irby, CNP.) Prior to her career as an Obstetrician-Gynecologist, Dr. Reidy graduated cum laude from Georgetown University Law Center and then practiced law in Cleveland, Ohio for 10 years. She obtained her B.A., summa cum laude, in Classical Studies from Boston College. Dr. Reidy has been providing prenatal care, delivering babies, and practicing gynecology in Huntsville since 2004. She came to Huntsville after training at University Hospitals of Cleveland, Ohio and having graduated from Case Western Reserve School of Medicine. Upon founding Women4Women OBGYN in 2017, Dr. Reidy expanded the scope of the practice to include wellness and aesthetic services.  Dr. Reidy initiated these options after years of hearing patients’ requests that she do so, and she has discovered that delivering these services is an extremely satisfying addition to her busy practice. Another breakthrough Dr. Reidy initiated was the return of certified nurse midwives to Huntsville Hospital after an absence of nearly 30 years. Dr. Reidy feels strongly that the women of North Alabama deserve to have this option available to them in a safe hospital setting. Among her numerous civic and professional activities, Dr. Reidy is one of the founders of the International Women’s Forum-Alabama and its immediate past president. The International Women’s Forum-Alabama is part of an invitation-only global organization whose mission is to advance women’s leadership and champion equality worldwide. She currently serves on the Board of Directors for Drake State Community and Technical College.  She served six years as a board member of the Huntsville Hospital Foundation and has also served on the boards of The Community Foundation of Greater Huntsville, and Girls, Inc. of North Alabama. She is a founding member of the Women’s Philanthropy Society of the Community Foundation and a former chair of the OBGYN Department at Huntsville Hospital. She has held multiple leadership positions for Huntsville Hospital.   Dr Reidy has been presented with several awards for her leadership, including being named one of the “50 Women Who Shape the State” of Alabama in 2022 and a recipient of the Vaccine Champion Award from the American College of Obstetricians and Gynecologists in 2021 for her work advancing the Covid vaccine during the pandemic. Only 6 practitioners nationwide received this award. Dr. Reidy is very committed to improving women’s health locally, nationally and internationally.  She has attended multiple international conferences on women’s leadership and on climate change over the years and is an outspoken advocate for improving maternal mortality in Alabama and the U.S.  Dr. Reidy is also involved in promoting racial equity through work with her husband, who is the director of a civil rights museum in Scottsboro, Alabama, The Scottsboro Boys Museum, and being founding members of the racial equity fund of the Community Foundation of Greater Huntsville, Alabama. For relaxation, Dr. Reidy enjoys spending time with family and friends, being “Nonna” to her 7 grandchildren, mahjong, crochet, yoga, reading, and traveling.  To connect with our guest, click on the links below: Website: http://www.women4womenhsv.com  Instagram: Instagram Connect with me: Instagram: https://www.instagram.com/heidischalkcoaching FB Group: https://www.facebook.com

    31 min

  5. FEB 3

    Ep. 104 Redefining Beauty Without Plastic: Inside the Future of Haircare w/ Kate Assaraf

    What if luxury haircare didn’t have to come with plastic, greenwashing, or exclusion? In today’s episode, we’re joined by Kate Assaraf, founder of DIP, a sustainably forward haircare brand redefining beauty with plastic-free shampoo and conditioner bars that actually perform. Kate shares her journey from years in the beauty industry to creating a product she couldn’t find anywhere else: salon-quality haircare that honors both people and the planet. We talk about her lifelong love of hair, the problem with “eco” products that forget performance, and how DIP is empowering women-owned refill stores across the country. From honest marketing to conscious consumerism, this conversation will change how you think about beauty, sustainability, and what innovation really looks like. Kate Assaraf is the founder of DIP, a sustainability-forward haircare company redefining beauty without plastic or pretense. After years in the beauty industry, Kate saw how marketing excluded real women and greenwashed the truth—so she created DIP to do things differently. DIP makes salon-quality shampoo and conditioner bars that are plastic-free, travel-ready, and built to last. But more than that, it’s a brand with a mission: empower small, women-owned refill stores across the country to thrive. Kate’s 7-figure business doesn’t rely on Amazon or big box retail—instead, she invests directly in Main Street. From funding store build-outs to launching exclusive local-only scents, Kate is proving that sustainable beauty can be good for people, the planet, and your profit margins. Named NJ Mompreneur of the Year, a Forbes Council Member, and Oprah’s 2025 #1 Pick for Curly Hair, Kate is a fierce advocate for small business, honest marketing, and conscious consumerism. To connect with our guest, click on the links below: Website: http://www.dipalready.com  Instagram: http://www.instagram.com/dipalready  Connect with me: Instagram: https://www.instagram.com/heidischalkcoaching FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders Spotlight to Scale: https://www.spotlighttoscale.com/blueprint LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/ Ready to grow your biz: scalewithheidi.com

    48 min

  6. JAN 27

    Ep. 103 When Passion Meets Practicality: Motherhood, Acting, and Building a Global Business w/ Lisa Peers

    In this episode, I talk with Lisa Peers, the founder of Peers & Players. She spent decades acting in Australia before completely shifting gears to build a global communications company. Now she works with major tech companies, law firms, and financial institutions, helping their leaders communicate better. Lisa's story is pretty cool. She wanted to be around more for her kids, so instead of stepping back from work entirely, she created something new. She took what she knew from acting….role play, reading emotions, connecting with people, and turned it into a business that teaches executives how to handle tough conversations and lead with confidence. Here's the thing: her approach isn't about making people "perform" or put on a show. It's about helping them show up as themselves, just clearer and stronger. We talk about leadership, empathy, starting a business while raising a family, and how sometimes your biggest career move comes from wanting to solve a personal problem. This one's great if you're leading a team, running your own thing, balancing work and family, or just interested in why some people communicate so much better than others. Lisa is a successful actor in Australia for decades, starring in numerous films, tv shows and plays, as well as producing and directing theatre, Lisa founded her global business, Peers and Players, in 1998. Now based in San Francisco, she works with top tech companies like Cisco and Splunk, law firms, financial institutions and more... She is also a mother of 2 accomplished and talented musicians (Jesse Redwing in Sydney and Rainee Blake in LA), and she started the business when they were young, as a way juggle her commitment to being present as a mother, while contributing financially to her young family. As a Senior Leader for Tony Robbins, she has attended and/or supported numerous events since 2014, being adept in many of Tony's coaching modalities. And she studied NLP (Neuro Linguistic Programming) while in India. Her approach combines her work as an actor, director, producer as well as her personal and professional experience in coaching and facilitation of communications skills programs globally. Her team of around 300 people provide experiential learning: focused on courageous conversations, powerful presentation skills and interactive peer support… They provide practical and lasting feedback and coaching which is tailored to acknowledge and improve people’s innate strengths and development needs. Their international reach means clients have consistent communication skills training across regions, with Actor/coaches based in more than 28 cities worldwide, bringing cultural diversity and a consistent and powerful approach to learning. "Most staff training doesn't bring lasting change to how people communicate, so they feel disengaged. Our proven drama-based training helps people be confident when tackling challenging presentations and conversations; to be happier and more motivated." Lisa Peers To connect with our guest, click on the links below: Website: http://www.peersandplayers.com  LinkedIn: https://www.linkedin.com/in/lisapeers/  Facebook: https://www.facebook.com/peersandplayers/  Instagram: https://www.instagram.com/peersandplayers/  Instagram: https://www.instagram.com/lisapeers/  Connect with me: Instagram: https://www.instagram.com/heidischalkcoaching FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders

    38 min

  7. JAN 23

    Ep. 102 Finding Yourself After Losing Everything: Jenny Hubbard on Breakdowns, Breakthroughs, and Building a Life You Love

    Ever feel like you've completely lost yourself? Like you're going through the motions but don't even recognize who you are anymore? That's exactly where my guest Jenny Hubbard found herself before everything changed. Jenny’s the founder of Realization Coaching and a certified NLP practitioner, but before all that, she went through some seriously rough stuff. We're talking profound loss, relationships that left her feeling totally alone, and moments where she had to completely rebuild her life from scratch. Here's the thing though, all those hard times? They taught her exactly what she needed to know to help other people transform their lives. In this episode, Jenny and I dig into: How she lost herself and what it took to find her way backThe difference between lonely relationships and the deeply fulfilling ones she eventually createdWhy your biggest breakdowns usually come right before your biggest breakthroughsThe real skills nobody teaches you about personal growth and healthy relationshipsThis conversation hit me hard because it's proof that even when life feels impossible, you can find joy, real connection, and actual purpose again. If you've ever felt stuck, lost, or like you're just surviving instead of actually living, this one's for you. Jenny Hubbard is the founder of Realization Coaching and a certified practitioner of Neuro-Linguistic Programming (NLP). Jenny has been transforming lives and relationships for nearly 15 years through her personal and executive coaching, online courses, live events, and television appearances. She specializes in helping high achievers master the skills needed for deep intimacy and connection in both personal and business relationships. To connect with our guest, click on the links below: Website: http://www.realizationcoaching.com  LinkedIn: www.linkedin.com/in/jenny-hubbard  Instagram: https://www.instagram.com/jennyhubbard_/  Connect with me: Instagram: https://www.instagram.com/heidischalkcoaching FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders Spotlight to Scale: https://www.spotlighttoscale.com/blueprint LinkedIn: https://www.linkedin.com/in/heidischalkcoaching/ Ready to grow your biz: scalewithheidi.com

    45 min

  8. JAN 20

    Ep. 101 The Unexpected Path to Leadership: How Maria Edelson Became a Pioneer in Sales

    In this episode of the Be S.H.E. Podcast. Heidi sits down with the powerhouse herself, Maria Edelson, founder of Edelson.io and former transformational sales leader at Procter & Gamble. Maria's journey is anything but predictable. From a biology and chemistry major on her way to a PhD in genetics, to becoming the first woman hired in her P&G division, leading billion-dollar accounts, and shaping sales programs still used by 15,000+ executives worldwide, her story is one of bold pivots, unexpected opportunities, and undeniable leadership. Heidi and Maria dive into the surprising beginnings of her career, the qualities that opened doors she never expected, and the moments that shaped her into the global sales mentor she is today. This conversation is rich, inspiring, and full of wisdom for any woman navigating her own unexpected path. As an Executive with Procter & Gamble, an $80B worldwide leader in the consumer package goods industry, Maria was a transformational sales leader, change agent, pioneer in new business development, and capability development leader. She was responsible for major customers in the U.S. with revenues estimated at $1 Billon and an organization of +250 people.  As the leader of Sales Capability Development, she was responsible for strategy development and direction setting of P&G’s Capability Program for their 2000 Sales Managers in North America.  P&G still utilizes components of this program in their Global Sales Capability & Development Program supporting 15,000 sales executives around the world.  As the most senior sales training manager at P&G globally, Maria designed, developed and implemented breakthrough sales training to take P&G from a selling organization to a Customer Business Development (CBD) organization, transforming the selling organization from transactional selling to strategic selling. Maria founded Sales & Capability Development, LLC (S&CD) in 2010 and Edelson.io in 2020.  Both companies specialize in sales transformation, and sales training and development. Client’s include, but are not limited to, Henkel, Hempel, Guardian Fall Protection, Adidas, Samsung Group, The Clorox Company, Starbucks, Duracell, Kimberly-Clark, and P&G.  Edelson has done projects in 86 countries on 6 continents working with over 14,000 sales executives, and is recognized as a valuable global resource.  Maria was a founding member of the Network of Executive Women (NEW). She served on the National Board as Chairperson, Regional Advisory for 8 years and National Chairperson, Education for 2 years. She was a regular keynote speaker at their annual 2,000-person annual conference. Maria was on the National Board of Strategic Account Management Association (SAMA) for 5 years and a regular keynote speaker. She is a graduate of St. Lawrence University with BS in Chemistry. She has a Finance for the Non-Finance Executive certificate from Columbia Business School.  She is a contributing author to Fortify Your Sales Force (San Francisco: Pfeiffer, 2010).  She is married with 3 wonderful children. To connect with our guest, click on the links below: Website: http://www.edelson.io  LinkedIn: https://www.linkedin.com/in/maria-edelson-8a36984/  Connect with me: Instagram: https://www.instagram.com/heidischalkcoaching FB Group: https://www.facebook.com/groups/femaleentrepreneursandleaders Spotlight to Scale: https://www.spotlighttoscale.com/blueprint LinkedIn: https://www.link

    46 min
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About

Are you ready to Be S.H.E.? That's Be Seen, Be Heard, and Be Empowered! I'm Heidi Schalk, Business Strategy Coach, welcome to the Be S.H.E. podcast. Each week, I'll be sharing tips and strategies to help you increase your visibility, amplify your voice, and take control of your life and business. We'll cover everything from personal branding to marketing, networking, public speaking and leadership. I'll also be interviewing successful women who have made their mark in their respective fields and are on a mission to make a positive difference in the world, so you can learn from the best. So, if you're ready to step out of the shadows, make your voice heard, put your stake in the ground and take charge of your life, then tune in and subscribe to the Be S.H.E. podcast. I’m excited for you to join me!

Information

  • Creator
    Heidi Schalk
  • Years Active
    2023 - 2026
  • Episodes
    110
  • Rating
    Explicit
  • Copyright
    © 2026 Be S.H.E.
  • Show Website
    Be S.H.E.